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Financial Times How to take charge of your professional development: advice for every stage of your career. Learn how to become a master at remembering names to get more out of the wonderful experience of networking at business events. Oren Cass, Understanding America 8 ways of connecting a smartphone can’t deliver. |
Boosting Member Retention: How to Keep Your Association Strong By Michelle Moser, Director of Marketing and Communication Member retention is necessary for any successful association. However, if eventplanning becomes overwhelming or inconsistent, members may disengage.
“How is it that people who are on their phones day and night can’t be bothered to download and use an app made specifically to improve their event experience?” Whatever the reason, Clowder suggests dozens of ways to encourage attendees to use and benefit from your event app. Eventstrategy. Fundraising.
Impexium dives deep into proven strategies for membership renewals. The latest research report from Halmyre Strategies describes emerging challenges as a new generation enters the workforce : burnout, retention, customer demands, declining value of credentials, and changing roles. Membership renewals. Next-gen workplace challenges.
Introduction Nonprofit eventplanning comes with particular challenges and concerns. Nonprofit event coordinators not only have to deal with all the standard project management for event planners , but they also have to run their events with specific goals. What Is Nonprofit EventPlanning?
This course describes immediate steps and long-term strategies that will help your association attract more website traffic by improving your ranking with Google, Bing, and other search engines. They provide helpful tips for creating a 12-month training strategy so each volunteer receives the right amount of learning at their moment of need.
In its most basic format, generally, a good ROI for any event is defined as a ROI between 50 and 100%. The following are some practical tips you can put into practice at your next event to improve your overall event ROI: 1. That’s why it’s important to maximize their impact and improve your event ROI.
OpenWater describes how to give award winners more publicity by sharing their stories and lessons learned beyond your awards gala audience. Learn how to create high-quality text, image, video, and other content with hands-on time in class. How did AI learn them? Event content repurposing. Award winner recognition.
Here’s how to create events that make a positive impact. At Destination Canada, our multi-year Legacy & Impact Study is examining events held here to uncover strategies that associations can use to leave a lasting impact. When meetings are designed with clear purpose, they become catalysts for change.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. They explain how associations can address these issues and meet the changing needs of industry professionals.
So, how can your association keep members engaged over the long term? Here are nine engagement strategies that can create a meaningful and lasting impact. Involve them in committees, advisory boards or task forces where they can contribute to key decisions, like eventplanning or refining membership benefits.
Nimbles AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Snacks How to reconceive your association’s magazine as a strategic content asset. Member service. More info/register.
In this age of constant digital innovation, its easy for associations to fall behind by using tools and strategies that no longer resonate with todays members. How to improve your tech stack Invest in an association management platform. To combat this, move beyond one-size-fits-all communication strategies.
Online learning strategy. D2L explains what you need to know to build and implement an effective online learning strategy , including vision and purpose, necessary resources and expertise, success criteria, communication plan, and assessment. Content marketing strategy. GA help from sponsors. Community building.
For more actionable tips and insights, check out the highlights below and explore the full article here [insert link] and learn how to make your next event a sustainable success. Bottom of Form “More and more of our clients are being asked to take the lead in making their events more sustainable,” she says.
That said, the reality is that lack of knowledge of just how to “do analytics”, while commonly cited as a barrier, shouldn’t prevent progress down the data-informed road. It’s not that organizations don’t know what to do – they’re simply not doing what they know they should.
The weekly list of free educational events and resources for the association community New member onboarding. Clowder explains how to improve new member onboarding with your association’s membership app. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience.
Fíonta examines what members value these days and describes strategies for using technology to deliver a more satisfying member experience. He says human content is the most underrated growth strategy right now. They explain how to extend the life of your webinars while expanding your association’s educational portfolio.
Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Learn how to plan for crisis, identify the crisis early, and understand the actions you need to take today to be prepared for the future.
Fonta explains why planning data migration in advance helps you avoid unexpected costs, delayed timelines, staff burnout, and missed opportunities. In the second post, they describe how to prepare for data migration creating a plan, cleaning and purging data, implementing data stewardshipand prevent common migration pitfalls.
In the SEO for Associations Certificate Course at Association Academy, learn about Search Engine Optimization (SEO) for association websites, including immediate steps and long-term strategies to attract more website traffic by improving your ranking with Google and other search engines. Repurposing event content. 1 CAE credit.
