Higher Logic
MAY 8, 2019
Let me guess – your inbox is overflowing with so much content that you don’t know which way is up, much less which emails are worth your time. What to open? What to ignore? It’s a relatable circumstance for anyone with an email address (and fun fact: active email accounts are expected to hit 5.6 billion by 2019). Keep this in mind when trying to reach your busy members.
Associations Now
MAY 9, 2019
Name badges are a staple of association conferences. Three elements to keep in mind when designing your next attendee badge. Do you remember the first time you wore a name badge? I don’t. But I was reminded a few months back when I was going through some boxes at my parents’ house. This box was full of art projects, report cards, book reports, yearbooks, and so on—mementos of my childhood that my mom had saved.
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CommPartners
MAY 9, 2019
Marketing encompasses everything your association does. Here are some tips to break marketing down into bite-sized pieces.
Wild Apricot
MAY 9, 2019
Crowdfunding for nonprofits might seem intimidating, but many organizations are using it to great success. In this post, I break down the steps your organization needs to take to succeed as well as reviewing 5 common crowdfunding platforms.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
WBT Systems
MAY 7, 2019
How to Increase Non-Dues Revenue without Nickel-and-Diming Members. Read more about How to Increase Non-Dues Revenue without Nickel-and-Diming Members.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Reid All About it
MAY 10, 2019
The weekly list of free educational events and resources for the association community… “5G, when fully implemented, is poised to be a very big deal, a far bigger transformation in mobile technology than any previous generational shift. Its speed, capacity, and dramatically reduced power consumption and communications response times, or “latency,” will make possible an astonishing range of innovative new products and services.
Wild Apricot
MAY 10, 2019
Here are 7 steps you can take today to make your website more secure and protect your members' data from online criminals. Not a techie? No problem! We show you step-by-step how to do them.
Spark Consulting
MAY 10, 2019
One of the key elements of blockchain networks is the network. This technology is a system-level technology. What that means is that its true power lies in the network effect, in the system. Any one application can have positive (or negative, or both) impacts, but disruptive change will come about as different applications begin to interact with each other.
Higher Logic
MAY 9, 2019
Do you have a Customer Advisory Board (CAB) or customer advisory council? A lot of software companies do. It’s one of those boxes that you check because you know it’s a best practice. But something else that’s common is when companies check the CAB box just to have one, but don’t end up doing much with it (likely because of the workload it takes to manage).
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Association Adviser
MAY 8, 2019
Associations can widen their support for a position by establishing coalitions with other organizations. Here's why coalitions in advocacy are a good idea. The post Keys to Successful Advocacy: The Role and Value of Coalitions appeared first on Association Adviser.
Wild Apricot
MAY 8, 2019
Looking for a new membership site platform? Here are the top ten membership website builders and their features so you can build the best membership website possible.
Spark Consulting
MAY 7, 2019
As you may recall from my previous post on my new whitepaper, Blockchain for Associations: Separating the Hype from the Promise , my co-author Shelly Alcorn and I think that this is the REAL question association execs need to be asking ourselves right now. The tricky part is that now we’re getting into particular professions and industries, which means that the questions, problems, and answers differ.
Eric Lanke
MAY 6, 2019
My association is hiring again, and this week I spent a lot of time doing a series of phone interviews. The phone interview has always been a key part of my screening process. If anyone were to ask me, I would have said that I use the phone interview to screen for the skills I'm looking for, and then use the in-person interview to screen for values and cultural fit.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Association Success
MAY 6, 2019
What can you do when your meetings are flatlining? It’s no secret that traditional lecture-style educational sessions are no longer the most effective way to educate. But how do you overhaul outdated learning techniques for interactive and engaging sessions, especially when you’re working on a budget? It starts with lots of pre-planning. Your conference teams, committees, speakers and anybody else who is working on your conference or meetings need to understand that you want to revolutionize the
Wild Apricot
MAY 5, 2019
Here are the top 10 most downloaded WordPress Membership Plugins of all time - free and paid. We’ve made it super easy to pick the right plugin for you by highlighting each one’s most important features.
