Email Marketing How To Review 
Reid All About it
OCTOBER 11, 2024
Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. How to calculate your association’s member retention rate.
Higher Logic
AUGUST 30, 2018
As a legitimate email marketer, you must also be mindful of those filters: they can often dump your messages into the Junk folder alongside those scams and malware. Statistics indicate that around 15% of all legitimate email marketing never reaches the inbox. Review your bounces.
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Association Success
NOVEMBER 5, 2020
In converting its annual conference to a virtual event, the American Psychological Association decided to figure out how to make it even better than a live event. But did you know that research shows automated emails get 119% higher click rates than emails that aren’t part of your automation workflow?
Higher Logic
NOVEMBER 27, 2018
Before we get started, let me say this: making mistakes is part of learning how to do anything well. That being said, it’s time to take a closer look at your marketing automation strategy to see if you’re making any of these common mistakes. Knowing what you’re doing wrong is also a vital part of learning how to do something well.
WBT Systems
AUGUST 29, 2017
Next, figure out how to connect the influencer to one of your educational programs. If the influencer is not part of the target audience for your program, ask them to review it in an advisory or hiring employer capacity. According to eMarketer , user reviews are 12 times more trusted than a company’s product description.
Reid All About it
FEBRUARY 7, 2025
If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.
Reid All About it
DECEMBER 6, 2024
Candace Vanderpoel at McKinley Advisors explains what low response rates on member surveys mean and how to improve them. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point. BackPocket Agency explains why you need a content strategy and how to create one.
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