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Develop data-driven marketingstrategies that resonate with different member segments. Attracting and Retaining Talent A strong upskilling strategy doesn’t just benefit your association’s current workforce—it also makes your organization more attractive to potential employees. Here’s how to get started: 1.
Heres a roadmap to help associations integrate AI into their member engagement strategy: Identify Objectives : Define which aspects of engagement need improvement, such as retention or event participation. Start Small and Scale Up : Begin with a single initiative, like personalized emailmarketing, and gradually expand as you see results.
EmailMarketingWorkshop. Learn the do’s and don’ts of association emailmarketing, how to develop members personas for personalization and segment your audience, tips for onboarding and renewal emails, and proven strategies to boost email engagement (increase your open and click through rates).
In Nimble’s AI success kit, you get four useful resources: two 30-minute webinar recordings about AI for associations and two white papers—an introduction to AI for associations and a guide to developing an AI strategy. Website hosting. There’s still hope! More info/register. Tue 8/20 at 1 p.m. More info/register.
At the beginning of many of my marketingworkshops, I present a reality check with some of the latest statistics, so I thought I’d share some of my favorites with you here. Today’s reality check is on why you need an online marketingstrategy, in addition to a print strategy. It’s just not true.
Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Enhance Your MarketingStrategy With Signals and AI Signals and data provide insight into the buyer’s journey and help marketers identify, qualify, and convert customers. 1 CMP credit.
We not only provide best practices and strategies for nonprofit communications, but we also help you establish boundaries with your boss and co-workers, put you in touch with others who are going through the same thing as you, and simply let you know YOU ARE NOT ALONE ! More than just webinars and workshops…. Master Classes.
Does your association have a popular conference workshop or training class you want to convert into an online learning program? Presenters: Andy Hicken, Director of Quality and Strategy at Web Courseworks. These findings can inform and support strategies designed to support the long-term growth and success of your organization.
Hubspot has The Ultimate List of EmailMarketing Stats for 2021. For more on fundraising, see the Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning. Three- Hour Workshop] Learn how to create an engaging fundraising message and to build a rock-solid editorial calendar around it.
It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI strategy, video creation tips, free TikTok templates, how to stop being a perfectionist and more.
Association Coffee Talks: Web Usability Workshop (Alexandria VA). Join this Coffee Talk to share and discuss strategies for improving your website—design, user experience, and personalization—and producing big results. What do you need to know about the technology and tools that support data analytics strategy in your organization?
If you run targeted advertising campaigns that use cookies, you might want to attend As the Cookie Crumbles: Strategies for Adapting your Advertising Program in a Cookieless World with M+R. EmailMarketing Benchmarks for Nonprofits. 60-Minute Workshop] Start creating “simple rules” for your communications workflows.
It’s time for Mixed Links… Robert Rose says Get Common First If You Want To Develop a Great Content Strategy Here are 10 Social Media Design Tips to Stand Out on the Feed. Speaking of the Super Bowl, here are 3 Things Marketers Can Learn From Rihanna’s Super Bowl Strategy. Unleash Our Creativity or Crush it?
Fri 7/9 at 12 p.m.* – Strategy First, Software Next. To explore this question, we are kicking off a three-part series—the first will be “Strategy First, Software Next.” Improve Your Email Engagement with a Conversational EmailStrategy. Presenters: Ryan Costello, Chief Strategy Officer, MemberSuite.
The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research.
We have some emailmarketing resources for you with Exponea’s the ultimate guide to mastering email deliverability (2021). And Kristen Matthews’ The Definitive Guide to Fixing a Sucky EmailMarketingStrategy. March 4*: Jump Start Your Email Welcome Series with Kivi Leroux Miller. [60-Minute
WBT Systems suggests strategies to attract talent to your association’s industry and help member companies improve their hiring and retention practices. The most obvious content strategy that no one uses: give your blog posts a unifying structure by gathering your content into a curriculum. Office myths. Quick hits. CAE credits.
Here are 10 Strategies to Celebrate Nonprofit Donors on Valentine’s Day. Now let’s talk Project Collaboration: The Key to Successful Project Management (and Happy Teams) Selfish Giving suggests using an emoji identity in the subject line to make it easier to identify your emails. Is love in the air?
She has a strategy for tackling this problem, but unfortunately the cohort she’s hosting with the Associations Societies Alliance started yesterday. This introductory workshop focuses on social media, member engagement, and creativity. Johanna Morlock-Abbasi, assistant director of emailmarketing, Bradford Exchange.
How to Create an Analytics Strategy & Roadmap. Presenter: Garth Jordan, Senior Vice President, Corporate Strategy at the Healthcare Financial Management Association. To keep up, you need a data strategy that can be flexible, responsive, repeatable, and finds immediate ROI. More info/register. Host: Association Adviser.
WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.
Find out How to Build an EmailMarketingStrategy for Your Nonprofit. Catch Up on Our Content from This Week… Why My Nonprofit WAS Sticking with Twitter… 14 Instagram Story Ideas for Nonprofits Nonprofit Communications Training and Coaching for You… Need more training and tips for nonprofit marketers?
If you are looking to show your donors some love next week, check out these 8 Strategies to Celebrate Nonprofit Donors on Valentine’s Day. You can attend all of our training webinars and workshops for free as well as access lots of other goodies for 365 days with an All-Access Pass. Christal M. And finally Burned Out?
