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Association Brain Food: 10.11.24

Reid All About it

Learn how to create high-quality text, image, video, and other content through hands-on time in class. Video marketing. VideoRequest describes how associations use videos to increase brand awareness, engage volunteers, promote events, and raise funds. Crafting newsletters that people want to read. Good humans.

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The Two Key Players in Any Good Email Marketing Program

Nonprofit Marketing Guide

According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. Welcome Email. The welcome email establishes what they can expect from your email marketing and the newsletter comes in and nurtures that relationship.

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Five Email Newsletter Trends for 2024 and Beyond

Nonprofit Marketing Guide

Is it time to refresh your nonprofit’s email newsletter? We recently shared our seven tips for modern nonprofit email newsletter designs. Today, let’s look at five email newsletter trends that will influence the way your nonprofit’s e-newsletter looks in the future. Why not ask?

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Seven Tips for Modern Nonprofit Email Newsletter Designs

Nonprofit Marketing Guide

We recently presented a new webinar on modern nonprofit email newsletter designs. We looked at more than a decade of nonprofit email newsletter designs and compared those to best practices today, which was very eye-opening for many participants. Are you still emailing like it’s 2020, 2017, or even 2012?

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4 types of ungated content to create to engage your audience

Association Success

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Many organizations offer a white paper in exchange for an email address.

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How to Get Your Email Marketing in Shape for Year-End Campaigns

Nonprofit Marketing Guide

How to Re-Engage Inactive Email Supporters include: Share your best blog posts, videos, or stories. Use a survey to ask why they haven’t opened an email in a while. Knowing where the email came from. Run one now so they can be on your engaged list when your campaign starts. Offer a special incentive to come back.

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7 Ideas for Creating Engaging Content

Association Success

Essential email newsletters. Email marketing is one of the most effective digital marketing channels available. To earn the privilege of a consistent open rate, your newsletter must be essential to subscribers’ overall media diet. Start by making your newsletter a consistent part of subscribers’ routine.

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