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Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers. In fact, the Community Brands Digital Evolution Study shows that 71 percent of. The post 4 ways to balance data privacy with personalization for greater member loyalty appeared first on YourMembership.
New members join associations with great expectations and specific goals in mind. But if membership doesn’t live up to those expectations, they won’t see the value and won’t renew. Read the post to learn the secret to retaining new members.
It’s the time of year again when many associations are implementing their nomination and election process. Because associations are groups of people or companies in the same profession or industry there are many opportunities for conflict and other challenges as an association goes through its nomination and election process. . To avoid challenges which can lead to bigger problems such as hurt feelings, dropped memberships, etc., it is important that every association have a clear nomination an
With many industries facing a shortage of workers and a skills gap, associations can play a critical role in addressing workforce development. Future workforce is a hot-button issue in many industries, with associations looking to boost the flow of talent into their respective fields. Last week, at a lunch and learn called “Associations’ Role in Education and Workforce Development,” experts discussed ways associations can help ensure a steady flow of current and future talent to their organizati
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
The world has changed quite a bit since John D. Rockefeller went into business. . The self-made co-founder of the Standard Oil Company, who was responsible for hundreds of millions of philanthropic donations before his death in 1937, never had to worry about a social media strategy, nor did he have to consider disruption from a digital economy. So why, then, do so many entrepreneurs turn to the habits of a businessman who’s been dead for nearly a century?
Successful new member onboarding programs include an email series comprised of messages written specifically with new members in mind. The most effective email plan is extensive, 6 to 15 emails, sent out over seven months or more. When I explain this in presentations, a participant usually asks, “our members are saying we send too many emails, isn’t this way too much?
Successful new member onboarding programs include an email series comprised of messages written specifically with new members in mind. The most effective email plan is extensive, 6 to 15 emails, sent out over seven months or more. When I explain this in presentations, a participant usually asks, “our members are saying we send too many emails, isn’t this way too much?
Fake traffic is growing more sophisticated than ever, and that could be bad news both for your analytics and your advertisers. Here are a few starting points for limiting the impact of traffic fakery. Your analytics are an incredibly important part of what makes your association’s website useful—sometimes even essential to its bottom line. But when that data isn’t quite accurate, it can create some big problems—and lead you to some decisions that aren’t the right ones.
Getting started with a nonprofit annual report for the first time, or just want a refresher? Simplify the process with this ultimate guide full of expert advice and examples.
National Techies Day is a perfect occasion to consider the future of your association. To deliver a great member experience, it’s time to make sure your organization is the kind of place techies want to work. Today is National Techies Day – a day when students are encouraged to consider a career in technology. It’s. The post Make your association the kind of place a techie wants to work appeared first on YourMembership.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby! Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month.
When I do keynotes about employee engagement, I usually show this slide that documents the absolutely abysmal progress we’ve made on employee engagement over the last 20 years (the numbers are from Gallup). We’ve spent billions on engagement, by the way, yet we’ve only managed to increase the percentage of “highly engaged” employees from 30 to 34. I did the math: at that rate, we need another 297 years to get to 100%.
Given WeWork’s recent troubles, association pros might be wondering if coworking is on the way out. But despite bad press for the company, the the coworking model appears to have staying power. The recent drama involving the prominent coworking firm WeWork—in which the organization’s weaknesses led to a failed attempt at an initial public offering and a replacement at the top —may be enough to make some organizations question the coworking concept entirely.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Dawn Mancuso of the Association of Schools and Colleges of Optometry speaks about her love of learning and how it has helped her recognize opportunities to advance her organization, as well as the good work others are doing to support their industry and peers. The post Focused on What’s Most Important: Dawn Mancuso, Association of Schools and Colleges of Optometry appeared first on Association Adviser.
Why don’t people join associations anymore? Well, it could be because they do not hear about your association. When I talk to members, the vast majority say they become aware of the association because someone told them about it. A coworker, a peer, a friend, a professor, a boss, or a vendor encouraged them to go to a chapter event or a conference, and then they were hooked.
