MemberClicks
OCTOBER 7, 2020
New member onboarding processes vary from organization to organization. But one key tactic nearly all organizations employ is the sending of a new member welcome email. That’s really your first touchpoint with a new member, meaning your first chance to get them engaged. So how can you capitalize on the opportunity? How can you ensure your new member welcome email “gets the job done”?
Reid All About it
OCTOBER 9, 2020
The weekly list of free educational events and resources for the association community… I’m back in the saddle again—and this photo captures my hiking buddies climbing up a tricky portion of the saddle between Big Spring and Squaw Canyons in the Needles district of Canyonlands National Park in Utah—one of my favorite places. Association mojo. At times, it’s a struggle, isn’t it?
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Wild Apricot
OCTOBER 7, 2020
GivingTuesday is coming up on December 1, 2020. Get ready to make this your most successful year yet by following best practices from these GivingTuesday email campaigns.
WBT Systems
OCTOBER 5, 2020
How to Get Back Your Association Mojo. Read more about How to Get Back Your Association Mojo.
Speaker: Gareth Webb & Phil Selley, Founding Partners at Intouch Business
For many nonprofit organizations and NGOs, managing grants and monitoring projects with spreadsheets and manual processes feels familiar—but is it holding your organization back? As funding requirements become more complex and stakeholder expectations for transparency grow, relying on outdated methods can lead to inefficiencies, missed opportunities, and compliance risks.
Aaron Wolowiec
OCTOBER 9, 2020
Maria Ferrante shares her journey from using a health coach to becoming one.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Wild Apricot
OCTOBER 8, 2020
Using an online club membership application form is an easy and efficient way to onboard new members. Here's how to create one with Wild Apricot.
Spark Consulting
OCTOBER 5, 2020
A few weeks ago, Hilary Marsh and I had the opportunity to sit down (virtually, of course) with fusionSPAN’s Justin Burniske to talk all things content curation. The conversation was based on Hilary’s and my recently released whitepaper, Cut Through the Clutter: Content Curation, Associations’ Secret Weapon Against Information Overload. We discussed topics such as: Why now?
Association Success
OCTOBER 9, 2020
Most publications attract a handful of true fans — readers who devour every post, share content on social media and open every newsletter. . But in the long run, understanding who doesn’t regularly read your content — and why — is far more valuable. If you can identify the disconnect between your content and your audience’s needs, you can begin to close the gap and increase engagement. .
Smooth The Path
OCTOBER 6, 2020
Why would only a small fraction of registrants attend the live virtual conference? Because the incentive to be there is less than the pull of their daily lives. They know the meeting is going on, but their email or project or phone can’t be ignored. They know they can access the sessions later on, which further disincentives them to attend. When attendees assume the conference is a compilation of passively viewed webinar-like sessions, there’s little reason to participate live.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Event Industry News
OCTOBER 5, 2020
Organisers of several high-profile events industry campaigns have created a taskforce to ensure stronger alignment and more effective communication in fighting for awareness and financial support for the whole industry. The organisations behind #WeMakeEvents, #Let the Music Play and #WeCreateExperiences will align with One Industry One Voice and are encouraging other campaigns to get in touch.
Higher Logic
OCTOBER 6, 2020
The post Drive Engagement with an Online Community Content Calendar appeared first on Higher Logic. Community managers have to put a lot of energy into their community content strategies. Make your job easier with this comprehensive guide to building an online community content calendar. The post Drive Engagement with an Online Community Content Calendar appeared first on Higher Logic.
Association Success
OCTOBER 8, 2020
Have you ever wondered how to get those coveted “As Seen On” logos for major publications and shows? Well, I’m going to tell you to get that kind of publicity without having to hire a PR consultant or marketing agency. If you and your team are willing to do the work, you’ll soon find your association getting featured and quoted in major publications. .
Protech
OCTOBER 6, 2020
By Liz Palm, Marketing Director. At ASAE’s V irtual Annual Meeting & Expo, t here was a lot of talk about the what the “new normal” will look like post COVID-19. For many associations, the new normal includes a remote and flexible work environment for their staff, with a n in-depth virtual event and professional development strategy for their members. .
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Event Industry News
OCTOBER 7, 2020
Auckland’s move to Alert Level 1 is great news for the business events industry and will give decision-makers confidence across the country, said Conventions and Incentives New Zealand (CINZ) chief executive, Lisa Hopkins. Auckland will join the rest of New Zealand in Covid-19 alert level 1 on 7 October. “The new announcement by Prime Minister Jacinda Ardern dispels all confusion about who can meet and where.
AssociationChat
OCTOBER 7, 2020
Add these great Association Chat interviews to your October schedule! Tuesday, October 6, 2020, 2-3 pm ET. Watch the live interview or replay at [link]. Tuesday, October 13, 2020, 2-3 pm ET. Watch the live interview or replay at [link]. Tuesday, October 20, 2020, 2-3 pm ET. Watch the live interview or replay at [link]. . Have you joined the Association Chat mailing list?
