Higher Logic

FEBRUARY 4, 2020

Make it simple for your members to connect (on their terms) while providing a cohesive member experience. Customization : With customized communications, you can increase your chances of recruiting them as members and play a pivotal role in their growth while diversifying membership and working to future-proof your association. #3.

Communications 287

Communications Tips Content Tools 287

Reid All About it

SEPTEMBER 13, 2024

Challenge your understanding of your association’s members. Hear the findings from the recently released 2024 State of Association Member Experience Report and put your knowledge to the test. Discuss emerging trends in member engagement and learning preferences. Host: Marketing General Inc. 1 CAE credit. .

LMS 270

LMS Certificate Revenue Content 270

Reid All About it

APRIL 30, 2021

How to Ask the Right Questions to Improve Your Content and Drive Member Engagement. Find out how to make sure you’re asking your members all the right questions. Why is membership recruitment so important, and how can you use it to grow your association? Host: Marketing General Inc. CAE credits. More info/register.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

DECEMBER 9, 2022

Membership Monday: Student/Young Professional Recruitment and Engagement. We will focus on a successful campaign for the recruitment and engagement of this membership segment. We’ve assembled a crack team of Validity Email Strategists who help email marketers across the world solve their trickiest email challenges.

Colorado 39

Colorado Recruitment Recruiting Survey 39

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Email marketing news.

Survey 264

Survey Project Strategy Education 264

Reid All About it

OCTOBER 21, 2022

How Association Marketers Are Using Digital To Grow Member Engagement & Revenue. This no-fluff panel discussion with membership marketing pros and practitioners will reveal how other associations are successfully using digital to build purposeful connections with members—expanding engagement and renewals.

Revenue 45

Revenue Email Marketing Education Review 45

Higher Logic

JUNE 5, 2018

It can do more for you than you can do on your own, giving you a heightened ability to run targeted marketing campaigns. Here are a few benefits of marketing automation software – benefits you didn’t have before with just email marketing or analytics software: You can automate repetitive tasks and manual processes.

Marketing 159

Marketing Email Marketing Software Social Media 159

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

JANUARY 27, 2020

With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, email marketing, and customer support. Follow Shana on LinkedIn. Jason Schofield. Jason’s current role: Co-Founder and CEO at Pathways to Empower.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Break Down Barriers to Early Engagement. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Email Marketing Workshop. Host: Fridays@4. 1 CAE credit.

Revenue 370

Revenue North Carolina Industry Technology 370

Nimble AMS

JUNE 27, 2022

Associations are looking for innovative association management software (AMS) like email marketing, content management systems, e-commerce platforms, job boards, and learning solutions to transform MX. . Implementing modern technology is a fantastic first step to boosting member engagement, but your association shouldn’t stop there.

Leadership 115

Leadership FAQ Member Engagement Social Media 115

Reid All About it

OCTOBER 28, 2022

Learn about trends impacting member engagement, member growth, measurements, outcomes, and sustainability. Volunteer Recruitment: No Volunteers? Maybe It’s Your Marketing. How to Conquer Changes in the Digital Marketing Space. . – Five Strategic Focus Areas For 2023 Planning. More info/register.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Reid All About it

AUGUST 16, 2024

Ambassadors help boost member engagement, expand your association’s and chapters’ reach, and ensure consistent brand messaging while offering meaningful volunteer opportunities and career-building experiences. Aptify shares 50 ways to boost member recruitment and retention. Voltaire Chapter ambassadors. Membership.

America 264

America Content Social Media Strategy 264

Membersuite

OCTOBER 21, 2022

An AMS with a built-in data warehouse can create and store snapshots of data on a weekly and monthly basis so that you can see trends for different segments, for example, member recruitment, member renewal, and member or customer engagement trends. Drive Revenue and Provide a Major Competitive Advantage.

Analysis 142

Analysis eBook Software Report 142

GrowthZone

NOVEMBER 30, 2021

Watch the GrowthZone on demand webinar, “New Members in Your Inbox” with Kyle Sexton , to learn how to implement a successful automated, email marketing campaign, best practices for membership marketing, and more. . . Member engagement is the secret to member recruitment and retention.

Marketing 78

Marketing Email Marketing Recruitment Recruiting 78

CMA Solutions

SEPTEMBER 5, 2024

Let’s dive into three strategies that’ll help your association shine and crush those recruitment goals. Rock Digital Marketing In the digital world, having a strong online presence is key to reaching new members. Digital marketing for associations is budget-friendly and super effective. Let’s talk!

Recruiting 45

Recruiting Recruitment Strategy New Jersey 45

Reid All About it

JUNE 10, 2022

If member companies are struggling to recruit and keep staff , they will be reluctant to let employees attend conferences or volunteer for your association. WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. Staffing issues.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

JULY 8, 2016

Gather with fellow association execs for a lunchtime discussion on how organizations are tackling member engagement and achieving great results using email marketing and marketing automation. . – DC Lunch & Learn (Washington, DC). More info/register. Host: Informz. Wed 7/13 at 1 p.m. More info/register.

