A2Z Events

MARCH 26, 2025

The key to achieving this objective is having an effective event marketing strategy. When you have a strong event marketing strategy, it ties everything together so you align all your elements of planning together. What is an Event Marketing Strategy? What is an Event Marketing Strategy? Email campaigns.

Strategy 84

Strategy Marketing Social Media Analysis 84

Reid All About it

FEBRUARY 21, 2025

Only a few have integrated AI into their operations, primarily in marketing and communications. Freeman released a survey report describing how Gen Z professionals view live events , how their feelings compare with those of their older peers, and how event marketers can apply the insights to better reach this group. Gen Z and events.

Arlington 258

Arlington Education DC Social Media 258

WBT Systems

AUGUST 29, 2017

Your association can leverage the power of social proof when marketing your online learning programs. Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. First, identify the influencers.

Marketing 192

Marketing How To Course Discount 192

HighRoad Solution

SEPTEMBER 26, 2018

At HighRoad Solution we are often asked “what is the difference between marketing automation and email marketing and how can my organization benefit by utilizing both?”.

Email Marketing 60

Email Marketing Marketing Video Software 60

Nonprofit Marketing Guide

NOVEMBER 17, 2020

How to Re-Engage Inactive Email Supporters include: Share your best blog posts, videos, or stories. Use a survey to ask why they haven’t opened an email in a while. Run one now so they can be on your engaged list when your campaign starts. A few ideas from Kerri Karvetski’s We Want You Back!

Email Marketing 96

Email Marketing How To Marketing Discount 96

Higher Logic

JUNE 14, 2018

That’s a little harder to do when it comes to resources, so we wanted to make it easier for you and create a trusty list of blogs and podcasts that we follow for updates about communities and marketing automation. The CMX blog shares a variety of resources about community management, including videos, articles, and announcements.

Marketing 116

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MemberClicks

NOVEMBER 1, 2024

This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members. For associations, content marketing is uniquely valuable. What is Content Marketing for Associations?

Content 52

Content Marketing Social Media Newsletter 52

Reid All About it

OCTOBER 4, 2024

Learn how to create high-quality text, image, video, and other content through hands-on time in class. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not. Content strategy. Call-to-action (CTA).

NJ 258

NJ Email Marketing System Education 258

Association Adviser

FEBRUARY 18, 2013

Last month, I attended eM+C’s All About Email LIVE! email marketing conference. A whole day dedicated to improving email? “Email marketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.

Email Marketing 60

Email Marketing Marketing Social Media Cost 60

Nonprofit Marketing Guide

JANUARY 3, 2023

We are still going through the data for our 2023 Nonprofit Communications Trends Report coming out later this month, but here is what I have found out from my other sources (aka the Internet) about what’s going to happen in the marketing world in 2023. General Marketing Trends. 80+ Content Marketing Trends for Success in 2023.

Marketing 88

Marketing Social Media Email Marketing Video 88

Reid All About it

SEPTEMBER 13, 2024

Association marketing. Earn up to four CAE credits in the Association Academy’s Association Creative Marketing Masterclass , which meets for four weeks on Thursdays, 1-2pm ET, starting September 19. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Revenue Certificate Content 270

Nonprofit Marketing Guide

JANUARY 4, 2022

Not to be confused with our 2022 Nonprofit Communications Trends Report coming out later this month, I have compiled a list of what others are saying around the world of marketing about the new year. General Marketing. 10 Content Marketing Trends to Watch Out For In 2022 at Jeff Bullas. Email marketing trends in 2022 at CRM Lab.

Marketing 80

Marketing Social Media Email Marketing Video 80

Associations Now

APRIL 9, 2020

With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting their messages to the times. Email marketing is a fundamental tool for associations and other organizations. The adjustment can be awkward , and some are struggling with it.

Marketing 113

Marketing Email Marketing Guidelines Examples 113

Reid All About it

DECEMBER 6, 2024

Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point. Member surveys.

Content 213

Content Strategy Education Revenue 213

Association Adviser

AUGUST 29, 2024

Understanding Data Data is information collected from various sources, including email marketing stats, membership demographics, and financial results. It encompasses numbers, text, images, and videos. Essentially, data is the raw material that, when processed and interpreted, provides valuable insights to guide decisions.

Email Marketing 134

Email Marketing Video Process Marketing 134

Reid All About it

SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. Clowder provides advice on increasing the adoption of your membership mobile app. Motivation to learn.

LMS 264

LMS Revenue Certificate Content 264

Nonprofit Marketing Guide

FEBRUARY 10, 2021

Do we sound like a broken record yakking on and on about email marketing? We are fired up right now about making sure nonprofits are following email marketing best practices. We’ve pretty much dedicated the entire month of February to email marketing training. Do we care?

