Reid All About it

OCTOBER 4, 2024

Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not. If you’re stuck in a “click here” rut, give these call-to-action alternatives from Email Maven a try.

NJ 258

NJ Email Marketing System Education 258

Higher Logic

FEBRUARY 4, 2020

The sooner associations wake up to the reality that their multigenerational membership base isn’t going to retain itself with an outdated communications strategy, the sooner they can break through to emerging generations and maximize overall engagement and retention. If you’re lacking in the process department, you aren’t alone…. #8.

Communications 287

Communications Tips Content Tools 287

Reid All About it

FEBRUARY 12, 2021

Learn how to determine the best new member on-boarding process for your organization, increase new member engagement immediately, measure the short and long-term results of your on-boarding process, and find emails or processes that are not working optimally and make adjustments accordingly. Email Marketing Workshop.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 26, 2024

Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 264

Survey Project Strategy Education 264

Reid All About it

NOVEMBER 20, 2020

Maximizing Revenue through Smart Pricing Strategies. Join us for a weekly breakfast series of strategy, planning and engaging peer discussions on common challenges faced by Associations, along with best practices to overcome them. Governance System Redesign: Designing the Change Process (ASAE DC Ideas Swap). Wed 11/25 at 8 a.m.

Certificate 370

Certificate System Dallas Price 370

Higher Logic

FEBRUARY 15, 2018

Curating an impossibly long list of “The Top 365 Marketing Tools You Need to Start Using Now!” At the end of the day, you’re strapped for time and need to streamline your processes. Make sure these components work together to maximize your marketing strategy. Top 5 Tools for Your Marketer's Toolbox.

Marketing 185

Marketing Technology Email Marketing Social Media 185

Reid All About it

SEPTEMBER 13, 2024

He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Here’s more advice on building a culture of learning and experimentation from Adam Grant at Strategy+Business. He doesn’t think of them as visionary, but some of them are new to me. Member experience.

LMS 270

LMS Certificate Revenue Content 270

Reid All About it

AUGUST 16, 2024

In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two white papers—an introduction to AI for associations and a guide to developing an AI strategy. Website hosting. There’s still hope! More info/register. Tue 8/20 at 1 p.m. More info/register.

America 264

America Content Social Media Strategy 264

Higher Logic

JANUARY 27, 2020

Now, he's head of Structure3C, a community strategy firm. How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. Join her to learn more about community strategy and get advice on how your organization can better use community.

Software 317

Software Industry Strategy Social Media 317

Reid All About it

APRIL 30, 2021

In this facilitated discussion, panelists will share success stories and lessons learned from their strategic planning processes, including how they’ve used diverse sources to understand current and future member needs, define organizational goals, and develop scenarios to level-up their strategic planning. More info/register. Host: ASAE.

Education 354

Education Technology Strategy Revenue 354

Higher Logic

JUNE 5, 2018

If you are under the impression that “set it and forget it” is a successful strategy for using marketing automation software, I release you from this spell. People will say one of the benefits of marketing automation software is that you can simply put the software in action and then let your automated campaigns go their merry way.

Marketing 159

Marketing Email Marketing Software Social Media 159

Reid All About it

MAY 7, 2021

This approach would provide “immutable evidence” of the credential and eliminate the possibility of fraud and the need for manual processing. – How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. Intriguing.

St. Louis 370

St. Louis Technology Strategy Products 370

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. They sent one-off emails where needed and the same content to everyone due to technology and staff limitations. Does this sound familiar? If it does, you’re not alone.

Recruitment 156

Recruitment Recruiting Email Marketing Communications 156

Reid All About it

SEPTEMBER 20, 2024

They identify six common mobile engagement strategies and share tactics for implementing them. TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. Host: Sinch Email Wed 9/25 at 12 p.m. Motivation to learn.

LMS 264

LMS Revenue Content Certificate 264

Reid All About it

MAY 14, 2021

Check it out before you get too deep into your planning process. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. API basics. 1 CMP credit.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

OCTOBER 28, 2022

Achurch Consulting shares their three-step budgeting process for hybrid workplaces , plus the factors you should consider while budgeting and areas that need special attention. Maybe It’s Your Marketing. Learn how to segment volunteer opportunities into identified markets. Hybrid workplace budget. Data warehouse.

Blended Learning 39

Blended Learning Email Marketing Revenue Technology 39

Achieve

MAY 21, 2019

Your events are a crucial part of your supporter engagement strategy, and they help your organization build community and move forward together. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. Segment your email lists.

Email Marketing 52

Email Marketing Marketing Strategy Discount 52

Higher Logic

DECEMBER 5, 2019

If you’re up against poor email deliverability rates, or simply need a refresher on deliverability best practices, assess your strategy for these common pitfalls then get busy making improvements to impact how you’ll send emails moving forward for maximum exposure. Link shorteners will hurt your email delivery.

