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In the association world, member engagement is always a top priority – but it’s not always a successful endeavor. Most associations don’t have an easy way to measure member engagement across all their different systems and touch points. And even when measured, it can be tricky to know how to use engagement scores to improve member experience and operational results.
“It’s time” The feeling hits you. Your association has outgrown your AMS. Your business rules don’t fit the AMS. People are complaining about the AMS. Maybe all three of those are happening. You know it’s time for a new AMS. So, how can you prepare your organization for an AMS selection ? There are several constituencies that need to be brought on board before moving forward- let’s go through them.
Building AI into your association’s practices is a careful balancing act. It makes sense to use AI to automate menial tasks and extend your capabilities.
{summary} Associations need a successful marketing strategy in order to thrive. It shapes your brand's identity, communicates your values and services, and fosters engagement with your members. Between ever-evolving social media strategies , to incorporating AI and VR into advertising campaigns , knowing how to market your association can seem overwhelming.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Companies gave $29.48 billion to nonprofits last year, representing an incredible 3.4% increase. Nonprofits Source shared these impressive numbers in its corporate giving trends article, indicating that companies proactively seek causes like yours to support. The benefits of corporate support for nonprofits are clear: more revenue, extra volunteer power, and greater brand exposure.
Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. But its benefits can only be sustained with effective donor stewardship and relationship-building along the way, especially after a member works with you to create such a meaningful gift.
Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. But its benefits can only be sustained with effective donor stewardship and relationship-building along the way, especially after a member works with you to create such a meaningful gift.
Whether I’m writing about marketing, strategy, or technology, one idea always surfaces. Understanding members at a granular level has never been more important. We all know this, right? Yet, it seems that even big corporations are struggling to deliver the level of personalization that customers expect. Harvard Business Review Analytic Services recently released a report that illustrates the gap between knowing and doing.
The 2024 Association Benchmarking Survey is now open, and your individual input matters! The Association Benchmarking Survey is one of the most important resources Association Adviser creates each year for the association community. But we need your help gathering your personal experiences as a professional involved in your association’s member engagement efforts.
Introduction According to the latest Community Brands research, 51% of association members rank continuing education as the most important membership benefit. With the right best practices and a little time, your organization can ensure your continuing education program is a valuable member benefit and a driver of non-dues revenue. Keep learners invested in your learning program.
Families are connected. They're committed. They're complicated. They have the right intentions but can come up short at times. But in the end, they represent support. And while family members may take on different roles and drive different dynamics within the brood, they're still best when they're functioning together as a unit. Most wouldn't necessarily see AI as just another family member but I do think it's fair to say, that AI—regardless of the attributes and the functions it serves—is best
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. They’re looking for a 501(c)(3) organization whose powerful mission could impact more people more deeply if it had marketing and branding help.
Your ability to engage donors and drive revenue effectively depends heavily on the software you select. Here are six fundraising activities your association’s software should help you do better and faster. 6 ways your association management software supports fundraising activities appeared first on NetForum Association Management Software.
We all know that one of the top reasons people voluntarily leave their jobs is bad management. Bad management can express itself in a variety of ways: the infamous “one person screwed up/took advantage of the organization so let me send out a cranky email to everyone setting up a Draconian new policy,” the capricious boss who takes out bad moods on staff, the micro-manager, the boss who never, ever backs staff members in confrontations with volunteers or members, the boss who plays f
When planning an event for your nonprofit or association, you’re probably focused on securing a venue, soliciting sponsor support, and encouraging people to register for your event online. Likely, you’re not anticipating things that could go awry at your event. However, all event organizers know there’s a chance that something will go wrong, such as the internet going out, your check-in software malfunctioning, or attendees getting lost.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Asking grantmakers for funding can be an intimidating process, especially for small or lesser-known nonprofits. Grassroots organizations provide vital services to local communities, yet they struggle to compete for grants against large national nonprofits that can leverage robust development teams, considerable fundraising experience, and established relationships with grantmakers.