With those over the age of 50 often portrayed in stereotypical visual contexts that don’t often match their modern-day realities, AARP is teaming with Getty Images on a proactive effort to fix that. When it comes to highlighting different types of people, stock photos say a lot—and they often don’t show the full picture. That problem of perception has created issues for diverse groups, including racial and ethnic minorities as well as trans and nonbinary people , who often may not show up in pho
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Specially invited event professionals got much more than they were expecting last night (October 2) as they gathered at London’s OXO2 to celebrate the arrival of eve, a unique, full-service venue and events solution that promises to shake up the venue sector. Event organisers, from in-house events teams to corporate event managers, can access eve ’s expertise; everything from creative event management and production to innovative catering in addition to expert venue finding.
This month's newsletter includes a big announcement about our email editor, an introduction to using the new admin roles, and an interview with Katya, our product manager.
We all want to be successful. No matter what field we are in – athletics, academics, social work, or finances – we feel good when we meet goals and contribute to the wins of our overall organization. Anyone in charge of building a team knows that feeling. The only caveat is that team leaders have to get exceptional work done through other people. And, if you have ever spent time as a project manager or a similar position, you know the following statement to be true: building a high performing te
Leaders are encouraged to deliver feedback when they should dispense advice, researchers say. The hard part: being the kind of leader people trust to come to for advice. The performance review, as I’ve pointed out a few times around here, is a problematic thing. At best, it’s a necessary evil (you have to build compensation decisions around something ); at worst, they’re constricting once-a-year evaluations that feel like busywork for leader and employee alike.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
“The antidote to the mundane!”. Born from a joint venture between the Birmingham Repertory Theatre and the Library of Birmingham on Centenary Square, Unique Venues Birmingham (UVB) is an inimitable conference and events venue, offering to both corporate and private clients. The award-winning venue opened in October 2017 and was created to unite the excellent conference and hospitality opportunities offered within the two iconic buildings.
If you're wondering whether sports management software can make an impact for your team, look no further. In this article, I cover everything you need to know to choose the right option for you.
Association professionals don’t often have the luxury of time to ponder problems for too long. In a fast-paced world and with limited resources, there’s always something else that takes priority. Still, if we do have the opportunity or intentionally create the opportunity to spend more time defining a problem rather than making a snap decision to default to a quick-fix, here are two pieces of advice to consider when problem-solving: DON’T rely on tried-and-true ways.
Cyberattacks tend to ramp up in Q4, and many are due to human error. Invest in phishing training to protect your organization. Also: the next step on your cybersecurity to-do list. Welcome to Q4! You made it. And as you finalize your end-of-year to-do list, may we suggest one more thing to add? Cyberattack training for your team. “If Q4 isn’t stressful enough for organizations, cybercriminals will make sure it is,” writes Marjorie Valin on the Summit Business Technologies blog.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
The Event Technology Awards (ETA) is proud to announce that The Tekk Group, a leading device and iPad hire company, is sponsoring the award for the Best use of Technology for Audience Participation. The annual awards ceremony is fast approaching its seventh edition and will be held at Troxy, London. It is a globally renowned ceremony that celebrates the achievements of event technology companies all over the world.
Here’s what hasn’t changed: Education continues to be essential to a participant’s experience. Here’s what has changed: I’m convinced that “something for everyone” programming — including basic content for the novice or intermediate practitioner — is no longer the right strategy for positioning your conference as a can’t-miss experience. We need to raise the bar higher and meet the needs of the experienced and advanced practitioners.
Guest post by Chris Capistran, President - Cobalt There are three ways adopting a new AMS or CRM can turn into the painful or frustrating micro-calamity that makes you want to never go through it again. The search process can drag on, get short-circuited, suck up a bunch of time and effort, and still not leave you confident in your choices. Or, you know, any combination of these.
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