Protech
MAY 3, 2021
By Brian Smith – Demand Generation Specialist . By their very nature, associations are dynamic. You are always innovating to provide value to members, sponsors and supporters. At the same time, you are constantly challenged with finding new ways to reach operational goals such as: . Measuring and increasing member engagement . Growing membership .
Spark Consulting
MAY 6, 2021
Two weeks ago, I had the opportunity to appear on a virtual panel on engagement, organized by Mary Byers, for the Veterinary Medical Association. We covered a wide range of topics, a few of which I think others would benefit from thinking about, so I’ll be doing a few related blog posts. Of course, the pandemic was top of mind for everyone. As vaccination rates rise, people (including your members and other audiences) are cautiously poking their heads out of their pandemic hibernation, try
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Association Adviser
MAY 5, 2021
How do you grow membership in a harsh climate? Attracting a wider audience and turning those customers into community is a good way to start. The post Turn Customers Into Community appeared first on Association Adviser.
WBT Systems
MAY 3, 2021
What the Research Says About the Pandemic’s Impact on Associations. Read more about What the Research Says About the Pandemic’s Impact on Associations.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Higher Logic
MAY 4, 2021
The post Higher Logic Acquires Vanilla: Better Together appeared first on Higher Logic. We’ve acquired Vanilla to become the largest human-focused engagement platform. The post Higher Logic Acquires Vanilla: Better Together appeared first on Higher Logic.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Aaron Wolowiec
MAY 7, 2021
There is often a difference between how we are leading and how we would prefer to be leading – not to mention the impact on our teams and our organizations. There can also be a difference between how people are being led and how they would like to contribute and develop their long-term career potential. When we choose to eliminate the risk of cheating our team’s development by using a coaching approach as leaders, the effort creates a magnitude of impact for our organizations, our teams, and our
Association Adviser
MAY 3, 2021
The association industry is asking one main question about event risk management: How do we navogate the new “normal” for holding in-person events? The post Mitigate Risk for In-Person Events This Year appeared first on Association Adviser.
Higher Logic
MAY 6, 2021
The post Your Toolkit for Becoming a More Data-Driven Association appeared first on Higher Logic. Becoming a data-driven association starts with understanding the data you have, then making it available and practical for your team to use. Let’s dive into how you can make this happen. The post Your Toolkit for Becoming a More Data-Driven Association appeared first on Higher Logic.
Wild Apricot
MAY 5, 2021
If you’re planning on building a membership website, there are many membership website builders that are easy to use and have lots of features to suit your organization. To help you choose the right one, I spoke to a number of organizations who.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Aaron Wolowiec
MAY 4, 2021
At Pricing for Associations, they have conducted numerous surveys for market research and market testing around value and pricing. They'’ve found that most surveys require three core components. If you're looking to DIY a survey on value and pricing in the next few months, this article is for you.
Nonprofit Marketing Guide
MAY 6, 2021
Every now and then, a fundraising consultant will write a post essentially saying that all nonprofit communications and marketing should be driven by fundraising goals and staff, with a few limited exceptions, like media relations and general branding. Here’s the latest example of this point of view from Richard Perry and Jeff Schreifels , further amplified here by Jeff Brooks.
Velvet Chainsaw
MAY 3, 2021
I have been a loyal and passionate disciple of networking for all of my adult life. I have spent decades learning, speaking and writing about it. Yet when our world was turned upside down last March, and all meaningful connection with everyone was forced into a digital world, I suddenly felt like I lost my footing and became very unstable. I learned a lot over the first nine months of the pandemic as I collaborated with clients to design and deliver high-value networking experiences in the digit
Candid
MAY 5, 2021
Your employees are one of your nonprofit’s most valuable assets. They complete your mission, raise funds, and keep your nonprofit running to its full potential. However, finding the right employees is a multi-step process and can sometimes lead your nonprofit to the wrong answer. The nonprofit sector has had a difficult year, losing over 7 percent of its workforce in 2020.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
.orgSource
MAY 4, 2021
Remember the good old days? Once every three years, you gathered the board and staff in a conference room with baked goods, a lot of caffeine, and a facilitator. They produced what was euphemistically called a strategic plan. Often this document had more in common with a laundry list than strategy. I hope that total […]. The post Finding Stability in the ContinuousNext appeared first on.orgSource.
