Wild Apricot
JULY 8, 2015
Have you considered using Facebook groups as a channel for connecting members? In our latest Free Expert Webinar, John Haydon - the author of Facebook Marketing for Dummies - will reveal his best kept tips and tricks for building a thriving online community.
Spark Consulting
JULY 14, 2015
Anna Caraveli ( The Demand Networks ) and I had the opportunity to guest moderate #assnchat on Tuesday, July 14, with discussion focused around the issues we raise in our new whitepaper, Leading Engagement from the Outside-In (download your free copy at [link]. In case you missed it, here’s a recap of the high points of the conversation. Q1 How do you currently learn about your audiences?
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Reid All About it
JULY 1, 2015
Every year, when I register for the ASAE Annual Meeting, I check the box to receive emails from exhibitors. As a writer/marketer, I like seeing how vendors in my community use email marketing. Some of them do it well, but some, oh boy, they really blow it. The list ASAE provides to exhibitors includes association execs and staff as well as consultant members like myself.
Aaron Wolowiec
JULY 28, 2015
While I was out of the office recently tending to some personal affairs, my husband commented on the number of “dings” from my iPhone. He was shocked when I explained that said “dings” indicated yet another email. When I returned, I had 400 emails. Really. After only three days. I’m sure I’m preaching to the choir, but I can’t keep my inbox clean. I operate three accounts regularly and they’re all suffering from inbox overload.
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YourMembership
JULY 31, 2015
As I mentioned last time , Learning Management Systems, and e-Learning in general, are hot topics for many associations as they look to keep up with their members’ growing professional development needs, and the disruptive innovations and the players driving change in this dynamic market. We recently held our Monthly Thought Leadership webinar entitled 5 Must Haves for Your Association’s eLearning Efforts , with Tina Turner, from YM Learning, sharing her views on some of the advances in technolo
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
JULY 7, 2015
This summer is a great time to get ahead on your non-profit education. Here's a list of 17 FREE live webinars that offer up a host of learning opportunities.
Spark Consulting
JULY 7, 2015
Are associations taking a backwards approach to member engagement? Associations have always been “about” engagement of course, and in the past several years, we’ve had a renewed focus on engaging our audiences. The thing is, most of us aren’t really doing it well. Could that be because we’ve been thinking about engagement all wrong, focusing on what we want members to do and how we define value?
Potomac Core
JULY 14, 2015
In an economy more driven by intellectual capital than ever before, executives actively seek information from multiple sources. Whether it be Greece’s Debt Crisis , market access concerns, or industries seeking new and more opportunistic markets, your members are “in the know” constantly. Is it more impactful to deploy an Association Loyalty Strategy or an Engagement Strategy?
Aaron Wolowiec
JULY 21, 2015
Daniel Mendelson, Bizzabo. This month’s guest post is by Daniel Mendelson of Bizzabo. It was originally posted on July 16. Editor’s Note: By now, you all know I’m a social media/technology addict. So, I was so excited to learn about these apps that I had to share with you! These could help your attendees have a more meaningful networking experience.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
YourMembership
JULY 27, 2015
It’s been a great week in Dayton, Ohio as I wrap up my time at the 2015 Ohio Association of Association Executives Annual Conference. And while there wasn’t a specific session on Learning Management Systems , I heard from a number of association executives asking questions about LMS’s and what they need do be doing for their associations regarding this technology.
Jamie Notter
JULY 29, 2015
We've all heard the mantra, "Culture eats strategy for breakfast," but is it true? What exactly is the relationship between culture and strategy? I have argued that they are two sides of the same coin and that culture should always be connected to what drives the success of the enterprise, but how integrated should the two be in terms of processes and systems?
Wild Apricot
JULY 24, 2015
Fundraisers are a great way to bring in additional revenue, but how do you choose the right event for your organization? Check out this survey by Software Advice, you'll be surprised with the results!
Spark Consulting
JULY 20, 2015
Anna Caraveli ( The Demand Networks ) and I recently had the chance to sit down with Justin Burniske ( fusionSPAN ) to talk about some of the issues raised in our recent whitepaper, Leading Engagement from the Outside In , for the Small Staff – Big Impact blog. In the video interview, we talk about the three main engagement mistakes associations make: Equating engagement with sales.
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Eric Lanke
JULY 20, 2015
Unfortunately, while we’ve been busily building and marketing the programs, products, and services we think our audiences might like, the world has changed. In 2015, customers are looking for more than a transaction; they’re looking for custom solutions that can be constructed only through authentic relationships of the type, duration, and intensity they—not you—want.
