Sat.Mar 25, 2023 - Fri.Mar 31, 2023

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Best Practices for Re-Engaging At-Risk Members

Associations Now

All associations have some members on the fence about renewing. How can you recognize these individuals and then convince them to stick around for the long term? One membership professional shares strategies to help turn at-risk members into more engaged participants. Associations must care for and support their members, no matter where they fall on the engagement scale.

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Gain More NDR the Easy Way

Association Adviser

Earning more non-dues revenue can feel like an uphill battle. To do so, your association needs to identify the best mix of opportunities. Take your programming to the next level by introducing new ways to earn non-dues revenue. It is easy to get wrapped up in the same methods that are used year after year. […] The post Gain More NDR the Easy Way appeared first on Association Adviser.

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Differentiating Branding and Marketing for your Association

Multiview

As an association marketing professional, you may have heard terms like “branding” and “marketing” used interchangeably. But what do these terms actually mean? And more importantly, how are they different? Understanding the difference between branding and marketing is essential to ensuring that your association is successful and stands out above the rest.

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Job Boards and Career Communities: A Path to Higher Engagement and New Memberships

Higher Logic

The post Job Boards and Career Communities: A Path to Higher Engagement and New Memberships appeared first on Higher Logic. One of the best ways to deliver value and build loyalty quickly is for your association to help members with their career growth. The post Job Boards and Career Communities: A Path to Higher Engagement and New Memberships appeared first on Higher Logic.

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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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7 Steps to Consider When Selecting a New AMS

GrowthZone

If you’re looking to start your association’s search for a new Association Management System (AMS), here are seven steps to keep in mind: 1. Define your needs and requirements: Before starting your search, it’s important to define your needs and requirements. This includes identifying the features and functionalities you need in an AMS, as well as any specific integrations or customization requirements. 2.

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The Future Is Now: How AI Is Revolutionizing Member Management

The Journal by EXEC

About a decade ago, AI was viewed as a dystopian nightmare confined to the Fortune 500 and startups of Silicon Valley. In 2023, artificial intelligence is rapidly finding its way into the everyday lives of the masses, whether they know it or not. The future is here, and AI is making waves across all industries—including membership businesses. Connecting with your members is fundamental, but there's more to it than just checking the pulse via surveys and one-on-one meetings.

Survey 52
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Report: Revenue Strategy Lacking at Many Associations

Associations Now

A recent survey from Professionals for Association Revenue finds that many groups are falling short of budget goals. Substantial proportions of associations are struggling to meet revenue targets, according to a new survey, and lack the budget strategy infrastructure that might improve their fortunes. The Association Business Development Landscape Report , released last month by Professionals for Association Revenue (PAR) , reports that less than half of association executives said they will mee

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Virtual Events 101: Fresh Ideas, Best Practices, Top Software & More!

Wild Apricot

The post Virtual Events 101: Fresh Ideas, Best Practices, Top Software & More! appeared first on WildApricot.

Software 409
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No Mess, No Stress: The Power of Spring Data Cleaning – 4/12/23

Association Analytics

The post No Mess, No Stress: The Power of Spring Data Cleaning – 4/12/23 appeared first on Association Analytics.

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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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8 Reasons to Consider a Repeat Site Visit to an Event Property

Aaron Wolowiec

Event planners know the importance of visiting an event property, particularly when selecting a new venue for an upcoming event. But what about when returning to a property that you’ve previously contracted for an event? Here are 8 compelling reasons to justify that repeat visit.

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Four strategies to celebrate advocacy efforts at your association

Nimble AMS

Happy American Association Day 2023 ! Did you know that ASAE created American Association Day so associations could better advocate for themselves? This year, hundreds of a ssociation professionals gathered on Capitol Hill to share how their organization s contributed to the US economy. The group a lso worked to gather support for various economic development policies.

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Donor Impact Report: How To Write One and Win Over Donors

Wild Apricot

The post Donor Impact Report: How To Write One and Win Over Donors appeared first on WildApricot.

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No Mess, No Stress: The Power of Spring Data Cleaning

Association Analytics

The post No Mess, No Stress: The Power of Spring Data Cleaning appeared first on Association Analytics.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Improve Team Dynamics with CliftonStrengths Assessments

Achurch

Improve Team Dynamics with CliftonStrengths Assessments It can take more time to gain mutual understanding and build relationships on remote and hybrid teams. Weak ties make it harder for teams to click. Jumpstart relationship building and strengthen employee ties with CliftonStrengths. CliftonStrengths boosts team dynamics A CliftonStrengths assessment measures and identifies an individual’s natural talents and strengths.

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Why your association should understand the differences between AMS and CRM software

Nimble AMS

A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. But d o you know the differences between these software and why they ’re so valuable to your organiz ation? Our blog is here to help with a complete explanation of the difference s between AMS and CRM technology, how the platforms pair together , and the benefits for your association.

