Sat.Aug 29, 2020 - Fri.Sep 04, 2020

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How being disruptive truly makes a difference

Association Success

Considering it’s typically negative connotation, disruption is not the first word that comes to mind when I think of making change. Innovation, revolution, restructuring or even transformation maybe – but never disruption. It wasn’t until I came across a 1995 article from the Harvard Business Review describing the theory of disruptive innovation that I began to understand the allure of the phrase.

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Rescue Your Non-Dues Revenue with Your AMS

Association Adviser

The world may be changing, but your association can stay on the cutting edge of members' needs and expectations through smart use of your AMS. The post Rescue Your Non-Dues Revenue with Your AMS appeared first on Association Adviser.

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Follow These 7 Steps to Create a Nonprofit Marketing Plan

Wild Apricot

Having worked with hundreds of organizations, I can tell you that the ones who develop and follow a strong nonprofit marketing plan grow faster and make a bigger impact than those who don’t. Here are 7 steps to create your own with examples.

Marketing 390
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Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events

WBT Systems

Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events. Read more about Providing Value to Virtual Conference Sponsors and Exhibitors: Insight Gained After 6 Months of Virtual Events.

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A New Look At Running Grants & Programs: Why Use A System When You Have Excel?

Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business

For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.

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How Dedicated Community Management is Helping These 3 Organizations Level Up Engagement

Higher Logic

The post How Dedicated Community Management is Helping These 3 Organizations Level Up Engagement appeared first on Higher Logic. Learn how using Higher Logic’s community management services has helped three associations revamp their strategies and grow community engagement levels. The post How Dedicated Community Management is Helping These 3 Organizations Level Up Engagement appeared first on Higher Logic.

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What’s Blockchain?

Spark Consulting

And why should associations care? Shelly Alcorn (Ubiquity University and Alcon Associates Management Consulting) and I will be presenting for CalSAE on The Perils and Promise of Blockchain Wednesday, September 30. “Hm,” you may be thinking, “I’m not IN California. Why is Elizabeth telling me this?” Because CalSAE’s annual ELEVATE meeting has been converted into a series of Virtual Summits taking place for four consecutive Wednesdays in September, starting Sept

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A New Era of Association Meetings for Ambiverts and Introverts

Smooth The Path

Somewhere in my literary travels a long time ago, I read a piece that theorized that most of us were neither introverts or extroverts. Instead, perhaps 80% of the population are ambiverts. Ambiverts have both tendencies; we can feel energized by hosting a party, and also can feel invigorated by an evening of reading by a crackling fire. Up until recently, most association meetings, whether they are conferences, board meetings, or chapter meetings, have been designed for extroverts.

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#WeMakeEvents campaign moves to next phase – Stand as One

Event Industry News

Initially launched by PLASA in response to calls from its membership, the #WeMakeEvents campaign aims to raise awareness around the current plight of the live events sector and how it urgently needs financial support in order to survive the Covid-19 crisis. The initial response has been fantastic, including a collective Day of Action on 11th August with creative expressions across the country, including over 700 buildings lit up in red and other activities that culminated with 4,000 socially dis

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Is your membership offering enough value?

Association Success

It’s easy for membership organizations to get lost in the daily details of running a business. . But from time to time, it’s important to step back and ask basic questions about what value your membership actually delivers. If you’re struggling to attract new members — especially younger ones— it might be because your offerings are available elsewhere, or even lacking.

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Find New Non-Dues Revenue Streams for Your Organization with This Free Guide

Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a

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Announcing New Free 5-Week Course, Rock Your Flock!

AssociationChat

Association Chat is Proud to Announce: Rock Your Flock: Leading with Deliberate Intention. Starting in October! Thursdays, Oct 1, 8, 15, 22, 29. Option #1: 11am PDT/2pm EDT Enroll. Option #2: 4pm PDT/7pm EDT Enroll. Pre-order the book now: [link]. Ready to empower success in every aspect of your life? In this powerful course, values expert Brant Menswar shows you how to live a life of purpose, passion, and significance by unleashing your 100 percent, authentically original, black sheep values?

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Networking for Success: Robert Duke, CAE

Association Adviser

We speak with Robert Duke, CAE about how he’s guiding membership operations and encouraging professional development during the COVID-19 pandemic. The post Networking for Success: Robert Duke, CAE appeared first on Association Adviser.

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Event agencies collaborate to create ‘isla’

Event Industry News

Twelve of the leading event agencies have put their support behind the creation of isla , a new industry organisation that will support businesses to implement consistent standards of environmental impact, measurement and management of events. isla has outlined its core objective of ‘accelerating the event industry’s transition to a sustainable future’ with the collaboration between agencies, brands, suppliers and in-house departments at the heart of its strategy.

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Your association needs a well-defined core ideology to grow. Here’s how to get there

Association Success

An organization’s core ideology is like its constitution. It serves as a foundation that guides the organization toward future growth and helps maintain a consistent culture that upholds its mission. Revisiting your association’s core ideology can help provide direction during company transitions, changes of leadership, a cultural transformation or uncertain times. .

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Forecasting Failures Are Costly: Heres How To Fix Them

Speaker: Dave Sackett

Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.

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Brant Menswar on Unleashing The Extraordinary, Awe-Inspiring, Undiscovered You

AssociationChat

“The biggest part of my work is teaching people that they are enough.” – Brant Menswar. This week’s guest on the livestreamed Association Chat podcast is keynote speaker and author Brant Menswar. He is an award-winning musician and founder of the band Big Kettle Drum, and he’s also the CEO and founder of Rock Star Impact, a boutique agency that helps individuals and organizations to define and live by their values.