But managing everything required for a standout event is challenging. That’s where fundraising event management software for nonprofits can help. You can create branded event pages, track RSVPs or ticket sales, market your event, check in attendees, and analyze success after the event — all in one system.
And the big-picture strategy, the one that was supposed to drive long-term growth? They understand how to position your offerings without over-explaining. You might have a great-looking email, but it doesn’t tie into your overall strategy. They need content, design, SEO, email, strategy and more. That’s a unicorn.
Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. eLearningDOC explains why microlearning is an ideal learning format for busy professionals and how to add it to your association’s education portfolio.
Proactively plan during these uncertain times, by considering these five strategies: 1. Your agile and relevant programming will ensure this is a can’t-miss event. Contingency planning Think about how to: Accommodate speakers who cannot make it in person to present live via a virtual platform.
Discover key strategies to retain event attendees and maximize future ROI. Learn how personalized experiences, year-round engagement, and data-driven insights can boost satisfaction and repeat attendance.
As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. That’s why we’ve put together a refresher course on some of the greatest advantages of using technology as part of your nonprofit fundraising strategy.
How the pandemic put a magnifying glass on sponsorships. How to run a Zoom cocktail party—and have better classes, conferences, and meetings too. Fri 6/26 at 1 p.m.* – How to Go Virtual (While Still Creating an Engaging Experience). Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Host: Fíonta.
By Chris Powell, Director at The Event Expert: Online Event Management Courses and EventPlanning Webinars. The truth is: Events appeal to our primal universal instinct, to gather together to learn, be entertained, celebrate and communicate with each other face to face…it’s in our DNA. How it works.
In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. Consider how you plan on using the info you’re asking for and how to collect that info in a way that’s consistent so that the data will be usable.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Chapter sponsorships. Host: Hubb.
Bulletin describes how a member app helps you nurture member engagement. Mark Lowry at Association Analytics shares helpful member retention strategies. He takes a data-oriented approach to planning, measuring, and improving retention practices. Explore practical tips and strategies to initiate your data hygiene journey.
Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. How do we make sure work still gets done in our own teams and keep morale high? 1 CMP credit.
How to Go Virtual (While Still Creating an Engaging Experience). Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Joe Post, Vice President Strategy, Adage Technologies.
Relying solely on your staff for events puts your association at a financial disadvantage – it also adds unnecessary stress to their workload. . Read on to learn how to mobilize your event volunteers and help your association increase events revenue to reach its financial goals. .
As an association professional, it’s more important than ever to stay ahead of the curve when it comes to understanding how to leverage the insights that data provides. With the right tools and analytic insights at your fingertips, you can make data-informed decisions about content creation, marketing strategies, eventplanning, and more.
They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Good enough” technology. Shrinking network.
Guest post by Aura Innovative Technology Planning an event may sound simple, but with a vast amount of data to keep track and making sure it all ties back to your accounting system appropriately, it is not an easy task. These strategies will help your. assocation. reporting.
Career Toolkit: Enhancing the Art of Powerful Storytelling in Interviews Gain insight into how to share metrics-driven stories in a way that helps your interviewers feel more connected, intrigued, and inspired to hire you. Learn how to take your SOARS and STARS stories to the next level through the art of storytelling. 1 CAE credit.
Event engagement. 360 Live Media explores three elements shaping the future of events: technology, sustainability, and a culture of trust. They describe how to embrace these trends to create future-focused experiences that empower your attendees and strengthen your community. Credentialing prep groups. Association magazines.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. Print magazines. I’m happy to feature it as long as it’s not too product-centric.
TopClass LMS describes how to convince your audience to invest in their personal growth and improve their lives by participating in association programs. Billhighway explains how to help chapter leaders become better communicators so they can more effectively run and promote their chapters. Chapter communications. Board buy-in on tech.
If you’re trying to figure out how to market to Gen Z and millennials, Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Jim Slaughter, Law Firm Carolinas ) Stories and ideologies are bad for your intelligence: how historians (and others) make themselves stupid.
Maybe some lower-price items were highly appealing to large groups of donors, but your big-ticket items got little attention, causing your revenue strategy to fall apart. Step 1: Lay out a procurement plan and timeline. Collaborate with your eventplanning team to answer these questions: When will the auction happen?
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