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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233
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Association Brain Food: 10.11.24

Reid All About it

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. I haven’t heard about this kind of tool and maybe you haven’t either. Association AI. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17.

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Association Brain Food: 2.21.25

Reid All About it

Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more. Choose to attend any or all 30-minute demo sessions in this free event for members and non-members who are interested in learning how associations can use marketing tools to better deliver communications.

Arlington 258
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3 Creative Ways Associations and Nonprofits Can Use Volunteer Management Tools

Higher Logic

Volunteer tools are standard for associations and nonprofits, and they can be used for much more than just standard volunteer tasks. Common Volunteer Management Tools. Depending on your software, you may know these tools by different names, but they should be included in most volunteer platforms. Award Submissions.

Tools 225
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Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

Luckily, there are digital tools designed specifically to help you through the process! Manage registration, marketing efforts, and product add-on revenue all through your main database. Robust reporting tools: Ensure your AMS can provide the reports your association needs, when you need them. Email marketing software.

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Association Brain Food: 2.7.25

Reid All About it

.| Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases. Mike Stelzner , Social Media Examiner & Social Media Marketing World The advantages of psychographics over demographics and ways to gather them. |

Chicago 275