Sat.Apr 13, 2019 - Fri.Apr 19, 2019

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Consensus – The Association Leadership Challenge

Association Leaders

Consensus is a collaborative process by which decisions are made based on overwhelming agreement of a group. Ultimately a decision by consensus is one that everyone supports (or can live with). Associations are groups of people or companies with similar interests or in similar professions or industries. Even though bylaws and rules of order typically set numerical requirements for voting, associations by their very nature must make many decisions through a consensus process because there isn’t o

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What Kind of Marketing Services Does Your Association Need?

HighRoad Solution

You won’t always have the kind of expertise on hand that you require for marketing success. There are circumstances where you need additional technical expertise or some assistance with strategy, or simply a new pair of eyes and some fresh thinking.

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Clarity Is Fleeting

Eric Lanke

I was on the road for much of this past week. I was attending one of my association's major workforce development programs in and around Denver, Colorado, but where I was and what I was doing is not really relevant for the purposes of this post. What is relevant is that I was away from my office, and that while I was away I was able to get a clear picture on several of the issues that have been vexing me of late.

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Here Are All The Nonprofit Jobs for April 2019 We Could Find

Wild Apricot

Every month, we compile a list of nonprofit jobs within the United States. Whether you’re looking for a career change or looking to enter the nonprofit space, this list is a helpful way to keep track of nonprofit opportunities in your area.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Beware These 9 Barriers to Association Innovation

WBT Systems

Beware These 9 Barriers to Association Innovation. Read more about Beware These 9 Barriers to Association Innovation.

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Choosing the Right Model – Certificate or Certification

Blue Sky eLearn

Recently, Michelle Nolin, Learning Strategy and Instructional Design consultant from Learn Ethos, LLC and Linda Anguish, Director of Accreditation Services at the Institute of Credentialing Excellence presented a webinar on choosing the right model between certificates and certification programs. We created a summary reviewing their main points when it comes to certificate and certification programs to help organizations take the first step in making the right decision about which works best for

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How The #1 Car Club Software Can Make Your Life Easier

Wild Apricot

Car club software can save administrators lots of time while growing their club. Find out how car club management software can save you time and put you back on the road.

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Build a Sustainable Brand with Purpose-Driven Marketing

Higher Logic

Purpose – what is it? If you’re thinking “the name of Justin Bieber’s fourth album”. that would be correct, but this word carries more weight than his millions of fans. In the 14th annual Global Consumer Pulse Research, titled ‘ From Me to We: The Rise of the Purpose-Led Brand ,’ Accenture Strategy defines purpose in the following way: “pur·pose /? p?

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Bringing a Brand to Life

AMR Management Services

What do you think the biggest misconception of branding is? Designing and branding is not just making something pretty. It’s choosing elements wisely based on what the brand should look.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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A Futurist’s View: On The Amazon Of Certifications

Association Success

Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? Association leaders need to be futurists and makers. It’s that simple. We can no longer bask in the effervescent glow of 100 year-old business models and think our non-profit halos will protect us from massive disruption. It’s time to reinvent.

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What an AMS Actually Costs

GrowthZone

Tweet. Indirect costs are costs that are not directly accountable to something (e.g., a particular project, facility, or product). In a recent blog post, Wes Trochlil of Effective Database Management addressed direct costs vs. indirect costs regarding association management software. The direct costs are clear—the amount spent on the software itself.

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Three Ways to Expand Your Content Marketing Horizons

Associations Now

Signs are growing that more traditional content marketing approaches still have plenty of room to gain steam. But that doesn’t mean your digital content strategy couldn’t benefit from experimentation. It can get annoying to listen to the increasing drama around modern social media platforms, but a recent policy change by Facebook got me thinking about the ways that the fundamentals still matter.

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Aligning the Human Experience at XDP

HighRoad Solution

Powered by ASAE, the Xperience Design Project was an inspiring two-day learning opportunity focused on creating successful association events and experiences. With time to exchange business ideas and network, XDP provided an open and creative space to share and learn from partners, vendors, and association professionals. Attendees learned how to attract the right registrants, create meaningful connections, and deliver a return on investment year after year.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Staying Focused on the Mission in the Chaos

Association Success

Is your organization ready to face the chaos? In business and in life, we’re put to the test not when things are going right, but when they get chaotic. How we react can be the difference between success and failure , and determine whether our organization comes together or completely falls apart. The most successful associations can lead their teams and members through challenges and empower them to thrive in the chaos.

