Sat.Jun 20, 2020 - Fri.Jun 26, 2020

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11 Questions Nonprofit Leaders Need to Ask Before Re-Opening the Office

Wild Apricot

Are you wondering whether your organization is ready to re-open the office as the COVID-19 pandemic restrictions are slowly being lifted? Use these questions to help you decide.

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3 Automated Email Campaigns Professionals Australia Used to Strengthen Their Association

Higher Logic

Associations are increasingly expected to deliver the personalized experience that members (especially younger generations) are used to. They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. Does this sound familiar? If it does, you’re not alone. With over 40 diverse member segments, Professionals Australia found it impossible to recruit, onboard, and engage with each segment in a personalized

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Association Brain Food Weekly: 6.26.20

Reid All About it

The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. There’s much work to be done and I hope that at last we’re all ready to do it. Implicit bias.

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It’s Time to Integrate the Meetings and Education Teams at Your Association

WBT Systems

It’s Time to Integrate the Meetings and Education Teams at Your Association. Read more about It’s Time to Integrate the Meetings and Education Teams at Your Association.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Targeted Impact: Episode 2 Recap With Nancy Settle-Murphy

Wild Apricot

We sat down with Nancy Settle-Murphy, virtual meeting expert, to answer your most pressing questions about virtual meetings and events. Here are the answers to the most common questions we received.

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Volume 5 – Return to the Office for Canadian Associations

Portage Group

When COVID 19 restrictions went into place in March 2020, many associations and other nonprofits closed their offices and had staff work from home. As many Canadian jurisdictions look to ease restrictions in the coming weeks, there has been much speculation and debate about the longer-term impacts of COVID 19 on working in the office. Volume 5 of the TPG Pulse for Associations is based on responses from 311 Canadian associations from June 3-11, and is focused on understanding how the association

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Are You Facing an Uncertain Financial Future?

Smooth The Path

I am nearly six feet tall. Finding clothing has been challenging my whole life. That was until I learned of Long Tall Sally, a quality retailer devoted to tall women. Recently I got an email stating that they are closing after 44 years of business. After what sounds like years of somewhat shaky financials, COVID pushed them over the edge. Last week I heard the same story from an entrepreneur friend of mine who founded an international food franchise.

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COVID-19 Funding for Nonprofits: What You Need To Know [Updated]

Wild Apricot

We've compiled a list of all the US and Canadian government funding available to nonprofits to help mitigate the impact of COVID-19 crisis.

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Missing In-Person Conferences? This Tweet Won Twitter This Weekend

AssociationChat

Are you missing in-person conferences? Want to recreate that same experience for yourself or a loved one? Well, thanks to one clever post on Twitter and hundreds of creative responses, now you can! On Friday, June 19, Twitter user Erin Conwell posted that her spouse was participating in a virtual conference for the next few days and what followed was a flurry of responses that brought real-life experiences back into the minds of everyone who has attended any conference ever!

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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COVID 19 Pulse for Associations: Results Coming Wednesday

Portage Group

Volume 5 of the TPG Pulse for Associations will be released on June 24. Based on responses from 311 Canadian associations from June 3-11, this month’s focus is on how the association sector is planning their return to the office. Click on the link below for a sneak peek of some of the key findings. Check your inbox next week for the full report. Not a subscriber?

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How Accessibility is Breaking New Digital Ground

Association Adviser

Editor’s Note: This guest post was generously contributed by Christi Olson, head of evangelism for search and advertising at Microsoft. If you missed Christi speaking on the topic at May’s Digital Summit at Home, you’re in luck: Christi and 20+ other content and digital marketing experts will be speaking July 14-16 at the next Digital […].

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Checklist: Admin Tasks to Get Done in Wild Apricot

Wild Apricot

Here's a checklist of small changes you can do in Wild Apricot that can simplify your day-to-day operations.

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Bringing the magic to virtual meetings

Association Success

As some of us return to work in a modified office environment and others plan to continue to work from home, virtual meetings will continue to be a distinct facet of our reality. Whether it’s a simple video chat with your team or a multi-day virtual conference like SURGE Connect , you likely have a plethora of virtual meetings and events crowding your calendar.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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A Vision for Virtual Conferencing

AssociationChat

Covid-19 forced conferences to break from tradition, now it’s time to reimagine their future. We are living through the biggest disruption that modern scholarly meetings have faced. Seemingly overnight in March ( literally overnight in a few cases) we went from cautiously carrying on with in-person events, to tumbling down a rabbit-hole into a brand-new world. .

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Tips for Teeing Up a Low-Touch Golf Event

GrowthZone

Remember when events were a huge source of non-dues revenue for associations and chambers? With COVID-19 canceling event after event, times have been challenging, to say the least. But what about golf tournaments, which are go-to money raisers for many organizations? Don’t worry, we’ve got you covered with this comprehensive guide for putting together low-touch and successful golf outings.

