Sat.Apr 24, 2021 - Fri.Apr 30, 2021

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18 Parent-Teacher Association Fundraising Ideas For During (And After!) COVID-19

Wild Apricot

To say the last school year has been tough is an understatement. Just like every other function related to schools, Parent-Teacher Associations have had to pivot quickly. And after a year of trying to get creative, you may be hitting a wall when trying.

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Marketers, It’s Time to Rethink Email Engagement Metrics

Higher Logic

The post Marketers, It’s Time to Rethink Email Engagement Metrics appeared first on Higher Logic. The way marketers measure email engagement is changing, due to new security threats and restrictions. Read about them and see how you can keep track of your email engagement. The post Marketers, It’s Time to Rethink Email Engagement Metrics appeared first on Higher Logic.

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Why & How to Bring Back the Lost Art of Listening

WBT Systems

Why & How to Bring Back the Lost Art of Listening. Read more about Why & How to Bring Back the Lost Art of Listening.

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Is it Time to Rethink Your Event Sales Strategy, Process and Expectations?

Aaron Wolowiec

One year later, as we continue to watch the COVID-19 vaccination roll-out in the United States, there is hope that we may start to see in-person meetings and events return in the near future. There are still however many unknowns related to events, and particularly for associations who rely heavily on this non-dues revenue source, there continues to be concern and angst with regards to revenue goals.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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April Update: New tips and features in Boot Camp

Wild Apricot

This month, we’ve finished redesigning our online learning videos to reflect the many changes we have seen in Wild Apricot in recent years, and now we're happy to announce that Boot Camp 2.0 is now live! We've also added several new resources.

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More Trending

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How to Empower Community Association Managers to Be More Productive

AvidXchange: Association Management

Community association managers are vital to the overall success of an association management company. After all, they’re responsible for communicating with boards, maintaining properties, and managing finances. Unfortunately, community managers are often stuck dealing with tedious, manual tasks that take up significant amounts of time. So, how can management companies relieve that stress and empower managers to be more productive?

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Six Types of User-Generated Video Content to Use to Maximize Engagement and Value for Your Next Event

Aaron Wolowiec

"In our increasingly connected digital world, it’s more difficult than ever for event planners to cut through the noise, hold the attention of attendees, and deliver valuable engagement for event sponsors. It’s no surprise that 71.5% of event marketers say that virtual engagement tools will play a big role in their event strategies for 2021. To drive real engagement for your event, you need to invite your audience, speakers, staff, and sponsors to join in the conversation with you.

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Does Your Nonprofit’s Website Have These Features?

Nonprofit Marketing Guide

If you have been with us for a while, you know we just finished a HUGE website redesign. (If you are new here, then “Hello!”). We spent a good chunk of 2020 and into this year researching design trends, best practices, and the latest website bells and whistles. I already shared some Graphic Design Trends for 2021 , but here are the top features your nonprofit website MUST have: Mobile Friendly (or Responsive) Design.

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A look at 15 best and (almost) free mind mapping tools for nonprofits

Candid

Let's imagine a tree, a spider, or an octopus. Or anything else with a center (read: core idea or problem) and shoots (related points to consider for that idea realization or problem solving). Each branch, tarsus, or arm has its own, smaller offshoots, also crucial for the whole organism to work. The same principle lies at the heart of a mind map. It's a visual representation of keynote thoughts centered around the main idea.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Five Lessons Learned from a Post Pandemic In-Person Event

MemberClicks

While it seemed like attending my first post-pandemic in-person event would be like riding a bike, it came with some lessons learned and a few surprises.

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Want To Innovate? Don’t Get Too Comfortable

.orgSource

A colleague recently confided in me that although her association is facing serious challenges, the board isn’t interested in learning how to govern more effectively. Her attempts to educate them are always met with resistance. You can guess where this group is headed. If they manage to survive over the next few years, it will […]. The post Want To Innovate?

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Mixed Links for Nonprofit Communicators – April 30, 2021

Nonprofit Marketing Guide

In honor of Star Wars Day on May the Fourth. Hello, again! I am back with the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising after missing last week due to poor planning on my part. This week I shared a few more links to make up for last week that include thoughts about Clubhouse and TikTok, types of unconscious bias, ideas for social media posts, two new reports and more.

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Two HOA Community Managers of Association Management Group (AMG) Earn Advanced Management Certifications

AMG

AMG's Melissa Cook and Dave Hebert, Earn the Association Management Specialist (AMS) Designation (Greensboro/Winston-Salem, NC) DATE, 2021 – Melissa Cook and Dave Hebert , two community managers with Greensboro-headquartered Association Management Group (AMG), recently earned as Association Management Specialists designations from the Community Associations Institute (CAI), an international membership organization focused on building better communities.

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Protech Associates Honored as Bronze Stevie® Award Winner in 2021 American Business Awards®

Protech

COLUMBIA, M d. – April 29, 2021 – Protech Associates, Inc. (Protech), a proven association management technology provider for associations and member-based organizations , w on the Bronze Stevie® Award in the “ Corporate & Community – Customer Engagement Event ” categ ory in The 1 9 th Annual American Business Awards ® today. .

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7 Tips for the Perfect New Member Welcome Letter (And What to Avoid!)

