Sat.Mar 25, 2023 - Fri.Mar 31, 2023

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Best Practices for Re-Engaging At-Risk Members

Associations Now

All associations have some members on the fence about renewing. How can you recognize these individuals and then convince them to stick around for the long term? One membership professional shares strategies to help turn at-risk members into more engaged participants. Associations must care for and support their members, no matter where they fall on the engagement scale.

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Gain More NDR the Easy Way

Association Adviser

Earning more non-dues revenue can feel like an uphill battle. To do so, your association needs to identify the best mix of opportunities. Take your programming to the next level by introducing new ways to earn non-dues revenue. It is easy to get wrapped up in the same methods that are used year after year. […] The post Gain More NDR the Easy Way appeared first on Association Adviser.

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Differentiating Branding and Marketing for your Association

Multiview

As an association marketing professional, you may have heard terms like “branding” and “marketing” used interchangeably. But what do these terms actually mean? And more importantly, how are they different? Understanding the difference between branding and marketing is essential to ensuring that your association is successful and stands out above the rest.

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Job Boards and Career Communities: A Path to Higher Engagement and New Memberships

Higher Logic

The post Job Boards and Career Communities: A Path to Higher Engagement and New Memberships appeared first on Higher Logic. One of the best ways to deliver value and build loyalty quickly is for your association to help members with their career growth. The post Job Boards and Career Communities: A Path to Higher Engagement and New Memberships appeared first on Higher Logic.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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7 Steps to Consider When Selecting a New AMS

GrowthZone

If you’re looking to start your association’s search for a new Association Management System (AMS), here are seven steps to keep in mind: 1. Define your needs and requirements: Before starting your search, it’s important to define your needs and requirements. This includes identifying the features and functionalities you need in an AMS, as well as any specific integrations or customization requirements. 2.

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The Future Is Now: How AI Is Revolutionizing Member Management

The Journal by EXEC

About a decade ago, AI was viewed as a dystopian nightmare confined to the Fortune 500 and startups of Silicon Valley. In 2023, artificial intelligence is rapidly finding its way into the everyday lives of the masses, whether they know it or not. The future is here, and AI is making waves across all industries—including membership businesses. Connecting with your members is fundamental, but there's more to it than just checking the pulse via surveys and one-on-one meetings.

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Report: Revenue Strategy Lacking at Many Associations

Associations Now

A recent survey from Professionals for Association Revenue finds that many groups are falling short of budget goals. Substantial proportions of associations are struggling to meet revenue targets, according to a new survey, and lack the budget strategy infrastructure that might improve their fortunes. The Association Business Development Landscape Report , released last month by Professionals for Association Revenue (PAR) , reports that less than half of association executives said they will mee

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Virtual Events 101: Fresh Ideas, Best Practices, Top Software & More!

Wild Apricot

The post Virtual Events 101: Fresh Ideas, Best Practices, Top Software & More! appeared first on WildApricot.

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No Mess, No Stress: The Power of Spring Data Cleaning – 4/12/23

Association Analytics

The post No Mess, No Stress: The Power of Spring Data Cleaning – 4/12/23 appeared first on Association Analytics.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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8 Reasons to Consider a Repeat Site Visit to an Event Property

Aaron Wolowiec

Event planners know the importance of visiting an event property, particularly when selecting a new venue for an upcoming event. But what about when returning to a property that you’ve previously contracted for an event? Here are 8 compelling reasons to justify that repeat visit.

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Four strategies to celebrate advocacy efforts at your association

Nimble AMS

Happy American Association Day 2023 ! Did you know that ASAE created American Association Day so associations could better advocate for themselves? This year, hundreds of a ssociation professionals gathered on Capitol Hill to share how their organization s contributed to the US economy. The group a lso worked to gather support for various economic development policies.

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Your Complete Guide To Increase Member Engagement

Wild Apricot

The post Your Complete Guide To Increase Member Engagement appeared first on WildApricot.

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No Mess, No Stress: The Power of Spring Data Cleaning

Association Analytics

The post No Mess, No Stress: The Power of Spring Data Cleaning appeared first on Association Analytics.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Improve Team Dynamics with CliftonStrengths Assessments

Achurch

Improve Team Dynamics with CliftonStrengths Assessments It can take more time to gain mutual understanding and build relationships on remote and hybrid teams. Weak ties make it harder for teams to click. Jumpstart relationship building and strengthen employee ties with CliftonStrengths. CliftonStrengths boosts team dynamics A CliftonStrengths assessment measures and identifies an individual’s natural talents and strengths.

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Why your association should understand the differences between AMS and CRM software

Nimble AMS

A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. But d o you know the differences between these software and why they ’re so valuable to your organiz ation? Our blog is here to help with a complete explanation of the difference s between AMS and CRM technology, how the platforms pair together , and the benefits for your association.

