This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Introduction Nonprofit eventplanning comes with particular challenges and concerns. Nonprofit event coordinators not only have to deal with all the standard project management for event planners , but they also have to run their events with specific goals. What Is Nonprofit EventPlanning?
There’s no need to struggle through eventplanning because you have a small staff. An AMS system with modern event technology built in can make your association’s eventplanning easier.
Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Sherry Budziak,orgSource Five data-backed methods to improve your associations marketing | Brianna Martin, Mighty Citizen via ASAE Never use American Express for test purchases.
Technology and socialmedia are changing events and creating a "new normal" in terms of how we "market, consume and measure events." Here are some thoughts and tips to help small organizations update their events.
Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.
The key to achieving this objective is having an effective eventmarketing strategy. When you have a strong eventmarketing strategy, it ties everything together so you align all your elements of planning together. What is an EventMarketing Strategy? What is an EventMarketing Strategy?
There’s no need to struggle through eventplanning because you have a small staff. An AMS system with modern event technology built in can make your association’s eventplanning easier.
Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.
There’s no need to struggle through eventplanning because you have a small staff. An AMS system with modern event technology built in can make your association’s eventplanning easier.
AI-Enhanced Event Management By integrating AI with your Association Management System (AMS), you can streamline eventplanning. Automate Content Creation AI tools can generate newsletters, blog posts, and socialmedia updates, saving valuable time for marketing teams.
Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and socialmedia apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. You can also make sure your events look good. ” -Amenah R.
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content.
Planning a meeting or conference?DMOs local experts, we offercomplimentary servicesto simplify eventplanning, enhance attendee experiences, and ensure your event runs seamlessly. DMOs are your secret weapon.As
Also, provide scheduled opportunities for volunteers to check in with event managers and ask any questions or voice concerns. . Pro tip: Check out our top event management software options to help with your virtual service day planning. Construct a communication plan to engage members. Your socialmedia pages.
We would have them actually upload them in the app and then we get all their photos immediately… So we cut out socialmedia completely and just focused on having people engage more in the app and share their experiences.” This enables her to source inspiration from diverse people representing the event’s target audience.
Online community and marketing tools open up communications with your supporters. Multichannel marketing tools enable simple communication and campaign promotion via email, direct mail, content management, and socialmedia. Customizable platforms enable your nonprofit to build unique solutions.
The event-planning site Splash challenges ticket-service sites with its full-fledged event-planning platform. What are some of the key details that go into planningevents? That, and more, in today’s SocialMedia Roundup: Splash Zone. Splash = Facebook of event websites ow.ly/k6YM2
Boosting Member Retention: How to Keep Your Association Strong By Michelle Moser, Director of Marketing and Communication Member retention is necessary for any successful association. SBI’s Solution: SBI creates and implements comprehensive communication plans that keep members informed and involved.
In the run up to the launch date, a series of teaser content including supporting videos from a wide range of high profile personalities were sent across the OIOV socialmedia channels. The mission is to encourage them to look ahead to 2021 now – start to plan, brief and commit budgets to events.
One confusing aspect of community management is that there isn’t clear consensus which department it belongs in -- for some organizations, it’s marketing, for others customer support or something else. This is valuable information for the marketing department.
Sure, Google+ hasn’t been the breakout socialmedia platform many expected. The boost Google+ can give your socialmedia presence, and more, in today’s SocialMedia Roundup: Google+ pages that are updated more often actually show up higher than websites not connected to Google+. ht @SSULive ).
You can update information at any time and notify attendees instantly, ensuring a smoother experience in the event of a cancelled session or last minute location change. Despite all the hard work and eventplanning in the world, someone is bound to run into a hiccup with the logistics of their event registration.
Thoughts on these issues in today’s SocialMedia Roundup: Think Outside the Venue. The Craziest Venues We've Seen Events Take Over [link] #eventprofs. According to BizBash , all three have doubled as event venues for marketing firms or others. — Picatic (@Picatic) October 24, 2013. A cemetery.
Then it might be time to revisit your email marketing strategy. That and more in today’s SocialMedia Roundup: Trusted Sender. When it comes to email marketing, the most important thing is the content of your email. ” Have you ever had a food shortage at an event, and, if so, how did you handle it?
