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What’s trending?

Aaron Wolowiec

6 at the Georgia World Congress Center in Atlanta. Just a few of the topics on the agenda: sustainability, technology, working more efficiently, membership marketing and governmental relations. Robertson said ASAE received more than 400 session proposals, so narrowing the list to about 120 sessions wasn’t easy.

Georgia 100
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The Elections Are Going to Impact Your Email – It's Time to Adjust Strategies and Have A Discussion About It

Email Maven

I hope you will take this information and have a meeting with your team to ensure your digital marketing efforts wont be drastically impacted. Consider: Managing expectations internally ensure that staff knows that the elections are going to impact your marketing thus registrations and renewal numbers this Fall.

Strategy 130
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Use Sponsored Grants to Strengthen Your Membership and Events

Association Adviser

Receiving a grant has traditionally meant spending hours researching details that justify your need for the grant, writing a detailed proposal that outlines how you would use the grant money and then waiting and hoping you’re chosen to receive the grant. But, grants aren’t just for academics or community planners. The answer?

Georgia 99
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Want More Members? Better Get to Know Them

Association Adviser

At the Louisiana Society of Association Executives Annual Convention in February, I found myself sitting in on a session called, “How to Recruit More Members Using Relational Membership Marketing Strategies.” From there, they need to identify which of their current members hold the most influence over this group. .

Georgia 60
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Wise Words from the Corner Office

Association Adviser

On the regulatory side, rulemaking starts out with a proposed rule. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. A public comment period is allowed, which we take advantage of often.

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Wise Words from the Corner Office

Association Adviser

On the regulatory side, rulemaking starts out with a proposed rule. Jeff Wilson, chief marketing officer for the Associated General Contractors of America: We have 60 staff at AGC of America. Wendy Kavanagh, Georgia Society of Association Executives. A public comment period is allowed, which we take advantage of often.

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Association Brain Food: 9.9.22

Reid All About it

Presenter: Brianne Wheeler, Director, Marketing, PropFuel. Email marketing has never been more difficult than it is today. Host: American Marketing Association. Presenter: Kate Adams, SVP of Marketing at Validity. Hosts: Madgex and Georgia Society of Association Executives. CAE credits. More info/register.