Sat.Nov 24, 2018 - Fri.Nov 30, 2018

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Inside Baseball

Eric Lanke

I'm not much of a sports fan, but one sports analogy I use pretty consistently is the term "inside baseball." I use it to describe a situation when I'm going into too much jargon and detail in front of an audience that doesn't understand or doesn't need such an in-depth explanation. I'm even self-conscious about doing it, often warning people before plowing deep into the picayune that what I'm about to say may be too much "inside baseball" for them.

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How to Brand Your Nonprofit To Scale Your Positive Impact

Beth Kanter

?. Note from Beth: My colleague, Simon Mainwaring, has launched a new series of online courses “ WeFirst Works ” that help you find your purpose – whether an individual, company, or nonprofit. . How to Brand Your Nonprofit To Scale Your Positive Impact – Guest Post by Simon Mainwaring. Nonprofits do critical work in their communities and around the world and, in so doing, build the awareness of their brands to scale their impact.

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40 Free Nonprofit Webinars For December 2018

Wild Apricot

Here are all the free nonprofit webinars I could find happening in the month of December.

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What Burning Man's 10 Principles Can Teach You About Building Community

Higher Logic

Some people might be nervous to tell their employer that they’re jet-setting to the desert for Burning Man — because, wait, what is Burning Man anyway? The answer is not a simple one. A festival? Nope. A Mad Max-esque utopia? I’d say so. A party in the desert? Sure, but I’ll get back to that. The largest Leave No Trace (LNT) event in the world? You betcha.

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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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Learning Campaigns: A New Way to Engage & Educate Your Community

WBT Systems

Learning Campaigns: A New Way to Engage & Educate Your Community. Read more about Learning Campaigns: A New Way to Engage & Educate Your Community.

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November Update: Get the Dream Nonprofit Career You Deserve

Wild Apricot

In our November newsletter, you'll find information on our free careers webinar, details of new releases, and our Member App Mini Course to help you get started using the mobile app.

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Must-have functionality for your next association management software

YourMembership

Your association may be small, but when it comes to selecting new association management software (AMS), you’re about to make a big investment – not just a financial one, but also an investment in the future of your association. To ensure your investment in your new AMS will enable your staff to best serve your. The post Must-have functionality for your next association management software appeared first on YourMembership.

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Tips for Attracting a Younger Audience to Your Webinars

Blue Sky eLearn

Did you just come up with a brilliant idea for a webinar? Is your topic exciting and thought-provoking? You may have the most riveting webinar ever, but you probably won’t consider it a success if you don’t have an audience. In this article, I’ll go over some ways to attract a younger audience to register for, and ultimately promote your webinars for you.

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What Kind of Community Manager Are You?

Higher Logic

Any community manager knows that good community teams come in all shapes and sizes. Our community managers at Higher Logic can trace their roots back to education, human resources, research, journalism, and so much more. With such diverse backgrounds, it should come as no surprise that each community manager brings different values and strengths to the team.

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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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HighRoad Solution Presents Email and Marketing Automation Best Practices for Associations at ASAE’s Tech Conference

HighRoad Solution

HighRoad Solution is thrilled to be a part of this year’s ASAE’s Technology Conference and Exposition. We proudly support over 450 association and non-profit organizations who use our marketing automation and email solutions to boost engagement, increase revenue, and communicate with their constituents to further their mission.

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Association 4.0 by Sherry Budziak and Kevin Ordonez

Eric Lanke

This book was handed to me at a recent WSAE event I attended -- handed to me not by the authors (who were also there) but by the WSAE staff executive, and with a specific request. “Eric, you like to read. Will you please read this book and write a review of it.” “Sure,” I replied. “But only if I can be brutally honest.” The WSAE staff executive’s response?

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Tips for Attracting a Younger Audience to Your Webinars

Blue Sky eLearn

Did you just come up with a brilliant idea for a webinar? Is your topic exciting and thought-provoking? You may have the most riveting webinar ever, but you probably won’t consider it a success if you don’t have an audience. In this article, I’ll go over some ways to attract a younger audience to register for, and ultimately promote your webinars for you.

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5 Things Your Organization Should Do to Improve Website Accessibility

Associations Now

With increased attention being given to situations where website design renders content inaccessible for people with disabilities, now’s a good time to keep in mind strategies to ensure users aren’t getting forgotten by your developers. Recently, the content management platform WordPress drew scrutiny for an overhaul that presented major accessibility challenges.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Increasing Readership Engagement: eNewsletter Briefings

Association Adviser

In our fast-paced, digital world, our attention spans are waning. So is our free time away from screens. Business professionals face more work demands than ever leading to a juggling match between work priorities and association membership involvement. With little free time, members no longer feel like they have as much time in their schedules to fully engage in reading a magazine.