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The Problem with Association Problems

Smooth The Path

The problem with association problems is it is challenging to get to good solutions. It’s not just associations; by the way, problem-solving is a complex minefield for for-profits and non-profits alike. There are many reasons why we experience problems finding solutions to our problems. Sometimes we start in the wrong place. Sometimes our hierarchy gets in the way.

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Daily Buzz: Turn Facebook Likes Into Email Subscriptions

Associations Now

If you’re running a Facebook page and not getting your fans on your email list, you’re missing an opportunity. Also: small tech changes that drive a compelling member experience. Does Facebook leave a bad taste in your mouth as a marketing strategy? Or do you wish you weren’t quite so dependent on it? It might be time to think about improving your conversion game.

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Powerful Partnerships: Looking for Opportunities to Serve

Idea Architects

Partners search for opportunities to support, contribute, and be of service. That's the core message of the keynotes I deliver on Powerful Partnerships. It reminds me of my days in high school when I was a restaurant server. Our restaurant was divided into sections of 6-8 tables, each assigned to an individual server. My first few days I in t ently watch ed other servers to see what I could learn.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Master Learners: Can We Make More?

Association Success

Does your organization understand what steps to take to create more master learners? If you ask someone “What is a master learner?” chances are they’ll reply, “A person who is a master at learning. ” It’s fairly self-explanatory. Master learners serve as drivers of their own learning. They are people who: self-assess regularly and look for the gaps in what they know. have high self-efficacy so they will determine what they are trying to achieve and then set and work towards their own learning go

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How to Build the Right MarTech Stack for Your Association Marketing Plan

HighRoad Solution

You might have a great association marketing plan , but nothing will come of it unless you have the right tools to turn plans into actions.

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Experts from Associations, Guilds to be Crucial in Notre Dame Restoration

Associations Now

A fire swiftly burned through the 800-year-old lumber supporting Notre Dame’s roof, causing significant damage. Now, France looks to experts to restore the medieval church. A fire at Notre Dame Cathedral Monday destroyed the famed medieval church’s roof, along with other historical and religious artifacts, leading to an outpouring of support and calls to repair the damage.

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Does your AMS support your mission?

Effective Database

Have you ever consciously considered how your AMS is supporting your organization’s mission? You should, and it should. Part of the mission statement for one of my clients reads “To connect and convene senior executives from across the industry to create meaningful cross-sector relationships…” In other words, part of their mission is connecting people within their broader industry, across different sectors within that industry.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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10 Takeaways from CP’s Peak Bootcamp

CommPartners

1. Community Starts With Trust To kick off Peak Bootcamp our keynote speaker, KiKi L’Italien, discussed the importance of community. Who is your community? What are some shared experiences or interests that bring your community together and create a purpose for them to engage and interact with one another? These are a few questions […].

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Getting Started with Content Marketing for Associations

HighRoad Solution

Content marketing is a big deal in the for-profit sector, where over half of businesses invest in this strategy to attract new customers.

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Mensa’s Newest Honorary Member: A Robot That Can Draw

Associations Now

American Mensa is offering only its third-ever honorary membership for a fictional character to a device that aims to tie STEM and artistry together for kids. It’s definitely a smart idea to get forward-thinking about your membership in a world that is evolving in a tech-forward way. But even considering all that, American Mensa’s decision to offer membership to a robot really stands out.

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Facilitating with Difficult Personalities: What to Do When the Unthinkable Occurs

Association Adviser

Facilitating adult learning with difficult personalities requires a trained facilitator who’s ready and willing to intervene at exactly the right moment with an effective response. The post Facilitating with Difficult Personalities: What to Do When the Unthinkable Occurs appeared first on Association Adviser.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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The 40 Year Old Association Problem

Smooth The Path

Some associations are busy solving the problem their members had 40 years ago. Or 30 years ago or 15 years ago or even 5 years ago. That problem was a problem then, but it is not an urgent, painful problem right now. Now your members are grappling with entirely new problems. Every industry and profession is shifting, and each change brings on a new set of challenges.

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Is It Time for the MVS (Minimally Viable Structure)?

Idea Architects

If I had not been a part of the discussion, I might not have believed it. Here we were—a group of intelligent, caring, and capable individuals—discussing what would be required to accomplish the direction we had set. The answer? To create systems, procedures, and checks and balances to manage a possible group dynamic and a set of concerns that had yet to emerge.

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Setting Strategy for Certification’s New World

Associations Now

It’s tempting to jump right into the new ways to engage members in certification. But before you launch your digital badges and microcredentials, think about where your members are—and how long they’ll stick around. Like most things in the association world, certification is undergoing a transformation. Gamification is a growing element of a member’s path to a credential.