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Your Complete Guide To Increase Member Engagement

Wild Apricot

The post Your Complete Guide To Increase Member Engagement appeared first on WildApricot.

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Betsy Bair to Retire from VCC

Velvet Chainsaw

Betsy Bair, Vice President, Strategic Narratives at Velvet Chainsaw, will retire as of March 31, 2023. For the past seven years, Betsy has been instrumental in project managing many of VCC’s most complex client engagements. Her passion for studying and learning the business of each of our clients is unparalleled. Betsy is a client favorite and has fostered ongoing connections with many of the association leaders she has supported.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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The Top 3 Reasons Your Culture Change Is So Slow

PROPEL

Culture change doesn’t have to take as long as it usually does, and that’s because we’re (a) ignoring our existing culture patterns, (b) choosing our change priorities almost randomly, and (c) waiting until it’s too late to course correct. We designed our culture change coaching program to help you avoid all of these pitfalls, and change culture fast.

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Strategies to utilize your online community platform for better board management

Nimble AMS

Do y our board and leadership team s have jam -packed agendas and meetings that often run long ? Do m embers sometimes miss a meeting and want to catch up on the minutes , asking staff to send out relevant documents? Rather than task an employee with more work , your organizati on can l eve rage innovative association management software (AMS) with its online community platform to streamline board management.

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More Intrinsically Motivating Member Messaging

Elevating Engagement

Have you read the book Atomic Habits yet? It seems to be taking the world by storm for good reason. Ideally, we’d like to eliminate all of our bad habits (midnight carb loading on the couch, anyone?) and instill an excellent set of good habits. One idea from the book I’ve been mulling over is the power of making the desired habit part of your identity.

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Why Good Decisions Require Honest Debate

Associations Now

Leaders aren’t in charge because decision-making is easy. But they can create a culture where everybody feels comfortable weighing in on tough calls. Associations are in a bind. Last week, I reported on a new survey from content firm Omnipress showing that many organizations are still working through how to host their meetings. Associations have eagerly returned to in-person conferences in the past year because attendees say they want them, and because they’ve traditionally been top revenue driv

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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6 Reasons Not to Get New Membership Software (and How to Combat Them)

Aptify

You might know it’s time for new membership management software for your organization, but your leadership team and board of directors might have concerns about making the investment. Here are six common objections to purchasing new technology and how to move beyond them. When you’re trying to make the case for new membership management software , preparation is key to success.

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Valuegraphic Strategy for a Values-Driven World

AssociationChat

David Allison launched the Valuegraphics Project in 2015 to create a worldwide map of core human values. Today, global brands and organizations from PayPal to Lululemon use valuegraphics to understand how groups of people make decisions about anything, anywhere on Earth-and activate their target audiences eight times more powerfully than ever before.

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Destination education: Large-scale managers enjoy immersive course in the desert

Ungrated

Pick a beautiful community association. Add one of CAI’s world-renowned community association manager education courses. And mix in valuable in-person networking opportunities with colleagues. What do you get? CAI’s reimagined M-340: Managing the Large-Scale Association. Last week, community managers from across the country gathered at Sun City Palm Desert in California for the latest version of the course.

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Kentucky Lawmakers Exempt Business Events From Sales Tax

Associations Now

A recent policy change exempts business event organizers from charging sales tax to their exhibitors. The move, applauded by hospitality leaders, also ensures the state can continue to compete for convention business that employs tens of thousands of Kentuckians. The Kentucky General Assembly and Gov. Andy Beshear have exempted business event organizers from charging sales tax to their exhibitors, a move applauded by the Exhibitions & Conferences Alliance (ECA) and hospitality leaders in the

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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8 Top-Quality Association Management Software Providers

Protech

As an association administrator or staff member, you know that there are many complicated moving parts to running an association and just as many ways to organize your operations. Perhaps you’re still relying on outdated methods like spreadsheets, documents, and email to manage communities and events. In this case, it may be time to invest in a more comprehensive solution that can streamline your operations.

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Submission Review Software: Everything You Need To Know

MemberClicks

If your association or chamber regularly solicits submissions for things like awards, speakers, abstracts, scholarships, grants, etc. then you know how chaotic the process can be. Once you announce you’re opening up submissions, they’ll be submitted everywhere — your email, your voicemail, in the middle of a Zoom meeting! Before you know it you’re completely overloaded with a ton of unorganized submissions.

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3 Easy Steps for an Effective Membership Journey

Multiview

A membership journey is a key component to the success of your association. It’s how you attract and retain members, ensure you keep up with industry trends, and develop your organization’s goals. In this blog post, we will look at how to create an effective membership journey that will help you achieve all of these things.