Sample 130

Sample Email Marketing eBook Discount 130

Forj

AUGUST 7, 2017

Associations and nonprofits share a marketing dilemma unlike traditional for-profit businesses. The target market and demographics for a business are centered around prospective clients and existing clients. Tips for Marketing to Association Members. Include your network in marketing efforts. Go off-line, too.

Course 98

Course Tips Marketing Social Media 98

Higher Logic

MAY 20, 2020

Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Want to learn more about automating your email communications ? Check out the Ultimate Guide to Marketing Automation, available below.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

Nonprofit Marketing Guide

JANUARY 27, 2023

It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI strategy, video creation tips, free TikTok templates, how to stop being a perfectionist and more. Looking to get into TikTok?

Kansas City 90

Kansas City Tips Marketing Kansas 90

Forj

MARCH 8, 2017

I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. Video can be a scary thing, especially if you’re the one in it.

Video 70

Video Process Certificate Course 70

Reid All About it

MAY 3, 2019

Learn about email marketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Telling Your Story Through Blogs, Photos and Videos. More info/register. Host: The Next Steps LLC.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Reid All About it

MAY 29, 2020

Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Check out the midnight sun and aurora borealis, paddling down the Chena River, or dog mushing in these 360-view videos from Fairbanks, Alaska. Intriguing.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

OCTOBER 21, 2022

Speakers: Jimbo Clark: Let’s Get Phygital: Engaging Beyond the (Video) Box! This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. AMS experts will be showcasing platforms and sharing their knowledge with the association market. More info/register. every Monday.

Revenue 45

Revenue Email Marketing Education Review 45

Achieve

MAY 21, 2019

Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. Segment your email lists. Personalize your emails.

Email Marketing 52

Email Marketing Strategy Marketing Discount 52

GrowthZone

APRIL 23, 2020

RingCentral : Free video conferencing for non-profits. Google : Free premium version of workplace video chat tool. Intermedia : Free Video Conferencing (for all of 2020) and Pro Video Conferencing (until 2021). Intermedia : Free Video Conferencing (for all of 2020) and Pro Video Conferencing (until 2021).

Resources 158

Resources Software Video Class 158

WBT Systems

JUNE 26, 2017

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

Member Engagement 161

Member Engagement LMS Education Discount 161

Nonprofit Marketing Guide

JULY 23, 2024

Movement at the Top We all know the power of video and animated content. You can easily make animated gifs from still photos or graphics using tools like Canva or by inserting just a few seconds from a video you are highlighting. Video Newsletters Why not go all in with video and deliver the newsletter content itself that way?

Newsletter 100

Newsletter Email Marketing Video Content 100

Reid All About it

NOVEMBER 20, 2020

This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. Brian Reardon, Vice President of Communications and Marketing, The Catholic Health Association of the United States. 1 CMP credit. More info/register. Host: Meetings Today. Presenter: Bonnie Wallsh. Mon 11/23 at 1 p.m.

Certificate 370

Certificate System Dallas Recruiting 370

Association Success

NOVEMBER 17, 2020

Unless your association adopts modern digital marketing tactics, you’ll risk being lost in the shuffle. . Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. Entertain through video content. MORE: Why you need video content.

Content 148

Content Newsletter Sample Video 148

Event Industry News

OCTOBER 28, 2020

Our solution includes : guests’ management in a single database, event and sessions’ registration, free events and with paid admission, email marketing, registration forms, websites, and surveys, rich analytics and custom reports, badge design and on-site printing , on-site and virtual check-in , branded event apps, and more!

Survey 128

Survey Email Marketing Video Revenue 128

Nonprofit Marketing Guide

APRIL 7, 2023

Let’s wrap it up with the most helpful articles, posts, and tips for nonprofit marketers. Mention has 4 Ways to Create and Organize Your Email Marketing Calendar for 2023. Learn More And Register The post Mixed Links: News and Tips for Nonprofit Marketers – April 7, 2023 appeared first on Nonprofit Marketing Guide.

Tips 86

Tips Marketing Social Media Video 86

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. Mon 1/10 at 1 p.m. every Monday.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

OCTOBER 28, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map content, and design your program. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Instructional design.

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. Getting Started with Video: Learning the Basics.

Raleigh 150

Raleigh DC Chicago Washington 150

Association Success

NOVEMBER 10, 2020

If you’re feeling stuck, read on for inspiration you can use for seven key marketing channels. Effective social media marketing will spark conversation not just among your followers, but within your industry. Essential email newsletters. Email marketing is one of the most effective digital marketing channels available.

Content 134

Content Social Media Newsletter Video 134

Nonprofit Marketing Guide

MAY 12, 2023

Epcot The weather is heating up and so are the articles, posts, and tips for you nonprofit marketers out there. This week we have a replacement for Elon Musk, LinkedIn insights, AI prompts for marketers, how to use your phone for video, and more. Not sure how to make the most out of AI as a marketer?

Tips 82

Tips Marketing Class Video 82