5 Practical Ways to Segment Your Association Audiences
Association Analytics
AUGUST 26, 2024
The post 5 Practical Ways to Segment Your Association Audiences appeared first on Association Analytics.
Association Analytics
AUGUST 26, 2024
The post 5 Practical Ways to Segment Your Association Audiences appeared first on Association Analytics.
Nimble AMS
AUGUST 26, 2024
Is your association waiting to adopt new technology? Maybe you lack staff buy-in or have budget concerns. Perhaps you’re worried about losing your member data or don’t have a clear strategy for determining which software would best benefit your organization. Waiting to adopt new technology can greatly cost your association. Digital transformation is critical in future-proofing your organization.
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Association Adviser
AUGUST 27, 2024
Content is the lifeblood of associations, driving member engagement, supporting mission-aligned goals, and generating non-dues revenue.
Wild Apricot
AUGUST 27, 2024
Discover effective donor retention strategies for nonprofits with our comprehensive blog. Learn how to build lasting relationships, increase donor loyalty and enhance your fundraising efforts through proven techniques and expert insights.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Spark Consulting
AUGUST 28, 2024
My co-author Shelly Cumbie Alcorn and I recently had the opportunity to sit down with Mariner Management’s Peggy Hoffman to discuss The Time Is Now: Association Resilience and Adaptation and the Anthropocene Climate Disruption , our new whitepaper on associations and the climate crisis. The focus of our conversation was on the critical role we believe components play in helping associations develop resilience and prepare to adapt to the intensifying changes that are happening in our world
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
The Association 100
AUGUST 25, 2024
On The A100 podcast , Greg Melia, CAE, CEO, shares how the Customer Experience Professionals Association harnessed community involvement to drive innovation. Melia highlights the member-driven creation of the CX Book of Knowledge – a key resource for the association. He also discusses how inclusive strategic planning and global digital tools helped expand CXPA’s reach.
Association Adviser
AUGUST 29, 2024
Understanding Data Data is information collected from various sources, including email marketing stats, membership demographics, and financial results. It encompasses numbers, text, images, and videos. Essentially, data is the raw material that, when processed and interpreted, provides valuable insights to guide decisions. Effective collection and management are crucial for leveraging data’s full potential.
Associations Now
AUGUST 24, 2024
CrowdStrike’s president accepting an award for his company’s “epic fail” was good PR. The tricky part: Talking with teams about what didn’t work. If somebody gave you an award for your biggest failure, would you go to the ceremony to accept? What would you do with the trophy? At a cybersecurity conference in Las Vegas earlier this month, CrowdStrike President Michael Sentonas took the stage to accept the “Most Epic Fail” award on behalf of his company.
NetForum
AUGUST 26, 2024
Discover why hundreds of associations use NetForum every day for their AMS solution. Top 20 reasons associations love NetForum appeared first on NetForum Association Management Software.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Wild Apricot
AUGUST 30, 2024
Looking for top-notch accounting software for your nonprofit without breaking the bank? Explore the best free options available. We'll highlight features, benefits, and how they can streamline your organization’s finances and help you focus on your mission.
Reid All About it
AUGUST 30, 2024
The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. The post describes Carrie’s consultative approach to sales, including tips for websites, prospect outreach, relationship building, and feedback gathering.
The Association 100
AUGUST 25, 2024
The recent White House open access directive for taxpayer-funded research marks a significant change in scientific publishing. By the end of 2025, federal agencies must ensure research from their grants is immediately available to the public. For associations like ASPET, which relies heavily on journal subscriptions, this presents challenges and opportunities.
Nimble AMS
AUGUST 28, 2024
As your organization plans to leverage your association management software (AMS) to meet your goals, it’s important to work with your customer success team to ensure you’re getting the most out of your AMS. As you build a thriving community with your customer success team, you’ll have the tools and resources you need to utilize your AMS and meet the needs of your entire organization.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Wild Apricot
AUGUST 26, 2024
See how the Caxton Club, a 129 year old organization, thrives in the digital landscape with the help of WildApricot. With a easy-to-manage website, member communications and a digital archive.
