Higher Logic
MARCH 1, 2022
The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic. Why stop at member acquisition? You can create an association whose members engage habitually and renew like clockwork because you’re who they’ve chosen…for keeps. The post Lessons Learned on How to Create Forever Members appeared first on Higher Logic.
Aaron Wolowiec
MARCH 4, 2022
No matter your viewpoints on strategic planning, one thing’s for certain: the plan that sits on the shelf and is never referenced is not doing anyone any good. So if you’re going to create a plan that’s worth anything at all, at least consider the following strategic planning primer strongly rooted in the ToP values of profound respect and inclusive participation.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
GrowthZone
MARCH 1, 2022
For associations, membership retention is a critical component in day-to-day operations and yearly strategic planning. As you organize events, deliver content, and find solutions for your members, it is also important to serve your own needs by tracking membership retention. The number of members you engage and retain each year will determine how you can grow as an association and expand your horizons.
WBT Systems
FEBRUARY 28, 2022
We’re big on differentiators. We’re always on the lookout for ideas to help you design and deliver educational programs that will stand out from your competition. Here’s another one: action mapping.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Reid All About it
MARCH 4, 2022
The weekly list of free educational events and resources for the association community…. Ukraine. If you’d like updates from Ukraine plus expert commentary, I created a Twitter list of Ukraine journalists, academics and others. Russian tanks vs. global networks. Steven Johnson points out the contrast between the dismal perspective of the mainstream media on events in Ukraine and the energizing, hopeful perspective he sees from Ukrainians on Twitter.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Association Analytics
MARCH 1, 2022
In our most recent blog post , we shared tips on how to build a business case to make data analytics a priority in 2022. Now that you are prioritizing data analytics, we want you to keep the momentum going with some quick wins. Quick wins will give you tangible results to keep data top of mind throughout your organization. Get your quick wins quickly by starting now!
Association Adviser
MARCH 4, 2022
Welcome to the third and final part of our three-part blog series of Implementing eLearning Into Your Association. We have looked beyond LMS features through the eyes of an instructional designer by considering three fundamental questions that will inform and shape the decision-making around choosing an LMS. We have asked two of the three core […].
Nimble AMS
MARCH 1, 2022
Here are six effective ways to demonstrate greater member value and keep members around longer. What association isn’t focused on increasing membership and improving member retention? . For most associations, membership dues represent the single largest source of revenue. So, it’s probably not too surprising that the 2021 Association Trends Study shows that those who work at associations see increasing membership and improving member retention as their top two most important activities in the
Higher Logic
MARCH 1, 2022
The post Deliverability Manners With Amanda – Unsub Confirmations appeared first on Higher Logic. To send an unsub confirmation, or not to send an unsub confirmation – that is the question. The post Deliverability Manners With Amanda – Unsub Confirmations appeared first on Higher Logic.
Advertisement
Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
ReviewMyAMS
MARCH 1, 2022
Guest post by Fonteva Consult any published list of concerns, challenges, and/or priorities for CIOs in 2022, and certain themes emerge quickly and repeatedly. While these may be broken down further into any number of categories and some may even be overlapping, there are three central areas of focus that all association CIOs should be prioritizing today: 1.
Association Adviser
MARCH 2, 2022
By: Nate Brown and Jeff Horne Ralph Waldo Emerson once said, “A good system shortens the road to the goal.” The sentiment rings true for associations around the world, where many professionals are seeking ways to reach their association’s goals, such as: Member retention Membership growth Earning more non-dues revenue Launching new and profitable events […].
Nonprofit Marketing Guide
MARCH 1, 2022
Libni Sanjurjo, Fundación Comunitaria de Puerto Rico (Puerto Rico Community Foundation). Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. This series lets you describe your workday in your own words. Libni’s Bio: I began practicing journalism in a university newspaper Diálogo while studying for a bachelor’s degree in that discipline at the Universidad del Sagrado Corazón, in San Juan, Puerto Rico.
Candid
MARCH 2, 2022
Capital campaigns are big undertakings, for both you and your donors. They’re the ultimate testing ground for your donor stewardship tactics, as you’ll be asking for quite a lot — extra-large gifts, multi-year commitments, feasibility study interviews, and more. And that’s on top of the increased asks you’ve likely made in these tumultuous recent years.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Blue Avocado
FEBRUARY 28, 2022
Our teams work from different operational levels and knowledge bases than we do. As leaders, we want to consider all these perspectives and areas: research, operations, programming, etc. If we start to focus on our “slice” of the work and our knowledge of it myopically, or value our area of the work over others’, how […]. The post How to Unite Your Nonprofit Workforce—and Keep It United Through Misperceptions appeared first on Blue Avocado.
Event Industry News
MARCH 3, 2022
Events agency, Crescendo has appointed Suzanne O’Shea to the role of managing director. O’Shea joined Crescendo in September 2020 as operations director and has been instrumental in growing the business since the start. Working across both Crescendo and their team experiences arm, Fruitful, O’Shea has headed up a variety of high-end production projects for brands including Google DeepMind, Salesforce and Chanel.
