EventMobi: Association Events

SEPTEMBER 13, 2023

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

Member Experience 130

Member Experience Tips How To Software 130

Reid All About it

FEBRUARY 21, 2025

Association Societies Alliance (the association for state SAE executives) surveyed 305 members of seven state SAEs in November 2024 about their associations use of AI. Per the report, most associations are in the discovery or planning phase of AI adoption. Gen Z and events. 1 CAE credit. 1 CMP credit. More info/register.

Arlington 258

Arlington Education DC Social Media 258

MemberClicks

NOVEMBER 15, 2024

When it comes to member experience, your association is similar. What your members feel, think, and gain from your association can affect their involvement. If their experience is positive, that strong relationship can support your membership renewals and even lead to people championing your organization.

Member Experience 94

Member Experience How To Membership Management Survey 94

Higher Logic

FEBRUARY 4, 2020

Here’s what else we know : You can reach and retain younger members by exceeding their expectations with a customized member experience that meets them where they are in their careers, and positions you to grow together. Make it simple for your members to connect (on their terms) while providing a cohesive member experience.

Communications 287

Communications Tips Member Engagement Tools 287

Association Analytics

JUNE 21, 2023

Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. 9: Your Data Is Not Readily Available Challenge : You need to put a report together by the end of the week, but the person who has access to the data you need is out on vacation for the week. Sound familiar?

Report 319

Report Team Course Member Experience 319

Reid All About it

DECEMBER 6, 2024

The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. Enjoy these recognizable examples of technology or optimization causing us to be worse off than we were before. Content marketing. Membership meetups. More info/register.

Content 213

Content Strategy Revenue Education 213

Reid All About it

FEBRUARY 7, 2025

Have conversations with volunteers and staff about how you can all set an example for others. She also shares examples of companies who built successful products but lost sight of what made them great. Hear about real-world examples for leveraging data from your email marketing, community, AMS, educational programs, and more.

Chicago 275

Chicago Revenue Education Member Engagement 275

Nimble AMS

DECEMBER 6, 2024

How association members use AI During their workdays, members are using AI at least a few times each month, with 48% reporting they use AI at least weekly. Your members are looking for 24/7 support from your organization. In 2025 your members will be looking for more from your association.

millennials 111

millennials Tools Technology Social Media 111

Nimble AMS

JANUARY 31, 2020

Your association might want to provide a personalized member experience, but are you actually doing it? Chances are that your association wants to provide a personalized member experience. Here are four ways to start providing a more personalized member experience: 1.Collect Collect and use member data.

Member Experience 78

Member Experience System Content Tips 78

Higher Logic

AUGUST 2, 2018

Have you ever had this experience? An abandoned cart campaign is a perfect example of how marketing automation can be used to create a great user experience. This is key to providing an excellent member experience. How marketing automation uses data to create a great member experience.

Marketing 184

Marketing Member Experience Software Email Marketing 184

Higher Logic

MAY 29, 2020

This is how you can prove your new member community will be a valuable technology investment. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Example: “X platform is cheap/free. Example: “Our conference is coming up.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Reid All About it

JANUARY 31, 2025

I use data from MGIs survey report more than any other research in our space. Learn about the principles of this approach and see examples of content that can be trusted. 5 Strategies For Driving Member Engagement in 2025 Many associations are challenged with engaging members on a consistent and ongoing basis.

Arlington 258

Arlington Revenue Education Social Media 258

EventMobi: Association Events

AUGUST 8, 2024

Whether it’s a classroom-style experience, a networking event, or a happy hour, it can be an excellent way to strengthen ties within the event sector. This does have limits, however: The benchmark found that only 45% of chapters required its members to join the main organization. The most important resource chapters offer is education.

Maine 262

Maine Education Report Technology 262

Higher Logic

DECEMBER 19, 2018

In 2019, how do you plan to get your members to stick around? The Membership Marketing Benchmark Report asked associations why they think members don’t renew. The two biggest reasons they mentioned, after “lack of engagement ” (37%) were: Members c ould not justify membership costs with any significant ROI ( 28% ).

Marketing 289

Marketing Tools Survey Cost 289

Spark Consulting

DECEMBER 4, 2020

Per Marketing General’s annual Membership Marketing Benchmarking Report , the Q4 2007 economic crash didn’t fully show up in association metrics until 2009. Don’t assume you know, and don’t assume your board members’ experiences are typical of your entire membership base. Don’t miss it. You need contingency plans.

Revenue 221

Revenue Committee Maine Conference 221

Reid All About it

JULY 5, 2024

Lowell Aplebaum and his team at Vista Cova published an excellent report on strategies and practices to prepare your board for effective governance. You’re more likely to attract and keep members with either a combination or tiered membership structure. Do You Trust Your Member Data? Board development. Workplace challenges.

Strategy 270

Strategy Education Content Tips 270

Blue Sky eLearn

DECEMBER 6, 2019

Check out these strategies to help improve your digital operations as well as increase member engagement: Optimize your website. Offer an accessible online member directory. Invest in reporting features. Every association has different needs, depending on the field your members are in. Invest in reporting features.

Member Engagement 232

Member Engagement Directory Tips LMS 232

Higher Logic

NOVEMBER 14, 2018

Experian reported that the majority of marketers ask customers for data, but then don’t use it to personalize their emails. For example, let’s compare the following two emails. The one that’s a generic call for surveys, or the one that personalizes the email with me and my family member’s name? Example 1 , Example 2.