Associations Now
AUGUST 27, 2024
The Association for Corporate Counsel’s guide is a support tool for overworked lawyers, and an opportunity for the American Counseling Association to expand its mission. The Association for Corporate Counsel and American Counseling Association have partnered to develop a toolkit for ACC members around wellness, an escalating concern for that community.
The Association 100
AUGUST 25, 2024
On the latest A100 episode , Stephanie Denvir of the American Society for Quality dives into the innovative strategies ASQ is implementing to elevate member engagement, from leveraging personalized communication to launching a game-changing online community platform. Learn how ASQ uses technology to personalize member outreach, improve accessibility at events and create opportunities for volunteer engagement and mentorship.
Crowd Wisdom
AUGUST 30, 2024
How to get non-members to buy content Is your organization looking for strategies to grow membership with your continuing education (CE) program, guaranteeing CE success? Getting non-member learners to buy and absorb your learning content can prove challenging be problematic if association professionals are tunnel-visioned in serving only their core membership.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Achurch
AUGUST 28, 2024
Workplaces today have up to 5 generations. While multigenerational workplaces aren’t novel, their diversity (e.g. racial, socio-economic, gender, international, etc.) has spotlighted the need to successfully navigate the multigenerational workforce. There may be few members of the Silent Generation in your ranks, but their influence as board members or strategic advisors remains.
Associations Now
AUGUST 27, 2024
Denver’s commitment to efficient and eco-friendly transportation simplifies travel logistics, making it an attractive location for meetings. When it comes to transportation planning for meetings and events, every detail matters. The success of an event can often hinge on the ease with which attendees can travel to and from, and can navigate the city and its venues.
Freestone
AUGUST 27, 2024
Introduction Does your organization want to offer continuing professional education for CPAs? Certified Public Accountants (CPAs) must take continuing professional education (CPE) to maintain their professional competence and ensure they remain updated with the latest developments in the accounting field. Offering continuing professional education for CPAs can seem like a challenging task, but it doesn’t need to be.
SBI
AUGUST 30, 2024
Volunteer committee members play a crucial role in the success and vibrancy of any association and bring a wealth of experience and enthusiasm to their roles. To make sure their contributions are effective and aligned with the association’s goals, it is essential for associations to provide comprehensive orientation training. Orientations can work in several ways: Annual training webinars In-person sessions at conferences Recorded training on-demand No matter the format, there are se
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
AssociationChat
AUGUST 29, 2024
KiKi L’Italien Hosts Inaugural Episode of ASAE’s New Podcast Series ‘Associations NOW Presents’ We’re thrilled to announce the launch of ASAE’s new podcast series, Associations NOW Presents, with our very own KiKi L’Italien, host of Association Chat Podcast, guest hosting the inaugural episode! During the live recording at the ASAE Annual Meeting & Exposition in Cleveland, KiKi led a.
Associations Now
AUGUST 27, 2024
With a focus on local ingredients and environmental stewardship, Denver provides event professionals with dining experiences that foster shared values and connections. Successful planners know that food is so much more than just a meal. It enriches connection and collaboration, and it transcends culture to bring people together. As associations increasingly prioritize sustainability, planning a meeting with locally sourced and environmentally conscious dining options has become a must.
Ngage Management
AUGUST 27, 2024
Ngage Management Welcomes Four New Clients: National Association of Patent Practitioners, Michigan Oral Health Coalition, Michigan Promotional Professionals Association, and DOCARE International Okemos, MI – August 19, 2024 – Ngage Management, a leading association management company, is thrilled to announce the addition of four esteemed organizations to its client roster: the National Association of Patent Practitioners (NAPP), the Michigan Oral Health Coalition (MOHC), the Michigan Promotional
Effective Database
AUGUST 28, 2024
Are you collecting mobile phone numbers? You should be. Are you collecting (and using) the mobile phone numbers of your members? If you aren't, it might be time to consider doing it. Here's the thing about mobile phone numbers: For a certain demographic (e.g., ME), the mobile number is sacred.
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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val
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