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I’ve noticed that a lot of our clients are focused on decision making processes when they come up with action plans following their culture assessments. The action plans vary, but they usually involve an effort to clarify decision-making roles inside the organization. While everyone has a good general sense of who gets to decide on certain issues, it seems the devil is in the details, and everyone is not on the same page.
Are you considering hosting a virtual event? Check out these 30 stats from nonprofits, membership organizations, and professional event planners to get prepared.
By Brian Smith, Communications Specialist . If there’s one thing we’ve learned from a ssociations during the COVID-19 pandemic , it’s that they can – and in many cases must – be innovative. . And as we heard in a recent webinar with Breezio President & CEO Benjamin Muscolino , some organizations have innovated by opening up their online communities to shar e vital resources at a time when members need it most. .
The post 5 Effective Tips To Keep Your Email Subscribers Engaged appeared first on Higher Logic. Effective email communication is the key to keeping your email subscribers engaged and invested. Try out these 5 tips to re-engage your list. The post 5 Effective Tips To Keep Your Email Subscribers Engaged appeared first on Higher Logic.
Struggling to get members to open or engage with your emails? You're not alone. Our free Best Practices for Email Marketing guide offers practical tips to strengthen your email strategy and improve engagement. Inside, you'll learn how to: Write subject lines that increase open rates Build scannable, mobile-friendly designs Choose send times that fit your audience Personalize content with Smart Newsletter Use Message Report data to refine strategy This guide helps associations and chambers create
Embrace the Opportunities in Disruption & Reimagine Your Association’s Future. Read more about Embrace the Opportunities in Disruption & Reimagine Your Association’s Future.
As a professional in the digital age, you’ve probably already heard plenty of people talk about search engine optimization (SEO) by now. But just how important is SEO, and if you’re already posting engaging content on your organization’s blog, do you really need to worry about it? Well, according to a study conducted by online ad network Chitika, the top listing on any given Google search results page (SERP) receives roughly 33% of organic traffic, compared to about 18% and 11% for the second an
Isolation, fear, monotony, and super scary finances; there is a lot that is not great about this time of COVID. But the last five months have not been all bad. Good things have happened too. Many of us are enjoying more family time. Some families have reconnected with nature. In my house, there has been a significant increase in the availability of homemade bread and pies.
Crystal Stone, M.Ed., CAE, PMP of Bostrom leads attendees through a crash course on what project management is and how to manage projects for associations. The post Flipping Traditional Project Management to Fit the Association Model appeared first on Association Adviser.
Earlier this month, we released the 2020 Virtual Events Research Report. In this post, experts in the nonprofit, association, and membership management space provide additional insights and advice around taking your virtual events in the right direction.
Nonprofits are under more pressure than ever to demonstrate financial accountability while continuing to expand their impact. Traditional budgeting models often fall short, reinforcing silos, limiting flexibility, and stalling growth. Enter collaborative budgeting: a dynamic, team-driven process that enables smarter resource allocation and builds financial resilience at scale.
Each page on an association website has a unique address – commonly known as a URL (uniform resource locator). A URL is like anything else on the web, it can be good, it can be bad, or it can be ugly. It’s one of the most important aspects of making sure your association website shows up in search engine results. So, what makes a “good” URL? Two things (which go hand-in-hand): a positive user experience and an SEO-friendly structure.
The pandemic has exposed how risky it is to rely upon an annual event for a major portion of your non-dues revenue. You can’t stick to the old way of doing things. Revamp and improve your sponsorship and non-dues revenue strategy with these tips.
Five recommendations based on the 2020 Association Communications Benchmarking Report that will help associations communications move forward. The post How to Move Communications Forward in the COVID Era appeared first on Association Adviser.
From running virtual events to raising funds online, many organizations have adapted well through a variety of digital initiatives in August. Here are more insights and resources, including the brand new 2020 Virtual Events Research Report, to help you continue to engage members.
Speaker: Tim Sarrantonio, Director of Community Engagement
There’s more than one way to end the year with impact—and we’re letting you decide the direction. In this "choose your own adventure" community-led webinar, attendees will vote in real time to pick one of three year-end event strategies to explore in depth: Volunteer Appreciation Events 🧡 Peer-to-Peer Fundraising Campaigns 🌈 Mission/Program Celebrations 🎉 Once the path is chosen, we’ll dive into a step-by-step engagement workflow plan tailored to that format, showing how
There is no longer a requirement to distance patrons at events with under 5,000 people in France, although mask wearing must be “continuous” Indoor concerts may now go ahead without social distancing providing there are fewer than 5,000 people in attendance, the French prime minister said today (26 August). Two days after announcing that large events (ie those with over 5,000 attendees) would continue to be banned until November , Jean Castex announced that masks are now mandatory in
How would you describe your association? Most people would like to belong to a dynamic, innovative and forward-thinking organization that sets a high bar among its peers. Yet many associations lose their way, becoming stagnant, uninspiring and distracted with complicated internal barriers. . If you’ve got the sinking feeling that your association fits in the latter category, don’t worry. .