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If You Build It - Will They Come?

Wild Apricot

Here are some tips and ideas for keeping members engaged on your website.

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How to ask someone to be your mentor

Association Success

You’ve identified a potential mentor — someone you think could help advance your career, provide encouragement and advocate for you. Now, it’s time to form that relationship. But how do you ask someone to be your mentor? According to Yale University , the first step is simple: Schedule a conversation by sending an email asking the person if he or she can meet with you in person or via Zoom.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Rethink Membership Benefits to Make Your Association Indispensable

Membersuite

People are seeking out reassuring confident voices during these times of uncertainty. Rethink your membership messaging, tell members what to expect in the short term, how they need to prepare, and how your association can help them do that.

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Pivoting In-Person to Virtual: Event Logistics to Keep

CommPartners

This is a guest post written by Jordan Schwartz, president, and co-founder of Pathable, an event app and website platform for conferences and tradeshows. He left academic psychology for the lure of software building and spent 10 years at Microsoft leading the development of consumer-facing software. Frustrated with the conferences he attended there, he left Microsoft in […].

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How to Increase Your Neighborhood Engagement

AMG

A majority of Americans are stuck in the endless loop of home-work-home. This hectic life has disallowed most of us to make new human connections. A recent survey suggests that many people don’t know their neighbors. Resolving this should be a primary concern for community leaders. If you are a board member of any homeowners association (HOA), you are responsible for ensuring that neighbors at least get to know each other.

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Effective communication: 5 simple tips for preventing conflict in your community

Ungrated

Communication is an integral part of every successful community association’s operations. Effective communication is the cure to so many problems, it should come as no surprise that it’s also often the best way to prevent conflicts, disputes, and misunderstandings. A comprehensive, proactive communications plan will contribute to productive meetings, satisfied homeowners, balanced budgets, informed consultants, supportive residents, cooperative tenants, eager buyers, low delinquencies—and more.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Focus on Experience Before Focusing on the Paperwork

Smooth The Path

Decades ago, I started working at a big corporation. The first half day on the job was spent in HR filling out paperwork. After I signed my name for the hundredth time, I was whisked to my new office, which was a tiny interior office-closet divided into three empty cube work areas. There I was given a stack of papers to enter into a spreadsheet. By the third day, stuck in the back of the freezing room all by myself plodding through a pile of mind-numbing work, I wondered what kind of mistake I m

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Webinar Recap -> Breaking Open a New Channel for Member Engagement

ReviewMyAMS

Guest post by Peggy Hoffman, FASAE, CAE, Mariner Management How Do We Break Open a New Channel for Member Engagement? Hint, it’s your chapter network! Take a look at the 2019 Chapter Benchmarking Report and. Read more. Tags: AMS. associations. member engagement.

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Member Experience and the Importance of Tech that Works Together

MemberClicks

As association and chamber professionals, you all know that retention success relies on a member's overall experience from the time they join. (The more you can engage a member, the better your chances they'll renew!). Your membership management tools play an important part, too. Those tools dictate the form members submit to join, how their listing shows up on your directory, the website they visit to register for events — sometimes even the platform where they'll access the event, if it's virt

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Want to keep your members? Make it easy to cancel

Association Success

In many cases, canceling or downgrading a subscription or membership is a frustratingly long and complicated process in an effort by organizations to dissuade their customers from leaving. “It is always hard to lose a customer, especially if you put a lot of effort into getting them to sign up for your products/services in the first place,” writes John Solomon.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Optimizing Your Data to Deliver Conversions

HighRoad Solution

Data-based marketing is nothing new. All marketing is based on some data. Before you reach out to any audience, you have to know a little about what makes them tick. And everything you know counts as data. Their likes, their dislikes, their needs, their preferences. Their goals and the obstacles to their goals. All of these are data points that will help you produce a targeted, effective method.

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Why now is the perfect time to research your next AMS

Nimble AMS

Strategic research in new tech now can pay big dividends for your association down the road. Don’t miss this chance to uncover opportunities for improvement and find a solution that better meets your organization’s needs. You might know that it’s time for a new association management software (AMS) system for your organization. Maybe your current AMS is outdated.

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COVID-19 Reboot for Chapters

Mariner Management

Will chapters survive? This is a question we’ve heard on every virtual idea swap we’ve hosted since the pandemic. Here’s what’s at stake. The dramatic shift to virtual throughout the association community has resulted in a significant blurring of the geographical boundaries that used to delineate chapters. This shift has brought into question the relevance of those chapters where there is no substantive distinction between the needs of members in one area versus another.

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