DC 150

DC Certificate Washington Content 150

Reid All About it

JUNE 2, 2017

2017 Key Performance Benchmarks: Email vs. Automation. Hear about key performance metrics from the 2017 Association Email Marketing Benchmark Report on emails sent using marketing automation. Learn what you can add to your website today to help attract and convert more members. Tue 6/6 at 2 p.m. Host: ASAE.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

JULY 21, 2017

8 Biggest Mistakes Email Marketers Make and How to Avoid Them. Learn optimization tips for subject lines and email design, why email deliverability can’t be ignored, and what email metrics are true indicators of success. Engaging Members for Improved Retention Rates. More info/register. 1 CAE credit.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

DECEMBER 6, 2024

Lessons in Advocate Recruitment to Ready You for 2025 From old-school traditional to the latest in social and AI technologies, learn the tactics and strategies you’ll need to position yourself and your program for advocacy success in the new year. More info/register. More info/register. 2025 Gear Up!

Content 213

Content Strategy Revenue Technology 213

MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

GrowthZone

APRIL 18, 2023

Marketing Automation is a premium module available in the GrowthZone platform that will help you increase engagement, recruit members, and save time. Data analytics Marketing automation tools provide detailed analytics and reporting on member engagement, website traffic, email open rates, and more.

Marketing 78

Marketing Email Marketing Social Media Recruitment 78

Reid All About it

MAY 19, 2023

She talked about elevating engagement, including what’s going on in members’ heads during the six stages of member engagement. Quick hits Improve responsiveness to your emails by implementing these four principles. Gino Silva-Payne, Email Meter ) For goodness’ sakes, do not use your credit card with Venmo.

Strategy 195

Strategy Content Leadership Email Marketing 195

Membership Marketing

JULY 26, 2018

The channels that associations use for membership recruitment and engagement show the most significant change. In 2009, 46% of participants said that direct mail was the most effective membership recruitment channel. Direct mail is cited only by individual membership associations as one of the top three recruitment channels.

Marketing 76

Marketing Analysis Recruitment Recruiting 76

Reid All About it

NOVEMBER 10, 2017

Discover the method they use to attract, engage, and retain the young generations. Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Your members want to be part of an online community and have access to on-demand learning opportunities. Leveraging Data for Engagement, Value and Growth.

DC 150

DC Washington Tools Education 150

Reid All About it

JULY 14, 2023

. – Engagement & Mobile Platforms Demo Day Watch presentations from a limited number of industry partners that offer engagement and mobile platforms. Drive Member Engagement through Revitalized Chapter Events Delve into the art of planning chapter events that drive participation and cultivate a thriving community.

Education 39

Education Price Tools Technology 39

Reid All About it

JULY 16, 2021

Learn how to use these strategies to deliver better engagement and personalized experiences, boost recruitment and retention efforts, and support new product development. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. More info/register. Host: Silverchair. CAE credit.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

SEPTEMBER 20, 2024

Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of email marketing strategy and inspiration. Host: Sinch Email Wed 9/25 at 12 p.m. Consultant – Platform Advisor; and Kelly Whelan, Content Marketing Manager, Higher Logic Wed 9/25 at 2 p.m. to 1:30 p.m.

LMS 264

LMS Revenue Content Certificate 264

GrowthZone

MARCH 13, 2021

Grow membership and revenue fast with sales funnel and marketing automation. Keep members engaged with event management, member forums, and educational certification tools. Manage donors, volunteers, and members, while becoming a job hunter portal and professional development resource. . Geared Toward: Nonprofits.

Software 148

Software Association Management Price Membership Management 148

Reid All About it

MAY 12, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. No plan, no progress. Do This, Not That! More info/register.

Chicago 201

Chicago Newsletter Mooc Education 201

Reid All About it

NOVEMBER 2, 2018

But most will agree that recruitment and retention feels tougher now than ever before. CST – Mapping the Journey to Long-Term Member Engagement (Chicago IL). . – 3 Ways to Grow Your Membership in a Changing World (Membership Growth Online Summit). 1 CAE credit. It’s no longer acceptable to simply have a web “presence.”

Chicago 38

Chicago DC Tools Content 38

Multiview

OCTOBER 13, 2022

If you’re not using your email newsletter as a marketing tool, then what are you using it for? Yes, email newsletters are a great way for you to share top industry news and announcements for your association, but are you taking advantage of the additional tools you have? Let’s think about this for a second.

Newsletter 52

Newsletter Recruiting Recruitment Tools 52

EventMobi: Association Events

SEPTEMBER 28, 2023

With an association directory, your members can easily find and connect with others. Obviously, this is really useful for networking for business, social events, and driving member engagement. Sharing contact information Your member directory is, at its core, a list of members.

Directory 147

Directory Organization How To Kansas City 147

Reid All About it

NOVEMBER 9, 2018

But most will agree that recruitment and retention feels tougher now than ever before. CST – Mapping the Journey to Long-Term Member Engagement (Chicago IL). .* – 3 Ways to Grow Your Membership in a Changing World (Membership Growth Online Summit). 1 CAE credit. It’s no longer acceptable to simply have a web “presence.”

Chicago 175

Chicago DC Washington Software 175

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. They experience strong event turnout and growing engagement through other channels such as social media and discussion boards. This holds true whether it’s your member engagement efforts or your internal operations.

Tips 52

Tips Recruitment Recruiting Social Media 52