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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. I haven’t heard about this kind of tool and maybe you haven’t either. Association AI. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17.
Lets start by acknowledging that getting emailmarketing right in 2025 is complicated. My Gmail has 37,635 unread emails as we speak! Marketers- this means you need to send the right message, with the right content, to the right person, at the right time. Peoples inboxes, both work and personal, are full.
Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.
Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Explore the power of authenticity in leadership, and how self-awareness and values-based actions build trust and foster stronger team connections. CAE credit. More info/register. 1 CAE credit.
Email is at the core of effective association communicationbut mastering it takes strategy and skill. I had the pleasure of joining The Association 100 Podcast to share some of my favorite strategies and insights on how associations can elevate their emailmarketing efforts.
While you might be focused on your external messaging at the moment, email is an important channel for your employees as well—especially when all-hands meetings are harder to organize. Emailmarketing is an increasingly important slice of the marketing pie.
The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. Without the right skills in place, associations risk falling behind competitors that have embraced new technologies and trained their teams accordingly.
FreeCodeCamp, a nonprofit that offers coding help to fellow nonprofits, recently launched an open-source emailmarketingtool to send bulk messages on the cheap. If you send a lot of marketingemails, you know the pain of the high costs that can come with such messaging.
Chazin & Company describes what association CEOs should expect from their finance and accounting teams , so staff and volunteer leadership have the financial information they need to answer questions, make data-driven decisions and fulfill their fiduciary duty. Association finances. Association content. More info/register. CAE credit.
Its no longer enough to simply keep up, associations must stay proactive in integrating digital tools and strategies. Limited Integration Between Systems : If your CRM, emailmarketing, and membership databases dont communicate with each other, you may be missing opportunities for efficient, personalized member engagement.
Host: UST Education Speakers: Sam Bush, Partner Marketing Manager, Netstock Kate Coffey-Bacon, VP of Marketing and Events, US Transactions Corporation/UST Education Mary Miller, Director of Marketing, PayTrace Wed 2/12 at 12 p.m. Learn how to make the most of these emerging tools. More info/register. More info/register.
But when you break down the components of a strong marketing program, it suddenly feels familiar and approachable. The best tools out there are easy to set up, easy to use, and get results. Still, there is an overwhelming amount of technology and techniques marketingteams need to sift through. EmailMarketing.
Associations should be aware of a wide range of software, from tools that deliver interactive content to event management platforms to solutions focused on engaging members. While your organization likely doesnt need every tool available, expanding your tech stack might be the answer to scaling your association.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Not-So-Everyday AI: 7 AI Tools Every Association Professional Should Know Learn about InVideo, Gamma, Mindsmith, HeyGen, Fotor, ChatGPT, MyGPT, and Chatbot Builder. Association AI. 1 CAE credit. 1 CAE credit.
You don't have to be a hypnotist or a master of persuasion to build support for an online community among your association’s board and executive team. How to Align with Your Board and Executive Team's Priorities. MTI chose online community as a tool for digital transformation. Identify at-risk members and re-engage them.
AI bridges this gap, providing the tools to engage each member individually without straining internal resources. Select the Right AI Tools : Explore platforms that align with your objectives, from automated marketing software to chatbots and data analytics tools. The result? And hey, what did I miss?
If your marketing automation tool is currently a lone ranger, data-wise, you need to integrate with your database …like, now. Your database needs to be the hub for your marketing automation software. Emailmarketing is a piece of marketing automation, but marketing automation improves emailmarketing’s features exponentially.
You’re on the same team. Tip: Tap into tools that support the collection of comprehensive member data. Your online community, AMS, CMS, marketing platform, and other tools should all be integrated and have the ability to talk to each other, passing data back and forth to make your strategy more robust and cohesive.
If you’re an emailmarketer, you’ve probably heard acronyms like “SPF,” “DKIM,” and “DMARC” being tossed around with little explanation. People might assume you automatically understand these terms, but the truth is that many marketers’ grasp of these concepts is vague, at best. Where Should You Start with Email Authentication?
Picture this: Last month, your marketing department sent five emails to members promoting your annual event, while your membership department called members three times about the event. On top of this, your events team sent out two reminder emails. Use the same communication tools. Use the same communication tools.
With a community of over 5 million users worldwide, Shana has worked to launch and grow a community composed of online communities, in-person events, social media, content creation, emailmarketing, and customer support. The community has become a powerful support tool for the company, already deflecting up to 28% of support tickets.
Bill Conforti, of Association Analytics, will moderate the conversation and cover topics from getting started with data governance to guiding a team of data stewards. Learn three steps to improve your network, a positive new way of perceiving your network, and several tangible tools to maintain your network. 1 CAE credit. CMP credit.
Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Should you first focus on tools rather than projects? More info/register. More info/register.
EDT* – 10 Website Design and EmailMarketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and emailmarketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.
EDT* – 10 Website Design and EmailMarketing Best Practices for NGOs. The rapid rise of social media and mobile technology has had a profound impact on website design and emailmarketing, yet many NGOs haven’t yet adapted to the new aesthetics and functionality of a mobile, social Internet. Tue 5/3 at 1 p.m.
Last month, I attended eM+C’s All About Email LIVE! emailmarketing conference. A whole day dedicated to improving email? “Emailmarketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.
Your event marketing objectives should be well-aligned with them. As your team starts determining what you want to target with your event, refine your goals by ensuring they fit the SMART framework. Discuss with your team what makes your event unique compared to others in the industry and what will convince people to attend.
Here are a few benefits of marketing automation software – benefits you didn’t have before with just emailmarketing or analytics software: You can automate repetitive tasks and manual processes. You can create targeted marketing campaigns. You can analyze campaign performance.
Google : Free premium version of workplace video chat tool. Otter.ai : Free access to Otter for Teams, which automatically transcribes meetings, distance learning classes, and other things. PRODUCTIVITY AND TEAM COLLABORATION. Microsoft : Free Office 365 E1 Trial, including Microsoft Teams. COMMUNICATIONS. Until July.
Between donation tools, donor or member management software, online community platforms, and other technological tools, it’s easy to become overwhelmed with all the capabilities and forget to make the most of these amazing solutions. Online community and marketingtools open up communications with your supporters.
I am working with two clients, ASPCApro and the Pittsburgh Park Conservancy , who are both looking at the best ways to staff what are essentially content marketingteams, even though the organizations don’t call them that. Chief Marketing Officer or Marketing Manager –Ties all marketing activity back to organizational goals.
Identify a Single Source of Truth Hint: It’s not a spreadsheet or your sales team’s Outlook inbox. You cant manage data effectively if its spread across multiple systems, tools and platforms. If possible, utilize trusted and reliable third-party data tools such as Zoom Info and/or Dunn and Bradstreet.
High-performing teams don’t leave relationships to chance. John Chen: Engaging Virtual Jeopardy, Engaging Virtual Team Building Games. Speakers: Nicole Araujo, Client Engagement Director, and Brianna Martin, Director of Brand Marketing, Mighty Citizen. Tech Tools at Your Fingertips to Make Planning a Breeze. 1 CMP credit.
Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic emailmarketing, and current trends in online fundraising and social media. 10 Free Cybersecurity Tools (and 3 Worth Paying For). Wed 10/16 at 1 p.m. Wed 10/16 at 3 p.m. –
Welcome to emailmarketing. The average conversion rate is 1.22%, according to Barilliance , which is almost one sale for every 100 emails. billion emails will be sent and received today and every day this year. billion daily emails in 2025. How Can I Write Better Subject Lines for Emails?
Understanding Nonprofit CRMs Also known as a donor database, a CRM is a software tool that helps your organization manage its relationships and interactions with its supporters, including donors, volunteers, members, and others. Your team can then review the data and note specific trends and patterns, which can inform your fundraisers.
However, long before the event even happens, your team has to be on the move. Planning, budgeting, and marketing all have to usher your target audience towards attending the event, or everything will have been for nothing. Email is going to be one of the most valuable tools in your staff’s wheelhouse for event marketing purposes.
Q2 EmailMarketing Tips Hear insights from six of the industry’s leading emailmarketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. CMP credit. 1 CAE credit.
Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Host: Sinch Email Wed 9/25 at 12 p.m. Host: Sinch Email Thu 9/26 at 11 a.m. –
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Quick hits. More info/register. Host: FiscalNote.
Quite often, being a nonprofit marketer means juggling a million things at once. If you’re fortunate enough to have a marketingteam (lucky you!), Delegation also fosters more participation, collaboration, and teamwork, allowing marketingteams to harness the diverse talents across the team. Where to Begin?
We love to see nonprofit communications teams grow! I always do a little dance in my chair when someone in our community says they’ve been approved to hire a new comms team member. In other words, what’s the vision for how your nonprofit communications team should grow? How should we write that job description?
Selecting a chamber of commerce software platform that meets all your needs – chamber member database, email system, billing and payment options, chamber event platform, chamber of commerce website builder, and other valuable benefits – can be challenging. It is a modern platform built by the team that brought you ChamberMaster.
Teri Carden—the mastermind behind AMS Fest before selling it to Association Trends—and her team are known for creating enjoyable educational experiences. Next Generation, Networked-Based Marketing With so many tools for emailmarketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered.
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