Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. Marketing Automation. IMPACT’s blog is a go-to for news and tips about digital marketing. Marketing Over Coffee.

Marketing 116

Marketing Social Media Houston Resources 116

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. The behavioral science behind social proof. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. 1 – Social Proof from Industry Influencers.

Marketing 192

Marketing How To Course Discount 192

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Host: ASAE Marketing Professionals Community. More info/register.

San Jose 369

San Jose Email Marketing millennials Tools 369

Higher Logic

NOVEMBER 21, 2018

Adobe’s recent study about email marketing revealed more about these reactions to personalization. In Adobe’s survey, e mployees said that the most annoying thing when receiving an email offer from a marketer was: “An offer that makes it clear that the marketer’s data about me is wrong” (22%). But first….

Marketing 149

Marketing Guidelines Software Email Marketing 149

GrowthZone

DECEMBER 3, 2021

Membership expert Frank Kenny recently shared an idea to boost social media engagement and proved it worked. That’s huge for improving your social media algorithm and ensuring social posts reach more followers. : growth member engagement onboarding revenue chamber associations.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Reid All About it

OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Video marketing. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Sponsorships. Good humans.

North Carolina 258

North Carolina Newsletter Email Marketing Revenue 258

Wild Apricot

APRIL 25, 2016

This year's Benchmarks report is the most comprehensive yet and lets you know how nonprofits are stacking up on everything from email marketing to social media to donation campaigns.

Email Marketing 150

Email Marketing Social Media Report Marketing 150

Association Adviser

FEBRUARY 18, 2013

Last month, I attended eM+C’s All About Email LIVE! email marketing conference. A whole day dedicated to improving email? “Email marketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.

Email Marketing 60

Email Marketing Marketing Social Media Video 60

Associations Now

JULY 3, 2013

Then it might be time to revisit your email marketing strategy. That and more in today’s Social Media Roundup: Trusted Sender. Don’t let your emails end up in the spam folder. When it comes to email marketing, the most important thing is the content of your email.

Email Marketing 40

Email Marketing Social Media Marketing Maine 40

Reid All About it

AUGUST 16, 2024

A few months ago, a website firm serving the association market went out of business and left their association clients adrift. Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Host: ASAE Marketing Professionals Community. Website hosting. Tue 8/20 from 11 a.m.

America 264

America Content Social Media Strategy 264

Higher Logic

MAY 29, 2020

Objection 2: Social Media. Example: “It would be much easier to create a social media group. Sure, social media platforms have a large and ready audience, but there are perils to building your home on someone else's land. Data : You don’t own your member data – the social media platform does.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

DECEMBER 21, 2018

Peter Houstle of Mariner Management & Marketing has been working with several associations on a chapter ROI matrix. B2B content marketing predictions and trends for 2019. TopRank Marketing ). Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. More info/register. CAE credit.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Higher Logic

APRIL 9, 2019

Choosing imagery for your content marketing campaigns is really hard. For example, if you were marketing a hair salon for zoo animals…Sadly, most of us will never have the chance to write content where this type of humor/photo would be relevant. If you’re posting the image on social media, rely on latest sizing guides.

Content 153

Content Marketing Social Media Tips 153

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Class 98

Higher Logic

JANUARY 27, 2020

How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. He’s clear that this program is about community as a strategy – not social media tools or marketing. Matt’s current role: Online Community Manager at Genesys.

Software 317

Software Industry Strategy Social Media 317

Higher Logic

MAY 20, 2020

Want to learn more about automating your email communications ? Check out the Ultimate Guide to Marketing Automation, available below. To make the webinar interactive, you can ask members to fill out polls, hold an Ask-Me-Anything (AMA) in your online community , and share social media handles to connect online and build relationships.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Blue Sky eLearn

MARCH 21, 2018

Social Media Marketing – whatever sites you are using for social media should be working to get more people registered for your events! Yes, this will probably increase your registration numbers, but how are you getting the word out there?

How To 179

How To Social Media Price Discount 179

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. More info/register.

