Association Adviser
JANUARY 2, 2020
Improving your organization’s SEO ranking is a complicated process that requires work and patience. Matthew Capala, Digital Summit speaker, shows us how. The post Building Your SEO Toolbox appeared first on Association Adviser.
Nimble AMS
DECEMBER 31, 2019
How best to serve members while protecting their personal information . Associations should consider upcoming privacy legislation in California that gives their members ownership, control, and security of their personal information. What is the California Consumer Privacy Act? The California Consumer Privacy Act (CCPA)?protects consumers’ right to privacy who are residents of California,?
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Association Success
DECEMBER 30, 2019
Soon after joining the Association of Biomolecular Resource Facilities as executive director, it was clear to Ken Schoppmann there was a big asset the organization wasn’t taking advantage of in the right way. Each of the organization’s five regional chapters host annual meetings, which bring together about 100 to 150 participants each around the country. .
Associations Now
JANUARY 2, 2020
A new year often brings change. Here are three ways that association meetings may transform in 2020. The beginning of a new year comes with lots of industry predictions, and there’s no shortage of them when it comes to meetings and events. So, how different will association meetings look in 2020? Here are three possibilities: Meetings Tech Will Move Beyond Apps.
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Wild Apricot
JANUARY 1, 2020
Here are all the free nonprofit webinars happening in January 2020 that the internet has to offer.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Higher Logic
JANUARY 3, 2020
When executed with proper planning and resources, a customer community can have a tangible impact on key business performance indicators, including ticket deflection, revenue generation, and customer satisfaction. According to Aberdeen Research , firms with online communities: Enjoy 5.4x greater annual increase in customer satisfaction rates. Achieve 41% greater average customer profit margin.
Virtual
DECEMBER 30, 2019
At Virtual Inc., we want to make sure we are achieving goals, driving success and having some fun while we doing it. Our culture enables us to do just that! Listen to Andy Freed’s new “Five Minutes with Andy” podcast on the importance of culture and how we make it work at Virtual. Andy shares his favorite things about Virtual’s culture and tips on how to improve your company’s culture.
Wild Apricot
JANUARY 2, 2020
In the December newsletter you'll learn about the updated navigation menu, find extra support for using the new email editor and info on the upcoming webinar about marketing.
Association Success
JANUARY 2, 2020
When David Meerman Scott and his daughter, Reiko Scott, set out to write “ Fanocracy ,” they started with one question: Can others benefit from creating the kind of fandom that entertainers enjoy? . The answer they found, in short, is yes. . By looking into scientific research that explains how humans experience physical closeness and empathy as well as by interviewing organization leaders from various industries, David and Reiko were able to stitch together the tactics that anyone can use to al
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Associations Now
JANUARY 2, 2020
Apple, Google, and Amazon are among the companies joining forces to create a new standard that could allow smart home technologies to work without a hitch on competing devices. The companies that develop gadgets for your smart home are learning that the smartest move of all might be collaboration. Last month, Project Connected Home over IP , a new working group launched by Amazon, Apple, Google, and the Zigbee Alliance—the latter a standards group that includes companies like IKEA and Samsung—we
Virtual
DECEMBER 30, 2019
At Virtual Inc., we want to make sure we are achieving goals, driving success and having some fun while we doing it. Our culture enables us to do just that! Listen to Andy Freed’s new “Five Minutes with Andy” podcast on the importance of culture and how we make it work at Virtual. Andy shares his favorite things about Virtual’s culture and tips on how to improve your company’s culture.
GrowthZone
DECEMBER 30, 2019
Membership-expert Amanda Kaiser has fielded in-depth interviews with over 452 members. The result? Amanda learned that member stage profoundly influences engagement. In our upcoming webinar, Unlock the Secrets of Member Engagement, she will share key insights and stories from the research that will bring you right into the middle of the member experience.
Mariner Management
DECEMBER 30, 2019
A Year in Webinars! This past year, we’ve had the pleasure of sharing knowledge, ideas and resources through the Billhighway-Mariner webinar series , through Association Trends and via dozens of association member webinars. Many of these webinars are available on-demand. Those we’ve done with Billhighway are yours free! New Year, New Ideas: Start a New Conversation about Chapters.
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Associations Now
JANUARY 1, 2020
Want to be prepared for the challenges that lie ahead? Build your soft skills, creativity, and technology savvy to keep up at work and power your career this year. Welcome back from the holiday break! Feelin’ rested? Now’s the time to talk about the things that will help you excel as you get back into the groove at the office. Given that we just entered a new decade, you might be wondering: Are my (or my staff’s) skills up to snuff?
