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Navigating change during a crisis is not for the faint of heart. During my career leading association event teams, I regularly recalibrated and redefined team member roles in order to drive innovation and improve our meeting experiences. Not every effort was a rousing success but attempting to inject new conference elements made us more nimble, creative and smarter as a team.
Picture this: Emily has been working at an organization for over 10 years. She’s well educated, a hard worker and has gone above and beyond for the organization. Throughout her career, Emily has received a raise or two and has been promoted to a position she loves. In comes a new hire, Alexis, who Emily strikes up a friendship with. A couple months go by, and Emily talks to Alexis about her experiences at the organization.
As an association marketer, you likely have an e-newsletter that you send out to your members on a regular basis. This newsletter contains valuable information about upcoming events, opportunities for personal and professional development, and news in your industry. All of this information is great, but it can be difficult to select the topics that are broad enough to apply to your entire audience yet specific enough to deliver meaningful content that keeps your members engaged.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
The weekly list of free educational events and resources for the association community… Associations and the future of colleges. Jeff Cobb of Tagoras/Leading Learning asks a provocative but reasonable question: Could associations replace colleges? For many of us, the answer is a resounding “Yes.” Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities.
Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring. Read more about Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring.
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Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring. Read more about Myths About Online Learning: It’s Not the Emergency Remote Instruction Your Kids Received This Spring.
The pivot to virtual meetings is not a 1:1 exchange. It is something different than the “ way we have always done it.” If you were thinking of replacing some part of or make changes to your old meeting, now is an opportune time to make that transition. Approach your meeting/conference changes not as what you “have to do,” but as opportunities waiting to be realized.
Regardless of how many volunteers you have or what kind of work your organization does, here's why it's crucial to have a volunteer management plan, as well as how to create one.
Following the announcement that business events and conferences can restart from 1 st October, ExCeL London has outlined its reopening plan, for safe, organised events. Jeremy Rees, CEO, ExCeL London: “We are delighted that the government has confirmed the timetable for when business events and conferences can resume. Having played a full role in supporting the NHS, providing all of our facilities for the Nightingale Hospital, we are now looking forward to playing an equally active role in the n
Understanding the capabilities of AMS vs. MDP platforms is a key piece in ensuring a successful implementation of your new member management platform. The post Finding the right fit to manage member engagement: AMS vs MDP appeared first on Association Adviser.
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Here’s a great question that came in this week. “I’ve inherited an email list that has been populated with a form that collected only email addresses. In order to add these people to our new CRM, I need first and last names. Do you have any recommendations for email strategy to get people to share their names?” First of all, this is not uncommon.
Caboose & Co, the pop-up accommodation experts , believe that although the last few months have proved undeniably testing for everyone within the live events sector, the future of our beloved industry will not be in jeopardy for long. Tales of camaraderie, collective resilience and creative versatility have shone through – with the first post-lockdown, socially distanced events being prepped for as we currently put ‘pen to paper’.
As you know, different generations have different wants, needs, and preferences. They’re at different stages in their lives and careers, and so it only makes sense that what your young professional (YP) members are looking for from your organization is going to differ slightly from what your more senior-level professional members are looking for. But the question is.what exactly are they looking for?
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Flickr Creative Commons photo by Alvin Chua. Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. But it is just one tool. Most nonprofits that are successful in getting meaningful media coverage do so through building relationships with journalists and other influencers — and then leveraging those relationships into placements in stories.
Younger members expect more immediate value from their memberships, and it’s more important than ever to encourage their participation and engagement. The post 8 Ways Associations Can Attract and Engage Younger Members appeared first on Association Adviser.
Nick Tearle, MD at E1 Media. In recent weeks we have seen one of our clients, Noisily Festival, targeted by a sophisticated Facebook phishing scam. They’re not the only ones either. It’s affecting a whole host of other festivals too – we’ve found fake pages and listings that appear to have applied the same tactics for Lost Horizon, Download, Wireless, Reading, Creamfields and Latitude, to name a few.
Offer a different kind of virtual event experience—one that has the elements that attendees expect and delivers the intangibles that turn events into memorable experiences. Apply these 7 essentials to create long-lasting virtual conference magic.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
How was your week? Let’s start the weekend with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have a lot of social media tips, virtual fundraising ideas and successes, and more. It’s time for Mixed Links… You need to reach your supporters in many different places.
Between administering benefits, approving budgets, providing oversight, along with myriad other tasks, retirement system trustees play a vital role in retirees accessing coveted benefits.
A combined group of members from the Association of Event Organisers (AEO), the Association Event Venues (AEV) and the Event Supplier and Services Association (ESSA), led by the associations, has today launched the All Secure Standard, a risk assessment based framework of Covid-19 secure industry best practice and guidance for business events and consumer shows which take place in meetings, conferencing and exhibition centres.
When it comes to member retention, much has changed in recent years — member expectations, communication methods, revenue streams, just to name a few. Still, one thing has stayed the sam e: Member retention is key to an association ’s survival. . But what exactly do members want? Why do some of them stay with their associations year after year while others drift away?
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Reopening amenities and common areas during the COVID-19 pandemic is a complicated decision for community association leaders. Liability and additional expenses are a huge concern, and balancing what residents want and what the law allows can present challenges. Boards and managers need to ask not only can various amenities be opened, but should they?
Is racism a result of prejudice, or is prejudice a result of racism? When asked to consider the question, most people will likely say individuals are prejudiced and that prejudice leads to racism. Dr. Wornie Reed , a professor of sociology and Africana Studies at Virginia Tech, argues the opposite is true. In a 2015 TEDx Talk at Virginia Tech, Reed said individuals are not born prejudiced — they learn bias somewhere along the way.
With offices across the world, SpotMe provides enterprise solutions to more than 250 global brands via the web, iOS and Android, as well as a no-code building platform and full support services. Pierre Metrailler started with SpotMe as a software engineer. Eighteen years later he’s the company’s CEO. We talk about that journey in this edition, how SpotMe arguably created the first event ‘app’ in the shape of a hardware tool, going on to discuss the burgeoning hybrid market and how the industry i
Associations usually thrive when there is a strong community. Competitiveness can break down the community. Collaboration builds up the community. But sometimes we fight an uphill battle because many workplaces foster competitiveness. There’s only so much of the budget, promotion, grant, and visible project pie to go around. The first, best, most persuasive colleague wins.
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Our customers’ summer will be a bit sunnier with our latest release. Here are the exciting new features Nimble AMS customers can expect. This summer will likely not go in the books as the most fun. But, it’s going to be brighter for our customers with the Summer ’20 release of Nimble AMS. In our last release ( Spring ’20 ), we introduced capabilities for social collaboration, member lapse prevention, Expo Logic badge[on]demand Integration , and more.
Whether working from a newly configured home office or returning to a now socially distant one, navigating the workforce for an employee returning from furlough is sure to feel different. The most important thing for employers and employees to remember when people start to come back: Be flexible. “This is an unprecedented time for many people,” said Amber Clayton, the Society for Human Resource Management ‘s Knowledge Center director.
The Event Supplier and Services Association (ESSA) held its AGM online for the first time in the association’s history, on 15 July, welcoming 95 delegates from 84 companies into the Slido meeting, with both the official business of the day being conducted online, including the announcement of the election of 4 board members, followed by an interactive Q&A panel.
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