ReviewMyAMS
MARCH 1, 2022
Guest post by Thomas McClintock, Empowered Margins To keep up with your AMS now, you may need to find a new gear… Up the Onramp Associations have known for a couple decades now that one size no longer fits all. In the last 15 years, socially savvy members have stopped depending on the annual meeting for networking. More recently, these members have also.
Candid
MARCH 1, 2022
It’s frustrating. I know. It seems like you have to answer the same questions over and over in every grant proposal. And in longer government proposals, sometimes it seems like you have to answer the same question twice right in the same application! So, what’s the best way to stay organized while keeping your content fresh? In the video below, you’ll find three top tips to do just that.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Ungated
MARCH 4, 2022
The first in a series about women in leadership roles during International Women’s Month. Early in my career, I found it disheartening when colleagues would immediately peg me as half-committed or not a true team player when I would make time for my family. Whether I left early to pick up a sick child, arrived late because my husband was traveling, or took time off to bring my dog to the vet, for years, I carried around the sting of not feeling valued.
Event Industry News
MARCH 3, 2022
Hong Kong-based Hoyin Cheung founded interactive virtual event platform Remo in 2018, to ‘humanise the online event experience, and bring people together worldwide’. Triggered by his background in social media and years spent managing remote teams across eight years in marketing, Remo rings the changes. In this episode, Hoyin talks connectivity, what’s stopping us from cultivating online relationships every bit as deep, meaningful and enriching as those that develop in person, developing the ide
Smooth The Path
MARCH 3, 2022
Just last week, an association executive asked me, “when are you going to update the data for that new member study you all did way back when?” The week before, two people asked a similar question. We also noticed a robust flurry of conversation whenever someone asks about new member engagement on a public forum. New member engagement is once again a big topic.
Aptify
FEBRUARY 28, 2022
Here are some effective ways to drive non-dues revenue by offering sponsorship and advertising opportunities. Producing non-dues revenue helps your membership-based organization continue to provide great member value even when membership growth flattens out or dips. . Producing non-dues revenue is an important driver in the financial health of trade associations, labor unions, and other membership-based organizations.
Advertisement
GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Nonprofit Marketing Guide
MARCH 3, 2022
Your nonprofit’s communications and marketing workload requires more staff members than you have now. So how do you make the case for growth? Here are five approaches to consider. Plan for Growth Now, Even Without an Agreement to Hire. Nonprofits often need to plan for hiring new staff over a couple of years, as they work the new position into the budget.
Event Industry News
FEBRUARY 28, 2022
Manchester Central, one of the UK’s leading events venues, has had its vegetarian and vegan dishes accredited by the Vegetarian Society’s approved trademarks, as the business moves forward with its ambition to lead the way in the embedding of sustainable practices. The venue, which has a capacity of over 10,000 and a strong pipeline of events for both 2022 and 2023, has been working with the Vegetarian Society to gain prestigious accreditations.
Smooth The Path
MARCH 1, 2022
The half-life of hit formulas is surprisingly minuscule. The unexpected can be delightful. Take this 2Cellos video , for example [a super fun 5 minutes, and if you are short on time, you will get the idea by the 1:46 mark]. Go ahead and watch it. I’ll wait. Did you watch it? Good! The artists Luka Šuli? and Stjepan Hauser offer us something completely unexpected.
Achieve
MARCH 4, 2022
It’s called the information age for a reason! Data is now the gold standard resource for decision-making in organizations of all shapes and sizes. And nonprofits are no exception. Today, continually learning more about your donors, constituents, communities, and how they all engage with you can generate a lot of data. This information likely includes names, addresses, email addresses, birth dates, payment information, donation histories, volunteer histories, and more.
Advertisement
Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Nonprofit Marketing Guide
MARCH 4, 2022
Welcome to another round up of the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have TikTok and Instagram news, how much you should spend on ads, video creation tips, how to quit your job and more. It’s time for Mixed Links… TikTok Confirms that 10 Minute Video Uploads are Coming to All Users.
Event Industry News
MARCH 3, 2022
Events are designed to bring people together, for the common good. By their very nature, events do not discriminate between race, ethnicity, gender, social class, cultural identity, or borders. The Events Industry Council strongly denounces the war in Ukraine and condemns the clear violation of international law. We are deeply disturbed by the humanitarian crisis unfolding, which will ultimately impact other countries and regions across Europe and are concerned for the safety and wellbeing of th
Multiview
MARCH 3, 2022
Non-dues revenue has never been more important to associations. A recent study released by McKinley Advisors r evealed that generating non-dues revenue was the top priority for associations. These alternate income streams contribute significantly to an association’s financial stability and security, particularly in times of economic turmoil, as well as substitute for the dwindling membership and renewal rates that many associations are currently experiencing.
Expert insights. Personalized for you.
313 
Let's personalize your content