Reid All About it
MARCH 24, 2016
“Innovation” is such a buzzword now that I wouldn’t blame association execs for tuning out when they hear it. But I like Jim Carroll’s slant on it: “Innovation is all about adapting to the future.” Now, that’s something we can work with. Jim Carroll is the opening keynote at the digitalNow conference which will take place in less than a month (April 21-23) in Orlando.
Wild Apricot
MARCH 9, 2016
As a nonprofit manager, you’re always searching for free, or inexpensive ways to broaden your reach, attract new members, and collect more donations. One area to consider is your online presence and network.
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Higher Logic
MARCH 29, 2016
Higher Logic has helped Missouri REALTORS ® with building community since April 2012 — that’s when the organization launched its original community, THE LANDING. Since then, Missouri REALTORS ® has watched its member community grow and evolve. This community and member growth led THE LANDING to make some new and exciting changes — it has welcomed a new, dedicated community manager through Higher Logic’s Community Management Services, and recently launched a community ambassador program to furthe
YourMembership
MARCH 2, 2016
ASAE: The center for Association Leadership recently announced YourMembership as a Strategic Partner in their Alliance Partnership Program. We at YM are very excited to be contributing to research programs, charitable causes and more through this partnership in support of associations across the country. Reggie Henry, CAE, the CIO of ASAE, gave us the honor of recording his thoughts on the partnership with YM and the future of technology within ASAE.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Aaron Wolowiec
MARCH 1, 2016
Engagement. We know we want it. In most cases, we know we need it. But with the ambiguity surrounding what engagement really is, it’s challenging to develop and deploy strategies we’re confident will grow the participation, reach and value of our education programs. In an attempt to create a unified definition, to illuminate best practices/strategies that truly engage learners and to identify real-world examples of engagement done right, both Tracy King, chief learning strategist of
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Reid All About it
MARCH 15, 2016
This article was originally published in the Association Executives of North Carolina’s Success By Association magazine, February 2016 issue. ~~~. Social media is a great way to connect with others, find and share resources, and build a community. But how do you find time to manage it? At a recent AENC Technology Roundtable , I told my fellow attendees about two time-saving social media tools I couldn’t live without: Hootsuite and Buffer.
Wild Apricot
MARCH 11, 2016
Barry Altland, author recently held an expert webinar with Wild Apricot titled, “How to Build an Amazing Volunteer Recruitment Strategy.” The webinar participants asked Barry many questions about recruitment and volunteering. Read on to see Barry's insights.
Higher Logic
MARCH 2, 2016
ABOUT THE SHOW. We’re heading out to Austin, TX this Thursday and Friday for the annual Abila Users & Developers Conference (AUDC), one of our favorite tradeshows of the year. It’s a full line-up of sessions and events on technology, nonprofit and association management and government experts. Everyone will be collaborating and exploring the Live Music Capital of the World!
Potomac Core
MARCH 22, 2016
Can positive association disruption reverse the fortunes for industry professionals and an organization? In a weak economic growth environment, it’s a daunting task. According to the 2016 PWC U.S. CEO Survey concerns “over volatility and over-regulation are rising.” What’s more, Reuters reported that retail sales slipped in a recent report and fourth quarter U.S. economic growth was only 1%.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Aaron Wolowiec
MARCH 29, 2016
Jessica Pettitt. This month’s guest blog post is by Jessica Pettitt , a diversity expert, educator, speaker and consultant with Good Enough Now. Last summer I attended my first ASAE Annual Meeting. I swam in the hallways of the Detroit Convention Center looking for the correct bus back to one of the many host hotels while trying to network, build business leads and learn about association trends.
Socious
MARCH 24, 2016
You are competing with dozens of distractions when it comes to capturing the hearts and minds of your customers, and engagement is in everyone’s thoughts because it’s one way to get attention in this plugged-in world. Engaging audiences, especially through online communities, can help get your message across in a noisy environment full of people with short attention spans.
Reid All About it
MARCH 25, 2016
Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.
Wild Apricot
MARCH 17, 2016
For Day #2 of the Membership Growth Online Summit you will learn how to set up digital ad campaigns to recruit new members. And today is special, because there will be 2 sessions on this topic! Session #1 @ 11:00 AM (ET) - How to Increase Members with.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Higher Logic
MARCH 3, 2016
Starting a community can be intimidating, especially for small organizations -- you don’t have the same pool of resources as larger organizations do. But that doesn’t mean you can’t -- or shouldn’t -- build a community. And it doesn’t doom you to fail. With the right tools, platform and team, an organization of any size can create an awesome, thriving community.
