Higher Logic

MAY 13, 2020

We’re most attached to the groups or organizations that we’re most involved in. With tools like online community and marketing automation , you recreate the best parts of your association online. Community data points offer insights on how your organization can better help current members. And the inverse is true.

Tools 296

Tools Communications Email Marketing Recruiting 296

Associations Now

SEPTEMBER 18, 2017

FreeCodeCamp, a nonprofit that offers coding help to fellow nonprofits, recently launched an open-source email marketing tool to send bulk messages on the cheap. If you send a lot of marketing emails, you know the pain of the high costs that can come with such messaging.

Email Marketing 91

Email Marketing Marketing Cost Tools 91

Reid All About it

OCTOBER 4, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Not-So-Everyday AI: 7 AI Tools Every Association Professional Should Know Learn about InVideo, Gamma, Mindsmith, HeyGen, Fotor, ChatGPT, MyGPT, and Chatbot Builder. Association AI. More info/register.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

DECEMBER 6, 2024

The weekly list of free educational events and resources for the association community The health of an organization is directly proportional to the speed at which truth travels within it. Matt Locke at Attention Matters suggests three tactics for making your organization seem like a safe choice. Luke Burgis [A revealing one to ponder.]

Content 213

Content Strategy Education Revenue 213

ISAE

FEBRUARY 4, 2025

Ask whether your current software effectively supports your marketing efforts, facilitates benefits, and contributes to your organizations growth. Associations should be aware of a wide range of software, from tools that deliver interactive content to event management platforms to solutions focused on engaging members.

Tools 40

Tools LMS Software Learning Management System 40

.orgSource

NOVEMBER 11, 2024

The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. Digital literacy is now a foundational skill, and the ability to leverage technology will determine the future success of your organization.

Tools 88

Tools Technology Strategy Innovation 88

.orgSource

FEBRUARY 4, 2025

Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Limited Integration Between Systems : If your CRM, email marketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement.

Technology 88

Technology Member Engagement Tools System 88

Associations Now

JULY 25, 2017

The pricing scheme for many email marketing service providers—which grows based on the size of your list—is one that feels destined for disruption down the line. A new tool from Microsoft suggests how such a disruption might happen. You know how I know email marketing isn’t going anywhere anytime soon?

Email Marketing 80

Email Marketing Price Marketing Cost 80

Reid All About it

JANUARY 4, 2019

Billhighway invited 16 component relations professionals to talk at the Association Component Exchange (CEX) about their favorite chapter tech tools for: Collecting chapter information and data. Tony Rossell at Marketing General Inc. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits.

Washington 285

Washington Video Social Media DC 285

Higher Logic

FEBRUARY 15, 2018

But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. The best tools out there are easy to set up, easy to use, and get results. Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Email Marketing.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Higher Logic

MAY 29, 2020

Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Looking to personalize and target your email communications strategy to different member segments? Organize volunteering opportunities. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Member Engagement Tools Revenue 254

.orgSource

DECEMBER 17, 2024

AI bridges this gap, providing the tools to engage each member individually without straining internal resources. Select the Right AI Tools : Explore platforms that align with your objectives, from automated marketing software to chatbots and data analytics tools. The result?

Member Engagement 88

Member Engagement Strategy Tools Technology 88

Higher Logic

JANUARY 27, 2020

Because online communities can transform any organization , you’ll see a range of industries. Because real change can start at any level of an organization, you’ll see a range of titles. The community has become a powerful support tool for the company, already deflecting up to 28% of support tickets. Follow Shana on LinkedIn.

Software 317

Software Strategy Industry Social Media 317

HighRoad Solution

SEPTEMBER 13, 2018

At HighRoad Solution we are often asked “what is the difference between marketing automation and email marketing and how can my organization benefit by utilizing both?”. The choice then falls on your organization as to how much you want (or need) to accomplish with your leads.

Email Marketing 68

Email Marketing Marketing Video Software 68

EventMobi: Association Events

SEPTEMBER 28, 2023

A member directory, or member list, is a list of all members of your organization. Depending on how your organization sets up membership, you can allow free access to your member directory or gate it behind a paywall (or a members-only portal). Here’s a list of the most common options: Name Contact info (phone, email, etc.)

Directory 147

Directory Organization How To Social Media 147

Higher Logic

OCTOBER 11, 2018

If you’re an email marketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. Where Should You Start with Email Authentication?

eBook 176

eBook Email Marketing Report Tools 176

Higher Logic

NOVEMBER 27, 2018

If your marketing automation tool is currently a lone ranger, data-wise, you need to integrate with your database …like, now. Your database needs to be the hub for your marketing automation software. Email marketing is a piece of marketing automation, but marketing automation improves email marketing’s features exponentially.

Marketing 196

Marketing How To Email Marketing Tips 196

Reid All About it

MAY 3, 2019

It’s frustrating to have member and event attendee data spread out across the organization in different databases. Tech Tools to Make You Immediately More Productive. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members. Tue 5/7 at 1 p.m.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Higher Logic

SEPTEMBER 20, 2017

That data becomes even more powerful when combined with data from other systems, like an AMS/CRM, email marketing, marketing automation platform or Google Analytics. In short, a data analytics tool is designed to help you prove the value of your community and to provide a comprehensive view into your most important metrics.

