WBT Systems

AUGUST 5, 2019

Learning Subscriptions Help Good Intentions Come to Life. Read more about Learning Subscriptions Help Good Intentions Come to Life.

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Breezio

AUGUST 5, 2019

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How To 47

Spark Consulting

AUGUST 7, 2019

Ah, the grace period, the bane of the membership profession’s experience. Should we have a grace period at all? How long should it be? I will admit to being a hard-ass about grace periods. My preference is none. If your membership lapses on July 31, 2019, then your access is cut off as of 12:01 am August 1. Remember how I recently wrote about rewarding the behavior you want to encourage ?

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Membersuite

AUGUST 5, 2019

Members, customers, attendees, and prospects expect some level of personalized or relevant content from every organization they interact with. Read the blog post to learn about the benefits of a marketing segmentation strategy for your association.

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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Associations Now

AUGUST 7, 2019

Not every “wow”-worthy gesture at an event has to be bold—sometimes, it just has to be supremely useful. Here are a few smart ways associations impressed their attendees and exhibitors. Sometimes, the biggest “wow” you can generate for your attendees isn’t a spectacle. Maybe it’s just a sign that you’re listening and willing to go above and beyond to make them feel happy and included.

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Wild Apricot

AUGUST 9, 2019

Want to grow your membership? Here are 101 ways your organization can attract and recruit more members both in the short and long term.

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Higher Logic

AUGUST 8, 2019

Is your customer success team burnt out? How about stressed? If the answer is yes, I’m not surprised. With recent emphasis on customer success programs and the rise in rapidly scaling tech companies, customer success teams are often strapped for resources and time. Obviously, burnt-out customer success teams digging through disparate data sources and patching resources together for customers isn’t the ideal.

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Blue Sky eLearn

AUGUST 5, 2019

You’ve finally done it. You’ve decided your organization needs to start hosting podcasts. Or maybe you’re still on the fence and are just looking for some advice if you do decide to take the leap. Here are some tips to get you headed in the right direction. . Why . You should have a clear vision and mission in mind when you start your podcast channel.

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YourMembership

AUGUST 6, 2019

10 ways to use your career center and professional learning program to support the member journey. Supporting your members’ career journey is vitally important to delivering a great overall member experience. These strategies will help. Your members’ needs and expectations evolve as they move through their careers and their membership with your organization.

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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

eBook

Wild Apricot

AUGUST 9, 2019

Here are 25 great membership website examples from all sorts of different organizations. See how they've set up membership benefits, events, and more. Plus, learn how to easily create your own membership website in 3 easy steps!

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Eric Lanke

AUGUST 5, 2019

Today we launched a podcast at my association. It's called Fluid Power Forward , and on it, we plan to interview interesting people who are helping to move fluid power technology forward. If you're interested, you can listen to our first episode here. The project was fairly long in coming. The idea was first hatched at the tail-end of 2018, when I realized that there was a lot of interesting things going on in our industry, that we consistently presented and talked about those things at our work

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AMR Management Services

AUGUST 7, 2019

It's difficult to believe, but we’re coming up on six months since the AMR internal professional development conference; IdeaCON. The results were wonderful, with 82.6% of participants indicating.

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GrowthZone

AUGUST 6, 2019

Efficient meetings require more planning than simply emailing the attendees an invite. Whether it’s the association board, staff, or members, use the following tips to plan association meetings that meet objectives , produce results, and leave participants with a sense of accomplishment. Define the objective: Ask yourself what you are trying to accomplish.

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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

Revenue

Association Success

AUGUST 5, 2019

Poor communication skills are affecting job candidates. We often stress the importance of soft skills in the job market, and this is particularly true when it comes to a lack of communication skills affecting the employability of job candidates. As the Director of CompTIA AITP, an association for IT professionals, we talk a lot about not only the skills gap but a confidence gap.

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Associations Now

AUGUST 6, 2019

Want to boost attendance numbers at your next conference? Cater the experience to your audience. Also: what to do when someone says membership costs are too high. Just as every meeting has its own set of priorities and expectations, so does every attendee. Claire Hoffman from BizBash outlines the elements that rise to the top of guests’ wish lists: Instagrammable moments.

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Smooth The Path

AUGUST 6, 2019

Associations are continually battling some of the unintended lessons we learned in grammar school. Don’t speak out during class. Don’t stand out. Some questions are stupid. There is a risk for contributing in public, especially when you may not have the right answer. Many participants are hesitant to contribute or ask questions. Even when they are yearning to ask a burning question, they do not ask their question.

