Association Adviser

DECEMBER 14, 2018

Have you heard of the “Sunday scaries?” It’s a term some people use to describe the anxious feeling you get on Sunday nights when you’re facing down a full week of work, kids’ schedules, meetings, appointments, and other obligations. Technology (and the thought of it) sometimes elicits a similar response. I’ve worked with hundreds of associations and here are some of the responses I have gotten when asking about their take on “technology” or “new ways” of reaching and engaging their members: Do

Technology

Associations Now

DECEMBER 9, 2018

The problems that association members face are increasingly rooted in technology. Execs will need to root their solutions in technology as well. What kind of business is your association in? I’ve heard people ask this at association events a lot, and it’s usually a trick question. You might think you’re in the business of serving nurses, or oil companies, or arctic scientists, and so on, the spiel goes.

Leadership

Smooth The Path

DECEMBER 13, 2018

We spend some time each summer in a busy resort town in the white mountains of New Hampshire. On-season traffic clogs the narrow streets and overwhelms the traffic lights. Every day a few official traffic directors turn off the lights and take over. They get the lines of overheated cars and tourists moving again. These folks use big gestures, and every movement leaves no doubt as to when it is your turn.

New Hampshire

Wild Apricot

DECEMBER 11, 2018

Find the perfect nonprofit app to help you design your day, schedule your tasks, and more in this list.

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Struggling to get members to open or engage with your emails? You're not alone. Our free Best Practices for Email Marketing guide offers practical tips to strengthen your email strategy and improve engagement. Inside, you'll learn how to: Write subject lines that increase open rates Build scannable, mobile-friendly designs Choose send times that fit your audience Personalize content with Smart Newsletter Use Message Report data to refine strategy This guide helps associations and chambers create

Email Marketing

Reid All About it

DECEMBER 14, 2018

The weekly list of free educational events and resources for the association community… It’s the most wonderful time of the year… (sing it with me). Some of us get to take time off during the holidays. What to do, what to do… WBT Systems has a suggestion for you: get your learning on. They suggest associations promote Holiday Specials on online learning programs so members spend some of their vacation time on professional development.

Vermont

Higher Logic

DECEMBER 13, 2018

Getting into your subscribers’ inbox is a bit like getting into a swanky, invite-only party. There’s a bouncer, and his name is Spam Filter (he’s about 6’10” and 350 pounds). If your contact already left the party, if you seem a little suspicious, if you’re not dressed to the nines…you’re not getting in. No one wants this to happen to them. Email is such a dynamic, easy, simple way to communicate.

Email Marketing

Wild Apricot

DECEMBER 13, 2018

With the new location gadget you can map your members, saving your and your visitors time and effort. Check out what you can do and how to use it in this post.

How To

GrowthZone

DECEMBER 11, 2018

Our recent industry survey revealed a number of trends impacting the association industry. Several of the questions generated numerous responses specifically about young professionals. The How-To Guide to Successful Event Promotions. is a blueprint for association success. Regardless of size, budget, or mission, associations continue to struggle with ideas to engage 20-somethings.

Member Engagement

Eric Lanke

DECEMBER 10, 2018

My association sponsors an undergraduate education program we call the Fluid Power Vehicle Challenge. Essentially, it challenges undergraduate engineers to design and build a human-powered vehicle (typically a bicycle, but not always) that uses my industry's technology (i.e., hydraulics) as the method of propulsion. It's awesome. Responding to the distressing lack of fluid power education in our nation's undergraduate mechanical engineering programs, we now have a way to engage students with a h

Innovation

Speaker: Sean Yoder

Nonprofits are under more pressure than ever to demonstrate financial accountability while continuing to expand their impact. Traditional budgeting models often fall short, reinforcing silos, limiting flexibility, and stalling growth. Enter collaborative budgeting: a dynamic, team-driven process that enables smarter resource allocation and builds financial resilience at scale.

