This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Joanne Smikle, PhD. What is your association doing to ensure that it has a talent pipeline for key positions, especially leadership positions? This article provides practical strategies for addressing succession and leadership development in a thoughtful, structured manner. The underlying assumption is that you want the association to be ready to tackle the challenges of the future and recognize the vital role that well-developed leadership talent plays in enabling that to happen.
When you think of membership renewal strategies, you might think about the few months leading up to a member’s renewal date. But your members’ entire experience with your organization — not just the last 90 days — informs their decision to renew. From the moment they click the “join” button, your members are deciding if. The post 4 membership renewal strategies to start now appeared first on YourMembership.
If you’re an email marketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. The good news is that SPF, DKIM, and DMARC can work together for you like a triple rainbow of email authentication, and that’s why we want you to have a thorough understanding of them.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Is there a “tipping point” when too many benefits start to get lost in the shuffle? . People associate because they’re trying to accomplish something or solve a problem that they’ve been unable to do alone. So yes, your members come to you looking for something in particular – help solving a particular problem that has so far proved intractable or achieving a particular goal that has so far proved unattainable.
The weekly list of free educational events and resources for the association community… Liberal artsy types, you too can be a data analytics professional. In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.
The weekly list of free educational events and resources for the association community… Liberal artsy types, you too can be a data analytics professional. In fact, any organization that wants to effectively use its data needs this person on their team: the analytics translator. Harvard Business Review says, “Translators play a critical role in bridging the technical expertise of data engineers and data scientists with the operational expertise of marketing” and other front-line managers.
We've added four new features to our Online Store module - read on to find out how they can benefit your organization, how to use them, and where to find out more.
At the risk of stating the obvious, every membership organization needs members. Recruiting and retaining members is fundamental to the success of any association, but it’s often easier said than done. One reason for this is there’s often a disparity in what associations think members want from their organization and what members actually value. Another.
So I gave myself the rare gift of time last week and read two business books: Ray Dalio’s Principles and Patty McCord’s Powerful. Dalio’s book is a #1 bestseller, and in full disclosure I didn’t read the whole thing (it’s pretty big)—I skipped the “life principles” part and went right to the work stuff. Dalio built and grew Bridgewater Associates, a huge hedge fund firm, and he was clear about culture from the beginning.
Selling Online Education: Motivate Members with a Better Version of Themselves. Read more about Selling Online Education: Motivate Members with a Better Version of Themselves.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Have you ever heard someone say “there’s an app for that!” when you complain about your smartphone? Well, if you want to elevate the success and business impact of your online community, trust us – there’s a module for that. Customizing your online community is a great way to maximize its impact, propelling your capabilities from basic to extraordinary.
You’ve done your research. You’ve read white-papers, investigated pricing and discussed with peers, you know that membership management software will help grow your organization. This will be one of the most important decisions your organization makes as it will impact members, staff, and the bottom line. An investment of a new (or first) membership management system will need to gain board approval.
When we were creating the Workplace Genome culture assessment, I had an assumption that organizations with really small staff would tend not use it. I used to joke: Hey, if you’re only 19 employees, then instead of the culture survey, why don’t you just sit around the table and hash things out!? But lo and behold, we’ve had a regular flow of clients with 15-25 people on staff since the beginning.
A significant part of taking ownership of your schedule is being able to say no. You will find yourself saying uncomfortably often at first. I recall I wanted to be there for everyone. I thought it was my job to respond to, act on and make decisions on every input headed my way. It is impossible to do this and still be awesome at your job. And make no mistake - these tips for making your schedule work for you are designed to help you be awesome.
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
At any industry or customer conference, we all hope to tackle a few simple goals: chat with smart people, learn some new tricks, and get inspired by new ideas. For Super Forum 2018, we’re riffing on our familiar motto All Together to bring you all three: Communicate I Collaborate I Elevate. While the words “communicate,” “collaborate,” and “elevate” may sound like buzzwords, we see real value in these concepts – all three represent what we hope will be a top-notch conference.
Coming up with ideas for social media posts can be stressful and time-consuming. The social media success formula indicates that only 10% of posts should be about your organization. So, what about the rest of your posts? A simple technique for keeping on pace with your content calendar is to post about holidays and events. Here’s how to write an association. blog article people will actually read ».
