Wild Apricot
APRIL 27, 2021
To say the last school year has been tough is an understatement. Just like every other function related to schools, Parent-Teacher Associations have had to pivot quickly. And after a year of trying to get creative, you may be hitting a wall when trying.
Higher Logic
APRIL 29, 2021
The post Marketers, It’s Time to Rethink Email Engagement Metrics appeared first on Higher Logic. The way marketers measure email engagement is changing, due to new security threats and restrictions. Read about them and see how you can keep track of your email engagement. The post Marketers, It’s Time to Rethink Email Engagement Metrics appeared first on Higher Logic.
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Reid All About it
APRIL 30, 2021
The weekly list of free educational events and resources for the association community…. Association performance and priorities. McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021.
WBT Systems
APRIL 26, 2021
Why & How to Bring Back the Lost Art of Listening. Read more about Why & How to Bring Back the Lost Art of Listening.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Aaron Wolowiec
APRIL 30, 2021
One year later, as we continue to watch the COVID-19 vaccination roll-out in the United States, there is hope that we may start to see in-person meetings and events return in the near future. There are still however many unknowns related to events, and particularly for associations who rely heavily on this non-dues revenue source, there continues to be concern and angst with regards to revenue goals.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
APRIL 26, 2021
This month, we’ve finished redesigning our online learning videos to reflect the many changes we have seen in Wild Apricot in recent years, and now we're happy to announce that Boot Camp 2.0 is now live! We've also added several new resources.
AvidXchange: Association Management
APRIL 27, 2021
Community association managers are vital to the overall success of an association management company. After all, they’re responsible for communicating with boards, maintaining properties, and managing finances. Unfortunately, community managers are often stuck dealing with tedious, manual tasks that take up significant amounts of time. So, how can management companies relieve that stress and empower managers to be more productive?
Aaron Wolowiec
APRIL 27, 2021
"In our increasingly connected digital world, it’s more difficult than ever for event planners to cut through the noise, hold the attention of attendees, and deliver valuable engagement for event sponsors. It’s no surprise that 71.5% of event marketers say that virtual engagement tools will play a big role in their event strategies for 2021. To drive real engagement for your event, you need to invite your audience, speakers, staff, and sponsors to join in the conversation with you.
.orgSource
APRIL 28, 2021
A colleague recently confided in me that although her association is facing serious challenges, the board isn’t interested in learning how to govern more effectively. Her attempts to educate them are always met with resistance. You can guess where this group is headed. If they manage to survive over the next few years, it will […]. The post Want To Innovate?
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
MemberClicks
APRIL 27, 2021
While it seemed like attending my first post-pandemic in-person event would be like riding a bike, it came with some lessons learned and a few surprises.
Association Adviser
APRIL 30, 2021
Brand storytelling gives your audience a reason to show support. Here are five brand storytelling tips for small-to-midsize associations and nonprofits. The post 5 Brand Storytelling Tips to Stand Out in a Crowded Ecosystem appeared first on Association Adviser.
AMG
APRIL 30, 2021
AMG's Melissa Cook and Dave Hebert, Earn the Association Management Specialist (AMS) Designation (Greensboro/Winston-Salem, NC) DATE, 2021 – Melissa Cook and Dave Hebert , two community managers with Greensboro-headquartered Association Management Group (AMG), recently earned as Association Management Specialists designations from the Community Associations Institute (CAI), an international membership organization focused on building better communities.
Protech
APRIL 29, 2021
COLUMBIA, M d. – April 29, 2021 – Protech Associates, Inc. (Protech), a proven association management technology provider for associations and member-based organizations , w on the Bronze Stevie® Award in the “ Corporate & Community – Customer Engagement Event ” categ ory in The 1 9 th Annual American Business Awards ® today. .
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
MemberClicks
APRIL 29, 2021
Imagine going to a restaurant and having the hostess give you a warm welcome, quickly followed by the waiter coming over to get your drink orders and tell you all about the evening’s specials.
Association Adviser
APRIL 27, 2021
“Trust between you and your team reassures you that things will be okay. It tells you that your team has got it, and the program or initiative is going to be fine because the person overseeing it is going to rock it out. I can’t solve it all, and that’s okay,” says Lillian Stott, interim […]. The post Trusting in What’s New to Arrive at What’s Next: Lillian Stott, NACAS appeared first on Association Adviser.
AMG
APRIL 26, 2021
Original Article Source: [link] Article by BY BROOKE CAIN APRIL 16, 2021 06:18 PM, UPDATED APRIL 19, 2021 03:36 PM Excerpt (non-edited) “For many, the sight of any snake will cause the heart to race. But of the 38 species of snakes in North Carolina, the majority are nonvenomous and not aggressive toward people unless threatened.