Association Success
DECEMBER 31, 2019
As we wrap up an exciting year of publishing blog posts with challenging ideas and innovative solutions, we hoped to take a look back at some of the most engaging content we at AssociationSuccess.org have published in 2019. And while we were pulling all of these articles together, by looking at our web traffic, social media referrals and newsletter data, one thing became clear: Our association industry professionals are looking for new ways to tackle the problems they see at work every single da
Membership Marketing
JANUARY 2, 2020
Based on my client interactions this past year and our ongoing benchmarking research with a thousand associations here are the trends that I think will impact membership marketing in the year ahead. 1. Digital Marketing – The use of online paid digital marketing (including Facebook, Google, and LinkedIn) will continue to grow in 2020. This past year our benchmarking research highlighted that 20 percent of individual membership associations reported digital marketing was one of the channels that
Mariner Management
JANUARY 2, 2020
We opened Mariner at the start of 2002. It was a bold new year’s resolution. We set out to build a business that catered to association chapters and their volunteers. Offering management services and project help, we launched into a new business and new year. It’s another new year – 18 fabulous years later. Our bold new year’s resolution is to reimagine chapters, volunteer programs and learning opportunities for association professionals working with chapters and volunteers.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Associations Now
JANUARY 2, 2020
According to a PNP Staffing Group report, around 80 percent of nonprofits expect to offer at least a cost-of-living wage increase, and those increases are likely to benefit support staff as well. It’s not just the executives getting access to big raises in the new year—the support staff might get a bonus, too. A new report from PNP Staffing Group [registration], focused on the Washington, DC, area, shows that 4 in 5 nonprofits expect to offer at least cost-of-living raises to their employees thi
Expo Logic
JANUARY 2, 2020
The Event Tech Group mobile app solutions provide multiple opportunities for you to build revenue and for sponsors to build brand awareness. This overview will outline the powerful revenue generating opportunities available through both our year-round and event app mobile solutions. The guide below helps align your goals with your sponsors and enables you to package and promote opportunities to maximize revenue generation.
Eric Lanke
DECEMBER 30, 2019
I've been posting these Top Five lists at the end of every year for the last seven years. Over those seven years, a handful of posts have come to dominate them. Their popularity, it seems, feeds on itself, with more and more people accessing them every year (probably in part because I keep promoting them through these Top Five wrap-ups at the end of each year).
Associations Now
JANUARY 3, 2020
Use event crowdsourcing to create your meeting agenda. Also: How to recruit top talent to your organization. A great conference program provides attendees with many options, but it doesn’t throw too many meeting sessions at them either. How do you find a balance and cover the right topics? Use event crowdsourcing. “Event crowdsourcing allows participants to create the sessions that they actually want and need,” says Adrian Segar of Conferences That Work.
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Associations Now
JANUARY 2, 2020
Encourage membership renewals from lapsed members with these three strategies. Also: how to drown out the distractions and improve concentration at work. Has your hard-earned membership count dropped? Seeing members lapse is frustrating, but they may not be gone forever. “The thing is, they may not necessarily be choosing not to renew,” says Callie Walker of MemberClicks.
Associations Now
JANUARY 3, 2020
The International Casual Furnishings Association highlights young members’ voices at an annual educational conference. Millennial and Gen Z content leaders present on emerging issues to a multigenerational audience. How to hack it? At the International Casual Furnishings Association’s two-and-a-half-day ICFA Educational Conference , members from the millennial generation and Gen Z do the teaching.
Associations Now
JANUARY 1, 2020
Cybersecurity and bandwidth continue to be top of mind for meeting planners. Here’s what you need to know to be informed. Simply having access to free Wi-Fi isn’t sufficient for many meeting planners. Slow Wi-Fi speeds, lack of coverage in key areas and bandwidth issues are among the typical pain points meeting planners identified in a recent Event Industry News survey.
Expo Logic
JANUARY 2, 2020
The Event Tech Group mobile app solutions provide multiple opportunities for you to build revenue and for sponsors to build brand awareness. This overview will outline the powerful revenue generating opportunities available through both our year-round and event app mobile solutions. The guide below helps align your goals with your sponsors and enables you to package and promote opportunities to maximize revenue generation.
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Associations Now
JANUARY 3, 2020
Security experts say that cyberattackers are more likely to get experimental when distributing malware or attacking businesses in the new year. They may even rely on social engineering rather than a technical payload. If you’re going to fight the threats that the internet has to offer in 2020, you’re going to have to get a little more creative. That’s because attackers are getting more clever and trying some weird tactics.
Associations Now
JANUARY 3, 2020
After years of criticism, terminals at New York’s LaGuardia Airport and other major travel hubs are finally getting some needed renovations. But a lot more investment is still needed, groups say. Among the litany of complaints about the sad state of U.S. airports, one particularly harsh take came from then-Vice President Joe Biden. “If I took you and blindfolded you and took you to LaGuardia Airport in New York, you’d think, ‘I must be in some third-world country,’” he said during a 2014 speech.
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