From large trade shows to fundraising events, having an event platform that facilitates planning, alleviates common bottlenecks, and enhances the attendee experience can ensure success every time. However, there are a lot of options on the market and not all of them provide the same level of support or effectiveness.
I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Engagement marketing. Twenge says teens are in the midst of a mental health crisis because of phones and socialmedia.
Takeaways from some epic marketing and management fails. Here are a few non-tech event trends to expect in 2014. And when you’re looking to improve your eventplanning or marketing—as well as identify what not to do—where better to look than at some of 2013’s biggest marketing mishaps? ht @ evvnt ).
It can take six months or longer to plan a nonprofit event and market it effectively. Then, the event itself requires careful management and will inevitably face a few challenges. Follow-up is an indispensable aspect of donor engagement for solidifying supporter relationships after they’ve attended an event.
Plus, events are one of the ways that your association can raise non-dues revenue. . There’s a lot riding on your association’s next event, so how can you get the most out of it? . Every event-planning team struggles with this question. Focus on your socialmediamarketing strategies.
A recent survey showed that the virtual eventmarket alone is expected to be worth $504.76 As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. Build an event agenda.
The weekly list of free educational events and resources for the association community… With so many event apps on the market, how do you even begin to find one? It works on the pay-it-forward model: when you submit a review of an event app, you can see all the reviews on the site. Focusing on Resource Planning.
Instead of posting volunteer opportunities, post advocacy opportunities such as referring a new member, posting a review, or promoting your organization on socialmedia to increase buzz. Then promote your program via email marketing to increase participation. EventPlanning and Hosting.
May 3rd, 2012 | Posted in Member Engagement + Retention , Membership Management , SocialMedia and Business Trends. Innovation time may take away from production (or eventplanning) time in the short run but in the long term, assessing and reassessing the way you conduct business and your offerings is beneficial to your organization.
Tue 2/14 at 12 p.m.* – Video EventMarketing that Drives Revenue. Organize your video library before, during and after events to generate more leads, foster them through the sales funnel and spread the word about the excellence of your products, services and organization. – Membership Marketing: Beyond the Basics.
– Video EventMarketing that Drives Revenue. Organize your video library before, during and after events to generate more leads, foster them through the sales funnel and spread the word about the excellence of your products, services and organization. – Membership Marketing: Beyond the Basics. 1 CAE credit.
Virtual events, or a virtual component like what you find in a hybrid event— which we’ll discuss later— are one of many examples. The same concepts and tactics found in digital marketing apply to events. As Marketing Manager for Pathable, Inc., Provide feedback channels. Facilitate intentional networking.
How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and socialmedia? Own Post-EventPlanning! How to Hit the Ground Running After Your Event. Digital Marketing Strategies for the Event Planner, Part 1. 1 CAE credit. .); Lunch provided.
Another advantage of an app: it’s a centralized communication channel to your members, unlike socialmedia platforms your association doesn’t own. Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Member app. Member retention. 1 CMP credit.
A recent survey showed that the virtual eventmarket alone is expected to be worth $504.76 As you begin putting together your events, you’ll want to create a robust plan so your future conferences and events are efficient and engaging for attendees, no matter what is thrown your way. Build an event agenda.
Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Elizabeth Grace Saunders, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout. More info/register. More info/register.
Attracting attendees to your conference can be one of the most challenging aspects of eventplanning. You want your event to be memorable and impactful, just like the best conferences you’ve attended. Effective conference marketing is the key to achieving this. What Is Conference Marketing?
Aaron Terr at Persuasion makes a free speech case for Section 230 , which prevents owners of socialmedia platforms and online communities from being sued for user-generated content. Politicians want to beat up on socialmedia platforms because people are saps, but what are the downstream effects? .* – Do This, Not That!
The weekly list of free educational events and resources for the association community…. Marketing maturity assessment. Mighty Citizen launched The Mighty GPS , a 10-minute self-assessment to measure your association’s marketing maturity. Host: American Marketing Association. ASAE research on change. More info/register.
Also: Your nonprofit isn’t winning (on socialmedia, that is) if it isn’t pinning. That and more in today’s SocialMedia Roundup. — Incline Marketing (@InclineMktg) March 19, 2014. The post SocialMedia Roundup: Better Strategy Means Smarter Questions appeared first on Associations Now.'
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content