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14 Ways to Spark FOMO with Your Virtual Conference

Membersuite

Struggling to drive attendance to your virtual events? Here are 14 ways to differentiate your event to create FOMO and ensure it stands out from the typical virtual conference experience.

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Showcase AVi live streaming: Bringing events to life virtually

Event Industry News

Showcase AVi’s events have been pushing creative boundaries for over 20 years and now they are doing the same with technology, not that they were slackers in that department before. Our industry is facing new challenges on a daily basis to create experiences that match the buzz and atmosphere of a live event, but that also comply with current government guidelines and regulations.

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3 Key Virtual Event Takeaways That Keep Coming Up

MemberClicks

As more and more virtual events take place, event planners are learning the differences between creating online and in-person experiences. And the thing is, they’re all having the same observations. We’ve heard similar feedback from planners at associations, association management companies, and chambers of commerce. And they’re all things we noticed when planning MC Thrive , too!

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The Everyday Donor: Unlocking Prospecting Segments Through Behavior Analysis

Speaker: Tim Sarrantonio, Director of Corporate Brand

Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!

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Engaging Networking Experiences for Online Events

Virtual

In this 5 Minutes With Andy, Margot Rodger our Vice President of Events shares her experience going virtual. From flying home from an event in the begging of quarantine to experimenting with online platforms to help our clients have successful online events. Margot shares her tips to make your virtual events engaging all while having a great experience.

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[Webinar] INFLUENCE 2020, National Speakers Association Virtual Experience

Velvet Chainsaw

Meet the brains behind the design of the highly successful National Speakers Association’s INFLUENCE 2020 Virtual in August. Discover how they created memorable experiences, facilitated networking and delivered inspiring general sessions. Understand the strategy behind transforming a 3-day event into an 8-week virtual experience that launched their new digital vault.

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Tarsus Group celebrates a return to live B2B events in China

Event Industry News

Tarsus, the global B2B media group, has announced that it has successfully delivered six exhibitions over the course of just five weeks in China – a key territory for the business where it is one of the largest exhibition organisers in operation. The safe running of numerous face-to-face events across key verticals in the wake of Covid-19 has been heralded as a positive indicator for a wider recovery in the global events industry whilst also clearly demonstrating the capacity for live business e

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How to Attract Gen Z to Your Next Event

Eplys

What can grab an eight-second attention span? That’s the question you’re really going to have to ask yourself if you want to bring Generation Z to your next event. Speaking as a member of Gen Z myself, I know we are a tough crowd to please.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Engaging Networking Experiences for Online Events

Virtual

In this 5 Minutes With Andy, Margot Rodger our Vice President of Events shares her experience going virtual. From flying home from an event in the begging of quarantine to experimenting with online platforms to help our clients have successful online events. Margot shares her tips to make your virtual events engaging all while having a great experience.

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Disaster preparedness: Ready your community for severe weather during COVID-19

Ungated

As if 2020 hasn’t been challenging enough, active hurricane and wildfire seasons have been making the year even more taxing. Community association leaders living in areas that may be prone to natural disasters like floods, hurricanes, tornadoes, and wildfires should be discussing what disaster preparedness and recovery looks like for their community during the COVID-19 pandemic.

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How to Get More from Your Virtual Events

Event Industry News

By Liz Lathan, CMP, CEO Haute Dokimazo. The digital transformation of the events industry came rapidly, without warning and without an invitation. While we didn’t RSVP to this global event, we do what most do to make the most of our situation: We Adapt. Where are you in your virtual event journey? Level 1: Webinars QUICK! Take your event content that was supposed to be at your conference and turn it into a series of webinars!

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Member Appreciation: Two Words Go a Long Way

Multiview

It would be easy to sit here and preach to you about the importance of recognizing your organization’s members “now… The post Member Appreciation: Two Words Go a Long Way appeared first on MultiView.

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Turn Messy Data into a Strategic Asset with This Essential Guide

Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.

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[Webinar] The Playbook to Planning Your Virtual Event

MemberClicks

MemberClicks’ webinar series is back again! (And if one of your upcoming initiatives involves planning a virtual event, then this is definitely one you don’t want to miss.). Earlier this year, MemberClicks hosted MC Thrive, a one-day virtual educational experience, attracting nearly 400 attendees. Like many, this was our first time planning a virtual event of this size and scope.

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Base Your Supporter Journeys in Reality

Nonprofit Marketing Guide

As I revise my first book, The Nonprofit Marketing Guide , I am updating the chapters with newer approaches that weren’t commonplace 10 years ago when I originally wrote it. For example, in the chapter about defining your target communities, I spent a lot of time on personas. I’m leaving that content in there, but also mentioning Empathy Maps and Journeys/Story Maps.

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12,000 visitors attended a Covid-19 secure Truckfest 2020

Event Industry News

The festival of all things trucks, Truckfest, was held at the East of England Arena and Events Centre, Peterborough, over the Sunday and Monday of the August Bank Holiday and saw over 6,000 visitors per day come to the two day show to see more than 1000 trucks, and with over 500 camping pitches at the event. Organised by Live Promotions the annual event is usually held over the May Bank Holiday but was rolled back to the end of August, in the hope that it would be possible to develop and impleme

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