Wild Apricot

JULY 7, 2015

This summer is a great time to get ahead on your non-profit education. Here's a list of 17 FREE live webinars that offer up a host of learning opportunities.

Education 328

Education 328

Spark Consulting

JULY 14, 2015

Anna Caraveli ( The Demand Networks ) and I had the opportunity to guest moderate #assnchat on Tuesday, July 14, with discussion focused around the issues we raise in our new whitepaper, Leading Engagement from the Outside-In (download your free copy at [link]. In case you missed it, here’s a recap of the high points of the conversation. Q1 How do you currently learn about your audiences?

Association Management 240

Association Management Products Survey Team 240

Reid All About it

JULY 1, 2015

Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Some of them do it well, but some, oh boy, they really blow it. The list ASAE provides to exhibitors includes association execs and staff as well as consultant members like myself.

Email Marketing 216

Email Marketing Learning Management System Tips Content 216

Aaron Wolowiec

JULY 28, 2015

While I was out of the office recently tending to some personal affairs, my husband commented on the number of “dings” from my iPhone. He was shocked when I explained that said “dings” indicated yet another email. When I returned, I had 400 emails. Really. After only three days. I’m sure I’m preaching to the choir, but I can’t keep my inbox clean. I operate three accounts regularly and they’re all suffering from inbox overload.

Marketing 175

Marketing Email Marketing Report Survey 175

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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YourMembership

JULY 31, 2015

As I mentioned last time , Learning Management Systems, and e-Learning in general, are hot topics for many associations as they look to keep up with their members’ growing professional development needs, and the disruptive innovations and the players driving change in this dynamic market. We recently held our Monthly Thought Leadership webinar entitled 5 Must Haves for Your Association’s eLearning Efforts , with Tina Turner, from YM Learning, sharing her views on some of the advances in technolo

Learning Management System 150

Learning Management System LMS System Leadership 150

Wild Apricot

JULY 8, 2015

Have you considered using Facebook groups as a channel for connecting members? In our latest Free Expert Webinar, John Haydon - the author of Facebook Marketing for Dummies - will reveal his best kept tips and tricks for building a thriving online community.

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Tips Marketing 327

Spark Consulting

JULY 7, 2015

Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. The thing is, most of us aren’t really doing it well. Could that be because we’ve been thinking about engagement all wrong, focusing on what we want members to do and how we define value?

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Member Engagement Proposal Course Organization 223

Potomac Core

JULY 14, 2015

In an economy more driven by intellectual capital than ever before, executives actively seek information from multiple sources. Whether it be Greece’s Debt Crisis , market access concerns, or industries seeking new and more opportunistic markets, your members are “in the know” constantly. Is it more impactful to deploy an Association Loyalty Strategy or an Engagement Strategy?

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Strategy eBook Member Engagement Discount 136

Aaron Wolowiec

JULY 21, 2015

Daniel Mendelson, Bizzabo. This month’s guest post is by Daniel Mendelson of Bizzabo. It was originally posted on July 16. Editor’s Note: By now, you all know I’m a social media/technology addict. So, I was so excited to learn about these apps that I had to share with you! These could help your attendees have a more meaningful networking experience.

Social Media 170

Social Media Recruiting Recruitment Conference 170

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

Analysis

YourMembership

JULY 27, 2015

It’s been a great week in Dayton, Ohio as I wrap up my time at the 2015 Ohio Association of Association Executives Annual Conference. And while there wasn’t a specific session on Learning Management Systems , I heard from a number of association executives asking questions about LMS’s and what they need do be doing for their associations regarding this technology.

LMS 150

LMS Ohio Learning Management System Cost 150

Jamie Notter

JULY 29, 2015

We've all heard the mantra, "Culture eats strategy for breakfast," but is it true? What exactly is the relationship between culture and strategy? I have argued that they are two sides of the same coin and that culture should always be connected to what drives the success of the enterprise, but how integrated should the two be in terms of processes and systems?

Strategy 136

Strategy Process System Tools 136

Wild Apricot

JULY 24, 2015

Fundraisers are a great way to bring in additional revenue, but how do you choose the right event for your organization? Check out this survey by Software Advice, you'll be surprised with the results!

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Organization Software Revenue Survey 317

Spark Consulting

JULY 20, 2015

Anna Caraveli ( The Demand Networks ) and I recently had the chance to sit down with Justin Burniske ( fusionSPAN ) to talk about some of the issues raised in our recent whitepaper, Leading Engagement from the Outside In , for the Small Staff – Big Impact blog. In the video interview, we talk about the three main engagement mistakes associations make: Equating engagement with sales.

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Case Study Maine Video Organization 197

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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

Revenue

Eric Lanke

JULY 20, 2015

Unfortunately, while we’ve been busily building and marketing the programs, products, and services we think our audiences might like, the world has changed. In 2015, customers are looking for more than a transaction; they’re looking for custom solutions that can be constructed only through authentic relationships of the type, duration, and intensity they—not you—want.

