Protech
MAY 3, 2021
By Brian Smith – Demand Generation Specialist . By their very nature, associations are dynamic. You are always innovating to provide value to members, sponsors and supporters. At the same time, you are constantly challenged with finding new ways to reach operational goals such as: . Measuring and increasing member engagement . Growing membership .
Spark Consulting
MAY 6, 2021
Two weeks ago, I had the opportunity to appear on a virtual panel on engagement, organized by Mary Byers, for the Veterinary Medical Association. We covered a wide range of topics, a few of which I think others would benefit from thinking about, so I’ll be doing a few related blog posts. Of course, the pandemic was top of mind for everyone. As vaccination rates rise, people (including your members and other audiences) are cautiously poking their heads out of their pandemic hibernation, try
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Association Adviser
MAY 5, 2021
How do you grow membership in a harsh climate? Attracting a wider audience and turning those customers into community is a good way to start. The post Turn Customers Into Community appeared first on Association Adviser.
WBT Systems
MAY 3, 2021
What the Research Says About the Pandemic’s Impact on Associations. Read more about What the Research Says About the Pandemic’s Impact on Associations.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Higher Logic
MAY 4, 2021
The post Higher Logic Acquires Vanilla: Better Together appeared first on Higher Logic. We’ve acquired Vanilla to become the largest human-focused engagement platform. The post Higher Logic Acquires Vanilla: Better Together appeared first on Higher Logic.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
MAY 6, 2021
So your nonprofit has been taking off, and you realize you’ve gotten big enough that it’s time to build a donation website. Exciting, right? Objectively, yes. But the idea of building a website can seem daunting depending on your experience.
Aaron Wolowiec
MAY 7, 2021
There is often a difference between how we are leading and how we would prefer to be leading – not to mention the impact on our teams and our organizations. There can also be a difference between how people are being led and how they would like to contribute and develop their long-term career potential. When we choose to eliminate the risk of cheating our team’s development by using a coaching approach as leaders, the effort creates a magnitude of impact for our organizations, our teams, and our
Higher Logic
MAY 6, 2021
The post Your Toolkit for Becoming a More Data-Driven Association appeared first on Higher Logic. Becoming a data-driven association starts with understanding the data you have, then making it available and practical for your team to use. Let’s dive into how you can make this happen. The post Your Toolkit for Becoming a More Data-Driven Association appeared first on Higher Logic.
Association Adviser
MAY 3, 2021
The association industry is asking one main question about event risk management: How do we navogate the new “normal” for holding in-person events? The post Mitigate Risk for In-Person Events This Year appeared first on Association Adviser.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Wild Apricot
MAY 5, 2021
If you’re planning on building a membership website, there are many membership website builders that are easy to use and have lots of features to suit your organization. To help you choose the right one, I spoke to a number of organizations who.
Aaron Wolowiec
MAY 4, 2021
At Pricing for Associations, they have conducted numerous surveys for market research and market testing around value and pricing. They'’ve found that most surveys require three core components. If you're looking to DIY a survey on value and pricing in the next few months, this article is for you.
Velvet Chainsaw
MAY 3, 2021
I have been a loyal and passionate disciple of networking for all of my adult life. I have spent decades learning, speaking and writing about it. Yet when our world was turned upside down last March, and all meaningful connection with everyone was forced into a digital world, I suddenly felt like I lost my footing and became very unstable. I learned a lot over the first nine months of the pandemic as I collaborated with clients to design and deliver high-value networking experiences in the digit
.orgSource
MAY 4, 2021
Remember the good old days? Once every three years, you gathered the board and staff in a conference room with baked goods, a lot of caffeine, and a facilitator. They produced what was euphemistically called a strategic plan. Often this document had more in common with a laundry list than strategy. I hope that total […]. The post Finding Stability in the ContinuousNext appeared first on.orgSource.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Achurch
MAY 7, 2021
Organizations often ask us what they need to set up a productive remote workplace. That’s a big question without an easy answer. But regardless of your organization’s complexities, the important thing is to use cloud-based technologies. We have compiled the seven most essential technology categories every organization should have to operate remotely successfully. #1: Video Platform.
Membersuite
MAY 7, 2021
You don’t have to be an IT professional to select or manage the implementation of new association management software (AMS). We see people from all kinds of non-technical backgrounds in charge of successful AMS projects. But if you’ve never been involved with a system implementation, you might run into some unwelcome when integrating the AMS with other systems you use.
