Sat.Nov 25, 2023 - Fri.Dec 01, 2023

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The Secret to Attracting New Members

Elevating Engagement

Here’s a question that comes in so often I’m adding it to the ‘Ask Amanda’ series. “We have such a hard time attracting and recruiting new members. Help!” -Asks nearly everyone. Years ago, the hosts of the Membership Marketing Benchmark Report used to ask what drove the most awareness for associations. The top answer was, ‘word of mouth.’ 80% of association marketing success was attributed to word of mouth.

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5 Year-End Fundraising Emails That Are Sure to Increase Donations

Wild Apricot

Sending more year-end fundraising emails without burning out your list sounds like a dream come true, right? Here are the five emails you need to send to build relationships with your donors and increase donations.

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How to Support Your Staff at Year-End

Associations Now

The final weeks of the year are an opportunity to celebrate. Beyond the party, though, experts recommend that you call out 2023’s achievements, and show how you’ll support them in 2024. The end of the year is typically slower, as members and staffers alike turn their attention to the holidays and opportunities to spend time off with family. It’s also a moment, though, when the stresses of the past year catch up with people.

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Help Your Association’s Grassroots Advocacy Efforts with Member and Employee Education Programs

WBT Systems

My trade association co-workers and I hardly saw our lobbyist colleagues when Congress or the State Legislature was in session.

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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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Stay Ahead of AI’s Magic

.orgSource

AI has that magic quality that tempts us to imagine powers even greater than its already impressive abilities. Like the whale that becomes Moby Dick or an ape that prompts sightings of the Yeti. The leap from reality to make-believe is easy. And the difference between truth and speculation can be difficult to see. I was going to call this post “AI fact or fiction.

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5 simple steps to build executive buy-in for new technology

Nimble AMS

Is your organization considering a new software purchase? If you’re like most enterprise level associations, you likely have an in-depth process to get executive approval for any technology investments. It can be a challenge obtaining executive buy-in for new association management software (AMS). Follow the steps in our blog to create a culture of change management and gain executive buy-in for new technology.

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Smooth AMS Implementation: Tips for Success

Association Adviser

Associations frequently express dissatisfaction with their current Association Management Software (AMS) but hesitate to switch due to fears related to the implementation process.

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What Associations Can Do to Close the Nondues Revenue Gap

Associations Now

Nondues revenue can be crucial for an association’s financial stability. Accounting for a substantial portion of many organizations’ budgets, it covers operational costs, staff salaries, and program expenses. It also gives associations the freedom to “innovate and invest in the future of the organization,” said Sarah Sain, CAE, vice president of content services for Naylor Association Solutions.

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How Associations Can Begin Addressing Climate Change

Associations Now

While the climate crisis is a serious global concern, associations may be unsure of where to begin to address such a large-scale problem. A newly released white paper explores what leaders can do to ensure both their organizations and members stay resilient and adapt as they confront climate change. It’s only become clearer each year that effects of climate change are getting worse.

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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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Association Brain Food: 12.1.23

Reid All About it

The weekly list of free educational events and resources for the association community… Grassroots advocacy. TopClass LMS explains how education programs can help your association’s grassroots advocacy efforts. When members better understand your association’s legislative and regulatory priorities and their role in achieving those goals, they can more confidently make an effective case with policymakers.

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The Complete Guide to Nonprofit Email Marketing

Wild Apricot

Sending out emails people just won't open? We'll show you how to fix that, share a few examples of engaging emails, and go over our top picks for nonprofit email marketing platforms.

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Elevate your association’s annual report to connect with members and stakeholders

Nimble AMS

Once again, it’s time for annual reporting! Are you ready to level up your annual report to highlight the true value of your association? Learn how to refine your annual report to reflect your staff’s hard work and your organization’s accomplishments. Read our blog for tips to get creative with your association’s annual report. 5 ways to elevate your association’s annual report Do you want to advanc e your annual report beyond the necessary facts and analytics?

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Leveraging AI in Credentialing and Accreditation: A Game-Changer for Associations

Aaron Wolowiec

In an age where technology continuously reshapes professional landscapes, Artificial Intelligence (AI) emerges as a pivotal force in revolutionizing association-led credentialing and accreditation programs. Imagine a world where AI-driven automation streamlines intricate processes, where learning and compliance align seamlessly with industry evolution.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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A Spotlight on 10 Top Impact Investors Driving Social Change

NXUnite

Starting a business that’s focused on social good is noble, but like almost all businesses, it requires financial support to flourish. Fortunately, there’s a growing group of investors who are passionate about more than just making money—they want to make a difference. In a world where profit meets purpose, impact investors are reshaping the business landscape by investing capital into startups and small companies dedicated to making a positive difference.

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How to Start a Nonprofit in California: 18 Key Steps & Essential Forms

Wild Apricot

Learn how to start a nonprofit in California with this beginner-friendly guide. Top tips, links to essential forms, typical timelines, costs and more!