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10 Body Language Techniques for Powerful Presentations

GrowthZone

When making presentations, it’s critical to be aware of the messages you’re sending through body language. Set up your board members for success. with The Field Guide to Board Orientation. 10 Tips for Effective Body Language: Open your chest and arms and keep your back straight to help you relax. Smile to make your audience comfortable. Gesture with your arms and hands and look your audience in the eye in order to keep the audience’s attentions.

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6 Bad Habits that are Killing Your Membership Marketing

Membership Marketing

The most recent research shows that nearly half of all professional and trade associations are experiencing growth in their membership counts. But that also means over half of associations are reporting declines or stagnation in membership. What is holding back growth for these associations? Much of the problem lies in not following sound marketing practices.

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Time for a Conference Chatbot?

Associations Now

If you’re looking to improve onsite customer service at your meeting, a chatbot may be a good choice. Not only will it help answer your attendees’ most frequently asked questions, but it will also provide your association with data and insights. A few weeks back there was a discrepancy in my cellphone bill that I was dreading having to resolve. Why?

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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How to Shape Your Personal Brand

Association Adviser

What are brands? Brands are perceptions. When people choose a brand over another, their choice is not random, but has developed over time. People choose brands because they have established perceptions and expectations of the benefits they will get from using that product or service. Just like product and services, we have personal brands. You may not be aware of this, but you are building your brand every day.

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What New Members Want

Association Success

Welcoming new members at in-person events sets the tone for engagement. Through my research into new member engagement , conducted alongside Amanda Kaiser at Kaiser Insights, we found that programs designed to welcome new members into an organization get results. They can boost member renewal rates and improve a member’s experience for the long haul.

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Why Member Engagement No Longer Means Face-to-Face

GrowthZone

Your members don’t need to show up to all your events to be engaged. It’s time for associations of every size to walk away from 20 th -century rules and fully embrace online marketing. Here’s one of five proven tactics that will increase member engagement through online interaction. Use Storytelling to Drive Digital Engagement. Content is critical for engaging members and prospects, so don’t overlook the power of storytelling.

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Helping—and Keeping—Members in Hard Times

Associations Now

Whether due to job loss or career transition, your members might face times when it’s difficult to pay dues. Offering a transitional membership category can be one way to retain members through a period of hardship. Melissa Klingberg still remembers a time when economic and job conditions were not so favorable in the healthcare industry. At the height of the 2008 recession, the North Carolina Medical Group Management Association started to see its membership numbers dip.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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Leading with Curiosity in Challenging Moments

Association Adviser

We all have human reactions to things happening around us that we might not think we should show. We can find ourselves plowing through our day in order to remain “productive.” As leaders, we often find ourselves as the first and last stop on the problem-solving train, and it can be easy to push ourselves to be the best solution provider in our organizations, even when we are feeling emotionally challenged.

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Why you can’t trust your website analytics: Part One

Association Success

Google Analytics is lying to you - massively. How much do you trust your website stats, e.g. Google Analytics? The answer should be ‘not that much’. Data from three separate UK membership organizations reveals a steady decline in the proportion of visitors who are captured by Google Analytics. Initial data discrepancies. Year Out Group were concerned their website visitor numbers in Google Analytics have been dropping year-on-year since 2013.

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Elaboration - The Key to Transformative Content?

AMR Management Services

Associations create content – research and publications, conference presentations, professional development trainings, webinars and podcasts, etc. – all to support the learning and advancement of.

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Membership Hack: Get Social With Onboarding

Associations Now

When new members join, you might send them a welcome letter or packet of information. But one association goes a step further and recognizes new members on social media platforms. How to hack it? When a company joins the Air Conditioning Contractors of America, they receive traditional member-onboarding materials, including a mailed packet of information, a welcome email, and a check-in call.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Print is Alive and Kicking

Association Adviser

“Wait…print isn’t dead? Not at all – recent surveys demonstrate that younger generations prefer print and read more than older generations.”. Forbes.com: Millennials: A Generation of Page-Turners, Jan. 16, 2017. Forecasts a decade ago proclaiming print media would join the dinosaurs was vastly shortsighted. While print media’s role has evolved over time, it is not dead.

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The Ups and Downs of Revamping Communications

Association Success

New copy, new association? What is the aesthetic and overall experience that members have with your association? How do communications play into that experience? Do you need to shake it up? At the Greater Kalamazoo Association of Realtors, we realized that while our meetings and services were of value to our members, we weren’t doing enough to make them exciting and engaging.

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Nimble AMS Airstream Returns to ASAE Tech

Nimble AMS

Join Nimble AMS December 4-5 at the Nimble AMS booth #443 (the Airstream!) during the 2018 American Society of Association Executives (ASAE) Technology Meeting and Expo in National Harbor, Maryland. Association leaders, innovators and tech enthusiasts will be taking in the show and exploring topics around this year’s theme, is it the revolutionary or evolutionary spirit that should drive your organization?