Wild Apricot
NOVEMBER 19, 2018
Learn how to write a donation letter by understanding the ins and outs of appeals, following simple best practices, and referencing these two stellar examples.
YourMembership
NOVEMBER 20, 2018
Some AMS providers offer on-premises hosting, which means you would have to host machines, servers and databases on site. This approach requires dedicated onsite staff members to update and maintain software and hardware – not always the best approach for smaller associations. A cloud-based AMS is a great option for smaller associations because efficiency multiplies.
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Spark Consulting
NOVEMBER 19, 2018
Who should make contact around things like joining and renewing: other members or staff? Member-to-member (or member-to-prospect) communications can be very effective, IF you can persuade your members to actually make the calls. We’re often tempted to ask volunteers to call lapsed members – in fact, that can be a stated requirement of serving on a membership committee.
WBT Systems
NOVEMBER 19, 2018
3 Associations Share Their AMS-LMS Integration Lessons. Read more about 3 Associations Share Their AMS-LMS Integration Lessons.
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Is your current AMS is creating more problems than it solves? You can lead the change. This eBook shares a customizable letter designed to help you clearly communicate your organization’s challenges, highlight the benefits of a modern system, and make a strong case for exploring a new AMS. Whether it’s outdated reporting, clunky workflows, or member frustration, this resource will help you start the conversation with clarity and position yourself as the advocate your organization needs.
Wild Apricot
NOVEMBER 22, 2018
A post to share with your members! Here's a step-by-step guide to doing 3 quick but useful things with the member app.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Higher Logic
NOVEMBER 21, 2018
Personalization is hot right now. People want to receive relevant, customized recommendations from the brands and organizations they’re interested in. And what’s more , they’ve grown to expect it. But when personalization is sloppy , people get annoyed. Adobe’s recent study about email marketing revealed more about these reactions to personalization.
Eric Lanke
NOVEMBER 19, 2018
Two unconnected things got connected this week in a fun and interesting way. First, at the beginning of the week I was in Texas for another one of the conferences I've been talking about. And as I often do when I travel, I built some extra time into my schedule so that I could go visit one of the members of my association that was in the same general vicinity.
Principled Innovation
NOVEMBER 17, 2018
It is November 2017 and I am boarding a flight home from a conference in the USA. I was tired and feeling like s**t. It had not been a great year at work, in my own head and physically and psychologically I was not in a great place. I spent most of the year not caring about what I ate or drank; whether I exercised or not; and, feeling like I was going in circles.
Event Industry News
NOVEMBER 19, 2018
Event Tech Live. Event Tech Live is an educational forum that provides a platform for industry professionals to come together and immerse themselves into the world of event technology. I had the pleasure to speak on a panel discussing ‘ how to measure app data, pre and post event’. When creating an integrated digital app solution for clients, there are many factors that go into the planning, implementation and testing stages.
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Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
Higher Logic
NOVEMBER 20, 2018
“Is your community indispensable to your organization? How about to your members?”. Rich asked the packed room these questions. A few people raised their hands, but most looked around with sheepish smiles. It’s hard to say definitively that your online community is indispensable , or absolutely necessary , to the organization you work for , unless you’re the CEO and you can make those kinds of decisions.
GrowthZone
NOVEMBER 20, 2018
December is an ideal time for associations to post regularly on social media. Social feeds will be crowded with consumer-targeted advertising, so member-based organizations have the opportunity to stand out with useful and meaningful content. On the other hand, it’s the time of year when many association social media managers take time off. Plan ahead for days out of the office with these holiday and event ideas for your December posts: MONTHLY: Toy Safety Month.
Principled Innovation
NOVEMBER 21, 2018
It is November 2017 and I am boarding a flight home from a conference in the USA. I was tired and feeling like s**t. It had not been a great year at work, in my own head and physically and psychologically I was not in a great place. I spent most of the year not caring about what I ate or drank; whether I exercised or not; and, feeling like I was going in circles.
Event Industry News
NOVEMBER 21, 2018
Hyde Park Winter Wonderland, London’s premier festive event, has announced a new partnership with the Google Assistant and Google Pay to create an immersive new visitor experience. For the first time in the event’s history, the 41 pods on the iconic observation wheel will be equipped with devices powered by the Google Assistant; a digital voice assistant that will enhance the visitor experience.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Associations Now
NOVEMBER 18, 2018
A new study reports that nonprofit leaders try to keep a tight lid on programs that don’t work. But being open about missteps is an opportunity to think more strategically next time. When I interview an association about a new program it’s launching, I usually ask the same question: What does success look like? The question serves two purposes.
.orgCommunity
NOVEMBER 20, 2018
Presenters who illuminated the future. Industry partners who are inventing tomorrow. And, the best and brightest colleagues in the association community—that was Solutions Day.orgCommunity’s year is book-ended by two signature events. The wrap party for Solutions Day is over. But before we roll up our sleeves for the Innovation Summit (February 28, 2019), we’re taking a moment to recap the exhilaration of a great learning experience.
