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Great News – America’s Hiring and Associations have a Reason to Celebrate

YourMembership

A recent report from JPMorgan Chase focuses on the skills gap that exists for many middle-skill occupations – jobs that require some education or training beyond a high school degree. Opportunities for you to even further strengthen your organizations’ relevance and engagement strategies.

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Public-Private Collaboration Drives Freelancers Union’s New NYC Hub

Associations Now

A new Brooklyn facility for freelancers—launched in collaboration with the Freelancers Union and New York City—could prove inspiration for a field that’s growing in prominence but comes with a lot of extra complications.

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Send the Right Message About Membership ROI

Associations Now

I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.”

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Marketing Plan Workshop Early Bird Registration Ends Tomorrow

Nonprofit Marketing Guide

Education researchers report consistently that learning with others, particularly in an interactive setting like this one, is the most effective learning there is. and 25 in New York City) in order to ensure we’re able to guide every one of you in the right direction. Personal, up-close attention from both Nancy and me.

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You Say You Don’t Need a Marketing Plan?

Nonprofit Marketing Guide

Your job as a marketer is to educate. Odds are, without a strategy in the place, that there won’t be much coherence there, and people will start to understand the need for a real plan. “No one here understands what nonprofit marketing is or why we need a plan.&#. Ask if the sum is equal to more than the parts.

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Could Less Be More When It Comes to Meetings?

Associations Now

Association meetings are filled with lots of great education given by lots of great presenters, but to cram all that content in, oftentimes a single session block could feature more than a dozen sessions for attendees to choose from. But, if you’re thinking of taking the “less is more” approach, here is how it can potentially be done.

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Lessons From MCON on Millennial Engagement and Membership

Associations Now

A lot of organizations are refocusing their strategy to mobilize more people.”. Before you even think about targeting a millennial for membership, Feldmann says it’s important to think about your membership strategy as a whole. What types of millennial engagement strategies do you use? Small-Step Activism for Millennials.