Also, make sure you share information pertaining to networking opportunities and also include information about workshops. Leverage Digital MarketingStrategies In todays digital society, its important to embrace digital marketingstrategies to meet your attendees where they are, online.
Get Response put together a report on EmailMarketing Benchmarks. For more on social media, see these 5 Underrated Social Media Strategies You Should Start Using Today. And these 26 Predictions for Social Media Marketing in 2022. 60-Minute Workshop] Start creating “simple rules” for your communications workflows.
Does your emailmarketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Find out how to create business goals and a sponsorship strategy that support meeting those goals. Measure What Matters Workshop (Alexandria VA).
Julia Campbell shares 6 Ways to Improve Your Nonprofit EmailMarketing Right Now. And Darren Rowse has Tips to Help You Manage Your Email. You can attend all of our training webinars and workshops for free as well as access lots of other goodies for 365 days with an All-Access Pass. Learn more and register.
I’m teaching a workshop in Toledo on Wednesday for the Center for Nonprofit Resources (a program of the Toledo Community Foundation) called 7 Steps to Better Email Fundraising and Communications. I’m looking forward to meeting the 50+ nonprofits signed up for the workshop. Here are the seven steps: 1.
Revenue diversification is an essential strategy for achieving the financial stability needed to drive your mission forward. If you align member and market needs with your mission, you’ll discover plenty of overlap where you can offer revenue-generating solutions. Instead, many of them had to lay off staff and suspend programs.
Here are 6 Ways to Align Your Web Design and Social Media Strategy. Scott Porter at Twitter talks about social media marketingstrategies for the post-COVID new normal. Use these 8 EmailMarketing Mistakes that Decrease Conversion Rates. Registration for this workshop is $249 or FREE with an All-Access Pass.
This week is brought to you by the Number 4 and we have tips on having a happier workplace, types of content you should post on social, emailmarketing, and job interviews plus how fundraising went in 2021 and more. has 4 Daily Strategies for a Happier Workplace, According to Research. It’s time for Mixed Links… Inc.
There are many strategies for attracting new members over time, but if you want to see a boost ASAP, the best thing you can do is start brainstorming membership drive ideas! Membership drives work best when you’ve got a solid strategy in place. Ready to launch your membership campaign, but wondering where to start? Step 4: Budget!
And 10 Simple Strategies for a Successful Year-End Giving Campaign. You can attend all of our training webinars and workshops for free as well as access lots of other goodies for 365 days with an All-Access Pass. 60-Minute Workshop] Learn how to set and enforce boundaries at work so you can get more done while not burning out.
Sonia Simone shares The Betty Crocker Secret to an EmailMarketingStrategy People Enjoy. You can attend all of our training webinars and workshops at no extra cost (as well as access lots of other goodies) for 365 days with an All-Access Pass. Registration for this workshop requires an All-Access Pass to attend.
And 5 Tips for an Ethical Digital MarketingStrategy. In emailmarketing news, Litmus released a new report on Trends in Email Engagement. And Bloomreach has The Ultimate Guide to Mastering Email Deliverability. Switching to social media marketing news, Instagram Rolls Out Subscriptions for Creators.
Russ Oster talks about Digital Advocacy Strategies: 5 Tips for Online Engagement. Here are 18 Instagram Tools to Improve Your Marketing. The 60-Second Marketer shares The SEO Trends We Predict to Dominate in 2022. How Nonprofits Can Collect More Zero-Party Data for EmailMarketing. Here Are 70 Ideas. Register Now.
This week we have email trends, how to ask for donations in various ways, the psychology of content marketing and fonts, how to write headlines, and more. It’s time for Mixed Links… Litmus shared 6 Trends in EmailMarketing to Watch. Here are 6 Ways Marketers Need to Balance Privacy, Personalization.
But first let’s get into the most helpful articles, posts, tips, and more from around the world of nonprofit marketing and fundraising. This week we have tips on Instagram link stickers, ideas for emails, marketing resources, a proponent for Giving Tuesday and more. Find out How to Stop Micromanaging Remote Employees.
For a robust social media strategy, your organization needs to leverage its Instagram followers. What this means for your nonprofit: Leveraging Instagram should be an important component of your social media strategy. The VolunteerMatch blog offers six emailmarketingstrategies to get more volunteers involved.
Here’s what happening this month at Nonprofit Marketing Guide. October 4 (Tomorrow): Getting Started with EmailMarketing and Fundraising — an overview of all of the major best practices in emailmarketing and fundraising that you might be missing. Three Webinars.
Registration is $199 for the series or free with an All-Access Pass (You can also register for Part 1 for $119) Learn More and Register April 4: Using Google Analytics to Grow and Engage Your Email List Learn how to use Google Analytics to boost your emailmarketing.
It’s time for Mixed Links… Find out what’s working and what isn’t with these 10 Metrics to Track When Analyzing Your Social Media Marketing. John Haydon shares 6 Strategies to Grow Your Nonprofit Email List with Facebook. Here are 4 Examples of Content Marketing in Action.
For businesses seeking to foster deep connections and brand loyalty in today’s digital landscape, establishing a paid community has become a pivotal strategy for knowledge sharing and purposeful networking. This guides content creation, engagement strategies, and even aesthetics. What is a paid community?
Apr 5: 30 EmailMarketing Questions in 30 Minutes with Kivi Leroux Miller. Kivi will answer your top emailmarketing and e-news questions. Learn the tactics and strategies to using Facebook and Instagram ads. Kivi is leading a workshop on nonprofit communications team effectiveness. Learn More and Register.
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