Sat.Oct 29, 2022 - Fri.Nov 04, 2022

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Association 4.0—A Playbook for Success

.orgSource

Every great team needs a playbook—a blueprint that outlines the rules you live by and your strategies for peak performance. At.orgSource we call that collection of wisdom our Association 4.0 framework. It is the product of ongoing research to prepare our clients for success in digital markets. Many of the characteristics we identified are […].

Team 88
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The one-in-one-out rule: What associations can learn from minimalism and decluttering

Association Adviser

I received my Certified Association Executive (CAE®) designation in the summer of 2015 and within 24 months I had also given away/donated/tossed over 70 per cent of my possessions. The process of building my leadership and management skills, while simultaneously shrinking my stuff, helped me zero in on how lessons from the process of decluttering and living a more minimal life could be applied by association executives to enhance the value they bring to their organizations, and the value that, i

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How to get non-techy staff on board with new membership management software

Aptify

Is your team scared of new technology? Here’s how to get non-techy staff on board with new membership management software. When it’s time for new membership management software , it’s important to get your entire organization on board with the new technology. From your executive leadership and board of directors to each department that will be using the software, everyone needs to understand the value of implementing modern software.

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Nonprofit Marketing Plan: 8 Steps to Create A Strong Plan

Wild Apricot

Having worked with hundreds of nonprofits over the years, I can tell you that organizations that develop and follow a well-thought-out nonprofit marketing plan grow faster and make a bigger impact than those that don’t. A holistic marketing strategy.

Marketing 440
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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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Sell Your Industry to Job Seekers with Content Marketing Inspired by Wrexham AFC and Formula 1

WBT Systems

Many employers are still having trouble finding talented professionals to fill empty positions. Associations worry about attracting young people and career changers to their industry.

Industry 366

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[GUEST BLOG] Your Chamber Has More Potential Than You Realize, Part 1

GrowthZone

by Frank Kenny. Let me share a quick story with you. When I was interviewing for the Executive Director job at my chamber, an influential board member took me aside and said, “Look, we’re just a small, poor chamber and we cannot afford to pay you what you’re worth and you’d be better off just finding another job.”. This was hard for me to hear because I loved my community and really wanted to work for my local Chamber of Commerce so I could help businesspeople and help the area

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Nonprofit Software: 25+ Providers to Build Your Tech Stack

Wild Apricot

In the age of the internet, nonprofit success goes hand-in-hand with technology. Whether you’re building a smash website, updating your online member database or shining on social media, you’re going to want some tools to help you out.

Software 395
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Surveying to Increase Engagement

Association Adviser

Information collection has become an art form in the modern business world, and it is practiced by organizations in every industry in the form of surveys. As an association, collecting insights through surveys can reveal the best ways to engage with your members. Whether it's what content your audience responds best to or why members aren’t attending in-person events, surveys are a pragmatic and incredibly useful tool that uncover new pathways for engagement and growing non-dues revenue.

Survey 140
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CSAE 2022: Four big takeaways for your association

Nimble AMS

In late October, the Nimble AMS team attended CSAE 2022 in Halifax, Nova Scotia. During our time at the conference, we had the pleasure of celebrating the 60 years the Canadian Society of Association Executives (CSAE) has been a premier organization dedicated to member-based organizations and association professionals. Happy anniversary, CSAE! . The theme of CSAE 2022 was Reunite, and our team had the exciting opportunity to connect with our partners at 108ideaspace.

Software 117
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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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12 Areas Your Association Must Address to Thrive During a Recession

Membersuite

Your association survived the worst of the pandemic. Now, you’re watching the economy and assessing how it might affect your industry, organization, members, and market. But this time, you can be proactive instead of caught off guard like we all were in the spring of 2020. You can better prepare your association for the impact of rising inflation or a worsening recession by addressing these twelve issues. #1: Budget.

Revenue 102
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The Top 25 Things You Didn’t Know About Google Ad Grants

Wild Apricot

Did you know that nonprofits are eligible for a $10,000 monthly grant to spend on advertising space from Google? Through the Google Ad Grants program , Google strives to empower nonprofits to amplify their causes online and reach an audience searching.

Marketing 361
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17 Conference Apps to Improve the Attendee Experience

MemberClicks

Event days can be overwhelming: your attendees need to figure out how to best spend their time, where they need to be when, and how to access constantly-shifting event information. Fortunately, 85% of Americans own a smartphone (a 50% rise since 2011), and by giving your attendees the option to download a conference app, you can reduce overwhelm and increase their overall event satisfaction.

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How to Attract New Members: 8 Steps to Take Right Now

Association TRENDS

With so many choices for education and community for younger professionals, associations must find ways to stand out from the crowd. New membership recruitment strategies can help you reach a new audience. If you want to consistently attract new members to your association, you most likely need to evolve your current strategy. That means appealing.

