Sat.Aug 10, 2019 - Fri.Aug 16, 2019

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Crowdsource Members to Propel Ideas and Projects Forward

Associations Now

The wisdom of the crowd can go to work for your association. At #ASAE19, several speakers explored how associations can use crowdsourcing to generate new ideas and opportunities for member engagement. From the very start of the 2019 ASAE Annual Meeting & Exposition in Columbus this week, association executives were challenged to rethink how they engage with members.

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9 things your association’s online career center should do

Aptify

Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. . One of the top benefits an association provides for its members is job opportunities. In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. .

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The Three Areas Enhanced by Partnerships

Association Success

How can an organization design a stronger global approach? Though the world may be big, even across oceans, the association community is small and powerful. Across the globe, associations tackle similar challenges and opportunities: how to grow membership, how to provide dynamic learning and meetings, what is good governance and how do we advocate on behalf of the industries we serve, to name a few.

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4 Steps to Defining Your Association’s Value Proposition

Membersuite

How compelling is your association’s value proposition? If you think it could use some help, you’re not alone. Read the blog post and follow these four steps to defining your association's value proposition.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Take a Learner Assessment-First Approach to Program Design

WBT Systems

Take a Learner Assessment-First Approach to Program Design. Read more about Take a Learner Assessment-First Approach to Program Design.

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The Donor’s Guide to Recurring Donations: How to set up, view or edit a donation subscription

Wild Apricot

Are you thinking of setting up a donation subscription? Or is your organization trying to encourage your donors to give regularly? Here's a how-to guide to using recurring donations, plus answers to donor FAQs, to help donors confidently get started using recurring donations.

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8 ways to deliver an unbeatable learning experience for your members

YourMembership

How integrations with your membership software can improve your associations member experience Connecting your learning management system with your association’s other membership software provides a continuing education experience that offers value to members through their entire careers. Here’s how. As your members move through their careers, their needs and expectations change.

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Vision. Results. Strategy. An overview of the Virtual Way with special guest Craig Paxson

Virtual

The eighth episode of Virtual’s podcast, “Five Minutes with Andy” features Virtual’s Executive Vice President Craig Paxson and Andy discussing VRS. VRS stands for “Vision”, “Results” and “Strategy” VRS is foundational to the way Virtual works with its clients. Some might call it Virtual’s “secret sauce”. In this podcast, Andy and Craig describe VRS and its purpose.

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Creating an Educated Workforce in Three Phases

Eric Lanke

Two weeks ago, I posted about an upcoming panel discussion I was asked to participate in -- a panel on how associations are successfully working to develop a better educated workforce for the industries they represent. That post can be found here. Well, that panel happened at a conference I attended last Thursday, and I thought I would provide an update.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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The Importance of a Positive First Professional Experience

Achurch

A first job and a first boss are formative elements for a young person early in their career. At my first job in the association industry, I worked for Molly Grenn at the National Spa and Pool Association. I’d like to thank her, for as my mentor and boss, her guidance ultimately shaped my career trajectory. We should all be thinking critically about how we’re shaping the next generation of leaders.

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Part 2: Running Short and Effective Meetings

GrowthZone

Effective meetings need a disciplined approach to be efficient. The second installment of our three-part series about meetings focuses on streamlining the event itself. Check out the first article, Avoiding Meeting Misery , if you missed it. Next Steps: Be punctual: Respect the time and effort of those that show up on time. Don’t delay the meeting due to the tardiness of other attendees (and don’t waste time updating latecomers ).

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Vision. Results. Strategy. An overview of the Virtual Way with special guest Craig Paxson

Virtual

The eighth episode of Virtual’s podcast, “Five Minutes with Andy” features Virtual’s Executive Vice President Craig Paxson and Andy discussing VRS. VRS stands for “Vision”, “Results” and “Strategy” VRS is foundational to the way Virtual works with its clients. Some might call it Virtual’s “secret sauce”. In this podcast, Andy and Craig describe VRS and its purpose.

Strategy 130
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Applicable AI: Practical Uses of Artificial Intelligence

Association Adviser

Amith Nagarajan of rasa.io shares four ways associations can adapt artificial intelligence at all levels of their operations. The post Applicable AI: Practical Uses of Artificial Intelligence appeared first on Association Adviser.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Why Nonprofits Struggle to Show Fundraising Outcomes

Associations Now

Nonprofit executives say improving their tracking of fundraising impact is a top priority, according to recent research from Oracle NetSuite. But outcomes are harder to show than dollars raised. Donations are an obvious way to measure interest in an organization’s mission. But showing the impact of all that fundraising is much harder for many nonprofits, according to a new white paper from an Oracle subsidiary. “ Connecting Dollars to Outcomes ” [registration], a report from NetSuite, finds that

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Data: of the People, by the People, for the People

Association Success

How can data help shift our behaviour to better meet the needs of our members? Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers.

