Association Leaders

APRIL 15, 2019

Consensus is a collaborative process by which decisions are made based on overwhelming agreement of a group. Ultimately a decision by consensus is one that everyone supports (or can live with). Associations are groups of people or companies with similar interests or in similar professions or industries. Even though bylaws and rules of order typically set numerical requirements for voting, associations by their very nature must make many decisions through a consensus process because there isn’t o

Leadership 170

Leadership Process Committee Team 170

HighRoad Solution

APRIL 19, 2019

You won’t always have the kind of expertise on hand that you require for marketing success. There are circumstances where you need additional technical expertise or some assistance with strategy, or simply a new pair of eyes and some fresh thinking.

Marketing 60

Marketing Strategy Association Management 60

Eric Lanke

APRIL 15, 2019

I was on the road for much of this past week. I was attending one of my association's major workforce development programs in and around Denver, Colorado, but where I was and what I was doing is not really relevant for the purposes of this post. What is relevant is that I was away from my office, and that while I was away I was able to get a clear picture on several of the issues that have been vexing me of late.

Denver 113

Denver Colorado Course Leadership 113

Wild Apricot

APRIL 17, 2019

Every month, we compile a list of nonprofit jobs within the United States. Whether you’re looking for a career change or looking to enter the nonprofit space, this list is a helpful way to keep track of nonprofit opportunities in your area.

United States 397

United States 397

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

Analysis

WBT Systems

APRIL 15, 2019

Beware These 9 Barriers to Association Innovation. Read more about Beware These 9 Barriers to Association Innovation.

Innovation 308

Innovation 308

Reid All About it

APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. The report reveals best practices in new member engagement, onboarding, orientation and retention, along with expert video commentary from Amanda Kaiser.

DC 170

DC Washington Chicago Member Engagement 170

Wild Apricot

APRIL 16, 2019

Car club software can save administrators lots of time while growing their club. Find out how car club management software can save you time and put you back on the road.

Software 351

Software 351

Higher Logic

APRIL 18, 2019

Purpose – what is it? If you’re thinking “the name of Justin Bieber’s fourth album”. that would be correct, but this word carries more weight than his millions of fans. In the 14th annual Global Consumer Pulse Research, titled ‘ From Me to We: The Rise of the Purpose-Led Brand ,’ Accenture Strategy defines purpose in the following way: “pur·pose /? p?

Marketing 136

Marketing Tools Strategy Price 136

AMR Management Services

APRIL 16, 2019

What do you think the biggest misconception of branding is? Designing and branding is not just making something pretty. It’s choosing elements wisely based on what the brand should look.

128

128

Advertisement

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

Revenue

Association Success

APRIL 18, 2019

Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? Association leaders need to be futurists and makers. It’s that simple. We can no longer bask in the effervescent glow of 100 year-old business models and think our non-profit halos will protect us from massive disruption. It’s time to reinvent.

Certificate 127

Certificate Industry Marketing Price 127

GrowthZone

APRIL 16, 2019

Tweet. Indirect costs are costs that are not directly accountable to something (e.g., a particular project, facility, or product). In a recent blog post, Wes Trochlil of Effective Database Management addressed direct costs vs. indirect costs regarding association management software. The direct costs are clear—the amount spent on the software itself.

Cost 113

Cost Software Products Technology 113

Associations Now

APRIL 15, 2019

Signs are growing that more traditional content marketing approaches still have plenty of room to gain steam. But that doesn’t mean your digital content strategy couldn’t benefit from experimentation. It can get annoying to listen to the increasing drama around modern social media platforms, but a recent policy change by Facebook got me thinking about the ways that the fundamentals still matter.

Content 107

Content Marketing Strategy System 107

Event Industry News

APRIL 18, 2019

Two of east London’s top players in the events industry, the ArcelorMittal Orbit and Boulevard Events, are joining forces to offer event hosts an unmissable experience. Following a competitive process, the UK’s most exciting viewing platform, the ArcelorMittal Orbit, is upping the wow factor for its events with the appointment of Boulevard Events as its official catering partner.

Course 106

Course Team Process Industry 106

Advertisement

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

Survey

Association Success

APRIL 15, 2019

Is your organization ready to face the chaos? In business and in life, we’re put to the test not when things are going right, but when they get chaotic. How we react can be the difference between success and failure , and determine whether our organization comes together or completely falls apart. The most successful associations can lead their teams and members through challenges and empower them to thrive in the chaos.

Team 124

Team Organization 124

HighRoad Solution

APRIL 19, 2019

You might have a great association marketing plan , but nothing will come of it unless you have the right tools to turn plans into actions.

Marketing 76

Marketing How To Tools Association Management 76

Associations Now

APRIL 18, 2019

If you’re running a Facebook page and not getting your fans on your email list, you’re missing an opportunity. Also: small tech changes that drive a compelling member experience. Does Facebook leave a bad taste in your mouth as a marketing strategy? Or do you wish you weren’t quite so dependent on it? It might be time to think about improving your conversion game.

