Association Adviser
OCTOBER 30, 2019
If your audience is asking for it, a podcast could be a great step forward. Here's how to strategically plan, produce and promote your association podcast. The post Could a Podcast Change Everything? appeared first on Association Adviser.
Blue Sky eLearn
OCTOBER 28, 2019
In today’s world, associations are growing and evolving at a rapid pace. With advances in association management systems (AMS), associations are attracting millennials , as well as other high-priority groups of professionals. While this is true, sometimes associations don’t take full advantage of the digital resources available to them and their membership rates suffer as a result.
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Multiview
OCTOBER 28, 2019
It’s often estimated that it costs about five times more to acquire a new customer than to keep an existing… The post Identify Members on the Verge of Lapsing appeared first on MultiView.
YourMembership
NOVEMBER 1, 2019
As your association prepares for 2020, make sure your membership management program is in top shape. You likely have goals around member acquisition, engagement, and retention. And, you may regularly review your progress toward these goals. But are you really taking time to assess your program’s vital signs and ensure your membership management program is.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Association Success
OCTOBER 29, 2019
When we talk about automation, we are typically referring to technology by which a process or procedure is performed with minimal human assistance. I expect most association professionals have at least heard by now how automating repetitive tasks can increase efficiency and help associations better serve their members. . We conduct a lot of studies at Community Brands, and some of the findings surprised me.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Associations Now
OCTOBER 30, 2019
A recent federal court case makes it clear that the Americans With Disabilities Act applies in the digital realm. Experts share some tips to ensure your association’s websites and apps are compliant. A court case involving one of the world’s largest restaurant chains may have helped to clear the air about digital accessibility rules in the United States.
Smooth The Path
OCTOBER 31, 2019
Seven years ago, the talk in our industry was about relevance. We heard that if associations did not change, they would flounder and then probably die. Many association executives answered that call. Look across our industry, and you see innovation, experimentation, and staff embracing advanced technologies. We needed to change, and we are making significant changes in our organizations.
Associations Now
OCTOBER 30, 2019
A recent study connects a strategic plan with optimism among association leaders and staffers. That’s great—just make sure the board is engaged too. There are plenty of ways an association executive can try to feel optimistic these days. A walk on a cloudless late afternoon. A catch-up conversation with a friend you haven’t seen in a while. A happy-hour get together with staffers.
YourMembership
OCTOBER 29, 2019
How can your small association address member and regulatory demands for data security? Multi-factor authentication will get you a big step closer. Like all of us, your members are concerned about data privacy and security. In fact, the Community Brands Digital Evolution Study indicates that 71 percent of members of professional associations say they worry.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Wild Apricot
OCTOBER 31, 2019
Find the best nonprofit website builder that can support the needs of your modern organization broken down by price, pros, and cons.
WBT Systems
OCTOBER 28, 2019
Plan Now for a Professional Development Day During the Holidays. Read more about Plan Now for a Professional Development Day During the Holidays.
Jamie Notter
OCTOBER 31, 2019
The keynote I did in San Diego last week covered both Millennials and workplace culture, and as I was preparing for it, I realized that Millennials have now been in the workforce for more than 15 years. The oldest Millennials are nearly 40 now, and that means that the younger Millennials (often called Gen Z) are now entering both adulthood and the workforce in larger numbers, and like every generation, the second-half cohort is noticeably different than the first half.
YourMembership
OCTOBER 30, 2019
Here are three ways to boost your revenue through your continuing education program in the new year. Your members look to you for learning opportunities including everything from continuing education to certification. According to the 2018 Member Education and Career Development Report, 85 percent of members look to associations for professional development opportunities.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Association Adviser
OCTOBER 28, 2019
More than 600 participants gathered for the annual conference of the Canadian Society of Association Executives (CSAE). ASSOCIATIONS: DECODED took attendees on a journey of discovery, with 53 sessions and 63 speakers deciphering complexities around leadership, resiliency, member engagement and more. The post Association leaders in Canada converged in Vancouver for CSAE’s Associations: Decoded appeared first on Association Adviser.
Associations Now
OCTOBER 29, 2019
Whether it’s your staff facing a workplace conflict or tension between you and a coworker, it’s worth validating the tension—and understanding why it’s there. People butt heads. It’s a natural part of the work experience, and one that the bosses will inevitably run into. For leaders, it might turn you into a referee of your own staff sometimes. And you might even run into a conflict like this yourself.
Velvet Chainsaw
OCTOBER 31, 2019
It’s difficult to determine what to include — and not include — when collecting attendee data at the time of conference registration. We need to make it easy to click “yes” during the registration process, while also collecting intelligence to drive personalization. Data fields and pick lists should be normalized and updated across membership, meetings, subscriptions, and all of the organization’s other programs and services.
