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Navigating change during a crisis is not for the faint of heart. During my career leading association event teams, I regularly recalibrated and redefined team member roles in order to drive innovation and improve our meeting experiences. Not every effort was a rousing success but attempting to inject new conference elements made us more nimble, creative and smarter as a team.
Picture this: Emily has been working at an organization for over 10 years. She’s well educated, a hard worker and has gone above and beyond for the organization. Throughout her career, Emily has received a raise or two and has been promoted to a position she loves. In comes a new hire, Alexis, who Emily strikes up a friendship with. A couple months go by, and Emily talks to Alexis about her experiences at the organization.
As an association marketer, you likely have an e-newsletter that you send out to your members on a regular basis. This newsletter contains valuable information about upcoming events, opportunities for personal and professional development, and news in your industry. All of this information is great, but it can be difficult to select the topics that are broad enough to apply to your entire audience yet specific enough to deliver meaningful content that keeps your members engaged.
Struggling to get members to open or engage with your emails? You're not alone. Our free Best Practices for Email Marketing guide offers practical tips to strengthen your email strategy and improve engagement. Inside, you'll learn how to: Write subject lines that increase open rates Build scannable, mobile-friendly designs Choose send times that fit your audience Personalize content with Smart Newsletter Use Message Report data to refine strategy This guide helps associations and chambers create
The weekly list of free educational events and resources for the association community… Associations and the future of colleges. Jeff Cobb of Tagoras/Leading Learning asks a provocative but reasonable question: Could associations replace colleges? For many of us, the answer is a resounding “Yes.” Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities.
Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring. Read more about Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring.
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Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring. Read more about Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring.
The pivot to virtual meetings is not a 1:1 exchange. It is something different than the “ way we have always done it.” If you were thinking of replacing some part of or make changes to your old meeting, now is an opportune time to make that transition. Approach your meeting/conference changes not as what you “have to do,” but as opportunities waiting to be realized.
Regardless of how many volunteers you have or what kind of work your organization does, here's why it's crucial to have a volunteer management plan, as well as how to create one.
Following the announcement that business events and conferences can restart from 1 st October, ExCeL London has outlined its reopening plan, for safe, organised events. Jeremy Rees, CEO, ExCeL London: “We are delighted that the government has confirmed the timetable for when business events and conferences can resume. Having played a full role in supporting the NHS, providing all of our facilities for the Nightingale Hospital, we are now looking forward to playing an equally active role in the n
Understanding the capabilities of AMS vs. MDP platforms is a key piece in ensuring a successful implementation of your new member management platform. The post Finding the right fit to manage member engagement: AMS vs MDP appeared first on Association Adviser.
Nonprofits are under more pressure than ever to demonstrate financial accountability while continuing to expand their impact. Traditional budgeting models often fall short, reinforcing silos, limiting flexibility, and stalling growth. Enter collaborative budgeting: a dynamic, team-driven process that enables smarter resource allocation and builds financial resilience at scale.
Here’s a great question that came in this week. “I’ve inherited an email list that has been populated with a form that collected only email addresses. In order to add these people to our new CRM, I need first and last names. Do you have any recommendations for email strategy to get people to share their names?” First of all, this is not uncommon.
Caboose & Co, the pop-up accommodation experts , believe that although the last few months have proved undeniably testing for everyone within the live events sector, the future of our beloved industry will not be in jeopardy for long. Tales of camaraderie, collective resilience and creative versatility have shone through – with the first post-lockdown, socially distanced events being prepped for as we currently put ‘pen to paper’.
Younger members expect more immediate value from their memberships, and it’s more important than ever to encourage their participation and engagement. The post 8 Ways Associations Can Attract and Engage Younger Members appeared first on Association Adviser.
Speaker: Tim Sarrantonio, Director of Community Engagement
There’s more than one way to end the year with impact—and we’re letting you decide the direction. In this "choose your own adventure" community-led webinar, attendees will vote in real time to pick one of three year-end event strategies to explore in depth: Volunteer Appreciation Events 🧡 Peer-to-Peer Fundraising Campaigns 🌈 Mission/Program Celebrations 🎉 Once the path is chosen, we’ll dive into a step-by-step engagement workflow plan tailored to that format, showing how
Flickr Creative Commons photo by Alvin Chua. Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool. Most nonprofits that are successful in getting meaningful media coverage do so through building relationships with journalists and other influencers — and then leveraging those relationships into placements in stories.
