Wild Apricot
MAY 25, 2020
Here are 9 proven ways to increase member retention — featuring expert advice, real life examples, research, and more. By the end, you'll have the blueprint to create a solid strategy to start increasing member retention at your organization right away.
Membersuite
MAY 24, 2020
Now more than ever it's important for your event content and structure to be compelling in order to keep attendees engaged and returning to your virtual events. Deliver an effective and memorable learning experience for attendees with these tips.
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Reid All About it
MAY 29, 2020
The weekly list of free educational events and resources for the association community… Reboarding members. In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources.
Higher Logic
MAY 29, 2020
You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. Instead, you need to align your new online community with the mission and priorities of your association's leadership. It’s easy to say, harder to do – but we’ll walk you through what you need to get there, including aligning with your association’s overall priorities and overcoming common objectives.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Wild Apricot
MAY 29, 2020
Here are all the free nonprofit webinars happening in June 2020 that the Internet has to offer.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Association Success
MAY 27, 2020
I recently walked into my gym for the first time in months. I’ve entered those awkward double doors thousands of times, but never like this. As soon as I entered, a man standing behind a giant plastic door with a thermal camera approached me and took my temperature. He was wearing a mask, so I couldn’t make out his demeanour. He glanced at the temperature nervously and said, “Is it really hot outside?
Higher Logic
MAY 28, 2020
Customer communities – what do they do for your business, really? Is a community a nice-to-have or a must-have? Michael Torok and Chris Detzel lead community efforts at their SaaS companies, Delphix and Imperva, respectively. They joined us to share why they began their communities, and the benefits they believe community will create for their customers and their organization.
Wild Apricot
MAY 29, 2020
In this month's newsletter, you'll hear about our new COVID-19 Response and Resources page, as well as get the latest scoop from the Support Team and more.
AvidXchange: Association Management
MAY 27, 2020
With many of their teams now working remotely, association management companies and community associations are at increased risk for data breaches and check fraud that can erode trust and lead to financial loss. How so? Those relying on paper-based, manual processes are struggling to access the paper and people they need to work while protecting sensitive information from increased vulnerabilities.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Portage Group
MAY 27, 2020
With news of record layoffs rivalling the Great Depression, an economy in deep recession, and the universal unknown of what the future holds, it may surprise people to learn that some associations have been hiring. For those now starting a job search or looking to hire, this article provides some insights for both employers on what they will face in terms of securing candidates and, especially for job seekers, the competencies being sought.
Virtual
MAY 26, 2020
Parents feeding children, pets roaming around in the background and other scenes of domestic life you can now see during work videoconferencing are creating a new normal for the 9-5 routine. Many are making adjustments to working from home and staying connected. The important thing is to stay positive and engaged. Here are some tips from Andy to do just that and not just survive this new way of work, but thrive.
Smooth The Path
MAY 26, 2020
New member onboarding is evolving across the association industry. Once upon a time, the standard in onboarding was a mailed letter and maybe a welcome kit. Perhaps the new member would be asked to introduce themselves at a chapter event. Without the competition for our member’s time and attention, this self-serve model was sufficient. As time and attention constrict, associations are moving swiftly from the self-serve model to the tour model.
Association Adviser
MAY 27, 2020
Your website is one of the most valuable communications tools your association has for reaching members and providing them with need-to-know information. There are times, however, when your association’s content needs to stand alone and serve a specific purpose or audience. Those times call for a microsite. A microsite is a website that is separate […].
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Association Success
MAY 28, 2020
If this was five months ago I would say delivering bad news remotely is unacceptable. But things have changed. As remote offices and virtual events become the new norm, it is inevitable that we will have to navigate sharing bad news through virtual means. Whether it be financial strain, company overhauls or eliminating someone’s position, sharing this information in a professional, empathetic manner is more important than ever. .
Virtual
MAY 26, 2020
Parents feeding children, pets roaming around in the background and other scenes of domestic life you can now see during work videoconferencing are creating a new normal for the 9-5 routine. Many are making adjustments to working from home and staying connected. The important thing is to stay positive and engaged. Here are some tips from Andy to do just that and not just survive this new way of work, but thrive.
Smooth The Path
MAY 28, 2020
New member onboarding programs are technically advanced at some associations. These associations segment members and deploy sophisticated automated email campaigns. Production-quality videos are frequently employed. Advanced measurement techniques are used, like engagement scoring. These tactics can work well for the associations that have the resources, but what can smaller, resource-strapped associations do?