YourMembership
OCTOBER 28, 2019
If you aren’t tapping into the full potential of your career center, your association is missing out. Now’s the time to take action. Here’s why. Your association’s career center can be a great source of non-dues revenue, a valuable member benefit, and a critial component to a great overall member experience. And if you aren’t. The post 3 reasons it’s time to take your association’s career center to the next level appeared first on YourMembership.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Association Adviser
OCTOBER 31, 2019
Alesa McArthur, MBA, CMP, executive director of the National Association of Elevator Contractors, grew up intending to be a lawyer but has enjoyed the creativity, flexibility & hospitality the association industry offers. The post How One Association Professional Rose to the Top: Alesa McArthur, MBA, CMP, National Association of Elevator Contractors appeared first on Association Adviser.
Associations Now
OCTOBER 27, 2019
Association leaders need to think ahead. But don’t dismiss looking at the past for ways to do that. If you took the time to go through your association’s archives, what might you find? One association found a vintage movie. When the Cedar Shake and Shingle Bureau was sifting through old file boxes in advance of its centennial in 1915, staffers made a peculiar discovery: A 1935 industrial film, The Home of the Wooden Soldiers , promoting the brand of shingles produced by the association’s m
Smooth The Path
OCTOBER 29, 2019
Most professionals in most organizations feel alone some of the time. They are right; they are alone. They are the only person like them. Almost every professional can pinpoint some aspect of their day to day lives at their organization that is unlike anyone else. They are the only CEO. They are the only new hire. They are the only person with their title.
Velvet Chainsaw
NOVEMBER 1, 2019
Hallelujah! The Washington Nationals won game seven of the World Series to become world champs. This is a huge deal for Washington sports fans and their story should resonate for all of us in the meetings industry as we are dependent on our teams to successfully execute our events. As I listened to the players, coaches, owners, managers and even fans celebrate and rejoice in their hard-won victory I was struck by the number of times I heard appreciation for “this group of guys.
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
Delcor
OCTOBER 30, 2019
Digital Governance is Critical for Digital Transformation. Associations are generally experts in governance. However, they may have a blind spot when it comes to governing their digital presence. A lack of digital governance causes many of the same problems that a lack of association governance causes for an organization: a lack of accountability, a lack of clarity about roles and responsibilities, and an inability to make good decisions in the face of change and uncertainty.
Associations Now
OCTOBER 29, 2019
A new benchmarking study indicates that associations view chapters as an increasingly important element of their member engagement strategy. Meanwhile, chapter membership structures and programs are starting to shift in new ways to support members. When you think of the archetype association-chapter relationship, too often it’s top-down, where power moves from headquarters to the team at the local component.
Association Success
OCTOBER 31, 2019
The story of Edwin Land and Polaroid is a familiar one to those who read often about business leadership — Steve Jobs was notably a big fan of the man — and for good reason: Land is a great example of both a winning inventor, but also a cautionary tale. . In “ Loonshots ,” the Wall Street Journal-bestseller from SURGE Growth keynote speaker Safi Bahcall , Land is lauded for his ability to seize upon seemingly crazy ideas and see them through to completion.
Membersuite
OCTOBER 30, 2019
When shopping for a new AMS don't go down the customization rabbit hole without knowing the drawbacks. In our experience, configuration can meet 95 to100% of an association’s requirements. Read the post to learn why configuration is a better choice.
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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val
Association Adviser
OCTOBER 28, 2019
The 4 C's of Engagement: Capture, Customize, Curate & Communicate is Association Adviser's latest webinar about our ongoing Association Communication Benchmarking Report. This 60-minute webinar highlights findings from the 2019 report. The post Webinar: The 4 C’s of Engagement: Capture, Customize, Curate & Communicate appeared first on Association Adviser.
Associations Now
OCTOBER 30, 2019
No association wants to imagine a scenario where its staff are threatened by violence, but it’s important to be prepared. A good plan gives employees options for protecting themselves and trains them to act decisively in a crisis. Safety and security are top of mind for all of your employees. And while statistics show that workplace violence is rare , it is still important for associations to consider this potential danger and create policies to help keep staff safe, according to security expert
Association Success
OCTOBER 28, 2019
Over the decades, the world has transformed in a way that makes technology indispensable to organizations with any kind of customer service. We see so many new technologies that allow associations to keep existing members happy and renewing membership all while targeting prospects in order to grow their membership. They also allow associations to recognize time and money savings while shifting staff focus on other high value tasks.
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