How To 197

How To Cost Price Project 197

Reid All About it

OCTOBER 28, 2022

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Learn three steps to improve your network, a positive new way of perceiving your network, and several tangible tools to maintain your network. . – The Humanity of Technology (Nonprofit Conversations with Cecilia Sepp, CAE ).

Blended Learning 39

Blended Learning Email Marketing Revenue Education 39

Higher Logic

FEBRUARY 4, 2020

Tip: Tap into tools that support the collection of comprehensive member data. Your online community, AMS, CMS, marketing platform, and other tools should all be integrated and have the ability to talk to each other, passing data back and forth to make your strategy more robust and cohesive. Is it because they just don’t want to?

Communications 287

Communications Tips Member Engagement Tools 287

Reid All About it

OCTOBER 11, 2019

Check out this 15-minute web series covering hot topics and issues related to 501c organization management. Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media.

DC 50

DC Washington Education Content 50

Higher Logic

MARCH 12, 2019

When departments are aligned, it prevents inefficiency and feeling overburdened , and, members receive organized communications, especially the important ones. Use the same communication tools. Use the same communication tools. This will look different depending on what tools you’re currently using. Let’s get started.

Communications 174

Communications eBook Tools Member Engagement 174

Reid All About it

OCTOBER 21, 2022

Good organizations develop their employees while great organizations develop their people. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Roger Haskett: Ultimate Virtual Pub Trivia. Mon 10/24 at 1 p.m. – And right now, you’re thinking: “What’s the difference?”

Revenue 45

Revenue Email Marketing Education Review 45

HighRoad Solution

SEPTEMBER 26, 2018

At HighRoad Solution we are often asked “what is the difference between marketing automation and email marketing and how can my organization benefit by utilizing both?”. The choice then falls on your organization as to how much you want (or need) to accomplish with your leads.

Email Marketing 60

Email Marketing Marketing Video Software 60

Higher Logic

AUGUST 2, 2018

Like the Wizard of Oz, marketing automation isn’t a mysterious or creepy force , but just a marketer pulling some metaphorical levers and gears behind a curtain. And it’s left traditional email marketing tactics in the dust. Marketing automation is great news for both the marketer and the consumer.

Marketing 184

Marketing Member Experience Software Email Marketing 184

YourMembership

AUGUST 6, 2015

We started 2015 with a bang by announcing the purchase of Digital Ignite , an award winning Learning Management System, to the YM suite of products, creating the leading member engagement platform for organizations. YM gets it…they absolutely get it.”.

Detroit 150

Detroit Nashville Learning Management System Email Marketing 150

Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Single digit temps at night too.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

If your organization has a webinar scheduled in the next few weeks, please send me the link. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Single digit temps at night too.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

A2Z Events

MARCH 26, 2025

Tools and templates that will lay out your campaigns and help you organize your budget to make the best possible use of every dollar will help tremendously. Step 3 – Build a Strong Event Brand and Messaging To work well with your targeted marketing plan, you also need strong event messaging.

Strategy 84

Strategy Marketing Social Media Analysis 84

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Reid All About it

APRIL 29, 2016

EDT* – 10 Website Design and Email Marketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruiting Recruitment Email Marketing 150

Higher Logic

OCTOBER 12, 2017

Between donation tools, donor or member management software, online community platforms, and other technological tools, it’s easy to become overwhelmed with all the capabilities and forget to make the most of these amazing solutions. Online community and marketing tools open up communications with your supporters.

Technology 179

Technology Strategy Software Tools 179

Nonprofit Marketing Guide

FEBRUARY 3, 2022

FIRST-PARTY DATA: Data you collect based on behavior and transactions (donations, email clicks, website visits if integrated with your CRM, etc.). SECOND-PARTY DATA: When you use someone else’s first-party data, such as a partner organization sharing data from their list with you, or from a company like Google or Facebook. .

Email Marketing 65

Email Marketing Marketing Survey Software 65

Higher Logic

OCTOBER 25, 2018

When you rely solely on an AMS to target every single objective, you’ll likely notice a natural shift to mediocrity, when other built-in tools could deliver better quality (such as email marketing, event registration, and website functionality). An AMS (and really any tool) isn't meant to do everything well.

Tools 176

Tools Member Experience Software Marketing 176

Reid All About it

MAY 29, 2020

Acquire “mind tools” for boosting focus, productivity, and momentum in any environment. This series of 15-minute videos cover hot topics and issues related to 501c organization management. Organizer: ASAE Government Relations and Advocacy Professionals Advisory Council. Organizer: Robert Taflinger. More info/register.

San Diego 259

San Diego Strategy Conference eBook 259

Reid All About it

SEPTEMBER 13, 2024

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Should you first focus on tools rather than projects? More info/register. More info/register.

LMS 270

LMS Revenue Certificate Content 270