Aaron Wolowiec
JULY 31, 2015
Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q & A with Heidi Letzmann, education and programs manager, American Association of Law Libraries. Q: If you had to choose another career path, what would it be, and why? A: My mom always tells me I missed my calling as a meteorologist since I’m endlessly fascinated by the weather.
YourMembership
JULY 7, 2015
For many associations member retention drives are right around the corner. This is especially true if your membership cycle is by calendar year. But should that concentrated effort be reduced to a once a year initiative? Doesn’t member retention start the moment a member pays their dues? In our recent Thought Leadership webinar 5 Ways to Ratchet Your Retention Rates through the Roof , Mary Byers, CAE, author of Race for Relevance: 5 Radical Changes for Associations and Road to Relevance: 5 Strat
Jamie Notter
JULY 7, 2015
This post was originally published on the Switch and Shift blog. There’s a lot being written about organizational culture “eating strategy for lunch,” and I certainly understand the sentiment. Most of us have heard about companies who might have chosen a sound strategy, but watched it fall apart because a dysfunctional or even contradictory culture got in the way.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Wild Apricot
JULY 17, 2015
Facebook is an excellent tool for your nonprofit to share content, communicate with members, and grow your cause. The best part is that it’s free. However, keeping your members engaged can be tough. With over 42 million pages and nearly a billion users, how do you stand out from the crowd?
Spark Consulting
JULY 28, 2015
Many association executives are familiar with ASAE’s online member community, Collaborate. In just under two weeks, at the 2015 ASAE Annual Meeting in Detroit, I’ll be facilitating a session called “ Request and Re-gift.” It’s based on 2014 annual meeting opening keynoter Adam Grant’s concept of giving and receiving via reciprocity circles.
Virtual
JULY 29, 2015
If you manage an association or standard-setting organization, there’s a good chance your governing board is dispersed across the country—or even across the globe. After all, most association board members are simultaneously leading separate businesses, and answering to the stakeholders in their respective offices/cities. Even the most dedicated among them would have a hard time attending all your board meetings, if participation always meant getting on a plane, losing a day’s work to travel, et
Aaron Wolowiec
JULY 13, 2015
It’s summer…and that means planning season for many of you. Perhaps that planning includes whether to hire an intern for the upcoming year. And with that comes the question: “Should we pay them?”. In September 2013, I wrote a post about the Black Swan case, in which a federal judge ruled that Fox Searchlight Pictures violated the Fair Labor Standards Act by not paying interns during the production of the 2010 movie “Black Swan.
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Association Adviser
JULY 20, 2015
Younger members are least likely to be engaging with member communications. This means you need to be more creative about how you connect with next-gen. The post How to Connect with Next Gen — and. For more about this topic, click on the headline.
Jamie Notter
JULY 22, 2015
Everyone wants the best talent. We hope that our salary and benefits packages are attractive enough to draw in the best people in for all of our positions, but if we face the facts, reality can be somewhat disappointing--most of us have competitors out there who have more resources available and more money to throw at the talent. Does this mean we need to cut costs in the organization to make room for more salaries in order to win this talent war?
Wild Apricot
JULY 13, 2015
Episode 5 of the Wild Apricot Podcast sees Farhad Chikhliwala and Lori Smith facilitate a group discussion with members of our Membership Advisory Group on the key challenges membership organizations face in trying to secure sponsorship and raise money.
Idea Architects
JULY 17, 2015
Presenters should be concerned about clock management when adding interaction to a session or talk. You can rehearse, time, edit, and somewhat control the pace of your speaking segments. This is not possible when you invite participants to engage with each other. Or is it? The timing of interactive elements is definitely manageable albeit less tightly than your speaking segments.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Eric Lanke
JULY 27, 2015
I'm describing in a series of blog posts the different elements that make up my association's Strategy Agenda--a new term I've introduced in my organization to represent the essential work product of our Board of Directors. It is comprised of four distinct elements, each one nesting in the one that precedes it, and describes what we want to achieve and how we will measure our success in achieving it.
Aaron Wolowiec
JULY 7, 2015
This post was originally written by Aaron Wolowiec for the CommPartners blog. When it comes to identifying topics for face-to-face and digital presentations, there are generally two schools of thought: Call for presentations; or. Content curation. In a traditional call for presentations, a general invitation is released to an organization’s key constituents to submit topic ideas for a program.
Association Adviser
JULY 17, 2015
For the first time in the history of our study, a different topic supplanted “Lobbying and advocacy” as the topic association leaders believe is most important to members. The post Career. For more about this topic, click on the headline.
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