The iSeatz survey features input from members beyond associations, including season-ticket holders and participants in subscription and loyalty programs. Members of a wide variety of groups are looking for value, belonging, and personalized attention, according to a new report. The Benefits of Belonging , released last month by loyalty technology company iSeatz, is based on online surveys of more than 2,000 managers and customers of membership groups, which encompassed clubs, professional associ
Developing a strategic plan can be complex and time-consuming. It requires a lot of data collection, analysis, and synthesis, as well as creativity, collaboration, and communication. It also requires a lot of flexibility and adaptability because of the need to routinely update and revise a plan to reflect changing realities and opportunities. This is exactly where AI can help.
For those coming into the nonprofit world from corporate communications, perhaps the most perplexing realization is that most nonprofit communications teams don’t draft and manage their own budgets. But they should! According to the 2024 Nonprofit Communications Trends Report , only 36% of nonprofit communications teams draft and manage their own budgets.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Artificial intelligence (AI) is radically changing the way organizations work. From programs that make complex data-based decisions to applications that transcribe spoken words into text, AI offers new opportunities to do things more creatively and efficiently. Within the social sector, AI is a powerful tool for fundraising , researching, grantwriting , and maximizing organizational impact.
CHS Events, a leading event organiser, is announcing the development of its long-standing partnership with RefTech, an award-winning provider of event registration solutions.
Associations are often looked to provide thought leadership materials, e-books, and even textbooks for the profession or industry they represent, and it’s no secret that traditional print publishing at a small scale can be tricky and expensive. Many associations have turned to electronic self-publishing as a more efficient method to fulfill this element of their… The post Three Simple Steps to Self-Publishing for Associations first appeared on AMR Management Services.
Generational labels—Boomer, Gen X, Millennial, and Gen Z—are a familiar shorthand used to describe a roughly 20-year cohort. Generational differences may help explain individual mindsets, but overreliance limits your ability to build high performing, connected teams. Below we share common areas where intergenerational friction bubbles up and our tips for managing multi-generational teams.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Leaders are under more pressure to speak out on hot topics. The right response is a function of a good plan—and some organizational awareness. The current news cycle is stressful for a lot of associations—at least two major global conflicts, an election year, plus anxiety over immigration, the economy, and more. Even if you as a leader don’t see the need to weigh in on today’s hot topic, there’s a good chance a substantive group of members or other stakeholders do want to see you speak out.
by Rachel Russell, Senior Strategist, George P. Johnson UK It’s time to say it louder. Something I’ve been tentatively proffering with my colleagues, industry peers and close clients over the past 4 months or so. That is, I think we are seeing real and impressive momentum in sustainability across the brand experience industry.
Legacy Donor Stewardship for Associations: What to Know Legacy giving offers a valuable opportunity for all fundraising organizations that leave lasting impacts on people’s lives—associations included. But its benefits can only be sustained with effective donor stewardship and relationship-building along the way, especially after a member works with you to create such a meaningful gift.
In early 2023, when multiple high-profile regional banks suddenly collapsed , surviving institutions across the country were asked a series of questions by customers and the media. Is our money safe? What measures are in place to prevent a similar crisis? Can you explain the sector’s financial health? Many didn’t have the answers needed to soothe concerns, but they would have if they had a solid public relations (PR) strategy.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Don't be a hoarder! The simple truth is that it's almost "free" to collect data. Or at least that's how it seems. Set up a field in the database, send out an email and ask for the data, and voila, you're collecting new data. The problem is that, in many (most?
Maria Sidiropoulou – senior product manager at Informa Markets – accepted a new role with the company, event director for Jewellery Arabia, based in Bahrain, since this podcast was recorded.
South California-based ATM and transactions provider, MOBILEMONEY has announced a strategic partnership with Glownet.com. The move will be seen by many as a natural progression from MOBILEMONEY’s reverse ATM solution and as a milestone moment for Glownet.com after their recent move into the North American space.
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