Sat.Sep 17, 2022 - Fri.Sep 23, 2022

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Make the Most Out of Your Association’s Website: Leveraging Landing Pages and Best Practices for Marketing Success

Association Adviser

Whether your association is using association management software (AMS) for web development or not, there are plenty of challenges in managing an association website. It can get even trickier when it comes to including components of your website in your day-to-day marketing or even a specific marketing campaign. That’s why it’s important to make sure you’re following best practices to ensure your online presence stands out and is a glowing representation of your association.

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Leverage your online community for maximum member engagement and loyalty

Nimble AMS

Your members want to connect. The Community Brands 2022 Association Trends Study reports that the first reason members join associations is to network, and the sixth is to socialize. Is your association maximizing the reach of your online community? With proper practice, your organization can leverage your virtual community to drive engagement, boost retention, and attract new members. .

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Can You Create a “Social Offset” for Your Next Conference?

AssociationChat

Be sure to tune in on Tuesday, September 20, at 2 pm ET to a special episode of the Association Chat Podcast to learn about SocialOffset , and how it can help associations navigate the current political climate (through an individual’s “social offset”). What is SocialOffset? . SocialOffset is a 501(c)(3) non-profit created to provide event organizers and their attendees with a tool to offset the economic impact of their event or stay in a city where local legislation and laws are not in alignmen

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A Strategy Canvas Helps You Plan and Manage Learning Projects

WBT Systems

It’s natural to feel frazzled when you’re in charge of a project that’s way out of your comfort zone and above your pay grade.

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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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The BEST Online Payment Processing for Nonprofits: Our Top 18 Picks

Wild Apricot

The BEST Online Payment Processing for Nonprofits: Our Top 18 Picks If you want to collect donations online (and you do!), you’re going to need an online payment processor. Payment processors are a key piece of setting up your online payment.

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Association Brain Food: 9.23.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Workplace trends. Please take 3-5 minutes to participate in the 2022 State of the Workplace Pulse Survey conducted by Achurch Consulting. Its goal is to create a snapshot of current remote and hybrid workplace trends, in particular workforce models (e.g., remote, in-office, or hybrid), office space, leaders’ greatest workplace concerns, and overall satisfaction and perceptions.

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Webinar: Becoming a Responsible Consumer of Research

Spark Consulting

Would you like to learn more about the critical skills you need to be a responsible consumer and sponsor of research? Would you like to hear directly from association execs who are doing good work in their own organizations about how they do it? Join me and my Caveat Emptor: Becoming a Responsible Consumer of Research co-author Polly Karpowicz on Wednesday, October 26 for a FREE webinar where we’ll review the findings of the whitepaper, share a plain-language review of key concepts and ap

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Quick Wins You Can Get When You Adopt Higher Logic Thrive Platform

Higher Logic

The post Quick Wins You Can Get When You Adopt Higher Logic Thrive Platform appeared first on Higher Logic. We recently announced the launch of our new product for associations – Higher Logic Thrive, the member experience platform. The platform is designed to help you with engagement, retention, growth in membership and non-dues revenue. The post Quick Wins You Can Get When You Adopt Higher Logic Thrive Platform appeared first on Higher Logic.

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5 Minutes with Andy: How TED 2022 Altered How I Think

Virtual

Tune into our latest 5 Minutes with Andy Podcast where Andy discusses all thing TED – with learning from the speakers on how we are going to colonize mars to learning from the audience and even what is going on in the world. Tune into our latest 5 Minutes with Andy Podcast where Andy discusses all thing TED – with learning from the speakers on how we are going to colonize mars to learning from the audience and even what is going on in the world.

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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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How Nimble AMS empowers your stakeholders to become innovators

Nimble AMS

Is your association innovative? Are you increasing staff productivity through AI and predictive analytics or are you sticking to your values by highlighting your member benefits? “Innovator” might currently be a buzzword, but your organization should still be striving to blaze technological trails and deliver superior member value. . To drive innovation within your association, leaders will need to become problem solvers , prioritizing new opportunities and adopting flexible practices across t

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Resolving the Return-to-Office Disconnect Between Leadership and Staff: A FACTS-based Approach 

Achurch

Resolving the Return-to-Office Disconnect Between Leadership and Staff: A FACTS-based Approach . Recently, a group of Apple employees launched a petition demanding “location flexible work” after CEO Tim Cook said Bay Area staff must return to the office at least three days a week. Similarly, employees at AT&T distributed a petition that calls on their leadership to make remote work a permanent option.

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Increasing Member Engagement through Technology Part 2

Association Adviser

In this two-part series, we’re discussing how any association can utilize the power of technology to increase member engagement.As we’ve explored in the previous post, membership engagement is vital for any association that’s trying to hit its business goals and continue down the path to success.In part two, we’ll continue our discussion on the ways associations can use technology and the online digital space to their advantage to create memorable experiences for their members.