MemberClicks

Imagine going to a restaurant and having the hostess give you a warm welcome, quickly followed by the waiter coming over to get your drink orders and tell you all about the evening’s specials.

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Video teaser: Candid’s brand-new, free training for funders

Candid

We’re pleased to announce today’s launch of a new, free course for grantmakers, “Funding Smarter: Using Candid Tools to Inform and Share Your Foundation’s Work.” This two-hour, online course—which you can take at your own pace—will show you how to use Candid’s tools to: find aggregate and trend funding data about the fields in which you work, identify funding connections and gaps, identify potential peers and partners, discover and learn from what your funding peers are doing, improve what is kn

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How to spot and correctly identify North Carolina’s six venomous snakes

AMG

Original Article Source: [link] Article by BY BROOKE CAIN APRIL 16, 2021 06:18 PM, UPDATED APRIL 19, 2021 03:36 PM Excerpt (non-edited) “For many, the sight of any snake will cause the heart to race. But of the 38 species of snakes in North Carolina, the majority are nonvenomous and not aggressive toward people unless threatened.

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Employee Spotlight: Brian Bruffey Jr., Sales Engineer 

Protech

By The Protech Team . Just like Protech AMS, Brian Bruffey Jr. has a knack for simplifying the complicated. . When a trade or professional association is on the hunt for a new association management system (AMS) to supercharge staff productivity and solve complex business problems, they may encounter Brian. Why? As a sales engineer, it’s Brian’s job to help association executives understand that association management software doesn’t have to be so complicated. .

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Boris Johnson ‘to be told’ social distancing will not be needed at big events after trials

Event Industry News

The news will bring joy to football fans in particular, who should now be able to once again cheer on their teams at their grounds. The Government has been running a series of tests at sporting events around the UK, as it prepares for further lifting of lockdown restrictions. Four thousand fans were allowed to attend the FA Cup semi-final between Leicester and Southampton, while 8,000 were allowed to watch the Carabao Cup final between Tottenham and Manchester City at Wembley.

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Making the world more accessible with web design

Candid

When architects and construction professionals start designing a building, one of the first things they have to consider is accessibility. Good building accessibility means creating spaces that can be used by anyone. It includes, but isn’t limited to, people who use wheelchairs, canes, and those with vision or hearing impairments. Accessibility by itself refers to the “ability to access.

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Hot Topics in May: Honoring Your Community, Social Media Strategies, Instagram Stories, and Mentoring

Nonprofit Marketing Guide

Here’s what’s happening this month at Nonprofit Marketing Guide…. Online Training: The All-Access Training Pass. Attend live webinars and workshops (including the ones listed below), watch recorded webinars, enroll in exclusive online courses and access our entire library with templates, worksheets, e-books and more, and join our Private Facebook Group all with one purchase.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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North Star: The one question every board member should be asking

Ungated

Contributed by Steve Spanier. Homeowners associations are representative democracies where powers are delegated to elected officials (the board of directors) and limited powers are reserved to the membership. In this governing model, the answer to a simple question can serve as a board member’s North Star: What is best for the community? EFFECTIVE DECISION-MAKING.

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Creating an Association Business Model for High-Value Corporate Sponsorships

AssociationChat

If we were going to open a new restaurant, we would develop a business model before we create the menu. Similarly, if we’re going to develop an improved corporate sponsorship program, we should develop a business model before we create the a list of sponsor benefits. Why a Business Model for Sponsorship Programs? When I worked at an association, a Vice President on staff said our not-for-profit association should not engage in business relationships – like sponsorships – with companies.

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isla to Address Sustainable Print in the Events Industry

Event Industry News

Event sustainability group, isla, has launched a membership and working group specifically focused on solving the challenges around sustainable print. The group has been bought together to specifically target one of the key areas of event-based environmental waste, and create solutions to reduce its impacts environmentally. The membership is open to all event service providers that work in the events industry and have large format print services in house.

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8 Things I Found Interesting in the 2021 M+R Benchmarks Study

Nonprofit Marketing Guide

The M+R Benchmarks Study for 2021 came out late last week. I recommend you check out the full report for yourself, but these are the (sometimes random) things I found most interesting. 1. The big one that just can’t be ignored was online revenue increased a whopping 32%. M+R had the foresight to account for missions that were related to the pandemic, the election, or social justice causes to see how they might skew the results.

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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5 Brand Storytelling Tips to Stand Out in a Crowded Ecosystem

Association Adviser

Brand storytelling gives your audience a reason to show support. Here are five brand storytelling tips for small-to-midsize associations and nonprofits. The post 5 Brand Storytelling Tips to Stand Out in a Crowded Ecosystem appeared first on Association Adviser.

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A New Metric for Associations

Smooth The Path

“You are never going to please everyone” is one of the truest statements in association management. Members have different lived experiences, so each one perceives things differently. Some members may LOVE your keynote, while others won’t. Some people flock to the reception while many others stay in their room. Some use the research, while others can’t be bothered, but they’ll read the short articles.

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7 Benefits of Stored Payment Information

Nimble AMS

Over the weekend, I made an embarrassing number of online purchases. Of course, I made several purchases from Amazon. Nothing that I absolutely needed, but checkout was quick and easy. Amazon never asks me to enter payment information at checkout. Instead, payment information is stored under the Manage Payment Options under My Account. The concept is brilliant.

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