Nonprofit Marketing Guide
NOVEMBER 20, 2018
Jay Love Collecting data is an important part of your job as a nonprofit communicator. But if you aren’t organizing it in a way that is useful, you may be wasting your time and not being as effective as you could be. Jay Love of Bloomerang joins us today to give you ideas on organizing all of your data. ~Kristina Guest Post by Jay Love Whether you’re a part of a large nonprofit organization or a small shop operation, the consensus is clear: smarter nonprofit fundraising starts with the rig
Event Industry News
NOVEMBER 23, 2018
This article is brought to you in association with Macroart. Agency Spotlight, the latest addition to the Event Industry News site, profiles the top of the pyramid, the design and creativity behind brand activations, experiences, exhibition USPs and the greater live event model. Sponsored by print specialist Macroart, these pages will profile agencies of all sizes, looking at how and why they started, with what ambition, key projects, relationships with the supply chain and a whole lot more besi
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Associations Now
NOVEMBER 19, 2018
The first-ever Women-Led Wednesday, taking place this week, aims to promote women-owned small businesses while tying into a bigger goal. Retail holidays along the lines of Black Friday and Cyber Monday are gaining increasing currency as both a marketing tool and a way to highlight broader business or cultural goals. (Which is why some folks might be taking money out of their nearest ATM on Wednesday, and distributing some of that money to charities next Tuesday.).
Nimble AMS
NOVEMBER 20, 2018
As you consider moving to new association management software (AMS), you likely think about what types of product functionality and best practices are built into the system. But equally important is your software vendor’s approach to implementing the system. Many AMS vendors use the same basic implementation phases: Onboarding, Discovery, Implementation, and Launch.
Membersuite
NOVEMBER 19, 2018
Sponsorships play a critical role in generating associations' non-dues revenue, but they aren't delivering the best value to sponsors. Read the blog post to learn how to increase non-dues revenue with a new sponsorship approach.
Event Industry News
NOVEMBER 20, 2018
Expansion plans at etc.venues never seem to stand still, so hot on the heels of last month’s news of etc.venues expansion at their Monument venue, the venue group have announced a brand new conference and exhibition venue in London – etc.venues 133 Houndsditch. Fantastically located minutes away from Liverpool St and Bank stations, the venue will offer etc.venues largest room to date, seating 800 theatre style or 500 Cabaret.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Associations Now
NOVEMBER 20, 2018
You might feel compelled to engage members constantly, but what if those touchpoints feel overwhelming or intrusive? A few associations and some subscription-based services let members press the pause button when they need a break. What I’m about to say might sound counterintuitive to your member engagement strategy, but bear with me. Is it possible that your association does too much for members?
Smooth The Path
NOVEMBER 20, 2018
Low sales for almost every organization in every sector looks like an awareness problem. “If only more people knew about our pogo sticks, inflatable canoes, or apples, more people would buy.” Incoming association boards and staff often leap to this conclusion too. Flat membership numbers or small market share must mean low awareness. Low awareness usually is a symptom, not a cause, however.
Nonprofit Marketing Guide
NOVEMBER 21, 2018
Here’s another quick peek at the data coming in for the 2019 Nonprofit Communications Trends Report ( take the survey here ). This data could change, so if you are reading this after mid-January 2019, download the full report. For the first time, we asked about specific communications strategies. Not goals , not tactics, but strategies. Of our list of 12 nonprofit communications strategies for nonprofits , these were the highest priority overall in the sector, based on our preliminary data
Event Industry News
NOVEMBER 20, 2018
Joining the podcast this week is Chris Elmitt from Surrey base Crystal Interactive. Chris speaks to host James Dickson about a new product that they have brought over to the UK from America. The product – klik – is a smart wearable that Chris and his team first spotted around 18 months ago. The product itself is worn by a delegate in the form of a smart badge.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Associations Now
NOVEMBER 19, 2018
Journalism is emphasizing reader experience as a key to boosting revenue. Here’s what associations can learn. Also: creative ways to thank meeting attendees. As journalism’s business model continues to shift to digital content channels, including social platforms, it increasingly emphasizes subscriptions to drive revenue—similar to how associations rely on members.
Mizz Information
NOVEMBER 18, 2018
Remember when I wrote about how journalism was scrambling to find a sustainable path forward as brands continue to shift their ad spend to digital giants Facebook and Google? And how that path forward is the same one that associations have always relied on: membership? Well, it’s been about 18 months and the Membership Puzzle Project is well underway, and a lot of the takeaways so far are also really relevant to associations–especially when it comes to community and engagement.
Nonprofit Marketing Guide
NOVEMBER 19, 2018
Of course you are! I would love to get our Day in the Life of a Nonprofit Communicator off to a great start for 2019 which means I need to hear from you! This series is a fun way to help us better understand our community’s needs and to also let other nonprofit communicators know they aren’t alone in the crazy, chaotic world of nonprofit marketing and fundraising.
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