Beth Kanter
FEBRUARY 20, 2019
Note from Beth: At last year’s Nonprofit Technology Conference, I was lucky enough to join a “birds of a feather” lunch table. The topic was bullet journaling and the table host was nonprofit tech colleague Ma’ayan Alexander. I have found this productivity very useful in my own work and Ma’ayan was kind enough to write up this guest post for nonprofit professionals. .
Associations Now
FEBRUARY 18, 2019
The International Coach Federation onboards new members using a live webinar to introduce them to key benefits and services. This early engagement opportunity also helps boost first-year retention. How to hack it? One of the first touchpoints that Don Whittle makes with new members as director of member experience at the International Coach Federation (ICF) is via an onboarding webinar.
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Idea Architects
FEBRUARY 19, 2019
I received a Member Get a Member pitch in the mail yesterday, exhorting me to get people to join one of my professional associations. Doing so would register me to win prizes and have my named added to the Wall of Recruiters. Not a single line of text used any appeal other than the competitive aspect of participating in the campaign and the possibility of extrinsic rewards.
Wild Apricot
FEBRUARY 20, 2019
Learn what crowdfunding & peer-to-peer fundraising is, and when it’s most appropriate to use them
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Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.
Spark Consulting
FEBRUARY 22, 2019
Why aren’t our prospects joining our association? They don’t see value in joining. Let’s unpack that a little bit. The reason they don’t see value in joining may be because they don’t see it YET, or it may be because it isn’t there. They don’t see value yet. What that means is that you’re moving too fast.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Higher Logic
FEBRUARY 19, 2019
Ah, member retention. When it’s good, it’s great, but when it’s bad, we worry. In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report. If you’re worrying about member retention, the first place to start is to find out how you’re doing on paper.
Reid All About it
FEBRUARY 22, 2019
The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. But then I read about hackers stealing nearly $2 billion in cryptocurrency since the start of 2017.
Eric Lanke
FEBRUARY 18, 2019
On the day this posts, my association's Board meeting and Annual Conference will be two short weeks away. This has traditionally been my time to enter what I call my "Annual Conference Mode." What does that mean? Well, the simple rule I try to start following is that if it isn't related to pulling off a successful Board meeting and Annual Conference, then it's going to wait until after the conference is over.
Jamie Notter
FEBRUARY 18, 2019
I started my career in the conflict resolution field, so conflict has always been on my radar, even as my work switched to workplace culture over the years. And while I may be that guy with the conflict hammer that thinks everything looks like a conflict nail, I have to say, I think there is some evidence on my side that supports a heightened focus on conflict, particularly in organizations.
Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket
What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d
Higher Logic
FEBRUARY 21, 2019
Trying to figure out how to measure the success of your online community? There's no one size fits all approach for picking Key Performance Indicators (KPIs). That shouldn't come as a surprise – all communities are different, so how you measure the success of an internal community within an organization may differ from that of an external association or customer support community.
Association Adviser
FEBRUARY 22, 2019
This is the second in a two-part series in which I share foundational principles for building future-ready associations. (You can read Part I here.) In Part II, I will discuss three additional principles and offer advice to association decision-makers on how to mobilize their organizations to embrace them. In Part I, I challenged association decision-makers to reject the unhelpful idea of future-proof organizations that can resist the impact of societal transformation in favor of working to make
Associations Now
FEBRUARY 20, 2019
A new report from the Building Movement Project’s Race to Lead program says persistent bias continues to hold back women of color from rising up the nonprofit career ladder. Are women of color getting a fair shake in the nonprofit C-suite? A new study on that question answers with an unambiguous no. Race to Lead: Women of Color in the Nonprofit Sector , an in-depth report from the Building Movement Project, surveyed more than 4,300 nonprofit employees to better understand the systemic issues at
GrowthZone
FEBRUARY 21, 2019
Tweet This is part two of our two-part blog series on association employee termination best practices. This checklist from goptg.com will help associations ensure they are protecting their data during what is typically a stressful situation – employee termination. Disable and change all passwords for Windows Domain accounts. Disable email access. Remove access from any 3rd Party applications (whether they’re on-premises or in the cloud).
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Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.
Delcor
FEBRUARY 22, 2019
You can’t choose your family members and you can’t choose your project team members. Certain people have to be on the project team because of their expertise or responsibilities. You’re stuck with each other, but can you work well together? Find out what kind of project management personality types you have on your team. Will these personalities mesh—or clash?