As you know, different generations have different wants, needs, and preferences. They’re at different stages in their lives and careers, and so it only makes sense that what your young professional (YP) members are looking for from your organization is going to differ slightly from what your more senior-level professional members are looking for. But the question is.what exactly are they looking for?
Nick Tearle, MD at E1 Media. In recent weeks we have seen one of our clients, Noisily Festival, targeted by a sophisticated Facebook phishing scam. They’re not the only ones either. It’s affecting a whole host of other festivals too – we’ve found fake pages and listings that appear to have applied the same tactics for Lost Horizon, Download, Wireless, Reading, Creamfields and Latitude, to name a few.
Reopening amenities and common areas during the COVID-19 pandemic is a complicated decision for community association leaders. Liability and additional expenses are a huge concern, and balancing what residents want and what the law allows can present challenges. Boards and managers need to ask not only can various amenities be opened, but should they?
Is your current AMS is creating more problems than it solves? You can lead the change. This eBook shares a customizable letter designed to help you clearly communicate your organization’s challenges, highlight the benefits of a modern system, and make a strong case for exploring a new AMS. Whether it’s outdated reporting, clunky workflows, or member frustration, this resource will help you start the conversation with clarity and position yourself as the advocate your organization needs.
How was your week? Let’s start the weekend with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have a lot of social media tips, virtual fundraising ideas and successes, and more. It’s time for Mixed Links… You need to reach your supporters in many different places.
Offer a different kind of virtual event experience—one that has the elements that attendees expect and delivers the intangibles that turn events into memorable experiences. Apply these 7 essentials to create long-lasting virtual conference magic.
A combined group of members from the Association of Event Organisers (AEO), the Association Event Venues (AEV) and the Event Supplier and Services Association (ESSA), led by the associations, has today launched the All Secure Standard, a risk assessment based framework of Covid-19 secure industry best practice and guidance for business events and consumer shows which take place in meetings, conferencing and exhibition centres.
Between administering benefits, approving budgets, providing oversight, along with myriad other tasks, retirement system trustees play a vital role in retirees accessing coveted benefits.
Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
When it comes to member retention, much has changed in recent years — member expectations, communication methods, revenue streams, just to name a few. Still, one thing has stayed the sam e: Member retention is key to an association ’s survival. . But what exactly do members want? Why do some of them stay with their associations year after year while others drift away?
Is racism a result of prejudice, or is prejudice a result of racism? When asked to consider the question, most people will likely say individuals are prejudiced and that prejudice leads to racism. Dr. Wornie Reed , a professor of sociology and Africana Studies at Virginia Tech, argues the opposite is true. In a 2015 TEDx Talk at Virginia Tech, Reed said individuals are not born prejudiced — they learn bias somewhere along the way.
With offices across the world, SpotMe provides enterprise solutions to more than 250 global brands via the web, iOS and Android, as well as a no-code building platform and full support services. Pierre Metrailler started with SpotMe as a software engineer. Eighteen years later he’s the company’s CEO. We talk about that journey in this edition, how SpotMe arguably created the first event ‘app’ in the shape of a hardware tool, going on to discuss the burgeoning hybrid market and how the industry i
Associations usually thrive when there is a strong community. Competitiveness can break down the community. Collaboration builds up the community. But sometimes we fight an uphill battle because many workplaces foster competitiveness. There’s only so much of the budget, promotion, grant, and visible project pie to go around. The first, best, most persuasive colleague wins.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Our customers’ summer will be a bit sunnier with our latest release. Here are the exciting new features Nimble AMS customers can expect. This summer will likely not go in the books as the most fun. But, it’s going to be brighter for our customers with the Summer ’20 release of Nimble AMS. In our last release ( Spring ’20 ), we introduced capabilities for social collaboration, member lapse prevention, Expo Logic badge[on]demand Integration , and more.
Whether working from a newly configured home office or returning to a now socially distant one, navigating the workforce for an employee returning from furlough is sure to feel different. The most important thing for employers and employees to remember when people start to come back: Be flexible. “This is an unprecedented time for many people,” said Amber Clayton, the Society for Human Resource Management ‘s Knowledge Center director.
The Event Supplier and Services Association (ESSA) held its AGM online for the first time in the association’s history, on 15 July, welcoming 95 delegates from 84 companies into the Slido meeting, with both the official business of the day being conducted online, including the announcement of the election of 4 board members, followed by an interactive Q&A panel.
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