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Donor Impact Report: How To Write One and Win Over Donors

Wild Apricot

The post Donor Impact Report: How To Write One and Win Over Donors appeared first on WildApricot.

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Sparkup, the virtual audience platform to create immersive and interactive event experiences

Event Industry News

How to combine the comfort of attending a live event from home and the excitation of being there in person? How to shift passive viewing to active participation? How to bring virtual experiences to life?

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Betsy Bair to Retire from VCC

Velvet Chainsaw

Betsy Bair, Vice President, Strategic Narratives at Velvet Chainsaw, will retire as of March 31, 2023. For the past seven years, Betsy has been instrumental in project managing many of VCC’s most complex client engagements. Her passion for studying and learning the business of each of our clients is unparalleled. Betsy is a client favorite and has fostered ongoing connections with many of the association leaders she has supported.

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Centering the user perspective

Candid

Input from current and potential users of Candid’s tools is crucial to building products for a more efficient and effective social sector. One form this input takes at Candid is User Experience Research (also known as UX research). While we have several channels for gathering customer feedback, UX research is unique since it is about partnering with our current and prospective users to help us understand and adjust to their needs and motivations during the product development process.

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The Top 3 Reasons Your Culture Change Is So Slow

PROPEL

Culture change doesn’t have to take as long as it usually does, and that’s because we’re (a) ignoring our existing culture patterns, (b) choosing our change priorities almost randomly, and (c) waiting until it’s too late to course correct. We designed our culture change coaching program to help you avoid all of these pitfalls, and change culture fast.

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More Intrinsically Motivating Member Messaging

Elevating Engagement

Have you read the book Atomic Habits yet? It seems to be taking the world by storm for good reason. Ideally, we’d like to eliminate all of our bad habits (midnight carb loading on the couch, anyone?) and instill an excellent set of good habits. One idea from the book I’ve been mulling over is the power of making the desired habit part of your identity.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Strategies to utilize your online community platform for better board management

Nimble AMS

Do y our board and leadership team s have jam -packed agendas and meetings that often run long ? Do m embers sometimes miss a meeting and want to catch up on the minutes , asking staff to send out relevant documents? Rather than task an employee with more work , your organizati on can l eve rage innovative association management software (AMS) with its online community platform to streamline board management.

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Nonprofits Should Try Some New Email List Building Techniques

Nonprofit Marketing Guide

Are you ready to try some new email list building tactics at your nonprofit? Every year, you lose subscribers due to emails bouncing, addresses becoming undeliverable, or subscribers opting out. That means if you don’t invest some effort into building your nonprofit’s email list, it will shrink over time. According to the 2023 Nonprofit Communications Trends Report , nonprofits still have plenty of ways to build their email lists.

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Sound City festival and Virgin Music UK announce two year partnership

Event Industry News

Sound City is delighted to announce an exciting new two-year partnership with Virgin Music Artist & Label Services. The UK’s leading independent festival for new music will join forces with Virgin Music to support and drive opportunity for the next wave of young creatives.

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Kentucky Lawmakers Exempt Business Events From Sales Tax

Associations Now

A recent policy change exempts business event organizers from charging sales tax to their exhibitors. The move, applauded by hospitality leaders, also ensures the state can continue to compete for convention business that employs tens of thousands of Kentuckians. The Kentucky General Assembly and Gov. Andy Beshear have exempted business event organizers from charging sales tax to their exhibitors, a move applauded by the Exhibitions & Conferences Alliance (ECA) and hospitality leaders in the

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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7 Key Factors for Building Peer-to-Peer Fundraising at Your Small Nonprofit

Blue Avocado

Article In Brief: The Problem: For small nonprofits it’s difficult to know where to start with fundraising for target programs. The problem is made further arduous when your nonprofit is located in a disadvantaged community. The Context: A large fundraising goal can seem insurmountable. Working backwards however presents a roadmap for how and where to […] The post 7 Key Factors for Building Peer-to-Peer Fundraising at Your Small Nonprofit appeared first on Blue Avocado.

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Why People Use Each Social Media Platform

Nonprofit Marketing Guide

“What should I post on social media?” It’s a question you ask a lot, but is it the right question? Listen to any social media guru and you will hear words like “engaging” and “shareable.” But if you knew what that meant exactly, you wouldn’t be here, right? Instead of worrying about what makes a post engaging, find out what people want when they visit their social networks.

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Podcast: Touchdreams – Shaping websites for 2023

Event Industry News

Since 2011, using content management systems including Drupal and Webflow, Touchdreams has been building websites for ‘e-commerce, product businesses, service businesses, agencies, accounting, law, anything you can think of’ from its offices in Cape Town and London.

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