Member Engagement 122

Member Engagement Case Study Tools Resources 122

Aaron Wolowiec

JULY 31, 2015

Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q & A with Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q: If you had to choose another career path, what would it be, and why? A: My mom always tells me I missed my calling as a meteorologist since I’m endlessly fascinated by the weather.

Library 160

Library Content Education 160

YourMembership

JULY 7, 2015

For many associations member retention drives are right around the corner. This is especially true if your membership cycle is by calendar year. But should that concentrated effort be reduced to a once a year initiative? Doesn’t member retention start the moment a member pays their dues? In our recent Thought Leadership webinar 5 Ways to Ratchet Your Retention Rates through the Roof , Mary Byers, CAE, author of Race for Relevance: 5 Radical Changes for Associations and Road to Relevance: 5 Strat

Case Study 150

Case Study LMS Tips Leadership 150

Jamie Notter

JULY 7, 2015

This post was originally published on the Switch and Shift blog. There’s a lot being written about organizational culture “eating strategy for lunch,” and I certainly understand the sentiment. Most of us have heard about companies who might have chosen a sound strategy, but watched it fall apart because a dysfunctional or even contradictory culture got in the way.

Strategy 135

Strategy Omaha Nebraska Examples 135

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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Wild Apricot

JULY 17, 2015

Facebook is an excellent tool for your nonprofit to share content, communicate with members, and grow your cause. The best part is that it’s free. However, keeping your members engaged can be tough. With over 42 million pages and nearly a billion users, how do you stand out from the crowd?

Tips 314

Tips Marketing Member Engagement Tools 314

Spark Consulting

JULY 28, 2015

Many association executives are familiar with ASAE’s online member community, Collaborate. In just under two weeks, at the 2015 ASAE Annual Meeting in Detroit, I’ll be facilitating a session called “ Request and Re-gift.” It’s based on 2014 annual meeting opening keynoter Adam Grant’s concept of giving and receiving via reciprocity circles.

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Detroit Conference 188

Virtual

JULY 29, 2015

If you manage an association or standard-setting organization, there’s a good chance your governing board is dispersed across the country—or even across the globe. After all, most association board members are simultaneously leading separate businesses, and answering to the stakeholders in their respective offices/cities. Even the most dedicated among them would have a hard time attending all your board meetings, if participation always meant getting on a plane, losing a day’s work to travel, et

Social Media 118

Social Media Review Course Cost 118

Aaron Wolowiec

JULY 13, 2015

It’s summer…and that means planning season for many of you. Perhaps that planning includes whether to hire an intern for the upcoming year. And with that comes the question: “Should we pay them?”. In September 2013, I wrote a post about the Black Swan case, in which a federal judge ruled that Fox Searchlight Pictures violated the Fair Labor Standards Act by not paying interns during the production of the 2010 movie “Black Swan.

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millennials Philadelphia Guidelines Education 143

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

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Idea Architects

JULY 1, 2015

Conference 112

Conference 112

Jamie Notter

JULY 22, 2015

Everyone wants the best talent. We hope that our salary and benefits packages are attractive enough to draw in the best people in for all of our positions, but if we face the facts, reality can be somewhat disappointing--most of us have competitors out there who have more resources available and more money to throw at the talent. Does this mean we need to cut costs in the organization to make room for more salaries in order to win this talent war?

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How To Chicago millennials Case Study 130

Wild Apricot

JULY 31, 2015

Looking for ways to increase your professional development? We have some good news! Wild Apricot is now a Certified Association Executive provider!

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Eric Lanke

JULY 27, 2015

I'm describing in a series of blog posts the different elements that make up my association's Strategy Agenda--a new term I've introduced in my organization to represent the essential work product of our Board of Directors. It is comprised of four distinct elements, each one nesting in the one that precedes it, and describes what we want to achieve and how we will measure our success in achieving it.

Strategy 100

Strategy Technology Examples Products 100

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

Member Experience

Mariner

JULY 8, 2015

Latest from Grammar Girl is question about using "alright" versus "all right." Of course, there is no debate among grammar experts and usage guides alike … “alright” is not all right to use.

Course 100

Course 100

Aaron Wolowiec

JULY 7, 2015

This post was originally written by Aaron Wolowiec for the CommPartners blog. When it comes to identifying topics for face-to-face and digital presentations, there are generally two schools of thought: Call for presentations; or. Content curation. In a traditional call for presentations, a general invitation is released to an organization’s key constituents to submit topic ideas for a program.

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Committee Review Content Strategy 138

Idea Architects

JULY 17, 2015

Presenters should be concerned about clock management when adding interaction to a session or talk. You can rehearse, time, edit, and somewhat control the pace of your speaking segments. This is not possible when you invite participants to engage with each other. Or is it? The timing of interactive elements is definitely manageable albeit less tightly than your speaking segments.

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Report Examples Content Process 100