Protech
APRIL 26, 2021
By The Protech Team . Just like Protech AMS, Brian Bruffey Jr. has a knack for simplifying the complicated. . When a trade or professional association is on the hunt for a new association management system (AMS) to supercharge staff productivity and solve complex business problems, they may encounter Brian. Why? As a sales engineer, it’s Brian’s job to help association executives understand that association management software doesn’t have to be so complicated. .
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Ungrated
APRIL 28, 2021
Contributed by Steve Spanier. Homeowners associations are representative democracies where powers are delegated to elected officials (the board of directors) and limited powers are reserved to the membership. In this governing model, the answer to a simple question can serve as a board member’s North Star: What is best for the community? EFFECTIVE DECISION-MAKING.
Smooth The Path
APRIL 29, 2021
“You are never going to please everyone” is one of the truest statements in association management. Members have different lived experiences, so each one perceives things differently. Some members may LOVE your keynote, while others won’t. Some people flock to the reception while many others stay in their room. Some use the research, while others can’t be bothered, but they’ll read the short articles.
Nimble AMS
APRIL 27, 2021
Over the weekend, I made an embarrassing number of online purchases. Of course, I made several purchases from Amazon. Nothing that I absolutely needed, but checkout was quick and easy. Amazon never asks me to enter payment information at checkout. Instead, payment information is stored under the Manage Payment Options under My Account. The concept is brilliant.
HighRoad Solution
APRIL 26, 2021
Truth for most associations—you’re sitting on a mountain of valuable data, but it often feels disconnected. You know a ton about your members—what they like, what they’re good at, what their challenges are, and what they’d like to see more of. But the data you have is disparate across platforms. So connecting all of this data in a holistic, actionable way is a challenge.
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The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.
AssociationChat
APRIL 26, 2021
If we were going to open a new restaurant, we would develop a business model before we create the menu. Similarly, if we’re going to develop an improved corporate sponsorship program, we should develop a business model before we create the a list of sponsor benefits. Why a Business Model for Sponsorship Programs? When I worked at an association, a Vice President on staff said our not-for-profit association should not engage in business relationships – like sponsorships – with companies.
Smooth The Path
APRIL 27, 2021
Some associations have a single value proposition—just one thing, like an event, that delivers most of the value of the membership. Sure the association may offer a handful of benefits, but when you ask members, they get their value primarily from one source. Having a single value proposition is dangerous because when some members don’t love the latest version, their perception of value slips away.
InternetAssociation
APRIL 30, 2021
Internet Association’s Senior Vice President of State Government Affairs Robert Callahan commented on the recent passage of Florida SB 7072 : “The Florida Legislature has decided to put politics over policy with the passage of SB 7072. The bill is unconstitutional, arbitrarily exempts large Florida-based corporations, and will hurt the citizens of the state.”.
MemberClicks
APRIL 28, 2021
As an association leader at a small-staff organization, perhaps you’ve been managing your professional association, trade association, or chamber of commerce with a series of spreadsheets or disconnected systems.
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Unlock the secrets to building strong communities and sustaining growth with GrowthZone’s “5 Pillars of Community” ebook. In today's digital era, fostering a sense of belonging is more important than ever. GrowthZone’s informative ebook will help you transform your association’s community and discover new opportunities for growth. Explore the importance of personal and virtual communities, the ACHIEVE Model for success, and the key pillars including Direction, Shared Responsibility, Personal Val
Membership Marketing
APRIL 26, 2021
An effective membership recruitment program is the road to growth, financial health, and mission success for an association. But how do you get a dynamic program up and running? One step is by attending the upcoming webinar Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets and Advance Your Mission. The webinar will feature an interview discussing my just-released book , Membership Recruitment , and take place on Thursday, May 6, 2021, from 12:00-1:00 PM ET.
Effective Database
APRIL 28, 2021
Start small When I work with my clients on projects that involve measuring member engagement, business intelligence, or data analysis, my advice is always the same: start small. Any one of these types of projects can be overwhelming, which is why it's important to start small.
InternetAssociation
APRIL 29, 2021
IA appreciates USTR’s leadership in defending U.S. industry and workers. The digital industry hopes every government that has moved forward with DSTs will roll back their discriminatory taxes before any escalation occurs.” Jordan Haas, Director of Trade Policy. Washington, DC – Today, Internet Association’s Director of Trade Policy, Jordan Haas, issued the following statement as part of the Office of the United States Trade Representative’s (USTR) public notice and comment process on Secti
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