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Elevating value: how premium benefits drive member retention

The Association 100

Scott Poniewaz, head of Exec, joined us on the latest A100 video to chat about strategies for associations aiming to attract, engage and retain members through premium benefits. “We really provide benefits that allow you to engage with the members, show the ROI and then keep them renewing year after year with an actual dollar amount that they can see,” Poniewaz shares.

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We Asked, You Answered: What Will You Stop Doing in 2024?

Associations Now

In our latest poll, we asked readers to share the bad habits they plan to break next year. From saying no more, to taking time to recharge and decompress, to only doing things that bring them joy, it’s clear that association pros are ready for change in 2024. What if rather than committing to do something new in 2024, you make a promise that, with the turn of the calendar, you’ll finally let something go?

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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4 Tips for Connecting Your Nonprofit With Local Businesses

NXUnite

Whether you’re seeking sponsorship , volunteer support, or joint marketing opportunities, establishing partnerships with businesses in your community is a powerful way to enhance your nonprofit’s impact. However, developing these partnerships can be challenging, time-consuming, and confusing without a strategic plan in place. In this guide, we’ll explore four tips for connecting your nonprofit with local businesses.

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40 Effective Virtual Event Sponsorship Ideas for 2024

MemberClicks

Virtual events are more relevant than ever. According to a recent Linkedin survey , 79% of event organizers state that virtual events have spurred new opportunities for their organization, while 66% state that they’ve seen a boost in ROI in comparison to physical events. Virtual event sponsorship can help elevate your event by broadening your reach, providing more funding, increased awareness, generating new leads and audience (members, supporters, future sponsors or donors), and improving your

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Unlocking the power of strategic agility

The Association 100

Discover the secrets to successful association strategic planning in our latest video with Elisa Pratt, CEO, Brewer Pratt Solutions. “Agility is something different. It allows you to respond quickly to your circumstances, your changing marketplace and your member needs. And to me it also conveys a willingness to fail,” shares Pratt when describing the need to think of strategic planning through a new lens of strategic agility.

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Meetings Industry Insights – November 2023

AMR Management Services

Did they get it right? At the end of 2022 several Event Industry Professionals predicted some 35+ trends for 2023. Among those were budgets, the metaverse, work-life balance, data privacy, and the unknown of supply chains and inflation which we have heard about in previous predictions. Some of the more surprising and interesting predictions were… The post Meetings Industry Insights – November 2023 first appeared on AMR Management Services.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Implementing Condominium Restrictions

Florida Condo & HOA Law Blog

When faced with a reoccurring issue in a condominium, the Board of the Directors may want to consider implementing a restriction as a long term solution to the problem. For example, after increasing complaints of loud music at late hours, the Board of Directors may consider a restriction as to when and to what extent music can be played at the condominium.

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BDO Report: Nonprofits Prioritizing Long-Term Resiliency

Associations Now

A new BDO benchmarking survey found that amid economic uncertainty, nonprofits are taking steps to strengthen their organizations for the future. Among the ways they’re ensuring resiliency: by updating their mission, diversifying revenue sources, and investing in technology. In the face of geopolitical, social, and economic concerns, the nonprofit sector is working to adapt to these circumstances and stay ahead.

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The golden years: How to help residents gracefully age in place

Ungrated

The baby boomer generation comprises an estimated 74.1 million Americans born between 1946 and 1964. Your community association is either already experiencing some of the challenges surrounding aging residents or soon could be. Cindy Simpson, CMCA, AMS, PCAM, a manager with Associa Mid-Atlantic, has seen this demographic shift firsthand. Simpson is a manager of 55-and-older communities in the suburbs of Philadelphia.

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Your 2024 Guide to Setting Prices for Continuing Education Content

Crowd Wisdom

Pricing your continuing education courses can be tricky, but important, business. With 2024 quickly approaching, it’s crucial to determine your pricing strategy. We’re here to help you plan your New Year prices. Read our blog for helpful tips to get started! Why you should invest in your continuing education program in 2024 Continuing education is a valuable member benefit and a great source of non-dues revenue for your association.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Holiday Decorations – Ho, Ho, Ho or Bah Humbug?

Florida Condo & HOA Law Blog

As the holiday season approaches, it is a good time for associations to consider its authority regarding outdoor holiday decorations. Every community is different, and opinions vary about when the holiday decorations should be put up and “how much” is “too much.” Some people want to start decorating for the holidays on November 1, while others think that you should at least wait until after Thanksgiving.

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Why Your Metrics May Need a Second Look

Associations Now

Your members’ post-pandemic behaviors are different. Measuring their engagement will have to be different as well. How committed are your members to your value proposition? It might be shakier than your numbers are telling you. I’m thinking about this in light of an article I wrote on meetings metrics for Associations Now ’s latest batch of Deep Dive articles.

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4 Ways to Win Back Lapsed Members

YM Careers

Learn four ways to keep your members engaged with your association and ways to bring back lapsed members to your organization. The post 4 Ways to Win Back Lapsed Members appeared first on YM Careers by Community Brands.