AssociationChat
MAY 5, 2021
ARLINGTON, Va. , May 4, 2021 /PRNewswire/ — Higher Logic , the industry-leading engagement platform, announced today its acquisition of Vanilla, a Canadian cloud-based community software company. This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution.
MemberClicks
MAY 6, 2021
If you run a membership organization, you know the importance (and the challenge!) of growing your membership and bringing in consistent revenue. You work hard to attract new members and convince them to sign up.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Ungrated
MAY 6, 2021
Long simmering and intricately intwined with our country’s history, equality, diversity and inclusion came back to the forefront in 2020 after the racially charged death of George Floyd in Minneapolis and the subsequent protests that touched small towns and large cities. Racism and discrimination became discussion topics at home, in corporate and nonprofit boardrooms, in the sports world, and in our communities.
Smooth The Path
MAY 6, 2021
It is interesting to observe organizations’ attempts at creating a good user experience. After using a website or app a few times, maybe even a few minutes, the inevitable survey pops up. It might ask, “how satisfied are you?” or “would you recommend us to a friend?” When given an average or poor score, they nearly never ask why.
Nimble AMS
MAY 5, 2021
Get ready to engage the next generation of members! Join us and Salesforce.org on May 19 at 2:00 p.m. for a free virtual seminar hosted by Nimble AMS and.orgCommunity that will help you take new member engagement to the next level. (And attendees of the live seminar will receive 1 CAE credit!). Here’s why we’re focused on this topic: 2020 radically disrupted associations, and many stepped up to deliver over-the-top value to their members when they needed it most.
MemberClicks
MAY 4, 2021
Feedback is integral to nearly every facet of our lives. Our families give us feedback when we make a meal or plan an outing. Our coworkers give us feedback when we complete a project or help them with a problem. Heck, our phones even give us feedback letting us know if – and how well -- we completed a digital chore or activity.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
HighRoad Solution
MAY 5, 2021
Kate Hudson was onto something. And not because she did the 60s style purple sunglasses and cream-colored boa right in the year 2000 Almost Famous film. Rather, in the same film, she coined the phrase, "It's all happening.". That's what comes to mind when I think of virtual event shift. Whether we're prepared for it or not, virtual events are happening.
Smooth The Path
MAY 4, 2021
We intellectually know what is good for us. Brocolli is good; Twinkies are bad. Soda is bad; water is good. Walking is good; while laying in front of the TV eating Twinkies and drinking soda (and eating potato chips) is bad. However, eating broccoli and getting in our daily step goal is hard to do. Why is it we know what is good for us, but it is hard to do what is good for us?
Aptify
MAY 6, 2021
If you’re like most association professionals, engaging your members is a top concern. It’s especially challenging as so much of our world has moved to virtual communications. But there’s good news. An association industry study by Community Brands shows that member engagement and loyalty are still strong. And, members continue to look to their associations for trusted industry information.
Forj
MAY 3, 2021
Spring Learnapalooza. Web Courseworks is a learning technologies and consulting company. We help associations drive successful initiatives through managed services, virtual event solutions, CourseStage LMS, and advanced course developme nt. Request a Meeting. Solutions We Offer. Our value is in the partnership we provide and the consolatory advice that comes second nature to that partnership.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Mariner Management
MAY 5, 2021
That question is an ongoing conversation between associations and their chapters that is often complicated by differing state restrictions and the comfort levels of members regarding in-person events, leaving associations with no clear answers. To go fully in-person could alienate those that still feel uncomfortable while staying fully virtual risks further diminishing those vital personal connections that only face-to-face encounters can provide.
InternetAssociation
MAY 7, 2021
Washington, DC – Today, the Digital Trade for Development Act, which updates the Generalized System of Preferences (GSP) program by adding digital trade as a statutory consideration under GSP eligibility criteria to promote sound economic development, was introduced in the U.S. House of Representatives. Internet Association President and CEO K.
Association Briefings
MAY 6, 2021
Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. Today’s associations face unchartered challenges. Sure, attracting and retaining members is at the top of the list. Now, add engagement and revenue to the mix, while attempting to keep an annual tradeshow afloat in a hybrid world of in-person and virtual events.
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