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Nimble AMS

AUGUST 6, 2019

Six signs your association management software may be outdated. . Is your association failing to keep up with technology? Here are the top warning signs you may be falling behind. . Just as your association grows and evolves, technology changes too. Failing to keep up with technology advances may cause your organization to fall behind in its ability to work efficiently and deliver the great experiences your members expect.

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Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

Certificate

Association Success

AUGUST 6, 2019

Have you ever Googled “How to download your Facebook data” or “How to download your Google data”? Well, I have for some of my Google data. They’ll tell you where you were on what day, doing what. You’ll find every single photo. I was appalled. But then I thought about how I can go on Chrome, type two letters and how it will bring up the URL I’m looking for.

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Associations Now

AUGUST 6, 2019

Your messaging on membership’s return on investment is often as important as the benefits you provide. Consider whether you’re striking the right tone. Recently, I have become a bit of a podcast addict. I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. I’ve become such a regular listener that recently I started a monthly subscription with the Times , largely based on an advertising appeal The Daily makes i

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Smooth The Path

AUGUST 8, 2019

Recently I learned about some fascinating membership structures and thought I’d share them in case you are considering a change in your membership. Membership dues only model. Members pay one big lump sum of dues, and then they have access to everything. They can download any or all of the training sessions; they can read the research; they can even attend the conference with just an RSVP.

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Velvet Chainsaw

AUGUST 6, 2019

For those of you who organize large annual conferences and trade shows, there undoubtedly is a chicken-vs.-egg debate. On the one hand, your organization might receive as much as 50 percent (or more) of your event’s revenue from supplier investments in exhibits, sponsorship and advertising categories, making it a priority. On the other hand, you have the attendees or customers — the currency we use to get suppliers to invest in our events in the first place.

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Association Success

AUGUST 8, 2019

Associations can narrow their strategic lens by better managing growth. A typical association will run conferences, develop publications and educational courses, provide online resources such as communities, and often be involved in government relations and standards work. These organizations face an extreme version of the challenge their for-profit counterparts face: in a commercial business, such diverse activity would often require many times the people associations have the ability to afford

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Associations Now

AUGUST 9, 2019

Dark social shares mean your team could be basing its marketing insights—and budget—on inaccurate data. Also: ideas for a website relaunch. For your performance marketing team, “dark social” might as well be the dark side of the moon. “Dark social describes the ‘invisible’ shares that happen through channels like messengers, but also email and text messages.

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Leading Associations

AUGUST 6, 2019

Strategic planning is a standard exercise at many, if not most, associations/nonprofit organizations. So much so that many smart people mindlessly use it as a prescription for all organizational ills: “Having problems, eh? Do you have a strategic plan? If you do, when was the last time you looked at it?” — as if the only reason why an organization is struggling is because it doesn’t have a strategic plan or isn’t using it.

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Beth Kanter

AUGUST 7, 2019

There are many chat bot authoring platforms that make it easy for anyone to create a bot without requiring the technical expertise in natural language programming. While easy to set up, designing an effective bot for a nonprofit from scratch can be daunting. Direct Relief , a humanitarian aid organization, and its Direct Relief and its bot builder, Mind Heros , have open-sourced their model.

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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Association Success

AUGUST 5, 2019

We often stress the importance of soft skills in the job market, and this is particularly true when it comes to a lack of communication skills affecting the employability of job candidates. As the Director of CompTIA AITP, an association for IT professionals, we talk a lot about not only the skills gap but a confidence gap. Qualified candidates don’t apply for jobs because they have a preconceived notion of what is a tech worker.

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Communications Survey Education Software 62

Associations Now

AUGUST 8, 2019

Meeting planners have one of the most stressful jobs, which is why it’s important that they take care of themselves, even when they’re also taking care of attendees. Consider these three self-care strategies. I’m writing this post during my last day in the office before I head to Columbus for #ASAE19. I have a list of to-dos that I need to check off, so I can head to airport feeling confident that everything’s in the best shape it can be.

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YourMembership

AUGUST 5, 2019

Xperience is the preeminent live technology show for associations, nonprofits, and schools. Created by Community Brands, the immersive digital experience is packed with inspirational keynotes, new product launches, a bustling expo hall, and valuable networking. It’s the place to be seen in 2019! Access to incredible speakers is one of the top five reasons.

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