GrowthZone
MAY 9, 2019
Tweet One of our most popular blog posts, An Association Mission Statement, What it is (and isn’t) , touches on the difference between a mission statement and a vision statement. While at first glance, the differences may seem small, the fact is that the two serve very different purposes. The mission statement is about the present, and the vision statement is about the future.
Associations Now
MAY 6, 2019
A recent study from Edelman and LinkedIn finds that while leaders put a lot of value into good B2B thought leadership and make decisions based on it, sales departments often discount its value. In the association world and beyond, thought leadership is a frequent topic of discussion—thanks in no small part to the perceived impact it can have on an organization’s bottom line.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Delcor
MAY 10, 2019
Many of us dream of a relaxing vacation on a tropical island with white sand, sparkling blue water, brilliant sun, palm trees, and refreshing tropical drinks. But, being stranded on a deserted island with little hope of rescue—that sounds like a nightmare. In doing technology assessments, I’ve noticed a pattern with some of our less IT-mature clients that reveals a need to be rescued from their deserted IT island.
Wild Apricot
MAY 10, 2019
Over the last few years, I’ve helped dozens of membership organization get set up and running quickly with membership site platforms. I’ve condensed all my experience and their advice to help anyone else looking to quickly choose the best membership site platform for their needs.
Smooth The Path
MAY 7, 2019
We see stories about overnight startup successes. We read about organizations that manage to build a massive list of followers in just a few months. Speakers talk about 90% email open rates. And articles tout the five simple steps to get to any goal you want to achieve. Everywhere we see the message that with just a bit of tech savvy guaranteed success is simple, easy, and fast.
Associations Now
MAY 7, 2019
With brands increasingly dedicated to putting on events to strengthen consumer interest, associations could gain a lot from borrowing some of experiential marketing’s best points. Events over stuff. For companies looking to turn fans into superfans, experiential marketing has become an important tactic to reach desired audiences, as there are opportunities, whether at the events of others or with their own concerts or meetings, to maximize the reach of their messages.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Association Success
MAY 7, 2019
Does your organization understand how to keep it’s master learners enticed and engaged? (a Two-Part Series on Master Learners). How do you know people (staff and members) are Master Learners? In order to get them to come to you for their education needs, and to come back for more, you have to know the attributes of a Master Learner. In Part One of this two-part series on Master Learners you saw that they have high self-efficacy, get their own resources, set and work toward goals and know how to
Wild Apricot
MAY 10, 2019
Learn how you can spend more time out in nature and less time managing your association or organization with Parks and Recreation Management Software.
Association Adviser
MAY 8, 2019
Our April 24 webinar about hidden ways to earn more non-dues revenue for your association generated plenty of thoughtful questions! Our panelists wrote answers to all submitted questions in this post. The post Your Non-Dues Revenue Questions Answered: Webinar Q&A appeared first on Association Adviser.
Associations Now
MAY 8, 2019
A new report from the Public Affairs Council finds that federal watchdogs are most trusted by congressional staffers, but associations and think tanks top other forms of private-sector advocacy. Even in an era when congressional staffers are hearing a lot of arguments about the issues of the day from all directions, more traditional advocacy voices are still finding room in the conversation.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Membersuite
MAY 5, 2019
Want to develop a solid relationship with new members? With an onboarding plan guiding the way, you can help members immediately get value from their membership in a way that works for them, making renewal a breeze.
Association Success
MAY 9, 2019
Culture and process are two sides of the coin that is design thinking. In my work as an educator and facilitator, I like to use techniques from human-centered design, and design thinking in particular. When I introduce design thinking to people, they are really eager to experience all the benefits, especially the teamwork, the very precise problem identification, and of course the often unique and really effective solutions to problems that the process generates.
Association Adviser
MAY 7, 2019
The history of Convention Management Group, which successfully managed one of the largest association event portfolios before becoming Naylor Event Solutions in 2007. The post Improving Member Satisfaction While Maximizing Financial Performance? For Convention Management Group Clients, Yes! appeared first on Association Adviser.
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