This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily.
Email is an important component of any modern marketing strategy. But, emailmarketing on its own can only do so much. Trying to look at your members’ engagement using emailmarketing is like seeing the world without glasses. EmailMarketing Creates Background Noise. What it does, it does…fine.
Learn how to create high-quality text, image, video, and other content through hands-on time in class. Videomarketing. VideoRequest describes how associations use videos to increase brand awareness, engage volunteers, promote events, and raise funds. Earn one CAE credit for each live session you attend. Good humans.
According to Litmus’s 2021 State of Email Report , the top two emails used by marketers today are: Newsletter. Welcome Email. The welcome email establishes what they can expect from your emailmarketing and the newsletter comes in and nurtures that relationship.
Mon 1/8 at 1 p.m.* – 10 Website and EmailMarketing Best Practices for Small Nonprofits. Video Storytelling for Your Business. Perhaps you’ve heard that video storytelling would be great for your company or organization, but you have you no idea where to start. How can I get the most value out of my video storyteller?
Episodes are published Monday mornings in both audioand video format, available on YouTube,Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). This session offers real-world examples, videos, and interactive discussions. 1 CAE credit. 1 CAE credit. More info/register.
Here are a few more nuggets to consider, this time related specifically to emailmarketing trends for nonprofits. Here’s what the survey says about nonprofit emailmarketing trends so far. Nonprofits still have lots of tactics to try when growing their email lists organically. Agree or disagree?
At HighRoad Solution we are often asked “what is the difference between marketing automation and emailmarketing and how can my organization benefit by utilizing both?”. The choice then falls on your organization as to how much you want (or need) to accomplish with your leads.
At HighRoad Solution we are often asked “what is the difference between marketing automation and emailmarketing and how can my organization benefit by utilizing both?”. The choice then falls on your organization as to how much you want (or need) to accomplish with your leads.
How to Re-Engage Inactive Email Supporters include: Share your best blog posts, videos, or stories. Use a survey to ask why they haven’t opened an email in a while. Run one now so they can be on your engaged list when your campaign starts. A few ideas from Kerri Karvetski’s We Want You Back!
Learn how to create high-quality text, image, video, and other content through hands-on time in class. Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). More info/register. . More info/register.
Last month, I attended eM+C’s All About Email LIVE! emailmarketing conference. A whole day dedicated to improving email? “Emailmarketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.
Understanding Data Data is information collected from various sources, including emailmarketing stats, membership demographics, and financial results. It encompasses numbers, text, images, and videos. Essentially, data is the raw material that, when processed and interpreted, provides valuable insights to guide decisions.
This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. 5 Secrets of EmailMarketing Geniuses. Learn the secrets of emailmarketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an emailmarketing campaign, and 6 emailmarketing mistakes to avoid.
I know you’ve heard it, “Video is the next big thing” and “Video converts”… Marketers hear this all day long, and it’s true. Videos are a great way to reach your audience and resonate on a personal level. Video can be a scary thing, especially if you’re the one in it.
Episodes are published Monday mornings in both audioand video format, available on YouTube,Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. 1 CAE credit.
Do we sound like a broken record yakking on and on about emailmarketing? We are fired up right now about making sure nonprofits are following emailmarketing best practices. We’ve pretty much dedicated the entire month of February to emailmarketing training. Do we care?
Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Email Camp: Email Geek Supershow Defend your title as an email geek with rounds of emailmarketing strategy and inspiration.
RingCentral : Free video conferencing for non-profits. Google : Free premium version of workplace video chat tool. Intermedia : Free Video Conferencing (for all of 2020) and Pro Video Conferencing (until 2021). Intermedia : Free Video Conferencing (for all of 2020) and Pro Video Conferencing (until 2021).
Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. Check out the midnight sun and aurora borealis, paddling down the Chena River, or dog mushing in these 360-view videos from Fairbanks, Alaska. Intriguing.
2022 Marketing Predictions for an Increasingly Digital World at Marketing Prof. Emailmarketing trends for 2022 at Omnisend. Emailmarketing trends in 2022 at CRM Lab. Email Design Trends for 2022 at Designmodo. 9 EmailMarketing Trends For 2022 at iPost. Hot or not? Social Media.
Craft an engaging email newsletter. Emailmarketing is one of the most engaging forms of content your association can publish. Entertain through video content. Some associations truly think outside the box by offering video and streaming content. MORE: Why you need video content.
If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your emailmarketing list.
Hear about real-world examples for leveraging data from your emailmarketing, community, AMS, educational programs, and more. Episodes are published Monday mornings in both audioand video format, available on YouTube,Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). 1 CAE credit.