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Please Join Us!

Smooth The Path

The 2019 New Member Engagement Study is now open! We invite you to participate. Over 270 associations weighed in on their new member onboarding habits in the New Member Engagement Study. My partners at Dynamic Benchmarking, and I have learned a lot! We learned that new member onboarding makes a significant contribution to engagement. We learned that onboarding programs are new for many associations.

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The Role of Associations in the Educational Landscape

Association Adviser

Instead of taking a stab at the content associations should be offering, leverage the approach of an educational gap analysis to determine members' professional education needs. The post The Role of Associations in the Educational Landscape appeared first on Association Adviser.

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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High Quality Educational Content Remains Key for Attendees

Associations Now

A strong professional community makes for an appealing—and invaluable—meeting destination. Content is king, especially for professional meetings. Despite the increasing desire for novel experiences and non-traditional venues, attendees’ first consideration when deciding to attend a meeting is the quality of the educational content—they go to learn new information and improve skills, according to the The Experiences Institute’s Decision to Attend Study.

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DATA: OF THE PEOPLE, BY THE PEOPLE, FOR THE PEOPLE

Association Success

Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers. We’re seeing an interesting co-evolution presently – consumers are becoming more comfortable with (or, perhaps, desensitized to) sharing their data with companies, but they are simultan

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8 things your association’s online career center should do

Aptify

Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. . One of the top benefits an association provides for its members is job opportunities. In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. .

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A Method to the Madness: Strategically Use and Reuse Your Content

Association Adviser

A session on content strategy isn't one you would think would start off with a straightforward math equation, but that's what Mandy Moody of the Association of Certified Fraud Examiners did. The post A Method to the Madness: Strategically Use and Reuse Your Content appeared first on Association Adviser.

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.

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Study: Women Executives Help Close Wage Gap—But Mostly at the Top

Associations Now

High-level female employees tend to see their compensation go up with a woman as CEO, a new study finds—but women at the lower end of the pay scale are less likely to get a boost. When women take on leadership roles at their organizations, odds are good that the gender -based pay gap will narrow or even close near the top of the org chart. But the gap actually widens lower down in the ranks, according to a new study published in The Economic Journal.

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Personalization Drives Learning Efficiency and Effectiveness

Association Success

How can you use personalization for more efficient learning? The personalization of learning for individual professionals will be one of our best weapons in the war against the growing knowledge gaps that plague today’s workforce. As the pace of change in the workforce accelerates, workforce readiness requires ongoing lifelong learning. Today’s employers are battling a skills gap as the pace of learning has lagged the pace of change for required skills.

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Sample Your Association’s Conference With Prospective Participants

Smooth The Path

Today I took my car to the dealer for a recall and got a loaner. Once upon a time, the loaner car was any old, beat-up car they could spare. Now the dealership has a fleet of brand new, fully loaded, clean cars. This particular car that I have today even has SiriusXM radio. Why is the dealer investing so much money in loaners? Because they know that for someone like me, with a 9-year old car, the loaner is an effective advertisement.

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Innovate Your Survey Strategy

Association Adviser

Members are not numbers, and statistics won't solve your member recruitment and retention issues, says Scott Douglas with the National Strength and Conditioning Association. The post Innovate Your Survey Strategy appeared first on Association Adviser.

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Unlock the Secrets to Building Community

Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val

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Realtors Association Launches Effort to Fight Event Food Waste

Associations Now

The National Association of Realtors is working with a food-salvage nonprofit to help redistribute unused food from events—and is encouraging its 1,200 state and local affiliates to do the same. The National Association of Realtors (NAR) is a large enough organization that when it does something big, it has ripple effects. And it just did something really big to help fight hunger.

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THE THREE AREAS ENHANCED BY PARTNERSHIPS

Association Success

Though the world may be big, even across oceans, the association community is small and powerful. Across the globe, associations tackle similar challenges and opportunities: how to grow membership, how to provide dynamic learning and meetings, what is good governance and how do we advocate on behalf of the industries we serve, to name a few. Suffice to say, we are all constantly looking to improve as organizations and professionals in our field, and manage bottlenecks.

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Tips & Tools To Appreciate Your Nonprofit Staff and Build A Culture of Resilience

Beth Kanter

As part of my work with nonprofit organizations to help them build a culture of resilience that I wrote about in the Happy Healthy Nonprofit , I have facilitated retreats where staff brainstorm ideas and identify simple ways that they can make working at their organization more enjoyable. Two important aspects of a culture of resilience are friendship and feelings.

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