Association Success
OCTOBER 8, 2020
When it joined the Silicon Valley tech scene in 1998, Google was a modest startup that aimed to “ organize the world’s information and make it universally accessible.” More than two decades later, Google has revolutionized the Internet, introducing sweeping changes to the way people connect and learn online. . Google’s story is one of countless examples of the way change can radically and swiftly change the way we operate.
Nonprofit Marketing Guide
OCTOBER 5, 2020
Tricia Maddrey Baker. Here is the latest submission for our Day in the Life of a Nonprofit Communicator. Tricia Maddrey Baker is still working at home. Let’s see how she is adapting. Tricia’s Bio: When our second child was born, I had no idea that dealing with his special needs would lead me to a career, although not as you might expect.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Event Industry News
OCTOBER 7, 2020
Fully virtual for the first time, Event Tech Live 2020 (ETL20) will feature more than 100 sessions and 70 plus demos, from home and abroad, delivered by show partners First Sight Media, Glisser and Grip. Three separate streams mean ETL20 can maintain its acclaimed content categorisation formula – typically across several stages at Old Truman Brewery – in play online.
Association Adviser
OCTOBER 9, 2020
Ensure you're setting the stage for successful, happy virtual event sponsors at your next online event with these 10 tips and recommendations. The post Will Your Sponsors Succeed at Your Virtual Event? appeared first on Association Adviser.
Association Success
OCTOBER 5, 2020
Loyal members do more than just stick around. They put your organization’s resources into practice, advocate for your mission, and persuade new members to join them. They’re the key to a long lasting, healthy membership program. By contrast, members who are present due to inertia are at best indifferent and disengaged. At worst, they’re actively unhappy and might even dissuade new members from signing up.
AssociationChat
OCTOBER 6, 2020
Available Association Jobs Shared with Association Chat This Week. Hear of a great job opportunity at your organization? Looking for some great association pros who are engaged in the Association Chat community? Please post your job opportunities on the Talent Tuesday Association Chat Facebook Group thread every week for Talent Tuesdays! You must be a member of the free Association Chat Facebook Group or an Association Chat Patreon patron in order to post new jobs.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Event Industry News
OCTOBER 9, 2020
Granted full accreditation by the CPD Standards Office ahead of the 2019 show, virtual Event Tech Live 2020 maintains the same status. Continued Professional Development (CPD) encompasses educational content relating to an industry that many employers require their staff to complete as part of their contract. With more than 100 hours of content scheduled, delegates attending Event Tech Live, online this year, will be able to log the sessions they watch and apply for official certification recogn
Nonprofit Marketing Guide
OCTOBER 7, 2020
As Kristina and I were planning out our fall training schedule and editorial calendar, we moved everything important off of the week of November 2 – 6, 2020. I firmly believe that the entire United States (which is where 75% of our clientele lives) will be engrossed in the Presidential and Congressional elections and very little else. We are planning our webinar series on managing your editorial calendar for the following week (November 10 and 12) and even that has me nervous.
MemberClicks
OCTOBER 5, 2020
You may have heard us talk about the one-day virtual educational experience we hosted in May, MC Thrive. Better yet, you may have even attended!
SBI
OCTOBER 9, 2020
SEATTLE, WA, October 9, 2020 — SBI Association Management (SBI), a Seattle-based association management company (AMC), is pleased to announce Felicia Kenan as its newest Association Executive. Kenan is an accomplished Association Executive with more than seventeen years of association experience, working for associations in both the stand-alone and AMC models.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Event Industry News
OCTOBER 9, 2020
Leeds based event specialists First Event have announced they will host a free 70 min virtual event called One Virtual at 4pm, Wednesday 14th October to showcase to all just how inventive, engaging and brilliant online events can be. Like all in the embattled events industry, First Event feared the worst when restrictions hit earlier this year and the team looked ahead to a tough period.
Nonprofit Marketing Guide
OCTOBER 8, 2020
Through the Nonprofit Communications Director Mentoring Program , I talk to a lot of communications directors who feel overwhelmed. I thought it might be helpful to you for me to share some of the questions I ask when I am coaching them. The first question I usually ask is how empowered they feel to make choices about their workload. This is a big question that on its own can unravel lots of details about control, supervision, internal communications, boundaries, and support or lack thereof.
Smooth The Path
OCTOBER 8, 2020
Perhaps there was never a more distracted time. On top of the usual flood of emails, meetings, and calls, there are now fast-changing news, pervasive worry, and the demands of home pulling at our time and attention. In this environment, it is easy to be busy. But perhaps while this is the kind of busy feels productive, it may not actually be moving your organization ahead.
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