Marketing 197

Marketing Illinois Florida Examples 197

Aaron Wolowiec

MAY 24, 2016

According to most reports, email is the No. A new report by Informz may help marketers decide. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014. But do email campaigns work?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

According to most reports, email is the No. A new report by Informz may help marketers decide. The 2016 Association Email Marketing Benchmark Report analyzes nearly 2 billion emails sent by associations in 2015. According to the report, email volume rose nearly 12 percent from 2014. But do email campaigns work?

Marketing 140

Marketing Email Marketing Newsletter Report 140

Association Analytics

MARCH 16, 2023

A lightweight framework can also help organizations that are in the process of updating an existing strategy – whether that’s understanding data and systems, solving known and unknown challenges, or improving operational performance and member experience. Culture change starts at the top.

Strategy 317

Strategy System Team Process 317

Reid All About it

MAY 3, 2019

Association professionals who are responsible for reporting analytics to leadership, boards of directors, and other stakeholders come together in a free-flowing environment to share their lunchtime and discuss data analytics topics. Leverage Data to Drive Member Engagement. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders.

Tucson 262

Tucson Phoenix Products Member Engagement 262

Sequence Consulting

NOVEMBER 26, 2024

For example, perhaps you want to grow your membership by 50% in the next two years and maintain retention at 75% or more. Existing or expected technology integrations that improve staff efficiency, member experiences, etc. ● This makes it simple to organize, analyze, and report data. Seek out an expert.

Strategy 72

Strategy How To Guidelines Software 72

Nimble AMS

OCTOBER 12, 2023

Medical associations choose Nimble AMS for intuitive member management solutions, professional development features, modern e-commerce options, advanced accounting and financial reporting, and exclusive Nimble AMS tools. Efficiently track and organize complex membership structures and boost member engagement. Accounting.

Massachusetts 152

Massachusetts Software Association Management Innovation 152

Sequence Consulting

DECEMBER 15, 2024

For example, perhaps you want to grow your membership by 50% in the next two years and maintain retention at 75% or more. Existing or expected technology integrations that improve staff efficiency, member experiences, etc. This makes it simple to organize, analyze, and report data. Seek out an expert.

Strategy 72

Strategy How To Guidelines Software 72

Higher Logic

OCTOBER 25, 2018

However, if improving the member experience is what’s behind your perceived need to update your AMS, you’re focusing your efforts in the wrong place – updating your database isn’t going to accomplish this. Rather, you should look to adopting the best member experience product to achieve your specific objective.

Tools 176

Tools Member Experience Software Marketing 176

Higher Logic

FEBRUARY 19, 2019

Ah, member retention. In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report. If you’re worrying about member retention, the first place to start is to find out how you’re doing on paper.

Recruiting 212

Recruiting Recruitment Class Maine 212

Nimble AMS

OCTOBER 8, 2019

With these ideas in mind, here are three ways to provide a personalized member experience throughout your members’ career journey. Consider what your members want. It’s important to understand what your members are seeking. TIP: Learn how Nimble AMS protects your member data. Explore Nimble AMS.

Member Experience 60

Member Experience Tips Content System 60

Reid All About it

NOVEMBER 1, 2024

Member workplace challenges. This member research report from Halmyre Strategies describes the challenges faced by various professions as a new generation enters the workforce , including burnout, work-life balance, client demands, value of credentials, diversity, and changing workforce roles. More info/register.

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

APRIL 26, 2024

s 2024 Association Economic Outlook Report , is optimistic. Benchmarks for Success Dive into Higher Logic’s most recent association email, community, and member experience survey data benchmarks. Hear about real examples of successful project plans for associations. Association trends. But a few data points trouble me.

Survey 275

Survey Content Education Strategy 275

Nimble AMS

AUGUST 26, 2022

Successful associations prioritize improving the member experience. The Community Brands 2022 Association Trends Study reports that 90% of association professionals seek to enhance engagement opportunities for their members. Boost member engagement and retention with the powerful combination of YM Careers and Nimble AMS.

Member Engagement 122

Member Engagement Member Experience LMS Committee 122

Nimble AMS

APRIL 22, 2019

Three technology innovations associations should embrace for a better member experience. How can your association deliver the experience your members have come to expect? One of the key findings from Salesforce’s second edition of the State of the Connected Customer report , points to the importance of innovation.

Member Experience 60

Member Experience Technology System Innovation 60

Nimble AMS

OCTOBER 15, 2019

These three should be on your priority list to ensure a great member experience. Failing to keep up with technology may cause your organization to fall behind in its ability to deliver a great member experience. Keeping up with member expectations. As your association grows and evolves, its needs change.

Member Experience 60

Member Experience Technology System Software 60

Freestone

OCTOBER 29, 2024

Look for an LMS that makes it easy to create credentialing and certification programs to help your members advance their careers and your organization diversify your revenue. Your platform should offer robust reporting insights so you can discover how your members engage with a course and how you can improve outcomes.

Software 75

Software Learning Management System LMS Certificate 75

Higher Logic

JULY 12, 2018

In the survey we did for our recent State of Marketing Automation: Association Benchmark Report , we asked associations what additional marketing automation features they’re using. Increasing member engagement requires that you personalize their digital experience, which is hard to do if you’re not using these features.

Marketing 205

Marketing Social Media Survey Tools 205

Higher Logic

MAY 9, 2017

Develop your association’s eLearning and professional development paths to give members clear instructions on which material to consume first as well as which courses to take, in which order, to gain skills that employers want. For example, an Excel learning path may end in an Excel certification that takes five courses to complete.

Learning Management System 220

Learning Management System System LMS Software 220

Nimble AMS

DECEMBER 3, 2021

Here are some examples of areas of board member expertise and how you can speak to them effectively: . Executive – Most of your board members will look at the big picture and need to know how this investment will help the entire organization. For example, explain how online community functionality can help them.

How To 120

How To Software eBook Technology 120