Wild Apricot
JUNE 26, 2020
Are you wondering whether your organization is ready to re-open the office as the COVID-19 pandemic restrictions are slowly being lifted? Use these questions to help you decide.
Higher Logic
JUNE 26, 2020
Associations are increasingly expected to deliver the personalized experience that members (especially younger generations) are used to. They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. Does this sound familiar? If it does, you’re not alone. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized
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Reid All About it
JUNE 26, 2020
The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. There’s much work to be done and I hope that at last we’re all ready to do it. Implicit bias.
WBT Systems
JUNE 23, 2020
It’s Time to Integrate the Meetings and Education Teams at Your Association. Read more about It’s Time to Integrate the Meetings and Education Teams at Your Association.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Wild Apricot
JUNE 26, 2020
We sat down with Nancy Settle-Murphy, virtual meeting expert, to answer your most pressing questions about virtual meetings and events. Here are the answers to the most common questions we received.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Smooth The Path
JUNE 23, 2020
I am nearly six feet tall. Finding clothing has been challenging my whole life. That was until I learned of Long Tall Sally, a quality retailer devoted to tall women. Recently I got an email stating that they are closing after 44 years of business. After what sounds like years of somewhat shaky financials, COVID pushed them over the edge. Last week I heard the same story from an entrepreneur friend of mine who founded an international food franchise.
AssociationChat
JUNE 21, 2020
Are you missing in-person conferences? Want to recreate that same experience for yourself or a loved one? Well, thanks to one clever post on Twitter and hundreds of creative responses, now you can! On Friday, June 19, Twitter user Erin Conwell posted that her spouse was participating in a virtual conference for the next few days and what followed was a flurry of responses that brought real-life experiences back into the minds of everyone who has attended any conference ever!
Wild Apricot
JUNE 25, 2020
We've compiled a list of all the US and Canadian government funding available to nonprofits to help mitigate the impact of COVID-19 crisis.
Portage Group
JUNE 24, 2020
When COVID 19 restrictions went into place in March 2020, many associations and other nonprofits closed their offices and had staff work from home. As many Canadian jurisdictions look to ease restrictions in the coming weeks, there has been much speculation and debate about the longer-term impacts of COVID 19 on working in the office. Volume 5 of the TPG Pulse for Associations is based on responses from 311 Canadian associations from June 3-11, and is focused on understanding how the association
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Association Adviser
JUNE 22, 2020
Editor’s Note: This guest post was generously contributed by Christi Olson, head of evangelism for search and advertising at Microsoft. If you missed Christi speaking on the topic at May’s Digital Summit at Home, you’re in luck: Christi and 20+ other content and digital marketing experts will be speaking July 14-16 at the next Digital […].
Association Success
JUNE 23, 2020
As some of us return to work in a modified office environment and others plan to continue to work from home, virtual meetings will continue to be a distinct facet of our reality. Whether it’s a simple video chat with your team or a multi-day virtual conference like SURGE Connect , you likely have a plethora of virtual meetings and events crowding your calendar.
Wild Apricot
JUNE 22, 2020
Here's a checklist of small changes you can do in Wild Apricot that can simplify your day-to-day operations.
Portage Group
JUNE 24, 2020
Volume 5 of the TPG Pulse for Associations will be released on June 24. Based on responses from 311 Canadian associations from June 3-11, this month’s focus is on how the association sector is planning their return to the office. Click on the link below for a sneak peek of some of the key findings. Check your inbox next week for the full report. Not a subscriber?
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
AssociationChat
JUNE 26, 2020
Covid-19 forced conferences to break from tradition, now it’s time to reimagine their future. We are living through the biggest disruption that modern scholarly meetings have faced. Seemingly overnight in March ( literally overnight in a few cases) we went from cautiously carrying on with in-person events, to tumbling down a rabbit-hole into a brand-new world. .
GrowthZone
JUNE 23, 2020
Remember when events were a huge source of non-dues revenue for associations and chambers? With COVID-19 canceling event after event, times have been challenging, to say the least. But what about golf tournaments, which are go-to money raisers for many organizations? Don’t worry, we’ve got you covered with this comprehensive guide for putting together low-touch and successful golf outings.