Association Adviser
FEBRUARY 22, 2019
What Is Inclusive Leadership? Inclusive leadership is a complicated topic. Leadership itself is multifaceted and we’ve seen a change in leadership over time. Leadership used to be very focused on command-and-control. Then the concept of servant leadership came into vogue, and leaders were asked to focus on serving those in their charge. Recent attention has also been given to strength-based leadership , which is the notion of finding what drives each person and helping each person achieve
Associations Now
FEBRUARY 22, 2019
Chatbots are neither a customer support tool nor a replacement for another person. If you’re looking into including one on your website or app, read on for some strategic considerations before jumping into the land of bots with both feet. When you have a lot of members with a lot of common problems, a lot of the same questions come up. And when repeated needs surface, a chatbot can prove a useful layer for any organization—even one with an existing support staff.
Association Success
FEBRUARY 18, 2019
Become a speaker at our upcoming virtual conference. We are seeking speakers for the SURGE Co-Creation virtual conference on May 1st-3rd. The sessions make up such a crucial starting point for the discussions that take place. Below is a list of questions that make up the starting point for each session. This list was put together with SURGE partners after identifying common challenges and opportunities that the association industry faces at large.
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Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!
Velvet Chainsaw
FEBRUARY 21, 2019
The most glaring reality I’ve pointed to previously in this space — that three out of four B2B buyers conduct the majority of their research before talking to a salesperson — greatly affects the sustainability of the tradeshow business model. That, and the others explored in the five realities of today’s B2B buyer post, and how those insights can be applied to evolve the traditional expo, remain major issues today.
Smooth The Path
FEBRUARY 21, 2019
Often our job is to motivate members. We motivate members to join and then to take action. We push them to purchase something or contribute. Sometimes we are even in a position to influence our members to make changes in their business or career. One way to motivate members is to use fear. Show them the dismal future in store if they stay the course.
Associations Now
FEBRUARY 19, 2019
Sending automated and personalized email messages to lapsed members can help you slow membership churn. Here’s how one association did it—plus, a few tactics to try in a win-back campaign. Do you take your association’s lapsed-member rate personally? That’s a natural reaction, but instead of fretting over membership churn, you could turn it into an opportunity to change your tune—especially how you communicate with former members.
Association Success
FEBRUARY 21, 2019
Shifting away from orthodox beliefs. In my new eBook, Foresight is The Future of Governing: Building Thrivable Boards, Stakeholders and Systems for the 21 st Century , I a rgue that associations must create a different future of governing by focusing the work of governing on the future. As I explain: Associations need their boards, with the support of their staff partners and other. contributors, to focus their attention on understanding, anticipating and preparing. for a complex and uncertain f
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Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.
Association Adviser
FEBRUARY 19, 2019
Eighteen years ago, the Gallup corporation did some research on a hot “new” topic—employee engagement—and reported some distressing numbers. According to their surveys, only 30 percent of the workforce was considered “highly engaged.” We all know what a highly-engaged employee looks like—they are focused, energetic, and they give their full commitment and “discretionary effort” to the job.
AMR Management Services
FEBRUARY 21, 2019
What if you could increase the influence and reach of your association, make it the first organization that legislators, media and like-minded groups turn to for information, and set it apart as a.
Associations Now
FEBRUARY 22, 2019
An app from the American Board of Anesthesiology assesses members on their professional knowledge year-round to help them maintain their certification, replacing its traditional exam. How to hack it? Busy professionals need learning and assessment opportunities that fit in their packed schedules. For those required to maintain a certification, setting aside time for a formal exam can be challenging.
Association Success
FEBRUARY 19, 2019
To get things done, first get to the root of the task. To work is to use resources - time, talent, expertise, energy, or a combination thereof - to create a new output. What makes work productive is when our effort has transformed resources into new output of value. If we spend half our waking hours leasing our personal resources to our employer, productivity is worth the pursuit, knowing that our efforts have created value through improving a situation, solving a problem, or anticipating a futu
Speaker: Radhika Samant and Todd Wuestenberg
Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.
Association Adviser
FEBRUARY 20, 2019
It can sometimes be a challenge for national and chapter organizations to work together. National organizations are typically referenced first for resources, expertise, recommendations or programming because regional or state chapters, which are usually smaller in terms of membership and budget, may not have as much of a presence in the industry. However, both play an equally important and complementary role as they work toward providing a valuable experience for their members.
Membersuite
FEBRUARY 19, 2019
Meet Salvador Cervantes, a Mexican Nicaraguan and father of two little girls that loves technology. Learn more about the newest member of our Customer Support team in this month's Employee Spotlight.
Associations Now
FEBRUARY 21, 2019
New research shows that women and men value different things when they attend exhibitions and conferences. Associations can benefit from those differences if they’re thoughtful about it. Do men and women have different goals when they attend conferences and exhibitions? A new survey from the Center for Exhibition Industry Research says yes. In “ Gender Differences and Similarities ,” the sixth report in its Attendee ROI Playbook series, CEIR looks at how the value proposition for attending
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