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eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your associations education portfolio. Snack pack How to ensure your association’s communications cut through the inbox clutter. Liz Willits , Content Phenom How to raise readers, in 35 steps. Microlearning.
OpenWater describes how to give award winners more publicity by sharing their stories and lessons learned beyond your awards gala audience. Learn how to create high-quality text, image, video, and other content with hands-on time in class. How did AI learn them? Event content repurposing. Award winner recognition.
Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Education revenue. More info/register. Host: Tamsen Webster, author of Say What They Can’t Unhear Wed 11/6 at 12 p.m. Location: Arlington VA.
eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio. Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation. Microlearning.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
This webinar does away with the tech-talk and explains the must-know facts about cybersecurity risks, what executives need to understand, what questions to ask, and how to ensure your IT team is headed in the right direction at an adequate pace. 1 CAE credit. More info/register. 1 CAE credit.
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They describe how to extend the life of your webinars while expanding your associations educational portfolio.
Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. How to Go Virtual (While Still Creating an Engaging Experience). Coronavirus Dialogue Series: Risk Management Planning.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Marketing to younger generations. 1 CAE credit.
Maybe some lower-price items were highly appealing to large groups of donors, but your big-ticket items got little attention, causing your revenue strategy to fall apart. Your auction item ideas and final catalog inherently play critical roles in your event’s success. Step 1: Lay out a procurement plan and timeline.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Virtual event sponsors and exhibitors. Host: Hubb.
How to have a successful virtual happy hour—priorities, right? How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.
and Canada at the end of 2022, the top non-dues revenue source listed was events. Successful Revenue-Generating EventsHow can you ensure success for your important revenue-generating events? Streamlining Non-Dues Revenue Looking for additional ways to streamline your non-dues revenue?
How the pandemic put a magnifying glass on sponsorships. How to run a Zoom cocktail party—and have better classes, conferences, and meetings too. Fri 6/26 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). – Virtual Event Demo Days. . How do we enable them to act? Host: Fíonta.
How to Use Behavioral Economics to Build a Successful Monthly Giving Program. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. The pressure to grow non-dues revenue is greater than ever for associations of all types and sizes. The Invisible Workload of EventPlanning. More info/register.
In this comprehensive guide to tiered and à la carte sponsorship models for in-person, virtual and hybrid events , EventMobi suggests how to price, sell and deliver sponsorships, measure ROI, and craft a post-event report for corporate partners. Data-informed eventplanning. Non-dues revenue. 1 CAE credit.
Your data is good enough if you know a few simple secrets about how to manage it. Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Issues Management for Government Affairs – How to do More with Less.
Event engagement. 360 Live Media explores three elements shaping the future of events: technology, sustainability, and a culture of trust. They describe how to embrace these trends to create future-focused experiences that empower your attendees and strengthen your community. Credentialing prep groups. Association magazines.
Because people are nervous and anxious about making travel and conference plans, your eventplanning and marketing must take their need for peace of mind into consideration. Keep your attendees and revenue partners in the loop so they’ll feel confident trusting your decisions. Anticipate issues and find solutions.
The backbone of your association’s revenue is traditionally based on membership dues. The need to develop revenue options beyond that core model is increasing and associations are looking for new ways to build non-dues revenue. That’s revenue outside of your membership dues. Your members will also be happier!
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Print magazines. I’m happy to feature it as long as it’s not too product-centric.
Bulletin describes how a member app enhances and fosters member engagement. If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Fri 11/10 at 4 p.m. More info/register. 1 CAE credit. 1 CAE credit.
The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. OpenWater explains how to increase award submissions and nominations by avoiding the most common pitfalls in awards program management. Awards program. 7-day communications challenge. 1 CAE credit. 1 CAE credit.
Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. How do we make sure work still gets done in our own teams and keep morale high? 1 CMP credit. 1 CAE credit.
The weekly list of free educational events and resources for the association community… “One of the most tragic things I know about human nature is that all of us tend to put off living. Dale Carnegie Non-dues revenue. Seriously consider attending if non-dues revenue is a concern for your association. Non-dues revenue partners.
Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. Devin Cleary, MeetingsNet ) How to eliminate content bottlenecks and keep your content marketing engine running. Join us to discuss when to act and how to navigate your response.
Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week.
For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. Plus, events are one of the ways that your association can raise non-dues revenue. . Every event-planning team struggles with this question.
Hear how to define what a good-fit, next career move would be for you; if improving your job situation in your current company is a good option for you; and if a major career change or an employer change is necessary for you to have a career that is more fulfilling. 1 CAE credit. More info/register. More info/register. 1 CAE credit. .
Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn how to conduct a cost analysis to quantify the financial implications of dirty data.
– How to Personalize 5 Must-Have Email Templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. And this isn’t your mother’s webinar, so we’ll show you real-life examples of effective emails we’ve created and how you can replicate them. 1 CAE credit.
The weekly list of free educational events and resources for the association community…. To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. How Healthy Is Your Learning Program?
Raymond Carver, “Rain” Non-dues revenue. Reaching “Best in World” Status for the Content You Need to Attract and Retain Members Learn how to shift from an article-first to a multimedia publishing organization. But We Want Your Sponsorship How can an association build non-dues revenue and member engagement all at once?
You put a ton of effort into planning, promoting and hosting a conference, but once it’s over, you watch as attendees drift away. EventMobi explains how to use a year-round community and content hub to keep attendees connected with each other and with your association. Year-round attendee community. Generation Z. More info/register.
Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Learn how the heart influences your perceptions, emotions, intuition, and health.
Billhighway explains how to work with your chapters to give new members the personal touch during their orientation and onboarding experience. They cover touchpoints like online orientation, onboarding email campaigns, first events, and more. Rob Miller, CAE, Senior Vice President of Revenue, Gravitate. Dee McCurry, Ex Ordo ).
They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.
By Chris Powell, Director at The Event Expert: Online Event Management Courses and EventPlanning Webinars. The truth is: Events appeal to our primal universal instinct, to gather together to learn, be entertained, celebrate and communicate with each other face to face…it’s in our DNA. How it works.
Leading Learning’s new guide (sponsored by WBT Systems) helps you understand why and how to enhance or add blended learning offerings to your association’s portfolio. Beyond Networking: Event-Planning Reimagined. First, we need to rethink how it’s been done in the past. Blended learning. AMS warning signs.
No matter the size or type of your association, and no matter your current role, see how you, too, can distinguish and propel your organization. Using uncommon strategies from her book Elevating Engagement , learn how to create an energized and highly motivated membership. More info/register. 1 CAE credit. More info/register.
The ASAE Communication Professionals Advisory Council requests your participation in a short, 11 question survey to help the community understand the challenges of planning virtual conference communications. WBT Systems explains how to help your virtual conference attendees continue their learning and networking experience.
If you are hungry for more information about hosting virtual events, check out Matchbox Virtual Media’s blog. Virtual event sponsorships. Your non-dues revenue doesn’t have to suffer when you move to virtual. How to Go Virtual (While Still Creating an Engaging Experience). . – – How To Bring Sponsor Value Online.
WBT Systems explains what associations need to know about launching a podcast and how a podcast can contribute to the success of your professional development programs. Eventplanning. Is your eventplanning to-do list still up to snuff? So busy, in fact, that they’re registering later than ever for events.
One of those articles is by Mark Dorsey, FASAE, CAE, CEO at the Construction Specifications Institute (CSI), about how CSI busted out of narrow mindsets about markets and revenue streams and found new value creation opportunities. He describes how they got going in this new direction and ended up with a successful new product.
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