Process

Higher Logic

DECEMBER 11, 2018

Last week, we shared advice from four of our community managers about challenging scenarios you might encounter in your community (and their recommendations on how to solve them). This week, Lindsay, Will, Annie, and Emily are back to share their answers to 25 questions on topics like increasing engagement, finding an expert for your Q&A session, and encouraging lurkers to participate.

Library

Associations Now

DECEMBER 10, 2018

Influencer marketing isn’t just about celebrities anymore. As it matures, the phenomenon is growing smaller in scale, as well as more formalized. Read on for some trends to keep an eye on next year. In an age when banner ads seem to be losing their relevance by the day, the concept of the influencer has surfaced as an important alternative for reaching new audiences.

Marketing

GrowthZone

DECEMBER 14, 2018

January is the perfect time to hit the ground running with new association social media tactics. Plan ahead with these holiday and event ideas for your January posts: MONTHLY: Birth Defects Prevention Month. Cervical Health Awareness Month. Learn to Ski and Snowboard Month. Self Defense Awareness Month. Glaucoma Awareness Month. Walk Your Pet Month.

Social Media

Event Industry News

DECEMBER 11, 2018

GO Diving is making its show debut in Ricoh Arena’s Ericsson Indoor Arena on Saturday 23 February and Sunday 24 February 2019. The show will be making a splash with a range of diving experiences for visitors as part of efforts to bring through the next wave of divers. This includes eight virtual reality stands where people can experience swimming with sharks, seals and exploring caves and shipwrecks.

Maine

Speaker: Tim Sarrantonio, Director of Community Engagement

There’s more than one way to end the year with impact—and we’re letting you decide the direction. In this "choose your own adventure" community-led webinar, attendees will vote in real time to pick one of three year-end event strategies to explore in depth: Volunteer Appreciation Events 🧡 Peer-to-Peer Fundraising Campaigns 🌈 Mission/Program Celebrations 🎉 Once the path is chosen, we’ll dive into a step-by-step engagement workflow plan tailored to that format, showing how

Strategy

Association Adviser

DECEMBER 14, 2018

To some, failure is synonymous with embarrassment, eliciting an arresting fear that will not allow them to try again. However, for lifelong learners failure is the fire that inspires them to find the lesson in the experience, try harder, and strive to succeed in unique and innovative ways. Along with many association professionals, I attended ASAE’s Technology Conference and Expo this month that was capped by the third annual Fail Fest.

Project

Associations Now

DECEMBER 10, 2018

A 2018 defined in the IT department by lots of chatter about GDPR compliance helped create an important and lasting conversation about protecting the privacy of members’ data, panelists at the ASAE Technology Conference & Expo said last week. The town hall at last week’s ASAE Technology Conference & Expo was referred to onstage as a “broccoli” session—a panel discussion that didn’t have the fun of a session on augmented reality or blockchain, but one that was probably more important.

Maryland

Association Success

DECEMBER 10, 2018

Are associations doing enough to create their ideal culture? Culture has become a hot topic as of late. It affects our workplaces and, in associations, it affects our membership. We have experienced a culture shift. When I was researching my book Talent Generation, one of the main conclusions I came to was that we have been operating for quite some time according to a 20th century mindset: this idea of hierarchy and structures and processes and people keeping jobs only because they need the work

millennials

Event Industry News

DECEMBER 13, 2018

dmg events, a leading international events company, has appointed Nick Powell as Vice President of its rapidly expanding Construction Division. Powell has been appointed to help dmg events target portfolio growth across the MENA region. His arrival comes just weeks after the appointment of Chris Kilbee to the role of Senior Vice President for the Construction Division and demonstrates the growth ambitions of the business as it increases the leadership capacity at senior levels of its constructio

Leadership

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Is your current AMS is creating more problems than it solves? You can lead the change. This eBook shares a customizable letter designed to help you clearly communicate your organization’s challenges, highlight the benefits of a modern system, and make a strong case for exploring a new AMS. Whether it’s outdated reporting, clunky workflows, or member frustration, this resource will help you start the conversation with clarity and position yourself as the advocate your organization needs.