Virtual
MARCH 30, 2016
We’ve all had them. The employee who had everything going for them on paper during the interview process, then turns out to be a nightmare. Associations often feel particularly challenged in this respect—feeling that constraints on salary or “perks” compared with non-profits relegate them to be less selective on hiring. But hiring for fit isn’t about money—it’s about having the right selection process.
Aaron Wolowiec
MARCH 30, 2016
Emily Thomas. Q & A with Emily Thomas, assistant director and membership manager, Association of Outdoor Recreation and Education. Q: Would you rather sky dive, bungee jump or climb to the top of the Golden Gate Bridge, and why? A: Bungee jump. It’s a bucket list item of mine that gives me butterflies just thinking about it! Q: If you could live someone else’s life for a day, who would it be, and why?
Socious
MARCH 23, 2016
Attending conferences and industry events can be very exciting experiences for customers or members who are looking to network with people in your organization, their peers, and other experts. Live events can deliver a lot of enthusiam for your cause, company, or product. What if you could provide your members with networking opportunities and useful information on the content discussed at the event, long after its ended?
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Reid All About it
MARCH 25, 2016
Many of you have thanked me for putting together this list each week so I’m going to keep doing it. If your organization offers professional development for the association community, please send me the link via email or Twitter. Tue 3/29 at 1:00 p.m. Eastern DT* – Educating Volunteer & Professional Trainers. Your speakers are subject matter experts, but they’re probably not trained in adult learning.
Wild Apricot
MARCH 18, 2016
How active are you in Social Media? Maybe a better question is, how has your ROI been with Social Media? The first step to turning a great ROI on Social Media is to have a great strategy. Join the Membership Growth Online Summit to hear Amy Sample Ward share her social media strategies.
Higher Logic
MARCH 22, 2016
Do you want to make customer support fun for your customers? And save money for your company? Communities purpose varies, from growing brand awareness and loyalty to gaining valuable insight into your product. But one area communities are particularly effective in is reducing customer support costs -- Gartner found that communities reduce support costs for companies by 50 percent.
Optimist Consulting
MARCH 27, 2016
I recently read an interesting report, Leading Engagement from the Outside In, from US based membership consultants Anna Caraveli and Elizabeth Weaver Engel, which offers an alternative view to traditional member engagement activities and metrics when considering levels of member engagement with an organisation. Some membership organisations develop programmes, products, events or even services that they think members need, without involving them in their development.
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Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.
Aaron Wolowiec
MARCH 8, 2016
As some of you may know, I launched my career in nonprofit. I quickly learned that nonprofits play a crucial role in just about every industry. While each nonprofit thrives on its own accord and each offers something unique to the constituents it serves, there are common traits that define a good nonprofit. Perhaps more than anything else, good leadership molds a successful nonprofit.
Socious
MARCH 17, 2016
When you host a golf tournament for different skill levels it’s important for you include activities that fit everyone in attendance. If you don’t, long-time golfers will grow bored from lack of a challenge. However, if you cater only to those with advanced skills, you likely frustrate those who are less experienced. It’s a fine line to ensure everyone is comfortable and accommodated.
Reid All About it
MARCH 18, 2016
Spring is the perfect time to nurture your professional growth. You can start doing that by setting aside one hour a week for you. Maybe one of these virtual or in-person events will be a good place to start. Mon 3/12 at 9 a.m. Central (networking at 8:30 a.m.) – Dallas Fort Worth Association Executives Association Day. DFWAE has put together a good-looking slate of sessions—good luck making your choices!
Wild Apricot
MARCH 15, 2016
As a nonprofit manager, one of your main initiatives is to attract and retain new members. You’ve tried various marketing campaigns, but they take a lot of work (plus the payoff is largely unpredictable). All this can be solved by an automated Marketing Funnel.
Speaker: Joe Sharpe and James Carlson
Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.
Higher Logic
MARCH 28, 2016
Your community is a platform for your members to voice so many ideas … but not some. Antitrust laws are a combination of federal and state laws designed to regulate how businesses operate, in order to keep competition fair for consumers. But depending on your industry, members can get in some sticky antitrust situations if they begin talking about pricing, wages or other insider information.
Optimist Consulting
MARCH 27, 2016
I was delighted to recently present at CHASE about how to develop your membership marketing strategy. I outline my thoughts below on how to develop a strong membership marketing strategy which will help you grow your membership. 1.Why have a marketing strategy? Writing a marketing strategy will help you to: Identify what it is you want to achieve through your marketing activity.
Aaron Wolowiec
MARCH 23, 2016
Math just isn’t my forte. Maybe it’s because I work with words every day or maybe it’s just because I don’t get it. It’s fascinating to me how brains are wired so differently. Take my three children: the boys are math and sciences whizzes and my daughter is a singer and artist. So just what makes us tick? There are millions of resources about cognitive science so it’s easy to suffer from information overload.
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