December, 2015

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Wild Apricot Ranked #1 Again

Wild Apricot

We’re proud to announce that Capterra, a service that ranks software, has once again rated us the #1 Membership Management Software on the market - that’s 3 years in a row for us!

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What’s Your Marketing Resolution for 2016?

Spark Consulting

I’m totally stealing this idea from smartie Beth Brodovsky , who emailed me this same question recently for her Driving Participation podcast series. My resolution for association marketers would be for us to stop talking about segmentation and personalization and start doing it. We know it’s important, but we’re full of excuses for why we don’t do it (and no, by personalization, I don’t mean sending an email to “Dear Elizabeth” as opposed to “Dear

Marketing 183
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How To Actually Hear What Customers Say

Higher Logic

Any kid could tell you there’s a difference between just listening and actually hearing. They know right away if a parent is giving them their full attention or if their mind is wandering off into other territory. How do you think kids feel when they know they don’t have their parent’s full attention? Maybe frustrated, annoyed, like their time isn’t valued.

How To 172
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Stop guessing and start knowing

YourMembership

Without a doubt, two of the most important shifts occurring in the association industry are the use of cloud and analytics. Data is enabling us to receive, store and retrieve information in real-time. What’s being done with that data will allow for members to have more access and for associations to provide members exactly what they’re asking for. Imagine meetings and events becoming more productive and more valuable through a “mobile first” lifestyle with mobile meeting apps, wearables, and vir

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Vote for us for best meeting planning company!

Aaron Wolowiec

As you probably gathered from our recap of 2015 , it’s been a pretty awesome year for Event Garde! And it shows. Again this year, Event Garde has been nominated for the best meeting planning company for the Michigan Meetings + Events 2016 Best of Michigan Awards. We’d love your support, and ask that you vote for us! Click here to vote. Each year, Michigan Meetings + Events sponsors the readers choice awards.

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December 2015 Update: A Year in Review

Wild Apricot

If you’re like us, you’re using this time between the holidays to reflect on everything you’ve done this last year. At Wild Apricot, there’s so much that’s happened, it’s hard to pick what to talk about!

Review 152
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Giving Tuesday Thoughts

Spark Consulting

#GivingTuesday is not a huge thing in associations – although the ASAE Foundation has done some nice work on social media drawing attention to their donors today (more than directly asking for donations). But it’s ENORMOUS for fundraising/cause-oriented organizations. It doesn’t really kick off the holiday giving season – trust me, they’ve been laying the ground work for their holiday campaigns since before Labor Day – but it does often give a big boost to the

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Diversity Strengthens (and Grows) Your Community

Higher Logic

Diversity is a global topic that deserves attention. These days, most people know diversity and inclusion is important for a culture and community to thrive, but it can be hard to back up that claim with solid answers -- beyond just knowing , morally, that diversity is important. Since your online community is an extension of your organization -- whether comprised of association members, customers for a certain product or service, or just die-hard fans of a movement -- it makes sense that mainta

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Five Essential Takeaways from #AskJP

YourMembership

Did you miss #AskJP, our first CEO Twitter chat, on December 3 rd ? Here are the five essential takeaways you should know: Shifting requires accommodating the millennials entering the workforce. Without question, associations are interested in connecting with millennials as both members and leaders. Millennial needs and wants are different than those of generations past.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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One slice is enough

Aaron Wolowiec

Most moms are multitaskers. For example, we can cook dinner, help our kids with their homework and check our email….until dinner burns or the kids cry because while trying to reply to an email you forgot how to perform the “new” way of division. Sound familiar? Yeah…maybe mom multitasking is a farce. Or least overrated. And the kids? Why can they only do one thing at a time?

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5 Easy Actions to Take to Increase Member Engagement Next Year

Socious

This time of year is a whirlwind of activity on most people’s calendars. If you’re like me, you’re extra busy wrapping up the goals set forth for this year, evaluating what worked and what didn’t, and planning what can be accomplished with the upcoming year.

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Free Expert Webinar: Leading Great Virtual Board Meetings (Part II)

Wild Apricot

Learn ways you can use structure to create naturally more effective and engaging virtual meetings. We will share stories, along with tips and tools. These suggestions can be used with any form of virtual meeting technology!

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Thinking About an Organizational Review?

Portage Group

Keep it Simple! By Alan Ward The thought of conducting an organizational review shouldn’t give anyone reason for sweaty palms. Unfortunately, it has that potential. A quick survey of the topic can lead us to near despair: infrastructure planning, internal architectures, process analyses, and blueprints for change… I mean, really, who knows what to do?

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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A Kick-Ass Community Manager Q&A

Higher Logic

It's time to get those community management challenges addressed. This year marked our second annual expert panel of kick-ass community managers, who all agree: communities are here to stay and offer the best engagement for members. But there are still an endless amount of tasks to tackle, so the panel is here to address communities as systems that must be maintained.

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Is your association looking for an aha moment? Delight your members by shifting their wants into needs.

YourMembership

As consumers, we’re always seeking the next best way to simplify the way we go about our daily lives – the way we work, the way we play, the way we engage friends and family. Whether we know it or not, we are constantly challenging companies to find new ideas that keep us ahead of the game. With that being said, what can companies do to guarantee the output is reflective of, or creating shifts in their industry?