Wild Apricot
JUNE 23, 2020
Here are some tips and ideas for keeping members engaged on your website.
CommPartners
JUNE 25, 2020
This is a guest post written by Jordan Schwartz, president, and co-founder of Pathable, an event app and website platform for conferences and tradeshows. He left academic psychology for the lure of software building and spent 10 years at Microsoft leading the development of consumer-facing software. Frustrated with the conferences he attended there, he left Microsoft in […].
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
AMG
JUNE 26, 2020
A majority of Americans are stuck in the endless loop of home-work-home. This hectic life has disallowed most of us to make new human connections. A recent survey suggests that many people don’t know their neighbors. Resolving this should be a primary concern for community leaders. If you are a board member of any homeowners association (HOA), you are responsible for ensuring that neighbors at least get to know each other.
Ungrated
JUNE 24, 2020
Communication is an integral part of every successful community association’s operations. Effective communication is the cure to so many problems, it should come as no surprise that it’s also often the best way to prevent conflicts, disputes, and misunderstandings. A comprehensive, proactive communications plan will contribute to productive meetings, satisfied homeowners, balanced budgets, informed consultants, supportive residents, cooperative tenants, eager buyers, low delinquencies—and more.
Association Success
JUNE 25, 2020
You’ve identified a potential mentor — someone you think could help advance your career, provide encouragement and advocate for you. Now, it’s time to form that relationship. But how do you ask someone to be your mentor? According to Yale University , the first step is simple: Schedule a conversation by sending an email asking the person if he or she can meet with you in person or via Zoom.
Membersuite
JUNE 22, 2020
People are seeking out reassuring confident voices during these times of uncertainty. Rethink your membership messaging, tell members what to expect in the short term, how they need to prepare, and how your association can help them do that.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
ReviewMyAMS
JUNE 23, 2020
Guest post by Peggy Hoffman, FASAE, CAE, Mariner Management How Do We Break Open a New Channel for Member Engagement? Hint, it’s your chapter network! Take a look at the 2019 Chapter Benchmarking Report and. Read more. Tags: AMS. associations. member engagement.
MemberClicks
JUNE 23, 2020
As association and chamber professionals, you all know that retention success relies on a member's overall experience from the time they join. (The more you can engage a member, the better your chances they'll renew!). Your membership management tools play an important part, too. Those tools dictate the form members submit to join, how their listing shows up on your directory, the website they visit to register for events — sometimes even the platform where they'll access the event, if it's virt
Smooth The Path
JUNE 25, 2020
Decades ago, I started working at a big corporation. The first half day on the job was spent in HR filling out paperwork. After I signed my name for the hundredth time, I was whisked to my new office, which was a tiny interior office-closet divided into three empty cube work areas. There I was given a stack of papers to enter into a spreadsheet. By the third day, stuck in the back of the freezing room all by myself plodding through a pile of mind-numbing work, I wondered what kind of mistake I m
Mariner Management
JUNE 24, 2020
Will chapters survive? This is a question we’ve heard on every virtual idea swap we’ve hosted since the pandemic. Here’s what’s at stake. The dramatic shift to virtual throughout the association community has resulted in a significant blurring of the geographical boundaries that used to delineate chapters. This shift has brought into question the relevance of those chapters where there is no substantive distinction between the needs of members in one area versus another.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Association Success
JUNE 24, 2020
In many cases, canceling or downgrading a subscription or membership is a frustratingly long and complicated process in an effort by organizations to dissuade their customers from leaving. “It is always hard to lose a customer, especially if you put a lot of effort into getting them to sign up for your products/services in the first place,” writes John Solomon.
HighRoad Solution
JUNE 26, 2020
Data-based marketing is nothing new. All marketing is based on some data. Before you reach out to any audience, you have to know a little about what makes them tick. And everything you know counts as data. Their likes, their dislikes, their needs, their preferences. Their goals and the obstacles to their goals. All of these are data points that will help you produce a targeted, effective method.
Nimble AMS
JUNE 25, 2020
Strategic research in new tech now can pay big dividends for your association down the road. Don’t miss this chance to uncover opportunities for improvement and find a solution that better meets your organization’s needs. You might know that it’s time for a new association management software (AMS) system for your organization. Maybe your current AMS is outdated.
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