Nonprofit Marketing Guide
MAY 4, 2021
We like to think that we listen well to our Nonprofit Marketing Guide community, but sometimes it’s nice to do a quick check-in. Would you mind answering these four questions for us? It’s quick, I promise! Here is the link if the embedded version is acting up. The post 4 Questions About You and Nonprofit Marketing Guide appeared first on Nonprofit Marketing Guide.
Achurch
MAY 7, 2021
Organizations often ask us what they need to set up a productive remote workplace. That’s a big question without an easy answer. But regardless of your organization’s complexities, the important thing is to use cloud-based technologies. We have compiled the seven most essential technology categories every organization should have to operate remotely successfully. #1: Video Platform.
Membersuite
MAY 7, 2021
You don’t have to be an IT professional to select or manage the implementation of new association management software (AMS). We see people from all kinds of non-technical backgrounds in charge of successful AMS projects. But if you’ve never been involved with a system implementation, you might run into some unwelcome when integrating the AMS with other systems you use.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Bonterra
MAY 7, 2021
The ever-increasing digital nature of event planning has thrown a virtual wrench into the fundraising gears of nonprofits large and small. So, over the past two years, Salsa has surveyed nearly 400 nonprofits in an effort to understand what they’ve done to successfully bring their offline events into the world of virtual nonprofit events.
Nonprofit Marketing Guide
MAY 5, 2021
Whether you are just starting your nonprofit communications journey or have been at this a while, we have a plan for you. Just take a quick 2-question quiz and you will be given a training plan based on your level of expertise. Take the Quiz and Get Started. For example, at the Beginner level, we recommend that you focus skills and actions like: “Quick and dirty” marketing plans.
AssociationChat
MAY 5, 2021
ARLINGTON, Va. , May 4, 2021 /PRNewswire/ — Higher Logic , the industry-leading engagement platform, announced today its acquisition of Vanilla, a Canadian cloud-based community software company. This acquisition brings together market-leading platforms in the association and corporate markets to serve more customers than any other community solution.
MemberClicks
MAY 6, 2021
If you run a membership organization, you know the importance (and the challenge!) of growing your membership and bringing in consistent revenue. You work hard to attract new members and convince them to sign up.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Candid
MAY 7, 2021
Reprinted from PND. A report from the Equitable Evaluation Initiative (EEI) and Grantmakers for Effective Organizations highlights how foundations are working to integrate an equity lens into their evaluation practices. Based on discussions with staff at six EEI partner foundations, the report, Shifting the Evaluation Paradigm: The Equitable Evaluation Framework™ (42 pages, PDF), found that while foundations have begun to more intentionally integrate equity into their program, governance,
Nonprofit Marketing Guide
MAY 7, 2021
Happy Friday, Friends! join me for the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have insights into Instagram’s algorithm, unethical social media practices, QR code tips and more. It’s time for Mixed Links… NonprofitPro shares 5 Unethical Social Media Practices All Nonprofits Should Avoid.
Event Industry News
MAY 6, 2021
Heidi Legein is the founder and Chief Executive Guru at The MICE Guru, a full-service destination management company consulting in – and producing all types of MICE events for global brands virtually or in destination; all over Norway. The MICE Guru matches companies and their corporate identity to tailored concepts, experiences and locations focusing on maximising objectives.
MemberClicks
MAY 4, 2021
Feedback is integral to nearly every facet of our lives. Our families give us feedback when we make a meal or plan an outing. Our coworkers give us feedback when we complete a project or help them with a problem. Heck, our phones even give us feedback letting us know if – and how well -- we completed a digital chore or activity.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Smooth The Path
MAY 6, 2021
It is interesting to observe organizations’ attempts at creating a good user experience. After using a website or app a few times, maybe even a few minutes, the inevitable survey pops up. It might ask, “how satisfied are you?” or “would you recommend us to a friend?” When given an average or poor score, they nearly never ask why.
Nonprofit Marketing Guide
MAY 3, 2021
We talk a lot about productivity especially as part of this #NPCOMLIFE series. Tips for being productive are sought out across all industries. The nonprofit space is no different (or some would say worse since you often find yourself with fewer resources). One of our goals is to help you love your job so, of course, we give you tools to to help you work smarter not harder.
Nimble AMS
MAY 5, 2021
Get ready to engage the next generation of members! Join us and Salesforce.org on May 19 at 2:00 p.m. for a free virtual seminar hosted by Nimble AMS and.orgCommunity that will help you take new member engagement to the next level. (And attendees of the live seminar will receive 1 CAE credit!). Here’s why we’re focused on this topic: 2020 radically disrupted associations, and many stepped up to deliver over-the-top value to their members when they needed it most.
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