Associations Now
AUGUST 13, 2019
The wisdom of the crowd can go to work for your association. At #ASAE19, several speakers explored how associations can use crowdsourcing to generate new ideas and opportunities for member engagement. From the very start of the 2019 ASAE Annual Meeting & Exposition in Columbus this week, association executives were challenged to rethink how they engage with members.
Aptify
AUGUST 16, 2019
Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. . One of the top benefits an association provides for its members is job opportunities. In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. .
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Association Success
AUGUST 13, 2019
How can an organization design a stronger global approach? Though the world may be big, even across oceans, the association community is small and powerful. Across the globe, associations tackle similar challenges and opportunities: how to grow membership, how to provide dynamic learning and meetings, what is good governance and how do we advocate on behalf of the industries we serve, to name a few.
Membersuite
AUGUST 12, 2019
How compelling is your association’s value proposition? If you think it could use some help, you’re not alone. Read the blog post and follow these four steps to defining your association's value proposition.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
WBT Systems
AUGUST 12, 2019
Take a Learner Assessment-First Approach to Program Design. Read more about Take a Learner Assessment-First Approach to Program Design.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
AUGUST 15, 2019
Join the many other PROBUS clubs that are already using this #1 PROBUS club software to simplify their administrative work, and spend more time with their communities.
YourMembership
AUGUST 16, 2019
How integrations with your membership software can improve your associations member experience Connecting your learning management system with your association’s other membership software provides a continuing education experience that offers value to members through their entire careers. Here’s how. As your members move through their careers, their needs and expectations change.
Virtual
AUGUST 14, 2019
The eighth episode of Virtual’s podcast, “Five Minutes with Andy” features Virtual’s Executive Vice President Craig Paxson and Andy discussing VRS. VRS stands for “Vision”, “Results” and “Strategy” VRS is foundational to the way Virtual works with its clients. Some might call it Virtual’s “secret sauce”. In this podcast, Andy and Craig describe VRS and its purpose.
Eric Lanke
AUGUST 12, 2019
Two weeks ago, I posted about an upcoming panel discussion I was asked to participate in -- a panel on how associations are successfully working to develop a better educated workforce for the industries they represent. That post can be found here. Well, that panel happened at a conference I attended last Thursday, and I thought I would provide an update.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Wild Apricot
AUGUST 14, 2019
Are you thinking of setting up a donation subscription? Or is your organization trying to encourage your donors to give regularly? Here's a how-to guide to using recurring donations, plus answers to donor FAQs, to help donors confidently get started using recurring donations.
Higher Logic
AUGUST 13, 2019
“No man is an island entire of itself; every man. is a piece of the continent, a part of the main.”. – John Donne. Members flock to the Educational Theatre Association’s (EdTA) public member community, the Theatre Education Community. EdTA uses the community to bring theatre educators and professionals all together, with the ultimate goals of boosting their careers, igniting their passion, and helping them help students pursue theatre.
Virtual
AUGUST 14, 2019
The eighth episode of Virtual’s podcast, “Five Minutes with Andy” features Virtual’s Executive Vice President Craig Paxson and Andy discussing VRS. VRS stands for “Vision”, “Results” and “Strategy” VRS is foundational to the way Virtual works with its clients. Some might call it Virtual’s “secret sauce”. In this podcast, Andy and Craig describe VRS and its purpose.
Achurch
AUGUST 12, 2019
A first job and a first boss are formative elements for a young person early in their career. At my first job in the association industry, I worked for Molly Grenn at the National Spa and Pool Association. I’d like to thank her, for as my mentor and boss, her guidance ultimately shaped my career trajectory. We should all be thinking critically about how we’re shaping the next generation of leaders.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
GrowthZone
AUGUST 13, 2019
Effective meetings need a disciplined approach to be efficient. The second installment of our three-part series about meetings focuses on streamlining the event itself. Check out the first article, Avoiding Meeting Misery , if you missed it. Next Steps: Be punctual: Respect the time and effort of those that show up on time. Don’t delay the meeting due to the tardiness of other attendees (and don’t waste time updating latecomers ).