A conversation with new ASAE President and CEO Susan Robertson, CAE, about ASAE's 2020 priorities and hoe it's supporting members during the COVID-19 pandemic. The post Q&A with ASAE President & CEO Susan Robertson, CAE appeared first on Association Adviser.
We sat down with nonprofit expert Katie Appold to answer your most pressing questions about nonprofit branding and marketing. Here are the answers to the most common questions we received.
Is your current AMS is creating more problems than it solves? You can lead the change. This eBook shares a customizable letter designed to help you clearly communicate your organization’s challenges, highlight the benefits of a modern system, and make a strong case for exploring a new AMS. Whether it’s outdated reporting, clunky workflows, or member frustration, this resource will help you start the conversation with clarity and position yourself as the advocate your organization needs.
Yesterday (Monday 24 August) the details of a £6 million fund to help the events sector recover from the COVID-19 pandemic was announced. The Events Industry Support Fund will comprise of a one-off grant of £10,000 to support businesses in the events industry, particularly those in the supply chain that are facing hardship and will be awarded as they are received.
Focus on Finance: COVID 19’s Impact on the Bottom-Line of Canadian Associations. For the associations positioned to weather the storm of the initial months of the COVID 19 pandemic, many are finding themselves with a bit of breathing room in terms of immediate cash flow and financial viability issues. Inevitably, many of those that were without a sufficient financial cushion or access to government supports have not fared so well.
This is your time to shift focus and ultimately find new ways to fund and deliver products and services to our members. The post Revenue Diversification: It’s Time to Spread Out Your Eggs! appeared first on Association Adviser.
As an association, your job is to do three things for your members: serve them, offer connections and make them better at what they do. To do that, you must have a keen understanding of what they need, what they want and what they want to work on. An association that has tapped into their member voice and is able to serve the needs, wants and goals of their members will outperform others in the marketplace.
Unlock the Power of Historical Data A Data Revolution: Why Your AMS/CRM Needs a Native Data Warehouse Today’s association leaders need more than real-time snapshots—they need the full story. MemberSuite: A Data Revolution reveals how a native data warehouse transforms your AMS into a strategic decision-making engine. In this free eBook, you’ll discover: The difference between a database and a data warehouse—and why it matters How to gain historical visibility into membership, engagement, events,
Eight meetings, kicking off with Doncaster ’s Pertemps St Leger Festival, are set to be staged with crowds next month as part of the Government’s pilot scheme to return spectators to elite sport. The St Leger meeting, which runs from September 9-12, Warwick on September 21 and Newmarket ’s Cambridgeshire Meeting from September 24-26 will all permit racegoers, although the exact numbers involved have yet to be announced.
No matter where you are in the process of creating more effective communications and marketing for your nonprofit, you can always do more. But that means it is very easy to get overwhelmed! Here’s how we suggest you level up your permission-based marketing, list building, and segmentation. Figure out where you are first, then look at the next level to find what you should be working on.
The following blog post was originally published on the MemberClicks blog. Perhaps you’ve heard the term “AMC” before, short for association management company. But what is an AMC? Well, according to the AMC Institute , an AMC is “a for-profit business that manages associations to help them grow and prosper.”. Sounds great , you might be thinking.
Contributed by Denise Lash, Esq. Board members, community association managers, and homeowners have been forced to fundamentally change how they conduct business during the COVID-19 pandemic. Holding on-site meetings is no longer feasible nor is expecting residents to cast their vote in person; both activities are simply too risky in this current state.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
A representative from the United Nations Framework Convention on Climate Change (UNFCCC) has called on the events industry to urgently accelerate its response to climate change. Miguel Naranjo, Programme Officer at the UNFCCC secretariat, also warned that there ‘would be no events industry’ if society fails in facing this challenge, and event professionals have a responsibility to contribute by changing the way they address sustainability.
The harsh reality of an elongated recovery for the live events industry has settled in, as we wrote about back in March when we crafted the Event Recovery Food Chain. At the time, we stated, “Hotels and the entire events supply chain need to understand that we won’t fully recover until we help conference and show organizers regain their top-line attendance and revenue.”.
The following blog post was written by Cathi Hight, a performance improvement consultant specializing in membership development, customer and staff retention, and strategies to work smarter, not harder. “The change in ‘business as usual’ at associations as a result of COVID-19 goes well beyond dealing with events contracts, patrol, and dues renewals.
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