Member Experience 102

Member Experience Social Media Strategy Marketing 102

Event Industry News

APRIL 16, 2019

By Louisa Watson, director of marketing, Wyboston Lakes Resort. Event organisers in the UK can boost delegate engagement if they do more to help them to make the most of ‘bleisure’ opportunities. The concept of enabling delegates to extend their business visit with leisure time at the venue or nearby has grown rapidly over the last ten years. According to a report from global research-based publisher Skift, 78 per cent of respondents agree that adding leisure days to business travel adds value t

millennials 106

millennials Course Report Cost 106

Speaker: Jennifer Hill

Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.

Certificate

Association Success

APRIL 16, 2019

Does your organization understand what steps to take to create more master learners? If you ask someone “What is a master learner?” chances are they’ll reply, “A person who is a master at learning. ” It’s fairly self-explanatory. Master learners serve as drivers of their own learning. They are people who: self-assess regularly and look for the gaps in what they know. have high self-efficacy so they will determine what they are trying to achieve and then set and work towards their own learning go

Course 118

Course Resources Newsletter Communications 118

Effective Database

APRIL 18, 2019

Have you ever consciously considered how your AMS is supporting your organization’s mission? You should, and it should. Part of the mission statement for one of my clients reads “To connect and convene senior executives from across the industry to create meaningful cross-sector relationships…” In other words, part of their mission is connecting people within their broader industry, across different sectors within that industry.

Industry 74

Industry Organization 74

Associations Now

APRIL 18, 2019

A fire swiftly burned through the 800-year-old lumber supporting Notre Dame’s roof, causing significant damage. Now, France looks to experts to restore the medieval church. A fire at Notre Dame Cathedral Monday destroyed the famed medieval church’s roof, along with other historical and religious artifacts, leading to an outpouring of support and calls to repair the damage.

Virginia 100

Virginia Recruiting Recruitment Cost 100

Event Industry News

APRIL 18, 2019

Organisers of the Event Technology Awards have revealed the first group of judges for the 2019 event, and it reads like a ‘who’s who’ of the event industry. The first group of 12 judges are drawn from the expo, media, brand, agency and festival sectors, and includes representation from Reed Exhibitions, GSK, Imagination and Bournemouth 7’s. INVNT Co-founder & CEO Scott Cullather makes his debut on the judging panel.

Charlotte 102

Charlotte Technology Innovation Project 102

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

Member Experience

HighRoad Solution

APRIL 15, 2019

Content marketing is a big deal in the for-profit sector, where over half of businesses invest in this strategy to attract new customers.

Content 74

Content Marketing Strategy Association Management 74

CommPartners

APRIL 18, 2019

1. Community Starts With Trust To kick off Peak Bootcamp our keynote speaker, KiKi L’Italien, discussed the importance of community. Who is your community? What are some shared experiences or interests that bring your community together and create a purpose for them to engage and interact with one another? These are a few questions […].

Education 71

Education 71

Associations Now

APRIL 15, 2019

American Mensa is offering only its third-ever honorary membership for a fictional character to a device that aims to tie STEM and artistry together for kids. It’s definitely a smart idea to get forward-thinking about your membership in a world that is evolving in a tech-forward way. But even considering all that, American Mensa’s decision to offer membership to a robot really stands out.

Education 97

Education Technology 97

Event Industry News

APRIL 17, 2019

By Matt Coyne, Technology Engagement Architect at GES. According to recent research on exhibitor advocacy, exhibition organisers share the same customer satisfaction levels as banks.*. That’s bad. Knowing that your exhibitors potentially see you in the same negative light as a financial institution can have a real impact on your event’s future. We know that exhibitors who have a successful show are satisfied customers and ultimately will rebook.

Revenue 99

Revenue Social Media Products Technology 99

Advertisement

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

Education

Nonprofit Marketing Guide

APRIL 18, 2019

I just finished Part 2 of our webinar series on Social Media Strategies for Nonprofits that Won’t Waste Your Time. On Tuesday, we covered the Be Personal side of this framework : Today, we moved to the right side: Be Practical. Nonprofits have things they need to talk about but only have a limited amount of time to put into social media, thus we need to talk about social media content creation in a very practical way.

Social Media 69

Social Media Content Strategy Communications 69

HighRoad Solution

APRIL 17, 2019

Powered by ASAE, the Xperience Design Project was an inspiring two-day learning opportunity focused on creating successful association events and experiences. With time to exchange business ideas and network, XDP provided an open and creative space to share and learn from partners, vendors, and association professionals. Attendees learned how to attract the right registrants, create meaningful connections, and deliver a return on investment year after year.

Project 68

Project How To Association Management Marketing 68

Associations Now

APRIL 14, 2019

It’s tempting to jump right into the new ways to engage members in certification. But before you launch your digital badges and microcredentials, think about where your members are—and how long they’ll stick around. Like most things in the association world, certification is undergoing a transformation. Gamification is a growing element of a member’s path to a credential.

Strategy 96

Strategy Certificate Education Process 96