Price 150

Price Social Media Email Marketing Innovation 150

MemberClicks

FEBRUARY 9, 2023

Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling. But creating a membership marketing strategy from scratch can be a daunting task.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. Hosts: Return Path and American Marketing Association.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

OCTOBER 21, 2022

AMS experts will be showcasing platforms and sharing their knowledge with the association market. see targeted demos of learning management systems aligned to serving organizations that market and sell adult lifelong learning, continuing education, and professional development. More info/register. Host: ASAE. Tue 10/25 from 10 a.m.

Revenue 45

Revenue Email Marketing Education Review 45

Reid All About it

OCTOBER 11, 2019

Michael Brenner, Content Marketing Institute ). Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. Newman, Greater Good Magazine ).

DC 50

DC Washington Content Education 50

Higher Logic

MAY 8, 2019

Giving your members the opportunity to select the kind of information they want to receive from your association will mean more opens for your emails. Resource: Email Marketing vs. Marketing Automation [Explained]. Tip #2: Let Association Members Choose Email Frequency. Tip #4: Ditch the “No-reply@” Email Address.

Tips 166

Tips Email Marketing Newsletter Communications 166

Higher Logic

OCTOBER 12, 2017

Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and social media. Customizable platforms enable your nonprofit to build unique solutions.

Technology 179

Technology Strategy Software Tools 179

Aaron Wolowiec

SEPTEMBER 29, 2015

Meeting and event professionals are raving about event apps, which allow everything from registration to hotel check-in to real-time social media conversation. The five steps: email marketing; website; publications; social media; and venue signage. Email marketing. Social media.

Social Media 100

Social Media Email Marketing Tips Communications 100

Higher Logic

JUNE 4, 2019

From social media and email marketing efforts, to making content easy to find on your website, be sure to engage your audience on a regular basis. Don’t Forget: Promote + Personalize Your eLearning Program.

Learning Management System 214

Learning Management System Content Course Discount 214

Reid All About it

SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Certificate Revenue Content 270

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promoting upcoming events.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet.

Chicago 150

Chicago Recruitment Recruiting Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet.

Chicago 150

Chicago Recruitment Recruiting Email Marketing 150

Reid All About it

JULY 21, 2017

9 Social Media Metrics to Monitor. Learn how social analytics can uncover insights that help strengthen engagement; how to ensure content is resonating with the target audience and how social channels play a vital role; and how you can increase business by analyzing the competition. Host: American Marketing Association.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Association Success

NOVEMBER 10, 2020

If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Conversation-sparking social media. Effective social media marketing will spark conversation not just among your followers, but within your industry. Essential email newsletters. Short, multipurpose videos.

Content 134

Content Social Media Newsletter Video 134

Reid All About it

FEBRUARY 22, 2019

Tue 2/26 at 12 p.m.* – The Role of Social Media in Advocacy (Washington DC Idea Swap). Learn how associations can leverage social media to launch successful advocacy campaigns, create effective messaging that resonates with your target audiences, and measure your association’s social media advocacy efforts.

Social Media 170

Social Media DC System Washington 170

Reid All About it

NOVEMBER 8, 2019

WBT Systems describes how higher ed is now competing with associations in the lifelong learning market. MemberSuite explains the differences between customization and configuration, why you should think twice about AMS customization , and how many systems are customized even when they’re not marketed as such. Long live the topic!”.

Social Media 39

Social Media Revenue Washington DC 39

Wild Apricot

OCTOBER 19, 2011

Topics include mobile marketing; press releases; email marketing; multi-channel fundraising; volunteer job descriptions; grant proposals and much more. This month we've found 22 free non-profit webinars.

Press Release 150

Press Release Proposal Email Marketing Marketing 150

Reid All About it

FEBRUARY 15, 2019

Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Tue 2/19 at 1 p.m.* – How to Use Social Media to Raise Money Online. Hear about current trends in the social media landscape that nonprofits need to understand.

Social Media 170

Social Media DC System Technology 170