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The millennial mantra: give

Aaron Wolowiec

‘Tis the season for giving! Retailers consider Black Friday the official kick off to the giving season, but many nonprofits consider #GivingTuesday – the Tuesday after Cyber Monday – as the start. And millennials are taking note. According to the plethora of research on millennial behavior, Gen Y embraces social responsibility. Doing good is just what this generation does.

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3 Online Community Management Tools That Turn Members into Contributors

Socious

As a community manager, your primary goal is to ensure the success of your community. Okay, but that’s pretty broad. What does that really mean? Well, it usually means that you’re really responsible for keeping your community members engaged and participating. This is a task that is much easier said than done. There is a lot that goes into getting your community members active in your online community.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Free Expert Webinar: Happy & Healthy - 10 Tips for Impact without Burnout

Wild Apricot

Tech leaders and authors, Beth Kanter and Aliza Sherman will share 10 powerful techniques for nonprofit and association leaders to avoid burnout and get more energy for 2016!

Tips 152
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10 point checklist to maximise impact of member e-newsletters

Optimist Consulting

On 3 rd December I delivered a full-day workshop for the Small Charities Coalition on Building engagement through e-mail newsletters. It was interesting to hear that the challenges small charities face were very similar to those experienced by membership bodies. A recent MemberWise survey states that the most cited open rate is between 21%-30% and the average click through rate is 18%.

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The Link Between Community Managers and Community Organizers

Higher Logic

As a community manager, it may feel like you’re often breaking new ground, trail-blazing through an innovative profession. And you are. It’s a relatively new job force and there aren’t many forebearers for you to look back on.The very idea that you could have a collaborative community online was in its infancy in the mid-’90s (discounting old listservs and forums popping up since the 1970s), and didn’t really begin to take off until the 2000s (.guess MySpace was good for something).

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5 Gifts on Your Volunteers' Holiday Wishlist

Mariner

On a recent webinar, I was asked again for ideas on how reward and recognize volunteers. It seems many people are stuck on what gifts they can give.

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Why Every Small Business Needs an HCM Solution: A Comprehensive Guide

Managing HR tasks like payroll, compliance, and employee data can overwhelm small businesses. That’s where a Human Capital Management (HCM) solution comes in. Our eBook, Why Every Small Business Needs an HCM Solution: A Comprehensive Guide , shows how an HCM system automates tedious processes, ensuring your business stays compliant and efficient. You’ll learn how to simplify payroll, eliminate costly errors, and empower your employees with self-service tools.

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Connecting for Maximum Event Success

Aaron Wolowiec

Anne Bonney. This month’s guest blog post is by Anne Bonney. She is a John Maxwell Team certified speaker, trainer and coach specializing in leadership and empowerment topics. Bonney has spent the last 20 years bringing this to leadership and educational roles with companies including Under Armour, Les Mills International, Town Sports International and The New England Aquarium. .

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Online Community Management: 3 Steps for Getting Members to Engage [Video]

Socious

One of the greatest challenges that organizations face when increasing customer or member engagement is figuring out how to get their members to engage with one another within the ir online community. After all, a lot of the value that people get from your online customer or member community depends on these interactions. Here are three steps to help you steer your community members towards engaging with each other.

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Wild Apricot Ranked #1 Again!

Wild Apricot

We’re proud to announce that Capterra, a service that ranks software, has once again rated us the #1 Membership Management Software on the market - that’s 3 years in a row for us!

Software 150
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Digital governance framework for membership organisations

Optimist Consulting

I was interested to read a recent report about digital governance by Lisa Welchman, Digital Governance: A Primer for Content Marketers , on the Content Marketing Institute’s website. I found the report’s four-step process for creating a digital governance framework useful for helping organisations to effectively manage their digital presence. Organise the digital content ‘team’.

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Best Practices to Streamline Compensation Management: A Foundation for Growth

Speaker: Joe Sharpe and James Carlson

Payroll optimization can be one of the most time-consuming and complex factors of small business management. Yet, organizations that crack the code on streamlining employee compensation often discover innovative avenues for growth. With the right strategies in place, outsourcing and streamlining payroll processes can result in substantial time and resource savings.

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People Powered Communities in 2015: Higher Logic's Year in Review

Higher Logic

The holidays are a great time to reflect on all of the year’s hard work, and what we’ve accomplished together in 2015. I’d like to brag about a few outstanding goals Higher Logic (and our clients!) achieved this year. Automation Rules.Ruled. Our automation rules (and community automation across the board) has gained a lot of traction this past year, and we’re excited how useful and well-received auto rules have been for our clients.

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Sure I can help

Mariner

When PRSA Maryland needed volunteers for a one-time task, many of our active volunteers raised their hands. But when they were still coming up short, a “sure I can help” came from a longtime yet relatively inactive volunteer. This volunteer, while still on the books, had settled into very much a behind-the-scenes, third-string position.

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My Top 5 Blog Posts of 2015

Eric Lanke

As we end another year, here's a look back at the five posts on this blog that received the most page views in 2015. 1. Stop Calling It Strategic Planning This has been on every year-end list since it was originally posted in January 2012, and keeps getting a ton of traffic, including as the page through which the highest number of people enter my site.