There are specific actions that associations need people to take to meet their core goals – typically membership and revenue. For associations to “stay in business,” they need people to become members, remain members, sign up for programs, buy products, and register for events. Association marketing is all about getting members, prospective members, sponsors, and event registrants to take those actions.
When a new member joins your organization, don’t miss the opportunity to strike the tone with the right message from the get-go. Four tactics can help your welcome emails generate high open and click-through rates. When was the last time you updated your welcome email to new members? If it’s been a while, you might want to revisit your template soon.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
2018 marked the 40th meeting of the Bristol International Balloon Fiesta, a unique event featuring over 130 hot air balloons that can be seen flying over the city. In this feature length interview, The Event Industry News film crew spoke with Ben Hardy, Operations Director and Lilly Brimble, Project Manager from Richmond Event Management about the organisation of the event and what is being done to ensure the Fiesta continues entertaining audiences for generations to come.
First of all, hi. Hope your summer was good. I’ll be honest–mine was hard. I’ve been ruminating over how much to share here for a few months…which is basically why I’ve stopped blogging, I guess. I’ve written about mental health stigma before , and about how much better teens and young adults are at talking openly about mental health compared to older people like me (I’m 50).
How foresight, diversity and dissent helps one association board to thrive. To open this article, I want to share with you my board of directors’ governing intent and the lens through which it works: “As the organization’s primary stewards the CLARB board of directors exercises its duty of foresight and learns with the future about the powerful forces reshaping the regulatory environment for landscape architecture.”.
Even savvy tech users can get nailed by someone actively trying to trick them via a phishing email. What can you do to keep your association’s employees—and your organization’s data—safe? Whether a fluke or by skill, I pulled off a pretty impressive trick last week. As of this writing, I am one of two people, out of hundreds, to have beaten an incredibly challenging game with flying colors.
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Organisers of Event Tech Live have confirmed David Adler, CEO and Founder of BizBash, as the opening day’s keynote speaker on the Expo & Engage Stage. A primary source of ideas, news, and resources for event and meeting professionals Stateside, BizBash attracts some 225,000 unique users every month, looking for venues, ideas, technology and tools for their next event.
Some people think of values like anchors: they hold you in place so you don't stray too far in your decision-making. Others think of values like the North Star: they are directional guideposts to help steer you in the right direction. It's not unusual for organizations of all kinds—educational institutions, government agencies, nonprofits, or companies—to have a statement of core values, the ones that are meant to guide and shape behavior and decisions.
What is the real value of associations for members? I have heard members say, “I felt very uncertain, even scared, about taking the next step in my career but, the association helped me be confident.” Or, “I was assigned a big project no one in our company had attempted but, I found help through the association.” I felt very unsure, and now I am more confident.
Sick of executing conferences the same way you’ve done them for years? Consider making these changes to breathe new life into your events and boost attendee engagement. It’s easy to stick with routine. I tend to go with one of two routes when I head out the front door to go on a morning run. For me, it mostly comes down to knowing that either will get me back in time to make breakfast and shower before I head to work.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Two hundred and twenty distinguished guests from across EMEA gathered at the Intercontinental Hotel in Berlin from September 11 th – 13 th for a large scale, multipart, event for Canon Europe. Protec European Events, who were recently awarded AV Production, Staging & Rental Company of the Year at the AV Awards 2018, have an ongoing relationship with Canon and were trusted to provide a full service package again this year.
Before we get into the finest links of the land, it’s my birthday this weekend and we are celebrating by inviting all of you to become All-Access Pass Holders AND save $200 while you’re at it. For $499 you get 365 days of access to live and recorded webinars, time-saving resources, exclusive downloads, and industry experts. The sale ends TONIGHT AT MIDNIGHT though so don’t wait!
There is a big project you would like to do, but it is so big you have back-burnered it until the day when you have a significant chunk of time. Unfortunately, you never have a substantial piece of time because managing an association is complex and all-consuming. But you can still make headway on your big project. Would you like to implement a new member onboarding program?
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
236 
Let's personalize your content