Associations Now

AUGUST 11, 2017

And if you are thinking that focusing on a city’s tech scene narrows your options to a few places—San Francisco, Seattle, New York, or Boston—think again. Indianapolis is now Saleforce’s largest presence outside of its San Francisco headquarters. It’s a more relevant question than you might think.

San Francisco 93

San Francisco Indianapolis Indiana Seattle 93

Nonprofit Marketing Guide

DECEMBER 7, 2011

“My name is Matt Silva, and I work for a nonprofit based in San Francisco called EARN. I think what we’re finding is that, like most organizations, PR, branding, marketing, and online engagement (including social media) will all be important functions for us. Can you help me answer this question?

Team 73

Team Communications San Francisco Social Media 73

Beth Kanter

DECEMBER 1, 2016

Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. Traditional direct response marketing such as list buying and mass email marketing, though sometimes effective, don’t promote the personal connections that are so essential in a sharing economy.

San Francisco 72

San Francisco Social Media Austin Review 72

Associations Now

JULY 14, 2016

Comedian Louis CK, out of all people, is a genius at email marketing. Instead of social media, the performer successfully announced two surprise shows via email, Kim Niemi notes on CMS Wire. There could be a day where Airbnb replaces room blocks for events.

Survey 40

Survey San Francisco Email Marketing Social Media 40

Associations Now

MARCH 27, 2015

On Thursday, the company’s CEO, Mark Benioff, announced that Salesforce would cancel all of its programs in the state of Indiana—a significant move, considering that one of its highest profile acquisitions, the email marketing platform ExactTarget , is based in Indianapolis. We run major marketing events and conferences there.

Indiana 40

Indiana Indianapolis San Francisco Georgia 40