YourMembership

OCTOBER 1, 2019

Your members have high demands for privacy and data security. But they also want personalized member communications. What’s your small association to do? Here are four tips. We hear a lot about data privacy these days. It’s a hot topic with consumers. In fact, the Community Brands Digital Evolution Study shows that 71 percent of. The post 4 ways to balance data privacy with personalization for greater member loyalty appeared first on YourMembership.

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Tips Communications Email Marketing Member Engagement 253

Membersuite

OCTOBER 1, 2019

New members join associations with great expectations and specific goals in mind. But if membership doesn’t live up to those expectations, they won’t see the value and won’t renew. Read the post to learn the secret to retaining new members.

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Association Leaders

OCTOBER 3, 2019

It’s the time of year again when many associations are implementing their nomination and election process. Because associations are groups of people or companies in the same profession or industry there are many opportunities for conflict and other challenges as an association goes through its nomination and election process. . To avoid challenges which can lead to bigger problems such as hurt feelings, dropped memberships, etc., it is important that every association have a clear nomination an

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Associations Now

OCTOBER 2, 2019

With many industries facing a shortage of workers and a skills gap, associations can play a critical role in addressing workforce development. Future workforce is a hot-button issue in many industries, with associations looking to boost the flow of talent into their respective fields. Last week, at a lunch and learn called “Associations’ Role in Education and Workforce Development,” experts discussed ways associations can help ensure a steady flow of current and future talent to their organizati

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Education Industry Certificate Recruitment 110

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Association Success

OCTOBER 1, 2019

The world has changed quite a bit since John D. Rockefeller went into business. . The self-made co-founder of the Standard Oil Company, who was responsible for hundreds of millions of philanthropic donations before his death in 1937, never had to worry about a social media strategy, nor did he have to consider disruption from a digital economy. So why, then, do so many entrepreneurs turn to the habits of a businessman who’s been dead for nearly a century?

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Organization New York Analysis Social Media 89

Associations Now

SEPTEMBER 30, 2019

Fake traffic is growing more sophisticated than ever, and that could be bad news both for your analytics and your advertisers. Here are a few starting points for limiting the impact of traffic fakery. Your analytics are an incredibly important part of what makes your association’s website useful—sometimes even essential to its bottom line. But when that data isn’t quite accurate, it can create some big problems—and lead you to some decisions that aren’t the right ones.

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Tools Certificate Project Content 92

Wild Apricot

OCTOBER 2, 2019

Getting started with a nonprofit annual report for the first time, or just want a refresher? Simplify the process with this ultimate guide full of expert advice and examples.

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Report Examples Process 405

YourMembership

OCTOBER 2, 2019

National Techies Day is a perfect occasion to consider the future of your association. To deliver a great member experience, it’s time to make sure your organization is the kind of place techies want to work. Today is National Techies Day – a day when students are encouraged to consider a career in technology. It’s. The post Make your association the kind of place a techie wants to work appeared first on YourMembership.

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Member Experience Technology Organization Industry 244

WBT Systems

SEPTEMBER 30, 2019

10 Factors to Consider When Selecting an LMS. Read more about 10 Factors to Consider When Selecting an LMS.

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LMS 238

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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Reid All About it

OCTOBER 4, 2019

The weekly list of free educational events and resources for the association community… If, like me, you’re sick of all the negativity around, you’ll appreciate this article by Wes Trochlil of Effective Database Management about what’s good in data management —yes, data management, we’ve come a long way, baby! Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month.

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Wild Apricot

OCTOBER 2, 2019

If you're wondering whether sports management software can make an impact for your team, look no further. In this article, I cover everything you need to know to choose the right option for you.

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Software Team 193

Jamie Notter

OCTOBER 1, 2019

When I do keynotes about employee engagement, I usually show this slide that documents the absolutely abysmal progress we’ve made on employee engagement over the last 20 years (the numbers are from Gallup). We’ve spent billions on engagement, by the way, yet we’ve only managed to increase the percentage of “highly engaged” employees from 30 to 34. I did the math: at that rate, we need another 297 years to get to 100%.

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Association Adviser

SEPTEMBER 30, 2019

Dawn Mancuso of the Association of Schools and Colleges of Optometry speaks about her love of learning and how it has helped her recognize opportunities to advance her organization, as well as the good work others are doing to support their industry and peers. The post Focused on What’s Most Important: Dawn Mancuso, Association of Schools and Colleges of Optometry appeared first on Association Adviser.

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Industry Organization 109

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Smooth The Path

OCTOBER 1, 2019

Why don’t people join associations anymore? Well, it could be because they do not hear about your association. When I talk to members, the vast majority say they become aware of the association because someone told them about it. A coworker, a peer, a friend, a professor, a boss, or a vendor encouraged them to go to a chapter event or a conference, and then they were hooked.

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Recruiting Recruitment Conference Organization 94

Wild Apricot

OCTOBER 1, 2019

Ready to get into the wild and exciting world of sponsorship? Here's a complete guide to writing a sponsorship letter to help you get started.