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5 Minutes with Andy: How TED 2022 Altered How I Think

Virtual

Tune into our latest 5 Minutes with Andy Podcast where Andy discusses all thing TED – with learning from the speakers on how we are going to colonize mars to learning from the audience and even what is going on in the world. Tune into our latest 5 Minutes with Andy Podcast where Andy discusses all thing TED – with learning from the speakers on how we are going to colonize mars to learning from the audience and even what is going on in the world.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Sensible public policy: CAI meets with White House to discuss condo safety

Ungrated

For more than a year, the CAI advocacy team has been moving forward sensible public policy to ensure greater safety in condominiums. Our efforts took a major step this week during a conversation with White House staff. On Sept. 20, CAI and Florida Sen. Jason Pizzo (D-Miami-Dade County) met with White House officials to garner support for two pieces of federal condominium safety legislation: H.R. 8304.

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Maybe I’m not done with Mizz Information after all?

Mizz Information

First of all, how the hell does COVID time fly by so quickly? I could swear I wrote what I thought was the last post ever here maybe two or three months ago…I now notice it was back in January. Yikes. Or maybe yay is the correct sentiment when it comes to leaving the darkest months (years) of pandemic anxiety, isolation and just all-around shitty-ness well behind us?

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A Message from Tobi

Ngage Management

We want our clients and supporters to know we have recently decided not to renew two clients this coming year. The Michigan Society of Association Executives and Michigan Council of Nurses Practitioners will transition from Ngage Management. While change and making hard choices are complex, we are incredibly proud of the work we accomplished together and remain excited to watch both organizations successfully move forward.

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A Message for the Board

Elevating Engagement

A journalist asked me to imagine I was the CEO of a struggling association, and there was a board meeting next week. What would I want the board to know? Here is what I would say. If we keep doing what we are doing, we won’t be doing this much longer. If we change what we are doing, there is a chance we will have a chance. Because where there are member needs, there is probably a business proposition.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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How to Start a Hotel Membership Club and Increase the Profit?

Raklet

Hotel membership clubs are a great tool for businesses in the hospitality industry to attract more guests and customer retention. The post How to Start a Hotel Membership Club and Increase the Profit appeared first on Raklet - Membership Management Software.

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The Best Practices For Email Newsletters - Part 2

Multiview

Just as important as newsletter content and design , is the audience on the receiving end. Building a subscriber list is the best way to build a relationship with your prospective members and maintain it with current members. It’s been said to be one of the most effective ways to showcase your brand messaging and increase engagement with your association.

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Membership Renewals: Strategies, Processes and Tips

MemberClicks

Getting new members is great for growing your organization. But those new members don’t mean anything if members aren’t sticking around. In this guide to membership renewal, we will cover everything you need to know about why a high renewal rate is important and what you can do to keep your memberships going for years. . To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies.

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Making Conference Conversations Less Ephemeral

Elevating Engagement

Conversations, ideas, and solutions at events are fleeting. Flashes of brilliance bubble up, energy increases, and minds open then, all of these good things seem to dissipate into the air. A few weeks after the conference ends, almost everything is forgotten. I’ve been looking for a way to capture these fleeting thoughts, so: Participants can fully engage in each moment and be confident that detailed notes are being captured for them.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Slack for Communities

Raklet

Regardless of the number of people, communication in your community is essential. Media sharing, event invitations, daily correspondence… It’s easy. The post Slack for Communities appeared first on Raklet - Membership Management Software.

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Experience is the best teacher

Effective Database

Experience is the best teacher Experience is the best teacher. Every one of us has experienced this (pun intended!) and we all know it's true.

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Increase Prices to Grow Recurring Revenue

Robert Skrob

How do you raise subscription prices without losing so many members that you end up with lower revenue? Raising prices is necessary in today’s inflationary times. But many subscription businesses are making the same big mistake, relying on past value to justify future subscription rate increases. Instead, here’s a checklist to raise prices, retain as many subscribers as possible and.

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3 Decision to Join Myths and the Reason Members Join Our Associations

Elevating Engagement

Why do our members join? It turns out that our most commonly held beliefs about this question are mostly wrong. Myth #1: Members Join for Our Benefits Members join to go to the annual conference. Or they join to get a research report or one of 15 other great benefits. Sometimes members join to gain access to a benefit, but rarely. Much more often, members do not know a thing about the association when they join.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Announcing New Account Executive for Public Affairs, Gabrielle Deliz

Arc 3 Communications

Rising star in public affairs strengthens multi-state advocacy capabilities Arc 3 Communications, a public affairs agency that specializes in content, digital and advocacy , announced that they have hired new account executive, Gabrielle Deliz. With extensive government affairs experience in the private and public sectors, Deliz most recently served as a government consultant for the Thomas Howell Ferguson, P.A.

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Members Do Not Have Time to Engage with Their Association

Elevating Engagement

I have a good friend that I see too infrequently. We have lovely, fascinating, far-ranging conversations when we see each other. Without time constraints, these conversations could continue non-stop for days. But time is always an issue. We schedule one-hour morning walks, which often stretch to two hours. Because we run overtime so often, I think we book our walking “appointments” less often than we should.

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The Problems Attendees Experience at Conferences

Elevating Engagement

Members love to talk about their conference experience during in-depth interviews. We spend a lot of time talking about their conference experience because the conference is where most members get the most value. Looking at the responses across more than three hundred interviews of very engaged members, a handful of typical weak spots in association conferences emerge: If you don’t have me at registration, you’ve lost me Members remember those first experiences well.