How To

Association Adviser

DECEMBER 11, 2018

Every year, we ask association professionals who take our Association Communications Benchmarking Survey how much they value individual member communication channels. It’s a measure of how well a given medium works for reaching members with association information. Every association is different, of course, and one way of communicating might work well for one association but not another.

Communications

Associations Now

DECEMBER 11, 2018

Voice-recognition devices are growing in popularity and offer opportunities for associations to engage members at home. Here’s how associations are experimenting with the apps that bring Alexa and other similar technologies to life. One of the big topics at last week’s ASAE Technology Conference & Expo was artificial intelligence, including its already realized potential for smart speakers and voice recognition services.

Alabama

Nonprofit Marketing Guide

DECEMBER 10, 2018

This time of year is extra busy – understatement of the week, right? You not only have to deal with the regular stress of the holidays, but also the added strain of year-end campaigns at your organization. Even if you have nothing to do with fundraising at your organization, I thought we could all benefit from some tips on how to relieve some of that extra stress that crops up during this time of year.

Tips

Event Industry News

DECEMBER 13, 2018

InEvent, Inc. is the current highest growth event technology integrated platform. We provide a white label event management platform and we have already improved more than 4,000 events with over 950,000 attendees. On November 7, 2018, InEvent, Inc. was awarded as the best technology startup in the world at the 6th edition of the “Event Technology Awards”.

Technology

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Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,

Leadership

Smooth The Path

DECEMBER 11, 2018

Engaged members are the chief evangelists for many associations. Most new members join because a member told them about the association. Engaged members are volunteers, speakers, mentors, writers, evaluators, and community engagers. Engaged members are concerned about the future of their industry, profession and association. When associations innovate for engaged members they attract more engaged members.

Member Engagement

Associations Now

DECEMBER 13, 2018

A collaboration between the trucking industry and a nonprofit that honors fallen veterans continues this weekend as truckers transport more than a million holiday wreaths to cemeteries nationwide. As the holiday season kicks into high gear, the trucking industry is once again getting into the spirit by helping a nonprofit bring holiday greenery to cemeteries where military service members are laid to rest.

America

Association Adviser

DECEMBER 13, 2018

This article originally appeared on AssociationSuccess.org. Before you dive into implementing a new technology at your organization, be sure to look at what’s going on in your day to day operations. Ask staff who work with volunteers or members: what issues are they facing? An easy way to track this is by logging the problems or issues raised from your member inbox.

Technology

Event Industry News

DECEMBER 14, 2018

By Sherrif Karamat, PCMA President and CEO . Business events professionals must reliably deliver the most innovative ideas to engage delegates and delight clients, or they risk being outdone by more pioneering competitors. Most of us in the industry find inspiration from trends or expanding on the vision of what others have produced. The challenge is identifying the right trends at the best time.

Pennsylvania

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

System

Association Success

DECEMBER 11, 2018

The story of an organization transitioning into the future of work. I work with ARMA International, a completely virtual organization. In the fall of 2016, we transitioned from our brick-and-mortar office with the option for employees to regularly work remotely into a completely virtual environment. How did this process work out for us? And is the future of work virtual beyond our organization?

Kansas City

Associations Now

DECEMBER 13, 2018

Does some of the reasoning experts give for compressed workdays also apply to multiday events? Some things to think about before making a cut. There is lots of talk in every workplace about how to help employees improve their work-life balance. Some ways to do that include telecommuting, flexible schedules, and even shorter working hours. That last strategy is something Amazon has been talking about since it announced in 2016 that it would pilot a 30-hour workweek.

Conference

Association Adviser

DECEMBER 12, 2018

Think of all the people who have visited your association’s website in the past 24 hours. Did they actively engage with your content? Or, did they leave without taking any action? With all of the other distractions surrounding internet users, it’s hard to maintain their attention when they’re on your page. You may have stellar website content and relevant ads, but once that user leaves your site, they’re lost to your association.

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