How To 52
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Your Culture Patterns Can Defeat Your Core Values

PROPEL

Most organizations have core values, though many don’t handle them very well. They describe the core values only at a high level and choose lofty and generic values that really don’t guide behaviors. Some, however, do core values really well. I was at a happy hour this week for a client that was rolling out the culture code they created around the concepts of Trust, Accountability, Collaboration.

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Club Dues 101: Accepting and Managing Member Payments Online

Wild Apricot

Wondering how to collect club dues for your membership organization? You might have a lot of questions: What are club dues and why do they matter? Are club dues different from a membership fee? How much should we charge for our club dues? How do we.

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7 Ways a Conference App Adds Value to Your Event

MemberClicks

Having a conference app for your event is a seriously powerful tool. They are designed to get more attendee engagement – all while providing a refreshing experience. Plus, when you have a go-to partner to lean on for your conference app needs, you can focus on the content and event planning. There are seven major benefits to creating an app dedicated solely to your conference.

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A Miami building is evacuated near the site of the deadly Surfside condo collapse

AMG

Residents of a Miami Beach building on the same street where a condominium collapse killed nearly 100 people were forced to evacuate on Thursday evening after officials determined the structure was unsafe and gave orders to leave.

Miami 10
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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Are Your Employees’ Glasses Half-full or Half-empty?

Multiview

The question — is your glass half full or half empty? — has been used for decades to emphasize the difference between negative and positive thinking. It's the tool that's used to describe two types of people — optimists and pessimists – so how do you use it to benefit your staff? Can you tell if someone’s glass is half full or empty?

Tools 52
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Engaging Despite Our Member's Busy Schedules

Elevating Engagement

When it comes to our schedules, it seems like COVID is over. All my friends are back to the headless chicken dance of work, home, events, travel, and if they are lucky, maybe a bit of sleep - me too. Time is at a premium again, and no one has enough of it. I've been thinking about how our efforts to engage members must shift to accommodate our member’s re-found ultra-busy schedules.

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7 Items to Include in Your New Member Welcome Packet

MemberClicks

CONGRATULATIONS! You got a new member! All that hard work and effort to show your benefits, to win them over and BOOM — they’ve signed up! But… what now? What do you do next? Well, member retention begins the moment that member officially becomes a member. Your onboarding process – including your new member welcome packet – is a big part of that. What is a welcome packet?

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Recently begun enforcement of 15-year-old law creates headaches for some homeowners

AMG

Unbeknownst to ordinary homeowners, everyone connected to the water supply, if they have an irrigation system, has to have one installed or get it tested annually if they do,” she said on condition of anonymity as her board hadn’t OK’ed spilling the tea.

System 10
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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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6 Ways To Build An Effective Digital Marketing Plan With Google Trends

CMA Solutions

Google it. That may make a lot of sense for most questions. Google Trends , perhaps the most overlooked SEO/content marketing/market research/competitive analysis/PR targeting tool, is one resource to help build an effective digital marketing plan. When it comes to marketing, never try to do it by yourself. You will need partners, team members and tools, which will help you glean insight from your competitors in the marketplace.

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Improve Your Nonprofit’s Board Engagement: 5 Best Practices

Achieve

A nonprofit’s success depends on. more than just fundraising. Furthering your mission requires fully engaging your supporters in making an impact. But this doesn’t just involve reaching out to potential donors and volunteers in new ways—it also means improving board engagement. Board members are sometimes treated as a stamp of approval because they approve your budget and other key strategies.

Process 40
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Don’t get hung up on something minor

Effective Database

Don't get hung up on something minor I'm a problem solver. I love to solve problems. Which is great until it's not. One trap for problem solvers like me is trying to solve a problem that really doesn't need to be solved.

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Evicted Tenant Operated Illegal Airbnb out of Charlotte Condo

AMG

It took the condo’s new owner, Natalie Siburt, running into a would-be guest dropping off luggage outside her home, to kick off a battle with Airbnb to get the listing removed, the Charlotte Observer reported.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Association Digital Mindset That Drives Value and Revenue

Association Strong

Associations who don't embrace a digital mindset for serving their members will quickly become irrelevant in the future. Fast paced change, demand for real time information and a new generation are all driving everything in an association to be provided digitally. Tom and Dave discuss the keys and steps to an effective digital transformation for any association in education, communication and member engagement.

Revenue 40
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Small Project – Big Result

Robert Skrob

What’s the fastest first step to improve retention for all of your subscribers? Click here to find out. When most teams try to tackle high churn rates many get bogged down in large projects. They eagerly WANT to transform churn into retention. However, the project gets so big, other priorities get in the way and they never get anything implemented. Continued.

Project 28
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Association Brain Food: 11.4.22

Reid All About it

The weekly list of free educational events and resources for the association community…. Non-dues revenue award. Do you have a program, event or staff experience that connects your association’s mission to business growth? Nominate your association for the Pierre Partnership Award presented by the Professionals for Association Revenue. Nominees do not need to attend the RevUP Summit or even be a PAR member.