Email Marketing 156

Email Marketing Tips Marketing Content 156

Reid All About it

OCTOBER 21, 2022

Association Briefings explains how podcasts benefit associations and their audience, provides tips for starting an association podcast , and reviews the planning process and issues to consider before you dive in. Speakers: Amanda Simons, Principal, Sustainability Consultant, Honeycomb Strategies. Member gatherings. 1 CMP credit.

Revenue 45

Revenue Email Marketing Education Review 45

MemberClicks

FEBRUARY 9, 2023

To articulate your value proposition to current and prospective members, you need to build a membership marketing strategy to spread the word. Targeted marketing for your association can help you reach and connect with new members, as well as better engage your current ones. But that’s where a marketing plan can help.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Associations Now

DECEMBER 3, 2018

The email newsletter is a centerpiece of digital strategy for many organizations. With that in mind, perhaps its creation—whether in terms of strategy or execution—shouldn’t be siloed off within one part of the association. Email communications touch on many different parts of the org chart at once.

Newsletter 77

Newsletter Process Products United States 77

Reid All About it

DECEMBER 6, 2024

Their guide covers the RFP planning process, necessary components of an RFP, factors to keep in mind when selecting an AMS partner, and advice from some of the most experienced AMS selection consultants in the association community. It covers strategy, tactics, technology, AI and more in a post, not a download. Content strategy.

Content 213

Content Strategy Revenue Technology 213

Reid All About it

AUGUST 9, 2024

Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. They explain why it’s so essential to conduct preventative and proactive assessments to ensure you have the best systems, processes, and people in place to achieve your association’s goals. Membership app.

Cleveland 270

Cleveland LMS Content Press Release 270

Higher Logic

MAY 8, 2019

Alas, convincing people with overflowing inboxes to click on your email takes some finesse. Follow our tips to improve your association’s email open rate and boost member engagement, building a stronger communications strategy along the way. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Associations Now

JANUARY 28, 2019

How to Declutter Your CRM’s Email Marketing and Make it More Efficient [link]. Associations send out so much email that the occasional list cleaning is a sheer necessity sometimes. At Business 2 Community , digital marketing pro Steve Hamm warns about the problems that happen over time—and the strategies to fix those issues.

Member Research 84

Member Research Strategy Sample New York 84

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Conference North Carolina Strategy 259

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails. 1 CAE credit.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

WBT Systems

DECEMBER 5, 2017

Over the last few years, inbound marketing has become a key component of association marketing strategy. With inbound marketing, associations leverage content and online behavior tracking to develop and deepen relationships with prospective members and customers. How is a CRM different from an AMS?

LMS 150

LMS System Survey Email Marketing 150

Forj

MARCH 8, 2017

Simplest Process for Quick and Easy Videos. Once you have the tools above, follow the below process to kickstart your first video campaign. Step 1: Follow marketing best practices. It’s important to keep your call to action in mind throughout this process. Step 5: Promotion Strategy. Camera (phone or webcam).

Video 70

Video Process Certificate Course 70

Reid All About it

JULY 21, 2017

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Grow Your Event with Digital Marketing That Works. For most event marketers, email is still the primary go-to tool. Wed 7/26 at 2 p.m. 1 CAE credit. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Higher Logic

AUGUST 2, 2018

Through the web tracking their marketing automation software provides, they use cookies (not the chocolate chip type) that track what pages you visited and when you added something to your cart. And it’s left traditional email marketing tactics in the dust. Lead-scoring helps you understand where to focus your efforts.

Marketing 184

Marketing Member Experience Software Email Marketing 184

Higher Logic

MAY 20, 2020

Set up an automated “welcome” campaign that includes your recorded webinar to make the process even smoother. Want to learn more about automating your email communications ? Check out the Ultimate Guide to Marketing Automation, available below. That initial welcome can help improve engagement and retention rates.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Reid All About it

MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.

Chicago 201

Chicago Newsletter Mooc Education 201

Reid All About it

JUNE 10, 2022

WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. The authors describe reasons for governance challenges, benefits of appointing one director as a CGO, and the CGO selection and implementation process. Office myths. Digital ageism.

Arlington 39

Arlington Revenue Content Team 39

Reid All About it

MARCH 25, 2016

Hear about a three-step LMS selection process and real life case studies. – Email Marketing: The Workhorse of Online Communications. Uncover ways you can immediately improve your email marketing results. Host: Talented Learning. Presenters: John Leh, CEO & Lead Analyst, Talented Learning.

LMS 170

LMS Pennsylvania Committee Texas 170

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. Fri 5/19 at 4 p.m.

Strategy 195

Strategy Content Leadership Email Marketing 195