Association Adviser
AUGUST 15, 2019
Amith Nagarajan of rasa.io shares four ways associations can adapt artificial intelligence at all levels of their operations. The post Applicable AI: Practical Uses of Artificial Intelligence appeared first on Association Adviser.
Associations Now
AUGUST 16, 2019
Nonprofit executives say improving their tracking of fundraising impact is a top priority, according to recent research from Oracle NetSuite. But outcomes are harder to show than dollars raised. Donations are an obvious way to measure interest in an organization’s mission. But showing the impact of all that fundraising is much harder for many nonprofits, according to a new white paper from an Oracle subsidiary. “ Connecting Dollars to Outcomes ” [registration], a report from NetSuite, finds that
Association Success
AUGUST 15, 2019
How can data help shift our behaviour to better meet the needs of our members? Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Smooth The Path
AUGUST 13, 2019
The 2019 New Member Engagement Study is now open! We invite you to participate. Over 270 associations weighed in on their new member onboarding habits in the New Member Engagement Study. My partners at Dynamic Benchmarking, and I have learned a lot! We learned that new member onboarding makes a significant contribution to engagement. We learned that onboarding programs are new for many associations.
Association Adviser
AUGUST 16, 2019
Instead of taking a stab at the content associations should be offering, leverage the approach of an educational gap analysis to determine members' professional education needs. The post The Role of Associations in the Educational Landscape appeared first on Association Adviser.
Associations Now
AUGUST 11, 2019
A strong professional community makes for an appealing—and invaluable—meeting destination. Content is king, especially for professional meetings. Despite the increasing desire for novel experiences and non-traditional venues, attendees’ first consideration when deciding to attend a meeting is the quality of the educational content—they go to learn new information and improve skills, according to the The Experiences Institute’s Decision to Attend Study.
Association Success
AUGUST 15, 2019
Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers. We’re seeing an interesting co-evolution presently – consumers are becoming more comfortable with (or, perhaps, desensitized to) sharing their data with companies, but they are simultan
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Aptify
AUGUST 16, 2019
Provide member value and job opportunities to your association’s members. Want to deliver a career center experience that offers unmatched value to your members while driving revenue for your organization? Here’s how. . One of the top benefits an association provides for its members is job opportunities. In fact, according to the 2018 Member Education and Career Development Report , 66 percent of members look to their professional associations to help them find new job opportunities. .
Association Adviser
AUGUST 15, 2019
A session on content strategy isn't one you would think would start off with a straightforward math equation, but that's what Mandy Moody of the Association of Certified Fraud Examiners did. The post A Method to the Madness: Strategically Use and Reuse Your Content appeared first on Association Adviser.
Associations Now
AUGUST 15, 2019
The National Association of Realtors is working with a food-salvage nonprofit to help redistribute unused food from events—and is encouraging its 1,200 state and local affiliates to do the same. The National Association of Realtors (NAR) is a large enough organization that when it does something big, it has ripple effects. And it just did something really big to help fight hunger.
Association Success
AUGUST 12, 2019
How can you use personalization for more efficient learning? The personalization of learning for individual professionals will be one of our best weapons in the war against the growing knowledge gaps that plague today’s workforce. As the pace of change in the workforce accelerates, workforce readiness requires ongoing lifelong learning. Today’s employers are battling a skills gap as the pace of learning has lagged the pace of change for required skills.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
CommPartners
AUGUST 12, 2019
"The custom design services really sold us, in that their team worked with us to build a site to our specifications.".
Association Adviser
AUGUST 15, 2019
Members are not numbers, and statistics won't solve your member recruitment and retention issues, says Scott Douglas with the National Strength and Conditioning Association. The post Innovate Your Survey Strategy appeared first on Association Adviser.
Associations Now
AUGUST 14, 2019
From using video on your website to Snapchat at your meetings, some associations are trying new ways of integrating social media into their communications and marketing. Coming up with clever ways to use social media in marketing and communications is a not only a must, but a challenge, these days. For a variety of stories over the past few weeks, I’ve spoken with associations and marketers who are using social media in new ways that I thought were worth sharing.
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