Remove Email Marketing Remove Social Media Remove Technology
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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

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Association Brain Food: 2.21.25

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Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Join us for an inspiring and candid discussion about the journeys of Black women in association technology, including how they navigated their careers, overcame obstacles, and made their mark in the industry.

Arlington 258
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Association Brain Food: 10.11.24

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.* – MarketingMindshare: Measuring Marketing ROI Join a conversation on how your association is assessing the impact of your marketing efforts. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities.

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[Infographic] The Marketer's Toolbox: Indispensable Marketing Techniques and Technologies

Higher Logic

But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. Still, there is an overwhelming amount of technology and techniques marketing teams need to sift through. Every marketing team is different – but telling you one size doesn’t fit all will not help.

Marketing 185
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Association Brain Food: 2.7.25

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If youre embarking on an AMS project, start your research by reviewing 108 Ideaspaces list of issues to consider when selecting an association management system (AMS) , such as reporting, security, API, technology partners, access control, cost of ownership, vendor stability, and the ability to expand software capabilities as your needs change.

Chicago 275
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Association Brain Food Weekly: 1.4.19

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Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Host: National Institute for Social Media. Presenter: Tim Johnson, owner of Positive Light Media. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup.

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5 Ways Technology Can Push Your Fundraising Strategy Forward

Higher Logic

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Technology is evolving by the minute, so let’s not waste time!