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How much value has your organization placed on association certifications? Today, professional certifications are increasingly recognized as an essential tool for career advancement. However, association professionals and members are currently divided on the importance of certifications and credentialing associations. The latest Association Trends Research found that 51% of members value certifications or credentials, while only 37% […] Association certifications 101: How to drive membersh
Advocacy is a critical part of many professional associations’ work. Whether you aim to impact local, state-wide, or national policy decisions, your advocacy efforts can make a major difference in the lives of your members and the future of your profession. Plus, your members can join the fight — empowering them to get involved in… The post Mini-Guide: Advocating for Policy Changes as an Association first appeared on AMR Management Services.
Artificial Intelligence (AI) has been a buzzword for years, but it’s no longer just a concept reserved for tech giants or science fiction. Today, AI is transforming industries across the globe, and associations are beginning to recognize its immense potential to revolutionize how they operate, engage with members, and create value. However, along with its promise, AI presents some unique challenges that organizations must navigate to fully harness its power.
Learn the key differences between a 501(c)(3) and a 501(c)(6) organization. How do these classifications impact your revenue streams and how to maintain compliance.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Association leaders: Here’s how to involve a cross-functional team in each step of the AMS implementation process to help ensure a successful project. Association management software (AMS) allows your organization to consolidate data and processes into a single tool, while eliminating much of the work associated with manual data entry, multiple databases, and other redundant and time-consuming aspects of running an association.
Your culture has contradictions and competing commitments that create patterns that make you unable to live your cultural values fully. But if you can see them, name them, and then make targeted changes to processes or the way you use technology, you can overcome the negative effects. That’s culture change, and it’s the bedrock of leadership in the 21st century.
Your culture has contradictions and competing commitments that create patterns that make you unable to live your cultural values fully. But if you can see them, name them, and then make targeted changes to processes or the way you use technology, you can overcome the negative effects. That’s culture change, and it’s the bedrock of leadership in the 21st century.
Learn top tips to help you market and grow your association’s online career center using social media. The post Tips for Using Social Media to Grow Your Association’s Career Center appeared first on YM Careers by Community Brands.
Good news! You’ve exceeded your goal for registered participants at your next event. This is a great indicator that your event marketing strategy is strong and successful. That said, getting people to register is only half the battle. Once you’ve got them, you want to keep them… engaged and excited about your event. Why? Engaging registered participants through well-crafted email campaigns is essential for building anticipation, delivering critical information, and fueling the overall success of
Ready to turn your community into a place where members feel like they truly belong? Get the guide that reveals how to create a vibrant culture—one that makes members feel like they’re part of something special! Snag your copy now!
The weekly list of free educational events and resources for the association community… “You can never be wise unless you love reading.” —Samuel Johnson AWTC awards. Today (Friday, November 1) is the nomination deadline for the Association Women Technology Champions (AWTC) Awards. Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Novelty or loyalty? We’ve all heard the come-ons: Switch your cable/cell/Internet/long distance provider and we’ll give you gifts, or better pricing, or premium services for free, or whatever. Everybody’s always looking for new customers, right? Association professionals should know better. But we don’t. We know that a retained member is more valuable than a new member.
Under pressure to create memorable experiences on a budget, planners are looking for creative solutions. Meeting planners are looking to deliver more bespoke and personalized experiences to attendees, while struggling to manage tighter budgets and sustainability goals, according to a new report. What’s Trending 2025 , a white paper published earlier this month by the events management firm BCD Meetings & Events, emphasized the importance of personalization in meetings design.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Is your association currently experiencing difficulties in staffing, revenue growth, or driving non-dues and event revenue? Perhaps you’re working hard to meet the evolving needs of your members? If so, you’re not alone. According to the latest Association Trends Research, association professionals report slightly less positive numbers for staffing and member acquisition over the previous […] Bridging the gap: How NetForum empowers associations to meet member expectations appeared first on
Introduction Your members look to your association as the “go-to” source for training and education. Shouldn’t your association use a modern online learning platform to deliver the learning experience your members are seeking? Read our blog to discover the top three factors your organization should look for in its online learning platform. Shopping for an LMS?
Arc 3 Communications is looking for an Account Executive, Public Affairs to join our advocacy team. Would you like to be part of a team focused on achieving public affairs objectives at the state and local government level across the country? Do you have the experience in state and local government necessary to help further advance the public policy agenda of Arc 3 clients?
In the latest episode of the Association Adviser Podcast, host Christine Shaw, CEO of Naylor Association Solutions, sits down with Shan Haugabrook, CNP, Senior Director of Member Relations & Engagement at the Atlanta Apartment Association, to explore how service-driven leadership can transform associations.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
A successful association social media strategy doesn’t have to be a challenge. Simply follow the formula to navigate your way to an effective social media presence. The #1 Social Media Rule: Post things that are interesting, informative, and relevant to your members. See the rest of the formula along with post ideas for each category in the Association Social Media Survival Kit: Quick & Clever Social Media Posts.
Associations face increasing competition for attention. Members have a wealth of information at their fingertips, and engaging them requires a focused, strategic approach. This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members.
After over 20 years as an association executive, moving into the role of an association strategist felt like pulling up a stool at a bar on the other side. The view is a bit different over here. You still get to offer opinions, but now you have a drink in hand (figuratively speaking). This year has been eye-opening, not just because I have more time to observe things without constantly putting out fires.
Four Ways Social Media Can Add Muscle to Your Marketing Social Media – love it or loathe it, you cant ignore it! With well over half of the worlds population now actively using at least one platform, organizations need to be incorporating social media into their overall marketing strategyand they need to be doing it well. Social is now a vital component of every marketing campaign so lets take a look at four major benefits it can help to deliver. 1.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
A nonprofit is more like a public company than a private enterprise in that it’s governed by a board of directors as well as its executive team. Federal and state laws require a nonprofit’s board members to assume responsibility for the organization’s well-being–meaning it can be held responsible if something goes wrong financially or operationally.
Award 1: Best Event Management Platform Map Your Show (MYS) is a leading event technology choice for organisers worldwide, powering 8 of the top 10 trade shows in the United States.
Breezio, a leading provider of online community engagement solutions, is thrilled to announce the successful conclusion of its participation in Xperience 2024, held at The Cosmopolitan of Las Vegas from September 23-26. As one of the premier tech events for associations, nonprofits, and events, Xperience 2024 provided the ideal platform for Breezio to connect with industry leaders and showcase the latest innovations in community-building technology and collaboration platforms for associations.
Marietta, Ga. (October 28, 2024) – Arc 3 Communications, a public affairs agency located just off the historic downtown square of Marietta, Ga. celebrates its 13-year business anniversary this week. Started by founder and president, Patrick L. Burns, Arc 3 Communications has provided winning advocacy services for clients since 2011. For 13 years, Arc 3 has provided quality solutions to trade associations, businesses and non-profits, helping them achieve their public policy goals at the local and
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Mission-driven organizations often assume their values naturally translate to an inclusive workplace environment. Integrating diversity, equity, and inclusion (DEI) values into an organization’s culture, however, requires intentional effort and awareness. Not everyone starts with an understanding of the deeply entrenched social and economic inequities that can contribute to exclusion and opportunity gaps.
Why checkboxes and tags are awesome and dangerous One of the most common functions in an AMS is the concept of checkboxes and/or tags (your system may have both!). With checkboxes and tags we can easily "group" otherwise disparate data sets together.
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