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How To 218

Associations Now

OCTOBER 2, 2019

Given WeWork’s recent troubles, association pros might be wondering if coworking is on the way out. But despite bad press for the company, the the coworking model appears to have staying power. The recent drama involving the prominent coworking firm WeWork—in which the organization’s weaknesses led to a failed attempt at an initial public offering and a replacement at the top —may be enough to make some organizations question the coworking concept entirely.

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New York City New York Project Marketing 102

Achurch

OCTOBER 3, 2019

We all want to be successful. No matter what field we are in – athletics, academics, social work, or finances – we feel good when we meet goals and contribute to the wins of our overall organization. Anyone in charge of building a team knows that feeling. The only caveat is that team leaders have to get exceptional work done through other people. And, if you have ever spent time as a project manager or a similar position, you know the following statement to be true: building a high performing te

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Team Leadership Project Recruitment 89

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Association Adviser

OCTOBER 4, 2019

Consumers are looking for marketing that relates to them, and as that attitude grows, the future of influencer marketing will keep looking brighter. The post Getting Started with Influencer Marketing appeared first on Association Adviser.

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Marketing Communications 79

Wild Apricot

OCTOBER 3, 2019

This month's newsletter includes a big announcement about our email editor, an introduction to using the new admin roles, and an interview with Katya, our product manager.

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Newsletter Products 193

Associations Now

OCTOBER 3, 2019

With those over the age of 50 often portrayed in stereotypical visual contexts that don’t often match their modern-day realities, AARP is teaming with Getty Images on a proactive effort to fix that. When it comes to highlighting different types of people, stock photos say a lot—and they often don’t show the full picture. That problem of perception has created issues for diverse groups, including racial and ethnic minorities as well as trans and nonbinary people , who often may not show up in pho

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Analysis Team Project Marketing 97

Association Success

OCTOBER 3, 2019

Association professionals don’t often have the luxury of time to ponder problems for too long. In a fast-paced world and with limited resources, there’s always something else that takes priority. Still, if we do have the opportunity or intentionally create the opportunity to spend more time defining a problem rather than making a snap decision to default to a quick-fix, here are two pieces of advice to consider when problem-solving: DON’T rely on tried-and-true ways.

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Association Adviser

SEPTEMBER 30, 2019

Dawn Mancuso of the Association of Schools and Colleges of Optometry speaks about her love of learning and how it has helped her recognize opportunities to advance her organization, as well as the good work others are doing to support their industry and peers. The post Focused on What’s Most Important: Dawn Mancuso, Association of Schools and Colleges of Optometry appeared first on Association Adviser.

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Industry Organization 74

Velvet Chainsaw

OCTOBER 2, 2019

Here’s what hasn’t changed: Education continues to be essential to a participant’s experience. Here’s what has changed: I’m convinced that “something for everyone” programming — including basic content for the novice or intermediate practitioner — is no longer the right strategy for positioning your conference as a can’t-miss experience. We need to raise the bar higher and meet the needs of the experienced and advanced practitioners.

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Education Conference Content Committee 74

Associations Now

SEPTEMBER 29, 2019

Leaders are encouraged to deliver feedback when they should dispense advice, researchers say. The hard part: being the kind of leader people trust to come to for advice. The performance review, as I’ve pointed out a few times around here, is a problematic thing. At best, it’s a necessary evil (you have to build compensation decisions around something ); at worst, they’re constricting once-a-year evaluations that feel like busywork for leader and employee alike.

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Association Success

SEPTEMBER 30, 2019

It’s time for associations to think of a digital transformation as a business model transformation, which means business strategy, technology strategy and — most often — a cultural transformation. A well thought-out, long-term digital pathway can ensure the viability of our organizations, and help us reshape the customer value experience to meet customer needs and preferences that are being shaped by the likes of Amazon, Uber, Apple, Tesla and Nest.

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Technology Case Study Tools Process 68

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Membersuite

OCTOBER 1, 2019

Millennials and Gen Zers have their own unique challenges, needs, and interests. They need affordable options that gives them value for their money, and helps them achieve their goals. Read this post to learn ways to attract the next generations.

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millennials 64

Nimble AMS

OCTOBER 2, 2019

The AMS you choose today impacts the next generation of staff and members. As you evaluate association management software, it’s important to think about your organization’s needs today. But don’t forget about how your decision will affect your association in the future. As your association grows and your member programs advance, it’s time to look at new technology to support your evolving needs.

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Software Association Management Certificate Recruiting 60

Associations Now

OCTOBER 1, 2019

Cyberattacks tend to ramp up in Q4, and many are due to human error. Invest in phishing training to protect your organization. Also: the next step on your cybersecurity to-do list. Welcome to Q4! You made it. And as you finalize your end-of-year to-do list, may we suggest one more thing to add? Cyberattack training for your team. “If Q4 isn’t stressful enough for organizations, cybercriminals will make sure it is,” writes Marjorie Valin on the Summit Business Technologies blog.

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System Team Software Review 90