AssociationChat
MAY 27, 2020
[ From ASAE ]. May 27, 2020. FOR IMMEDIATE RELEASE. ASAE Voices Support for Pandemic Risk Insurance Act (H.R. 7011) Introduced by Rep. Carolyn Maloney. WASHINGTON— ASAE endorsed a bill introduced on May 26 by Rep. Carolyn Maloney (D-NY) to create the Pandemic Risk Insurance Program, a system of shared public and private compensation for business interruption losses resulting from future pandemics or public health emergencies.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Association Success
MAY 26, 2020
The popularity of podcasting isn’t slowing down anytime soon. As of January 2020, there were more than 30 million podcast episodes available for download and 900,000 different shows to choose from. This number is sure to climb, especially as a way to reach audiences facing continued travel restrictions and social distancing in response to the COVID-19 pandemic.
Velvet Chainsaw
MAY 27, 2020
I am getting a little overwhelmed by the many predictions that so-called experts are sharing about the future of face-to-face meetings. The range of opinions–from wild optimism to frightening pessimism–is exhausting to wade through. The news cycle of 24/7 pandemic coverage, conversation and debate has obscured the fact that travel and meeting attendance are not always decisions made by companies but by people.
InternetAssociation
MAY 28, 2020
Washington, DC – IA Interim President & CEO Jon Berroya issued the following statement in response to an Executive Order concerning social media platforms and Section 230: “IA member companies offer more people a chance to share their perspectives than at any point in history, something that has been widely acknowledged by politicians, academics, and Americans across the political spectrum.
AssociationChat
MAY 28, 2020
We all know that good communication in a crisis can make or break a reputation. But as PR News recently stated , “the old crisis communications playbook is dead.”. Still, some associations executives might be tempted to think they’ve made it past the toughest part of this pandemic and might not need to worry about a crisis communications plan at this point.
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
Nimble AMS
MAY 28, 2020
As you narrow your list of potential AMS vendors, be sure to consider their approach to training. Here’s how Nimble AMS training helps ensure your staff knows how to use your new association management software to the fullest. Your association management software (AMS) is the technology that helps your organization manage its membership and operations, so you can imagine how important it is for your staff to confidently utilize the system to its fullest.
Idea Architects
MAY 26, 2020
I facilitated a session a few weeks ago where some participants talked about the need to replace the "old guard" with some new faces and fresh thinking. It's a common concern and a common expression. No doubt for even the most dedicated of lifelong learners there is an expiration date on the value of their tenure in a particular role. But remember, just because you're changing the guard doesn't mean you necessarily want to change what they were guarding.
MemberClicks
MAY 27, 2020
The following blog post was written by SBI Association Management , the premier association management company (AMC) in the Pacific Northwest. Trade associations and professional societies face challenges and uncertainties they haven’t experienced in at least ten years — if ever. That’s the bad news. The good news? Associations have an incredible opportunity to prove their value to members.
Protech
MAY 28, 2020
By Heather Hughes, Marketing Communications Specialist. After shifting away from an in-person customer celebration at the Four Seasons in Baltimore due to the COVID-19 pandemic, Protech Associates’ Fusion 2020 Customer Conference surpassed all previous attendance numbers for the event. This blog post is the first in a series that will discuss the various aspects of successfully managing a virtual event. .
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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val
Mariner Management
MAY 29, 2020
Think those (pesky?) chapters. Really. More than 50% of associations have reported a disruption in existing member programs or activities. Nearly 40% indicated they don’t see resuming in-person events before 2021. What this foretells for retention is anyone’s guess however associations are bracing according the ASAE Foundation Impact Study. We tremble though because we know the connection between member engagement and retention.
HighRoad Solution
MAY 29, 2020
We all know that every crisis is an opportunity, but there are some crises that are so vast that it’s hard to see a silver lining. 2020 has offered a once-in-a-generation crisis, with a tragic pandemic leading to global economic uncertainty. It’s a tough time for professionals and a tough time for businesses, which is why associations are more important now than ever.
InternetAssociation
MAY 28, 2020
Washington, DC - Internet Association’s Senior Vice President of Global Government Affairs Michael Bloom released the following statement on the Paycheck Protection Flexibility Act: “The internet industry appreciates the House passing the Paycheck Protection Flexibility Act, ensuring that the millions of Americans participating in the online economy are supported during the unprecedented economic downturn brought on by the pandemic.
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