Emailmarketing automation software. explains the costs associated with emailmarketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular emailmarketing automation software. Quick hits. Mon 1/10 at 1 p.m. every Monday.
Making your readers feel curious about what you have to say is a useful way to ensure that they open and read your emails. If your emailmarketing software is linked to your donor data, flow your reader’s name into the subject line to really catch their eye. Emailmarketing is an important tool for your event marketing campaign.
This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. 1 CMP credit. More info/register. Host: Meetings Today. Presenter: Bonnie Wallsh. Mon 11/23 at 1 p.m. Chatting with Agnes & Cecilia. New episodes are posted by 1 p.m. every Monday. More info/register. Host: Professional Advantage.
Learn about emailmarketing and automation, harnessing data to drive current and potential members’ participation in your community, and analyzing and acting on user behavior to deliver relevant, timely, personal content. Telling Your Story Through Blogs, Photos and Videos. Presenter: Jodi Ray, Sr. Thu 5/9 at 1 p.m.
Essential email newsletters. Emailmarketing is one of the most effective digital marketing channels available. Short, multipurpose videos. You don’t need to be a filmmaker to make great videos. Today, there are plenty of tools that can help you turn your insights into video content. .
2017 Key Performance Benchmarks: Email vs. Automation. Hear about key performance metrics from the 2017 Association EmailMarketing Benchmark Report on emails sent using marketing automation. Getting Started with Video: Learning the Basics. Matthew Pierce, learning & video ambassador, TechSmith.
Video conferencing and virtual events have never been more important to business as it is now - especially for associations who need to keep members engaged and revenues high. Check out these six ideas for creating engaging webinars that deliver a valuable experience to your association’s members: Create Educational Opportunities.
(Email design trends are in the Design section below). 5 Biggest 2023 EmailMarketing Trends to Start Right Now. Emailmarketing trends in 2023. EmailMarketing Trends To Boost Engagement in 2023. Emailmarketing trends for 2023. Video Trends. Hot or not?
Episodes are published Monday mornings in both audio and video format, available on YouTube, Spotify, Amazon Music, iHeart Radio, Apple Podcast, and Google Podcast (to name a few!). Email Camp: Deliverability Domination Find out how to overcome deliverability challenges so you can land in your fans’ hearts, minds, and inboxes.
With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting their messages to the times. Emailmarketing is a fundamental tool for associations and other organizations. The adjustment can be awkward , and some are struggling with it.
Speakers: Jimbo Clark: Let’s Get Phygital: Engaging Beyond the (Video) Box! This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Attend this 5-day conference with 9 of the world’s experts on hosting virtual meetings. More info/register. Mon 10/24 at 1 p.m. – every Monday.
This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Professional Development Townhall: Do This, Not That: What’s Working NOW for EmailMarketing. Don’t Leave Money on the Table: How to Level Up Your Non-Dues Revenue Strategy with Video (NDaP Monthly Expert Series).
This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. An emailmarketing conference designed to help exceed your current strategies with actionable advice you can deploy same-day, informed by a deep pool of real-time user data. Mon 10/31 at 1 p.m. – every Monday.
15 % The increase in the use of video in emailmarketing from 2012, according to the “2013 Online VideoMarketing Trends Report.” ” A new report on online videomarketing looks into some of the latest trends, including incorporating video into email.
From social media to emailmarketing, webinars to live streaming, technology has created countless ways to connect with your audience. Posting video clips of sessions on YouTube. By getting comfortable with the unknown, your association will be more prepared to adapt to whatever the future holds. .
But video workout site Daily Burn saw the most benefit, with a 310.2 With other forms of traffic, such as social media and emailmarketing, coming with potentially large added costs, SEO is gaining momentum for some organizations with lower budgets. percent and 65.6 percent, respectively. percent bump.
Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). This series of 15- to 20-minute videos cover hot topics and issues related to 501c organization management. – How to Personalize 5 Must-Have Email Templates. Presenter: Sheri Bender, SHRM-SCP, SPHR, founder, Pulse HR Consulting, LLC.
It’s been a busy week here getting the 2023 Nonprofit Communications Trends Report out, but I still put together the most helpful articles, posts, and tips for nonprofit marketers. This week we have AI strategy, video creation tips, free TikTok templates, how to stop being a perfectionist and more. Looking to get into TikTok?
Are there self-guided training options like videos and/or text tutorials? If features in the software change, then their training classes, videos, or documents probably reflect that as well. You want to use current, not outdated, marketing automation methods. Is there live training available?
A new report from the Web VideoMarketing Council takes a look at some of the latest trends in online video production, and the message is clear: Organizations are devoting more resources to engaging their audiences with a growing trove of video content. Online video is a hot commodity among many organizations.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content